Internal Strategies Research Articles

Advanced practice nurse case managers improve efforts by US hospitals to address patient social needs.

US hospitals are focussing more than ever on meeting important patient social needs. Patients often make multiple trips to hospitals related to nonmedical issues that could likely be averted through the increased integration of case management strategies. Although the percentage of hospitals using advanced practice nurses (APNs) in this role is still relatively low, we explore the idea that employing APN case managers improves hospitals' abilities to alleviate hospital overusage. The study used a cross-sectional design. We used the 2021 American Hospital Association data set, which includes 5855 hospitals, of which 4315 were general medical hospitals. Using descriptive statistics and Poisson regression, we discovered that employing APN case managers in US acute care hospitals is associated with an increased likelihood that hospitals will implement strategies addressing patient social needs. When hospitals screen patients for social needs and formulate and implement internal and external strategies designed to meet patient social needs, many stakeholders stand to benefit. Should more hospitals observe such benefits when utilizing an APN case manager model, it will likely proliferate, and demand for APNs could accelerate further. Following the reduction in unnecessary patient visits and readmissions, hospitals' scarce resources are freed up to offer timely care to patients that are truly medically in need. Furthermore, financial performance improves under this scenario. APNs play a critical role in enabling hospitals to realize such benefits. No patient or public contribution. We used archival data in this study.

Research on control strategy of flywheel energy storage system based on active disturbance rejection control

The flywheel energy storage system (FESS) has been attracting the attention of national and international academicians gradually with its benefits such as high energy power density, high conversion productivity, and inexpensive pollution. For the mutual limitation problem of reaction speed and overshoot of the conventional PI controller, it is hard to satisfy the demand of high efficiency control. In this study, the Active Disturbance Rejection Controller (ADRC) is adopted to substitute the classical PI controller in the flywheel energy storage control system. The control system of an external loop of speed and an internal loop of current is adopted at the motor side. The standard ADRC is adopted by increasing the new nonlinear control function. The control system adopted the control strategy of the DC bus voltage external loop and the current internal loop on the grid side, as well as the second-order Linear Active Disturbance Rejection Controller (LADRC), to enhance the control ability of the DC bus voltage. In the charge/discharge control of the FESS, both the velocity external loop and current internal loop control strategies are utilized to simplify the system structure. The performance shows that the improved control system could effectively enhance the charging and discharging speed of the FESS and effectively suppress the DC bus voltage rise caused by flywheel state switching so that the system has better robustness.

제2금융권의 내부마케팅이 직무태도, 조직몰입, 경영성과에 미치는 영향에 관한 연구

The purpose of the effects of job attitude and organizational commitment on managerial performance in secondary financial sector, which are highly dependent on human resources as a service industry and the quality of services provided by employees to customers is an important factor in the competitiveness of companies and is directly related to managerial performance. The results of the study confirmed that strengthening internal marketing affects job attitude, organizational commitment, and managerial performance. In addition, it found that job attitude and organizational commitment affect management performance. This study is differentiated from existing studies in that it focuses on the secondary financial sector, which has been under-researched compared to the primary financial sector, and is significant in that it reveals through empirical analysis that in order to improve the competitiveness of the secondary financial sector, it has gained value as a research as it suggests that the most important aspects of internal marketing strategies of secondary financial sector are to organize an efficient and smooth communication or interaction system to improve the level of internal communication and to introduce standards or systems that can provide appropriate rewards for employees' performance.

How Corporate Social Responsibility Impacts Employee Identification, Psychological Benefit, and Customer Orientation in Hospitality Industry?

The literature supports the notation that corporate social responsibility (CSR) plays a vital role in engaging consumers and establishing strong relationships with the organizations. However, CSR needs to be comprehensively studied as internal marketing to motivate employees to improve customer services by fulfilling their needs. Accordingly, the current study determines the impact of CSR congruence and efficacy on employee-customer identification, psychological benefit, and customer orientation in the hospitality industry of Pakistan. The data from 276 frontline employees were collected using a purposive sampling technique through self-administered questionnaires and structural equation modeling was used to test the research hypotheses. The results found that perceived CSR congruence has a stronger impact on employee-customer identification, while CSR efficacy has a relatively stronger relationship with psychological job benefits and customer orientation. This study provides a significant contribution to the extant literature on using CSR as an internal marketing strategy to improve the frontline employees’ ability to satisfy external stakeholders, i.e., customers.

Enablers and barriers to adopting digital marketing in Japanese higher education institutions

ABSTRACT The purpose of this study is to understand the reasons why Japanese higher education institutions show a lack of digital marketing activities. Specifically, we focused on the challenges faced by institutions with management and business faculties when implementing digital marketing. To achieve this purpose, the research invited 167 Japanese higher education institutions to respond to a self-administered online questionnaire followed by semi-structured interviews. 49 valid responses were obtained and then 11 interviews were performed. After analyzing the data collected using text coding, the results indicate the emergence of nine digital marketing enablers and barriers, namely training & knowledge, tools, financial resources & measurement results, human resources, leadership, process, internal public relations, organization strategy and external stakeholders. A comparison between the various factors shows a significant dominance of barriers with respect to enablers, reflecting the concerns of Japanese higher education institutions with respect to digital marketing. In addition, the interviews reveal the existence of four environmental factors which have motivated Japanese higher education institutions to adopt digital marketing.

Internal and External Cultivation Strategy toward Efficient Electrochemical Oxygen Evolution in Cobalt Pentlandite

Internal and External Cultivation Strategy toward Efficient Electrochemical Oxygen Evolution in Cobalt Pentlandite

Benchmarking as a Marketing Strategy Promotion for Increasing Tourism: Case Study of SMEs in Kediri City Square

This research discusses strategies to increase the number of visitors to the SME square in Kediri through benchmarking and collaboration between related parties. Kediri Square has undergone significant revitalization and facial changes to increase its appeal. Apart from being a tourist spot, Kediri Square is also used as an educational place. This research also highlights the importance of internal marketing strategies effective promotion, integration of local culture, and cooperation with related parties. The research method used is qualitative with a case study approach to alun-alun SMEs Kediri city with observation and interviews. The research results show that developing attractive facilities, effective promotions, increasing security and comfort, and collaborating with related parties can increase the number of visitors. In addition, combining educational activities and promotion of local culture can also be an effective strategy. In its conclusion, this research emphasizes the importance of cooperation between local government, tourism actors and local communities in increasing the number of visitors to Kediri Square.

Perseveration on cognitive strategies

To acquire and process information, performers can frequently rely on both internal and extended cognitive strategies. However, after becoming acquainted with two strategies, performers in previous studies exhibited a pronounced behavioral preference for just one strategy, which we refer to as perseveration. What is the origin of such perseveration? Previous research suggests that a prime reason for cognitive strategy choice is performance: Perseveration could reflect the preference for a superior strategy as determined by accurately monitoring each strategy’s performance. However, following our preregistered hypotheses, we conjectured that perseveration persisted even if the available strategies featured similar performances. Such persisting perseveration could be reasonable if costs related to decision making, performance monitoring, and strategy switching would be additionally taken into account on top of isolated strategy performances. Here, we used a calibration procedure to equalize performances of strategies as far as possible and tested whether perseveration persisted. In Experiment 1, performance adjustment of strategies succeeded in equating accuracy but not speed. Many participants perseverated on the faster strategy. In Experiment 2, calibration succeeded regarding both accuracy and speed. No substantial perseveration was detected, and residual perseveration was conceivably related to metacognitive performance evaluations. We conclude that perseveration on cognitive strategies is frequently rooted in performance: Performers willingly use multiple strategies for the same task if performance differences appear sufficiently small. Surprisingly, other possible reasons for perseveration like effort or switch cost avoidance, mental challenge seeking, satisficing, or episodic retrieval of previous stimulus-strategy-bindings, were less relevant in the present study.

Pandemic Problems in the Ivory Tower: Exploring Employee Engagement During the COVID-19 Crisis

ABSTRACT The purpose of this study was to investigate how communication constituted the engagement experiences of employees at research-intensive universities during the COVID-19 crisis. Twenty-one semi-structured in-depth interviews were conducted with vice presidents of research, research center and institute directors and support staff, and research faculty at research-intensive universities in the U.S. The findings revealed paradoxical engagement experiences. Participants reported blurred boundaries through increased technological access to information and communication that also created no way to shut off work. Overcommunication was reported as both a common informal communication experience and a formal organizational communication strategy during the crisis. Universities seemed to be partially prepared for the crisis, and the results demonstrated that individual personal coping strategies can serve one’s negative engagement experience constituted by communication. Implications for internal crisis communication strategy and employee engagement theory are discussed.

Experimentally validated frequency shifted internal model cascade control strategy for magnetic levitation system

Magnetic levitation systems (MLS) provide friction-less, dependable, quick, and affordable operations in a variety of real life applications. One of the often-employed control strategies for the MLS is traditional cascade control, which uses internal model control (IMC)-based proportional–integral–derivative (PID) and proportional–integral (PI) controllers in its primary and secondary loops, respectively. Though this control structure succeeds in achieving levitation, it falls short in terms of set point tracking and disturbance rejection performance. To overcome this limitation, a bi-loop frequency shifted IMC proportional–derivative (FSIMC-PD) strategy is used in the primary loop retaining the conventional IMC-based PI controller in the secondary loop. Routh stability constraints are used to build the PD controller for stabilizing the MLS. Once the MLS is stabilized, an FSIMC-based PID controller for reference tracking is designed for the outer loop. In addition to simulation-based performance comparison of IMC-based PID-PI cascade scheme and the proposed scheme, experimental validation is also carried out on a laboratory scaled MLS setup. Furthermore, performance evaluation based on metrics like the integral of absolute error, integral of square error, integral of time weighted absolute error, total variation of the control signal and its maximum value are also carried out to vindicate the effectiveness of the suggested design. Robust stability analysis is carried out in addition to Nyquist stability considerations to vindicate that the FSIMC-based design is capable of yielding stable closed-loop response amid uncertainties in plant model parameters.

Inherent thermal-responsive strategies for safe lithium batteries

Safe batteries are the basis for next-generation application scenarios such as portable energy storage devices and electric vehicles, which are crucial to achieving carbon neutralization. Electrolytes, separators, and electrodes as main components of lithium batteries strongly affect the occurrence of safety accidents. Responsive materials, which can respond to external stimuli or environmental change, have triggered extensive attentions recently, holding great promise in facilitating safe and smart batteries. This review thoroughly discusses recent advances regarding the construction of high-safety lithium batteries based on internal thermal-responsive strategies, together with the corresponding changes in electrochemical performance under external stimulus. Furthermore, the existing challenges and outlook for the design of safe batteries are presented, creating valuable insights and proposing directions for the practical implementation of safe lithium batteries.

Organizational Communication Strategy of Menantea Purwokerto in Handling Customer Complaints Through Digital Media

Menantea Purwokerto uses Instagram to promote its products and engage with its followers. Although Menantea Purwokerto has been successful in utilizing digital media to increase its sales potential, it has been noted that since the opening of Menantea Purwokerto on 5 February 2022, there have been customer complaints that can have a negative impact on Menantea Purwokerto. This study aims to analyze and describe how Menantea Purwokerto's organizational communication strategy handles customer complaints via digital media, what obstacles are encountered when implementing organizational communication, and how solutions are devised to overcome the obstacles encountered. This study employs a qualitative descriptive approach, with data collected via observation, interviews, documentation studies, and literature reviews. The research shows two types of complaints made by customers via digital media: Gofood, Grabfood, Shopeefood, and Menantea Customer Service at 0812-8415xxxx. Menantea Purwokerto encountered internal obstacles such as the distance between the owner and employees, obstacles to individual employee behavior, and external obstacles such as difficulties in handling incoming complaints via Gofood, Grabfood, and Shopeefood when implementing organizational communication. The Menantea Purwokerto conducts an organizational communication audit to address complaints and obstacles in the implementation of organizational communication. For handling complaints and obstacles between Menantea and customers, the Menantea Purwokerto employs a top-down internal communication strategy as well as an external communication strategy.

Impact of Transparent Communication in HR Governance: Fostering Employee Trust and Engagement

This comprehensive study investigates the dynamic landscape of Human Resources (HR) governance in modern organizations, particularly in the context of diverse industries in Pakistan. Executives specializing in internal communications and HR were interviewed to glean insights into the evolving role of HR and its intersection with effective internal communication strategies. The research employed a qualitative approach, conducting in-depth interviews either face-to-face or via telephone, recording and transcribing the conversations. The participating executives, selected through a snowball technique, provided diverse perspectives from financial services, utilities, retailing, and more. The study employed cluster analysis to code interview data, identify key themes, and visualize patterns using a mindmap. The findings illuminate the heightened significance of employee engagement, the strategic management of organizational reputation, trust-building through dialogue, ownership of communication channels, and the enduring value of face-to-face communication in shaping contemporary HR practices. While the study acknowledges its limitations in sample size, it lays the groundwork for future research directions and contributes valuable insights to the evolving landscape of HR governance in the Pakistani organizational context.

Developing internal marketing strategies for measuring and managing employee-based brand equity

PurposeThe purpose of this study is to propose a conceptual framework for measuring and managing employee-based brand equity. Drawing upon existing research, the authors argue that internal brand management should be approached from professional and socio-emotional perspectives.Design/methodology/approachThe study establishes a comprehensive conceptual framework by thoroughly reviewing existing literature on employee-based brand equity and internal marketing. It builds upon existing research while adding unique insights to deepen the understanding of the subject.FindingsThe proposed conceptual framework highlights the importance of both professional and socio-emotional factors in building and managing employee-based brand equity. The framework emphasises the role of employees’ emotions, values and relationships in shaping their brand-related behaviours and their functional role in delivering brand promises.Research limitations/implicationsThis paper offers a theoretical foundation for future research in internal branding. However, the framework is not empirically tested, and further research is needed to validate and refine the framework. Organisations can develop more effective internal branding strategies that enhance brand equity by recognising the importance of both professional and socio-emotional factors in shaping employees’ brand-related behaviours.Practical implicationsOrganisations can develop more effective internal branding strategies that enhance brand equity by recognising the importance of both professional and socio-emotional factors in shaping employees’ brand-related behaviours.Originality/valueThis study presents a novel approach to internal brand management, introducing a unique, dual-perspective model. This enriches the current body of literature and provides fresh insights for academics and practitioners in the field of marketing and brand management.

Engineering of cytosine base editors with DNA damage minimization and editing scope diversification.

Cytosine base editors (CBEs), which enable precise C-to-T substitutions, have been restricted by potential safety risks, including DNA off-target edits, RNA off-target edits and additional genotoxicity such as DNA damages induced by double-strand breaks (DSBs). Though DNA and RNA off-target edits have been ameliorated via various strategies, evaluation and minimization of DSB-associated DNA damage risks for most CBEs remain to be resolved. Here we demonstrate that YE1, an engineered CBE variant with minimized DNA and RNA off-target edits, could induce prominent DSB-associated DNA damage risks, manifested as γH2AX accumulation in human cells. We then perform deaminase engineering for two deaminases lamprey LjCDA1 and human APOBEC3A, and generate divergent CBE variants with eliminated DSB-associated DNA damage risks, in addition to minimized DNA/RNA off-target edits. Furthermore, the editing scopes and sequence preferences of APOBEC3A-derived CBEs could be further diversified by internal fusion strategy. Taken together, this study provides updated evaluation platform for DSB-associated DNA damage risks of CBEs and further generates a series of safer toolkits with diversified editing signatures to expand their applications.

The challenging concept of diversifying non-rice products from cassava by changing Indonesian people's behavior and perception: a review

Cassava is a popular crop in Indonesia and is known as local food from east Indonesia. It has gained popularity across the country due to its widespread cultivation and abundant carbohydrate content. In contrast to its potential, the Indonesian populace continues to predominantly consume rice, which is associated with health risks like diabetes, high blood pressure, and heart attacks due to its high glycemic index. This review aimed to assess the feasibility of a diversified approach to address this issue by capitalizing on cassava's versatility. Through a comprehensive analysis, we explore how strategic collaboration between the government, farmers, food scientists, and society could foster a shift from rice-centric diets to a broader range of cassava-based products. Advanced technological methods are examined as enablers of efficient food diversification. By highlighting the significance of internal and external strategies, including the introduction of novel cassava products such as kasoami, kaopi, tiwul, and cassava flour, we propose a multifaceted approach to decrease rice dependency while promoting dietary diversity and improved health outcomes for the Indonesian population.

Cumulative pre-cooling methods do not enhance cycling performance in tropical climate.

The main objective of this study was to investigate the effect of mixed cooling techniques (combination of internal and external strategies, with and without menthol) during warm-up for a time trial in tropical climate. Seven heat-acclimatized trained male road cyclists participated in three experimental sessions consisting of 20-min cycling performances on a velodrome track in ecological hot and humid conditions (Guadeloupe, French West Indies; WBGT: 27.64±0.27°C; relative humidity: 76.43±2.19%), preceded by a standardized 30-min warm-up and the ingestion of cold menthol water (1) with a cooling vest soaked in ice water (ICE-VEST), (2) with a cooling vest soaked in ice menthol water (MEN-VEST), and (3) without a vest (NO-VEST). Cycling performance (total distance, distance traveled per 2-min block), physiological parameters (core body temperature recorded, heart rate) and perceptions (exertion, thermal comfort, thermal sensation) were assessed. No between-condition differences were found for physiological parameters, the total covered distance or the distance traveled per 2-min block. However, distance traveled per 2-min decreased with time (p = 0.03), with no difference between conditions, suggesting a variation in pace during the cycling performance trial (e.g., mean±SD: 1321±48.01m at T2; 1308±46.20m at T8, 1284±78.38m at T14, 1309±76.29m at T20). No between-condition differences were found for perception of exertion, thermal comfort and thermal sensation during the warm-up (11.83±3.34; 2.58±1.02; 4.39±0.94, respectively) and the performance (17.85±0.99; 2.70±1.25; 5.20±1.20, respectively) but the pairwise comparisons within condition revealed a significant increase of TS values from T0 (4.57±1.13) to T20 (6.00±0.58) only in NO-VEST condition (p = 0.04). The absence of modification of thermal sensation at the end of the cycling test under the mixed conditions (ICE-VEST and MEN-VEST) suggests a beneficial effect of wearing a cooling vest on thermal sensation although it had no effect on performance.

Assessment of Employees Perception of Wema Bank Internal Communication Strategies in the Management of COVID-19 Pandemic

The study assessed employees’ perception of Wema Bank internal communication strategies inthe management of COVID-19. The objectives of the study were to assess the strategies adopted by Wema Bank internal communication before and during COVID-19 pandemic with a view to evaluating the level of workers’ satisfaction with the strategies adopted by the bank. The study was premised on Organizational Information Theory. The study adopted survey design with structured questionnaire as instrument of data collection through which two hundred and ninety-four (294) respondents were sampled from one thousand, one hundred and nine staff members of Wema bank branches across three states of Lagos, Ogun and Oyo. Findings showed that 83.1% of the respondents have communication engagement with the management of Wema bank daily, while others indicated less frequently. Prior to the pandemic, they communicated through multiple channels such as face to face (92.2%); individual official mail (96.1%), memo and circular (36.3%), WhatsApp messaging (22.1%), Zoom (18.8%) and notice board (12.3%), heads of departments (94.1%), corporate communication (96.8%) line managers (90.9%). During the COVID-19 pandemic, 47.4% of respondents that they received information from the management daily during 19.5% said weekly, 8.4% said monthly, while 24.7% said as the need arose. At this time, Wema bank management communicated majorly through individual E-mail (98.1%), WhatsApp loop (92.2%), Zoom (98.7%), corporate communication (96%), heads of departments (96.8%). and line managers (98.1%). 97.4% of the respondents indicated Internet/Online based communication as the major form of communication channel during COVID-19 outbreak. So, there was increased reliance on digital channels with pressure on technology infrastructure and resources. It was concluded that strategic communication effectively applied in crises contexts, enlists the employees as corporate brand disciples who are comm

It's just a body: A community-based participatory exploration of the experiences and health care needs for transgender plural people

Very little has been published about the intersection of living as both transgender and a plural system (more than one person sharing a body). This community-based participatory research study interviewed 15 participant systems. Using thematic analysis, a research team consisting of both systems and singlets (one person living in a body) developed five overarching themes at the intersection of transgender identity and plurality. These include embodiment, communication processes, affirming intersectional identities, living in a pluralphobic and transphobic society, and living authentically. Each system engaged in unique and effective internal communication strategies related to gender identities and presentations. Guidance and recommendations emerged for both those living as transgender and plural, as well as medical and mental health clinicians who seek to provide affirming care, which may reduce the marginalization experienced in the health care system and create more opportunities for equitable health outcomes.

"It’s like a happy little affirmation circle": a grounded theory study of nonbinary peoples’ internal processes for navigating binary gender norms

Background: Nonbinary people experience marginalization through discrimination, rejection, microaggressions, and stigma as a result of not always conforming to societal gender norms embedded in the gender binary. There is limited research about how nonbinary Black, Indigenous, and People of Color (BIPOC) living in the United States navigate societally enforced binary gender norms, which is especially important to understand given how racism and Euro-colonization have enforced the gender binary. Better understanding the internal strategies nonbinary people use to cope, embody affirmation, and regulate emotions in response to marginalizing experiences could increase understanding of how to best prevent and address the health disparities experienced by nonbinary people. Aim: Drawing on the practices of interrogating norms central to queer theory with a sensitization to racism and settler colonialism, this study aimed to identify a framework to understand nonbinary peoples’ processes of navigating gender norms internally through their lived experiences with an awareness of how context impacts these processes. Method: This qualitative interview study utilized construcitivist grounded theory methodology, guided by queer theory. Twenty-one nonbinary individuals were interviewed over Zoom with 15 being BIPOC. Results: Participants navigated binary gender norms internally by self-defining affirmative nonbinary ways of being, noticing affirmation in a chosen community that allowed them to experience existing authentically outside of binary gender norms, and internally connecting to an embodied, authentic sense of gender within themselves and in community with other nonbinary people. These internal processes were influenced by two contextual factors: societal and cultural expectations of gender; and the contextual impacts of holding multiple marginalized identities. Discussion: Understanding the contexts of the gender binary, racism, and cissexism that impact nonbinary people on a daily basis is crucial for mental health professionals, researchers, policy makers, and creators of gender inclusive education and support programs to support and affirm nonbinary people.