Development Of Practical Recommendations Research Articles

Financial support and taxation aspects of tourism activities development in Ukraine

The subject of the study is the theoretical and practical aspects of the implementation of financial security and taxation of tourism in Ukraine. The purpose of the work is to identify the features of financial activities and the specifics of taxation of tourist enterprises and the development of practical recommendations for their improvement. Methodological basis of the article became as general scientific, and special methods of scientific knowledge. Were used methods: dialectical, monographic, historical, system-structural analysis and synthesis, problem and program-target approaches, definition of financial results and tax standards. Results of work. The article describes the features of achievement and taking into account the financial results of the activities of tourism enterprises, operators and agents. The specifics of taxation and types of taxes, their disadvantages and advantages are revealed. The directions of improvement of financing, taxation and general activity are grounded in order to increase the efficiency and competitiveness of the tourism industry in the national, European and global dimensions. The field of application of results. Conclusions and results of the article can be used in the educational-scientific process of the economic faculties of higher educational institutions. It is expedient to transfer them for practical use in the management of tourism activities at the enterprise level, in the administration of taxes, in the activities of public organizations, rural communities. Conclusions. It was determined that shortcomings in the process of financing tourism enterprises and administration of taxes led to the emergence of a set of problems of their development. This is a low level of tax culture as a result of the disrespectful attitude of taxpayers towards their payment; widespread use of tax evasion schemes; significant budget arrears of VAT refunds. Therefore, measures for the development and improvement of the tax system for tourism companies should take into account the identified shortcomings and build on the concept of increasing tax discipline by taxpayers on the one hand, as well as reducing their quantity, volumes, unification from the side of the fiscal service and other institutions on the other. This will increase their competitiveness, including in the global dimension.

IMPROVEMENT OF TOURIST DESTINATION MANAGEMENT AT REGIONAL LEVEL UNDER CONDITIONS OF DECENTRALIZATION OF POWER IN UKRAINE

It is substantiated that creation of regional tourist destination management organizations based on public-private partnership (in terms of combining funds and efforts) in the tourism industry can become an effective model of tourism management under conditions of decentralization of power in Ukraine. There are several key benefits for government authorities, civil society and business from combining their efforts and funds to develop the tourism industry. The conclusions are based on European and world experience, as well as recommendations of the World Tourism Organization (UNWTO) on the success factors of destination management/marketing organization (DMO – term that defines regional tourist destination management organizations in Western countries). The current state of work of destination management organizations in the world has been challenged by changing the course from marketing to management as their leading function, which requires increasing responsibility and rethinking their activities. The essence of the term “destination” is revealed according to UNWTO recommendations and this term is determined as the main one used when determining the tourist region. The basic success factors, components of an effective regional tourist destination management organization are revealed, such as: leadership, institutional determination, integration of public and private budgets, effective management and strategic vision that is related to sustainable development of tourist destination. The possible ways of financing and legal subordination of regional tourist destination management organizations according to legislation of Ukraine are considered and it is substantiated that these issues require deeper study and development of practical recommendations on implementation, as today there is no transparent system that would allow financing of non-state institution from state funds.

Cultivation of grapes in the conditions of forest-steppe zone of Kharkiv region: modern status and prospects

The purpose of this article is to highlight the possibilities of successful grape growing based on the use of agro-climatic resources of the Eastern forest-steppe of Ukraine, in particular, the relevant areas of Kharkiv region. Main material. Attention is drawn to the needs to intensify research and practical activities on the cultivation of grapes in the region. In the agricultural sector of Ukraine interest in cultivating grapes is growing in more in northern areas, than in its traditional distribution area. An urgent task is a more thorough study of agro-climatic conditions, clarifi cation of agro-clima tic zoning of this culture and the development of practical recommendations. This is especially true of the Eastern forest-steppe of Ukraine and its individual areas, including the northern part of Kharkiv region. This industry, judging by the success of farms and individual economies, can be highly profi table throughout the region but with some reservations. Currently, one of the problems of viticulture is to obtain suffi cient yield to supply the population. For this purpose, the author identifi es the features of the natural conditions of the region. Clarifi cation of agro-climatic features of the territory can be considered as a multi-stage task of agro-climatic zoning at diff erent levels. The Eastern forest-steppe region should be considered as part of a large agroecosystem, occupying a signifi cant place in the forest-steppe zone of Ukraine. Of particular interest are the climatic indicators, the assessment of which allows to justify the grape culture management. These indicators are grouped together. The most important of them are temperature, humidity, light conditions and features of the winter period. Distribution of rainfall (fl ow of water) in the phases of grapes development during the active growing season is also important. It is also necessary to pay a???? ention to the use of other indicators. Most of them are closely related to the hydrothermal coeffi cient (HTC) - the simplest and most informative indicator. It should be added that using special agricultural techniques cultivation of certain grape varieties can be possible in the north-east of Ukraine. Conclusions. The study of suitable forest-steppe agrometeorological regions in Kharkiv region for growing grapes in natural conditions continues to be relevant. This difficult task requires a lot of effort and involvement of specialists.

The Subculture of Male Unions as a Socio-Cultural Institution in Modern Societies

At the present time, in the socio-cultural space, there are many communities and subcultural movements attractive to young people and aimed at young people. Subcultural diversity, which constitutes the integrity of society’s culture, acts as a space for the formation of identification models and an alternative to cultural unification, which is increasingly embracing the world.Diversity is a source of social development and, under the conditions of cardinal cultural and civilizational changes, requires scientific understanding to justify the instruments of its support, on the one hand. On the other hand, it needs the development of practical recommendations and a system of measures for effective interaction of the state with subcultural communities.Male unions have an important role and active development in the life of society and in the subcultural environment. Historically representing a fundamental socio-cultural element of social development, they occupied a social niche and began to play an essential role in society in the 21st century.It is relevant to study the role of male unions in modern society because of the following factors: 1) the institution of male unions of ancient tribes, with their initiation rites, has acquired a new form and content and still exists, 2) the experience of studying the role of male unions demonstrates that they are included in a complex system of social and spiritual ties and have made a significant contribution to the formation of certain structures of society, once becoming a prototype of the modern armed forces, 3) currently possessing a large network of interpersonal closed ties, including those at the international level, and a well-established collective identity, male unions influence the functioning of the social system and its cultural and spiritual content.The article aims to describe the subculture of male unions represented by motorcycle clubs, as well as to determine the methodological problems associated with the study of motorcycle subculture as a socio-cultural component of society.The novelty of the article is in the generalization of life regularities of modern male unions as traditional socio-cultural institutions. The emergence of such a phenomenon makes it important to study the possible prospects for male unions’ development, their role and place in society, and interaction with them.

Management of interest risk in a commercial bank under the conditions of the modern market

In the economy of our country, under the influence of the wave of economic crisis, a situation has developed that has significantly affected the activities of commercial banks that are participants in the financial market. In recent years, there has been a consistently high amplitude of global changes in financial markets, due to the crisis and instability of the political situation in the country. All this affects the functioning of commercial banks, especially in the regulation of interest rates. The banking sector is constantly faced with all sorts of risks. Interest rate risk is rightly recognized as the most important bank risk. According to the Central Bank of theRussian Federation, interest rate risk is the risk of financial losses (losses) that arise as a result of an unfavorable change in interest rates on assets, liabilities and off-balance sheet instruments. Interest rate risk management in commercial banks has become complicated due to the current economic and political situation in our country, as well as the instability of market conditions. The development of practical recommendations aimed at improving the interest rate risk management system in a commercial bank is an urgent task for any commercial bank.

RESEARCH OF THE MARKET STRUCTURE OF RUSSIAN CORPORATE BONDS (EXAMPLE OF THE FUEL AND ENERGY COMPLEX AND HEAVY INDUSTRY)

An important direction for the stabilization of economic development is the existence of effective mechanisms for attracting financial resources by business entities. Due to its investment capacity, Russia’s corporate securities market plays an important role in the financial system of the state. The need for economic recovery (after crisis, military-political, sanction and other force majeure circumstances) also requires the widespread use of corporate securities as equity capital raising instruments. The formation of the corporate securities market enables the financing of the needs of economic entities in the three institutional sectors – financial, non-financial corporations and households. In spite of the importance of access to financial resources of contractors of all institutional sectors, financing of the sector of non-financial corporations (enterprises-subjects of the real sector of economy) in today’s conditions determines the rates and proportions of economic development. Enterprises – market participants decide the issue of attracting the necessary resources through the issue of various equity and debt corporate securities. This determines their investment position in capital markets and, at the same time, reveals the ability to use the investment potential of the corporate securities market.In this regard, the article deals with the peculiarities of the formation of the market for Russian corporate bonds. Various indexes of corporate bonds of the Moscow Stock Exchange are considered. A detailed analysis of the placement of corporate bond loans in the sectors of the fuel and energy industry and heavy industry has been conducted. The main dominant industries, attractive for investors in recent years, as well as branches in which the investment decline is observed, are revealed.The conducted researches can serve as the basis for the development of practical recommendations for improving the efficiency of the functioning of the corporate securities market.

Оптимизация процесса соревновательной деятельности спортсменок, специализирующихся в водном поло

Objective. Integrated assessment of specialized preparedness of skilled female water polo athletes aimed at the substantiation and development of practical recommendations on the effective use of water polo tactical schemes in the competitive period taking into account the functional capabilities of the body. Methods. An analysis of scientific and methodological literature; a questionnaire survey; physiological methods; psychophysiological methods; pedagogical testing; assessment of competitive performance; methods of mathematical statistics. Results. Competitive performance assessment of female water polo players was carried out on the basis of the data of their performance during water polo matches and with the use of their parameters of technical and tactical skills during the matches. The result of assessment was compared to the model characteristics that made it possible to determine the correspondence of displayed level of specialized preparedness of the water polo player to her sports qualification. The specialized preparedness of the athletes was examined comprehensively on the basis of relationships among the psychophysiological condition, speed abilities, and throwing efficacy, and taking into account the menstrual phase. The variants of application of technical-tactical schemes in water polo that take into account the team roles were developed and proposed to maximize and improve the realization of individual mastery by athletes that helped to optimize the competitive activity of the team in whole. This was confirmed by the growing performance of Ukrainian junior and women's national water polo teams. Conclusions. Recommendations on designing competitive tactics of the team and determining individual actions of water polo players were introduced into the practice of competitions of the leading club teams of Ukraine, as well as of Ukrainian women's and junior national teams. Keywords: competitive activity, water polo, female athletes, specialized preparedness, tactics.

IMPLEMENTATION OF THE EUROPEAN EXPERIENCE ON ASSESSMENT AND REDUCTION OF DISPROPORTATION OF REGIONS DEVELOPMENT

IMPLEMENTATION OF THE EUROPEAN EXPERIENCE ON ASSESSMENT AND REDUCTION OF DISPROPORTATION OF REGIONS DEVELOPMENT

RESOURCE SUPPORT FOR THE DEVELOPMENT OF THE SOCIAL INFRASTRUCTURE OF THE REGION

The article is devoted to the substantiation of theoretical principles and the development of practical recommendations about the influence of resource providing on the development of the social infrastructure of the region. The providing of the effective functioning and the development of social infrastructure in the interests of the population requires the organization of the preparation of the corresponding personnel and the formation of the appropriate level of material and technical base which is relevant to the up-to-date needs of the population. For the realization of the set up aim the measures of organizational-personnel, informational-analytical and financial providing of the development of social infrastructure of the region are offered in the article.For the realization of the organizational-personnel and resource providing, a scheme of regional management for the development of social infrastructure has been worked out. It is based on personnel providing the objects of the social infrastructure of the region in accordance with modern requirements and priorities. To attract additional financial support for the development of social infrastructure, measures have been proposed to create a favorable investment climate, to develop innovative projects and to support small and medium-sized businesses. It is substantiated that important elements of information and analytical support is an expert support of management activity and monitoring of public opinion. There is a model for collecting and systematizing information for improving the work of the information-analytical platform about the satisfaction of the population of the region with social services in the article.

Problems of Forming the System of Comparable Indicators of Profitability of Enterprises of OECD Member Countries and Ukraine

Метою статті є дослідження ступеня узгодженості методик розрахунку коефіцієнтів операційної рентабельності в країнах-членах ОЕСР і в Україні; розроблення практичних рекомендацій щодо формування системи показників операційної рентабельності, придатної для проведення порівняльного аналізу на міжнародному рівні (з урахуванням специфіки вітчизняної та міжнародної облікової практики). В результаті проведеного дослідження була виявлена наявність різночитань стосовно назв і методик розрахунку показників прибутковості операційної діяльності в країнах-членах ОЕСР та в Україні. Перед проведенням порівняльного аналізу прибутковості українських і зарубіжних підприємств необхідно провести попередній огляд методик розрахунку порівнюваних показників. Встановлення взаємно-однозначної відповідності між загальновживаними міжнародними коефіцієнтами прибутковості і порядком їх розрахунку на основі звітності НП(С)БО України, систематизація міжнародних і українських найменувань, сприятиме зручному і коректному їх застосуванню в порівняльній аналітичній роботі. При необхідності можливе використання формул, що виражають функціональну залежність між коефіцієнтами рентабельності, розрахованими на основі витратного і дохідного підходів. Традиційно українські аналітики частіше віддають перевагу показникам рентабельності витрат ( Markup ), а закордонні – показникам рентабельності доходів ( Margin ). Показники Markup завжди показують більш високе значення рентабельності, ніж відповідні показники Margin . Ці показники функціонально пов’язані, тому в разі різночитань є можливість провести перерахунок. Порівнюючи результати операційної діяльності різних підприємств, необхідно брати до уваги специфіку і сферу їх діяльності. Наприклад, коефіцієнт Беррі ( Berry Ratio ) доцільно застосовувати при аналізі підприємств-дистриб’юторів, а валову рентабельність собівартості ( Gross Profit Markup ) – при аналізі підприємств-виробників. Уточнення переваг і недоліків окремих індикаторів прибутковості дозволить уникнути їх формального застосування; сприятиме більш ясному і повного поясненню отриманих результатів.

МЕХАНИЗМ ВЗАИМОДЕЙСТВИЯ ВЛАСТИ И БИЗНЕСА В СОЦИАЛЬНО-ЭКОНОМИЧЕСКОМ РАЗВИТИИ МОНОГОРОДА

The purpose of the study is to comprehend the current experience of implementing social partnership on single-industry territories, the research subject being the tendencies and patterns of its development. The research has been based on the principles of systemic and complex approaches, general positions of the theory of systems, methods of synthesis and analysis (system, structural, logical, economicstatistical, comparative, and ecological-economic). The article presents a detailed analysis of the background anthropogenic load on the territory of the region, as well as the influence of industry on the health and quality of life of the population. The study features forms of social responsibility exercised by coalmining enterprises on affected territory. The authors describe directions and amount of resources invested by business enterprises into the development of single-industry towns within the framework of interaction. The result of the study is the development of practical recommendations on the mechanisms for interaction between business and government.

THE STATE AND PROGRESS OF OILSEEDS MARKET AND FOODS OF THEIR PROCESSING TRENDS ARE IN UKRAINE

Topicality. Actuality of problem of oilseeds market and foods of their processing development increases inconnection with the necessity of maintenance of existent volumes and leading positions of Ukraine in the world market, and also increases of efficiency of functioning component the integrated market. Aim and tasks. The aim of the article is an estimation of existent oilseeds market and foods of their processing condition, development of practical recommendations, both on the height of production and sales volumes and to efficiency in the conditions of action of the free trading with European Union. Research results. A oilseed market and foods of their processing analysis is conducted from the point of view of volume and structure as oilseeds raw material so vegetable oil. Measures are offered on the improvement of structure at the market of vegetable oils, meaning the heightof stake of soy-bean and rape oil. These measures areaimed at limitation of export of oilseeds raw material, especially soy and rape, and also all types of cake. Therow of measures of the custom adjusting is offered with the purpose of increase of home production and export of products with a greater valueadded. Conclusions. Strategic directions of oilseeds market and foods of their processing development include measures on limitation of export of raw material and on the increase of export of products with a greater valueadded. Keywords: world export, crop rotation, profitability, middle export price, export profit yield, production capacities, unrefined oil, structural changes

Formation of image as a competitive advantage in the modern information society: theoretical methodological foundations and practical recommendations

The article considers the process of image formation as a competitive advantage in the modern information society. This process requires a comprehensive searching, because in the modern information society there are qualitative changes. This makes it necessary to search for effective mechanisms for achieving, supporting and developing the competitiveness of both business structures and non-profit organizations. An important factor in enhancing competitiveness is the formation of a positive image and an impeccable business (political, social, ethical) reputation. The main purpose of the article is the definition of theoretical and methodological foundations and the development of practical recommendations on the formation of the image as a competitive advantage in the modern conditions of the information society. In the article, in the process of achieving this purpose, the following scientific problems are solved: the methodological foundations of the image formation process are considered; formed a conceptual-categorical apparatus; Practical recommendations on marketing strategy implementation in the context of forming a positive image and optimizing the reputation of the subjects of the information society are provided. Methodology. Historical, systemic, structural-functional and synergetic methods allow one to analyze successively the previous experience of scientists about the chosen research topic; to streamline existing methods and methods of forming a positive image, to lead to a certain intelligible algorithm of the marketing strategy process aimed at securing the desired image, idea or paradigm in the modern information society in the public consciousness. The scientific novelty of the article is to improve the conceptual-categorical apparatus of the topic, to determine the characteristic features of the information society, to justify the importance of forming a positive image and in determining the stages of the marketing online strategy. It allows to draw a conclusion that in conditions of globalization it is not enough to create a high-quality product or a quality service - it is necessary to correctly convey information to the target audience with the help of a high-quality strategy of promotion (consolidation) in the market

REGULATION OF THE MECHANISM OF PREPAREDNESS FOR DEVELOPMENT OF STUDENTS BY PHYSICAL CULTURE AND SPORTS

The study analyzes and summarizes the system of forming readiness for the development of physical culture of students in higher education institutions of Ukraine, taking into account regional features, the possibilities of constructive reflection, integrated self-development and personality formation, ready for self-determination, self-improvement and self-development in the physical culture system. It was revealed that one of the most important components of the design of the system for the formation of young people’s physical culture is the level of health that was formed in the process of their life. Despite centuries of attempts to study human health, it still has no clear criteria for evaluation. Despite the large number of definitions, points of view on the nature of health, so far there is no unity of approaches to its definition. It does not, however, cause doubts and the fact that health must reflect the ability of a person to maintain his homeostasis through adaptation to changing environment conditions, that is, to actively resist such changes in order to preserve and prolong life. Therefore, when designing a system for the formation of students’ physical culture, it is necessary to know the features of the territories inhabited by students of higher educational establishments for the development of practical recommendations for the prevention of diseases and the introduction of changes in working curricula. It is noted that readiness for the development of physical culture in students is a new qualitative characteristic of a person with a high level of competence, self-development ability, self-perfection, self-development in the field of physical culture that is able to distinguish from it in the process of physical education in higher educational establishments. forming components in the process of self-development and professional formation. It is proved that the structure of readiness for the development of physical culture among students of higher educational institutions is a multicomponent model consisting of motivation-purposeful, informative, operationalfunctional and reflection modules.

REGULATION OF THE MECHANISM OF PREPAREDNESS FOR DEVELOPMENT OF STUDENTS BY PHYSICAL CULTURE AND SPORTS


 
 
 The study analyzes and summarizes the system of forming readiness for the development of physical culture of students in higher education institu- tions of Ukraine, taking into account regional features, the possibilities of con- structive reflection, integrated self-development and personality formation, ready for self-determination, self-improvement and self-development in the physical culture system. It was revealed that one of the most important components of the design of the system for the formation of young people’s physical culture is the level of health that was formed in the process of their life. Despite centuries of at- tempts to study human health, it still has no clear criteria for evaluation. Despite the large number of definitions, points of view on the nature of health, so far there is no unity of approaches to its definition. It does not, however, cause doubts and the fact that health must reflect the ability of a person to maintain his homeostasis through adaptation to changing environment conditions, that is, to actively resist such changes in order to preserve and prolong life. Therefore, when designing a system for the formation of students’ physical culture, it is necessary to know the features of the territories inhabited by students of higher educational establish- ments for the development of practical recommendations for the prevention of diseases and the introduction of changes in working curricula. It is noted that readiness for the development of physical culture in students is a new qualitative characteristic of a person with a high level of competence, self-development abi- lity, self-perfection, self-development in the field of physical culture that is able to distinguish from it in the process of physical education in higher educational es- tablishments. forming components in the process of self-development and profes- sional formation. It is proved that the structure of readiness for the development of physical culture among students of higher educational institutions is a multi- component model consisting of motivation-purposeful, informative, operational- functional and reflection modules.
 
 

ВПЛИВ МАРКЕТИНГОВОЇ ІНФОРМАЦІЙНОЇ СИСТЕМИ НА ФОРМУВАННЯ МАРКЕТИНГОВОЇ СТРАТЕГІЇ ПІДПРИЄМСТВА

The relevance of the study is due to the necessity to determine the part of the influence of marketing information system on the formation of marketing strategies and direction of efforts in order to increase the results of enterprises. Based on the results of marketing research and analysis of their activities on the basis of accurate and balanced information is determined by the market direction of the enterprise. In modern conditions, both producers and consumers, primarily uses information as a means by which can obtain data from the environment, ie any data containing information that interests them for a certain period of time. Implementation of these tasks is based on a thorough analysis of information to develop a successful strategy in order to choose one of the strategic alternatives. The purpose of the study is to substantiate scientific and theoretical positions and development of practical recommendations for the formation of marketing strategy in agricultural enterprises. During the study dialectical method of cognition, the provisions of economic theory, scientist’s works on issues of formation of marketing strategy with the use of marketing information system are used. The object of this study is the impact of marketing information system on formation of marketing strategy of the enterprise, which is based on increasing efficiency indicators in modern conditions management and their improvement in the future. The author analyzes the components of the marketing information system and its main elements, the main marketing research which are carried out by the enterprises of the Khmelnytskyi region are highlighted. Marketing research of agricultural enterprises based on a survey of their leaders are conducted, and on the basis of generalization of results the scientific approach in order to determine the strategic position of enterprises of Khmelnytskyi region is developed.

ПРАВОВЕ РЕГУЛЮВАННЯ ЗАБРУДНЕННЯ АТМОСФЕРНОГО ПОВІТРЯ В УКРАЇНІ ТА ЄВРОПЕЙСЬКОМУ СОЮЗІ

The article is devoted to the analysis of the Ukrainian legislation in the field of air protection, as well as the development of practical recommendations for its improvement by comparing it with the legislation of the European Union. Given the need for Ukraine to borrow the positive experience of the European Union in the field of air protection, the article analyzes the legislation to ensure air quality in countries such as Germany, the French Republic, the Swiss Confederation. The main types of air pollutants are identified. The problem of inaccuracy of information on air quality is highlighted. The authors suggest ways to improve domestic legislation in the field of air protection.

Vibratory-centrifugal strengthening’s influence on failure-free parameters of drilling pumps bushings

The object of research is finishing-strengthening technological operation and implementing its safety systems to provide indicators of reliability of the bores of drilling pumps. At the finishing and finishing-strengthening operations of technological processes for the manufacture of products, their quality parameters, operational characteristics and reliability indicators are formed, the connections between which are complex, multi-stage and not obvious. The methods of mechanical and thermal processing and coating application can’t provide reliability indicators of cylinder bores of drilling pumps. Advantages of the previously developed by the authors’ method of vibration-centrifugal strengthening of parts and machines consist in providing a high level of deformation energy, high productivity, simplicity, reliability, compactness and versatility of strengthening devices, the possibility of qualitative processing of internal surfaces of machine parts. In addition, technical requirements are provided, performance indicators are improved and product life is increased. But, not always effective were attempts to adapt Vibrating machines of volumetric processing for vibration-centrifugal strengthening of products. Therefore, in the course of this study, volumetric vibration processing equipment for vibration-centrifugal strengthening of cylinder bores of НБ32 drilling pump was adapted and a technological tool for its implementation was designed. For experimental studies, the material of the bushings made of steel 70 on steel 20 has been changed and their internal execution surfaces have been strengthened using vibrations. In the course of full-scale tests it was established that after the vibration-centrifugal strengthening of the cylinder bushings of the drilling pumps, the dynamics of the change in the reliability factor, conditional probability and the failure rate for vibration-strengthened bushings is better than for base bushings manufactured according to the standard technological process. This is explained by the intensification of the processing and the possibility of adjusting the technological parameters of the process: the amplitude of the oscillations, the processing time, etc. In addition, the average time between failures of the vibration-strengthening bushings made of steel 20 increased 1.65 times compared to the base bushings of steel 70. The paths for further research are marked in the direction of optimization of processing regimes and development of practical recommendations on the use of vibration-centrifugal strengthening with an unbalanced drive.

Контроль развития кадрового потенциала российских организаций: образование и трудоустройство молодых специалистов

In the article current problems of development of personnel capacity of the domestic organizations are considered. On the basis of the conducted empirical research (the analysis of scientifi c literature, results of polls of experts and anchor poll of young specialists) development of practical recommendations and off ers on realization of development of personnel potential in social practice of the organizations is presented in article. The basis of practical recommendations had included off ers on employment of young specialists in the profession; on stimulation of students, the educational organizations of the higher education, employers on rational development of personnel potential.

Tourism Development of Russian Territories: Competitiveness, Effectiveness and Sustainability

The purpose of the article is to development a theoretical concept of specialization of Russian territories on the tourist activities and to offer practical recommendations for development of tourism in Russia’s industrial territories in the interests of their sustainable development, support for competitiveness, and high effectiveness. The authors use the methods of systemic, structural and functional, comparative, and problem analysis, analysis of causal connections, synthesis, induction, deduction, visualization, etc. The authors view perspectives and determine the possibilities for re-orientation of modern Russia’s territories for tourism and determine the corresponding preconditions. Also, the advantages of tourist development of territories, as compared to the industrial specialization, are determined, as well as the problems on the way of industrially-oriented territories’ transition to tourist specialization. As a result, it is concluded that modern Russia has a large potential in the sphere of the tourism sector development, which is interesting from the point of view of increase of competitiveness and effectiveness of territorial economy and achievement of its sustainable development. Due to low market barriers and close connections to other sphere of economy, the tourist sector opens wide perspectives for restoration of business activity in crisis-influenced industrial regions of Russia.