Adoption Of Green Supply Chain Management Practices Research Articles

Adoption of Green Supply Chain Management among SMEs in Malaysia

The purpose of this study is to integrate the Diffusion of Innovation (DOI) theory and Technology, Organization and Environment (TOE) theory to examine the factors that affect the adoption of green supply chain management (GSCM) practices among SMEs in Malaysia. Twelve hypotheses were developed based on the integrating theories in technology adoption context. In this study, data were collected through questionnaire survey on the SMEs in Klang Valley Malaysia. A total of 298 responses were analyzed. The regression analysis method was used to test the hypothetical relationships among technological, organizational and environmental factors and SMEs’ intention to adopt GSCM practices. Research findings show that perceived relative advantage, perceived cost, top management support, complexity, compatibility, firms size, customer pressure, regulatory pressure and the quality of human resources are statistically significant factors influencing GSCM adoption among SMEs in Malaysia. However, observability and governmental support do not have significant effects on GSCM adoption intention. According to research findings, some implications which are valuable to academics and practitioners are also addressed. This study can serve as a guideline for successful implementation of GSCM among the SMEs in an emerging country.

Barriers and opportunities to greening the construction supply chain management

Purpose The purpose of this paper is to investigate critical barriers hindering the adoption of green supply chain management (GSCM) and the opportunities that can be exploited with such an implementation in the construction industry of developing countries. It also devises strategies to avoid critical barriers in implementation and exploit opportunities for a better overall environmental performance of the construction industry. Design/methodology/approach This research relies upon an extensive literature review; data are collected from 163 professionals and 15 interviews of field professionals from 11 developing countries are conducted. The barriers and opportunities are synthesized through literature review and then data are collected over their significance from the construction professionals through an online survey. To highlight the interconnectedness of the critical barriers and opportunities, a causal loop framework is developed. Furthermore, expert opinion is sought to develop the strategies. Findings This research integrates information from different sources and provides a holistic view of the current situation of GSCM in developing countries. In total, 34 barriers and 23 opportunities are extracted from literature. The top 4 barriers fall under the “involvement and support” category, whereas the top four opportunities fall under the “environmental” category. Furthermore, the strategies to implement GSCM include suitable policies by top management to incorporate practices such as innovative green design, green procurement, green packaging, green distribution and even end-of-life management, which play a vital role in emission reduction. Originality/value This research is a first attempt at evaluating the barriers and opportunities facing GSCM in the construction sector of the developing countries. The findings encourage the stakeholders in adopting GSCM practices by presenting a clear picture of the potential benefits that can be exploited by implementing the proposed strategies to eliminate critical barriers in the construction industry.

Enhancing firms’ environmental performance and financial performance through green supply chain management practices and institutional pressures

PurposeThe purpose of this study is to examine how individual dimensions of green supply chain management (GSCM) practices affect firms’ financial performance directly and through environmental performance. Furthermore, the authors investigate the contingent role of institutional pressures on the direct link between GSCM practices and environmental performance and GSCM practices and financial performance.Design/methodology/approachUsing a convenience sampling technique, data were collected from 238 textile firms in the province of Punjab, Pakistan. Hayes’ PROCESS macro was used to analyze the hypotheses.FindingsThe findings demonstrate that GSCM practices (green manufacturing, green purchasing, eco-design, cooperation with customers and green information systems) have a significant direct impact on firms’ financial performance directly and through environmental performance. Additionally, institutional pressures significantly moderate the nexus of GSCM practices-environmental performance and environmental performance-financial performance.Practical implicationsTextile firms should implement GSCM practices not just because of the pressure from regulatory bodies but also to elevate their environmental and financial performance. Government should also play its role in influencing the organizations for the adoption of GSCM practices, as its role is a significant one in preserving the environment.Social implicationsBecause of less emission, energy usage and wastage, environmental performance will be increased, which affect the society positively.Originality/valueAlong with studying the GSCM practices in the textile industry of Pakistan, drawing upon the institutional theory, the contingent role of institutional pressures on two stages (first, between GSCM practices and environmental performance, and secondly, between GSCM practices and financial performance) is the novelty of this study.

Green Supply Chain Management (GSCM) Practices for Sustainability Performance: An Empirical Evidence of Malaysian SMEs

Environmental issues have been critical concern among the current businesses as various business activities might pose significant threats to the environment. Incorporating environmental aspects in business operations is perceived to be able to create value and to achieve sustainable business performance. The manufacturing sector is the key contributor to the country’s high pollution index. Green Supply Chain Management (GSCM) practices have become more prevalent in this sector in managing the environmental issues for the effectiveness of their production requirement. Nevertheless, the small and medium enterprises (SMEs) mainly are less likely to embark on environmental practices as compared to large organisations. The establishment of certified environmental management systems (EMS) is considered as a strategic management approach that defines how organisations will address their impact on the natural environment guided by ISO 14001 as a framework. This study provides empirical evidence examining the extent of GSCM practices among the SMEs through the possession of ISO 14001 and examines the impact on sustainability performance. Data were analysed using regression analyses. Results indicate that GSCM practices have a significant positive relation with sustainability performance. Eco-design practices and environmental cooperation have a positive relationship with sustainability performance. There is no relationship between green purchasing and reverse logistics practices with sustainability performance. These results imply that Malaysian SMEs adopt GSCM practices mostly through eco-design and robust cooperation among departments in dealing with environmental issues. Green practices and reverse logistics practices are still new for SMEs and do not contribute to achieving better performance.

The role of internal and external drivers for successful implementation of GSCM practices

Purpose The purpose of this paper is twofold: first, to investigate the direct effect of internal and external drivers on full implementation of the green supply-chain management (GSCM) practice; and second, to investigate the direct effect of internal drivers and indirect effect of external drivers on the full implementation of the GSCM practice. Design/methodology/approach The study is based on the data collected from 30 to 35 furniture small and medium enterprises (SMEs) chosen from each surveyed region. In this case, the selected SMEs should have been conducted some GSCM practices. So, the total number of samples used in this study is 100 SMEs. The relationships between internal and external drivers and the success of the implementation of the GSCM practices are analyzed using structural equation modeling. Findings The results of this study have revealed that internal and external drivers, which consist of involvement, technology, financial, regulation and customer pressure, have a direct effect on early adoption of GSCM practices. Among these drivers, technology gives the most significant effect. The results have also shown that only financial factor has a direct effect on the full implementation of GCSCM practices, whereas regulation and customer pressure have positive effect on the full implementation through early adoption of GSCM practices. Research limitations/implications Among the limitations of this study is related to the sample that was restricted to SMEs of furniture in three regions. The other limitation could be related to variable involved as internal and external drivers. This study has only used involvement, technology, knowledge, financial, and regulation and customer pressure as the antecedent variables of early adoption of the GSCM practices. Moreover, this study has only used the Likert scale as an approach to measure the implementation of GSCM practice management, which could be the source of bias in expressing the level of the implementation. Practical implications From the internal side of enterprises, the top management or the owner of SMEs can develop an effective comprehensive environmental strategy. This strategy requires the top management of SMEs show an environment oriented, allocate a specific person for implementing the GSCM practice and learn about the current technology that can support the environmentally friendly products, and also allocate the specific budget to support the implementation of GSCM practice. Moreover, since the study also found that financial factor was just the only factor having a direct effect on the full implementation of GSCM practices; therefore, the government should help the SMEs of furniture in developing low cost-GSCM implementation techniques and also provide easiness for the SMEs to get the needed fund for implementing the GSCM practice. Social implications The research has confirmed that regulation and customer pressure have the positive and significant effect on the full implementation of GSCM practices. It may encourage the government to make some policy related to improvement of the implementation of GSCM practice by SMEs of wooden furniture, specifically in the Central Java Province. Another implication would be to encourage the customer to make purchasing oriented decision for the implementation of GSCM practices by the SMEs of wooden furniture. Originality/value This study contributes to the literature of GSCM by combining the critical factors of implementation of GSCM practices toward internal and external drivers and empirically testing the direct and indirect impacts on the level of adoption of GSCM practices.

Relacionando níveis de maturidade em gestão ambiental e a adoção de práticas de Green Supply Chain Management: convergência teórica e estudo de múltiplos casos

Resumo Embora as temáticas de níveis de maturidade da gestão ambiental empresarial e a adoção de práticas de GSCM estejam se consolidando, elas percorreram, até o momento, um longo caminho desconectadas, embora ambas tenham sua gênese circunscrita à sustentabilidade empresarial. Buscou-se, por meio de múltiplos casos, a caracterização de um padrão lógico de adoção de práticas de GSCM inerentes a cada nível de maturidade em gestão ambiental. Com base no estudo de cinco casos de empresas inseridas em cadeias produtivas de alto impacto ambiental (setor de suprimentos de defensivos agrícolas, setor de pilhas e baterias e setor de reciclagem de chumbo, buscou-se identificar o relacionamento entre práticas de Green Supply Chain Management (GSCM) e níveis de maturidade em gestão ambiental. Para o alcance do objetivo, foi realizada uma sistematização junto à literatura que versa sobre maturidade de gestão ambiental e tipologia das práticas de GSCM. Os principais resultados apontam que: no primeiro nível de maturidade em gestão ambiental, o reativo, as organizações adotam práticas de GSCM específicas relacionadas à imposição da legislação; no nível preventivo de maturidade em gestão ambiental, as organizações adotam práticas de GSCM relacionadas ao retorno de investimentos e à redução de custos operacionais; e no nível proativo de maturidade em gestão ambiental, as organizações tendem a adotar práticas relacionadas à inovação de produtos e processos e práticas comunicacionais ambientais, visando obter vantagens competitivas baseadas em gestão ambiental. Até o momento, este artigo trata da primeira pesquisa a relacionar níveis de maturidade de gestão ambiental a práticas de GSCM, aplicada a cinco casos com alto impacto ambiental do Brasil.

Stakeholder pressure and green supply chain management: a configuration approach

Research indicates that stakeholder pressures influence the adoption of green supply chain management (GSCM) practices; however, our understanding of the heterogeneity between different stakeholder groups remains limited. Drawing upon stakeholder theory, we identify the heterogeneity between five stakeholder groups: supplier, customer, community, competitor and government with relation to the adoption of GSCM practices. Empirically, we test how this heterogeneity affects GSCM practices by a configuration approach with 418 responses from Chinese manufacturing sector. Our results suggest that varying stakeholders are related to varying levels of the adoption of GSCM practices for Chinese manufacturers. Specifically, the results from cluster analysis categories three Chinese manufacturers with respect to the level in responding to the stakeholder pressures: sensible, cognizant and conscious manufacturers. Moreover, further ANOVA results show overall stakeholder pressures relates to the adoption of GSCM practice with customer rather than supplier. This research contributes to stakeholder theory at a more detailed level than before in the related literature, as well as study the relationship with the adoption of GSCM practices, which has not been done before. By doing so, this research represents an important step toward refining the stakeholder theory and the adoption of GSCM practice in manufacturing companies in emerging economies.

Developing and analyzing framework for understanding the effects of GSCM on green and economic performance

PurposeThe concept of green supply chain management (GSCM) is gaining popularity in developing countries due to the environmental and economic impact along with increasing awareness of environmental safety. Enterprises are trying to express their sincere commitment toward green practices. The purpose of this paper is to examine the impact of GSCM on green and economic performance of the firm under the influence of leadership and institutional pressures.Design/methodology/approachConceptual model was developed from previous research works to understand the driving forces of green and economic performance which had inconsistent findings in the literature. Data were collected from 174 leading ISO 14001 certified manufacturing firms in Pakistan by using a structured questionnaire. Partial least squares-structural equation modeling is used for testing the hypotheses.FindingsThe statistical results indicate that the leadership and institutional pressures influence the firm for adoption of internal green practices and external green collaboration. The statistical results also suggest that green practices significantly improve firm’s green and economic performance. However, firm’s external green collaboration does not significantly affect green performance, but it improves green performance significantly.Research limitations/implicationsThis research is conducted on Pakistan as a case of highly populated developing country.Originality/valueThis research presents the empirical evaluation of the influence of leadership and institutional pressure on green practices and improved green and economic performance. The results offer useful understanding for SCM practitioners seeking to adopt GSCM practices. The results also provide policy insights for regulators, organizations and legislators to further promote GSCM.

Drivers of Green Supply Chain Management Practices and their Impact on Firm Performance: A Developing Country Perspective

The purpose of this paper is to identify the drivers of Green Supply Chain Management (GSCM) practices among the manufacturing firms of a developing country, and to examine the impact of GSCM practices on firms’ economic and environmental performance. A structural equation model is developed to study the hypothesized relationships between three drivers and GSCM practices. Furthermore, the relationship between GSCM practices and firm’s economic and environmental performance is also investigated. A sample of manufacturing firms is taken from the companies listed in the local stock exchange. Cross-sectional data of 80 responses from these manufacturing firms is collected. The developed model is tested through Partial Least Square Structural Equation Modeling (PLS-SEM) technique. Results show that customer’s pressure and firm’s internal drive (enviropreneurship) positively impacts the adoption of GSCM practices whereas the relationship between governmental legislation GSCM practices adoption is not significant. GSCM practices positively impact the supply chain buying firm’s economic and environmental performance.

ISM approach for modelling drivers to practices of green supply chain management in Jordanian industrial firms

This research utilises interpretive structural modelling (ISM) methodology to model the relationships between eight key drivers of Green supply chain management (GSCM) in Jordanian industrial firms. Data were collected from 30 experts. Structural self-interaction matrix is developed and then adopted to construct the reachability matrices. The results revealed that 'government regulations and legislations' pressure is the motivator driver of 'stakeholder pressure', 'global competition', 'financial factors', and 'awareness level of customers'. In conclusion, pressures from government, customers, and management drive the adoption of GSCM practices in Jordanian industrial firms. Moreover, management commitment is crucial in providing sufficient resources to accomplish successful adoption of GSCM practices. Finally, the ISM model developed in this research shall provide valuable guidance to decision makers in government, as well as management of industrial firms on the key drivers of GSCM that need more attention during planning, implementation and evaluation during the downstream and upstream of product life.

Green supply chain practices and environmental performance in Brazil: Survey, case studies, and implications for B2B

This article examines whether or not customers cooperate in organisations' environmental performance, in what circumstances it happens; and how customers can collaborate with organisations in order to they improve their environmental performance. This research uses both the Ecological Modernisation (EM) and the Resource Dependence Theory (RDT) to analyse the effects of external Green Supply Chain Management (GSCM) practices, namely, ‘Cooperation with Customers’ (CC) and ‘Green Purchasing’ (GP) on the Environmental Performance (EP) of organisations. A multi-method research is used, combining a survey and multiple-case studies of Brazilian organisations. The main results and contributions of this research include: (a) the Brazilian setting, in the context of EM, provides incentives for adopting GSCM practices, especially CC practices; (b) Brazilian organisations depend more on customers than on suppliers to improve EP; and (c) an original matrix for a better understanding of the roles of suppliers and customers to achieve a better EP through a GSCM approach is proposed. This paper provides an extension to EM and RDT theories applied to green operations management by showing that external GSCM can improve EP and such process depends more on CC than GP. Implications for B2B are highlighted.

Green supply chain management practices and performance

PurposeThe purpose of this paper is to investigate the impact of organizational size on adoption of green supply chain management (GSCM) practices for the Indian industry. It also evaluates the impact of GSCM practices on organizational performance.Design/methodology/approachThis study aims to empirically test the GSCM model to investigate the present orientation of the Indian industry toward GSCM practices using a pre-tested structured questionnaire. The statistical inferences were drawn using the data provided by 161 Indian firms. This has compared the GSCM practice implementations among small-sized, medium-sized and large-sized organizations.FindingsThe study reveals that Indian organizations have shown a satisfactory implementation of majority of the environmental practices, except supplier ISO:14001 certification and Tier-II supplier evaluation. Out of 21 practices, medium-sized organizations have adopted GSCM practices at a similar level compared with large organizations, with three exceptions: existing environmental management systems, support from mid-level and top management and supplier evaluation for environmental practice. It was found that GSCM adoption can lead to equal improvements in operational performance for both large-size and medium-size organizations.Originality/valueThis paper makes two major contributions in the domain of green supply chain practices in India. First, it investigates the adoption of GSCM practices in organizations of different sizes (small, medium and large) and the impact of GSCM practices on the performance of organizations of different sizes. Second, it identifies the key areas for improvement and recommends a set of measures for improving the implementation of GSCM practices in Indian organizations.

Fatores críticos de sucesso à adoção de GSCM: estudo de casos no setor de baterias automotivas

Resumo A percepção da influência de fatores críticos de sucesso (FCS) à adoção das práticas de green supply chain management (GSCM) é o tema desta pesquisa que tem por objetivo identificar e analisar como as principais empresas fabricantes de baterias automotivas instaladas no Brasil, e consideradas focais em suas cadeias de suprimentos, percebem tais influências. Três das principais empresas de manufatura desse setor foram investigadas por meio da técnica de estudo de casos, com o uso da triangulação de dados: entrevistas com gestores das empresas, observações no próprio lugar das atividades operacionais e obtenção de dados secundários. Esta pesquisa identifica como as variáveis dos FCS se relacionam com as práticas de GSCM. Como principais resultados, tem-se que: O FCS “compromisso da alta direção” é o mais crítico para o sucesso na adoção de práticas de GSCM e que os FCS “gestão da informação” e indiretamente “treinamento” são críticos para a adoção de uma série de práticas de GSCM. A teoria que suporta este tema ainda está em desenvolvimento, portanto a pesquisa contribui com alguns insights que merecem mais aprofundamento.

Gestão ambiental em cadeia de suprimentos: revisão sistemática da literatura

A literatura refere-se à extensão da gestão ambientalmente correta ao longo da cadeia de suprimentos como o conceito de Gestão Ambiental em Cadeia de Suprimentos (GACS). Este estudo teve como objetivo realizar duas revisões sistemáticas da literatura a fim de i) verificar quais são os estudos existentes que envolvem as pressões que levam à adoção de práticas da GACS; e ii) identificar quais são os artigos que abordam os desempenhos alcançados com a adoção dessas práticas. Os resultados indicaram que poucos estudos realmente abordam essas relações separadamente (práticas/pressões e práticas/desempenhos), sendo ainda mais reduzida a quantidade de trabalhos que abordam as duas relações conjuntamente. Detectou-se, ainda, que os estudos sobre esses dois temas são recentes, com a maioria publicada a partir de 2011. Constatou-se também que as práticas da GACS mais citadas nos artigos analisados foram: Gestão Ambiental Interna, Compra Verde, Cooperação com os Clientes, Eco-design e Recuperação do Investimento. As pressões mais citadas estão relacionadas com fatores internos e externos à empresa (principalmente Regulamentação, Mercado, Concorrência, Fornecedores e Sociedade). Finalmente, os desempenhos relacionados às práticas da GACS mais estudados foram: ambiental, econômico e operacional. Traçou-se, assim, cinco proposições resultantes da pesquisa, as quais foram ilustradas em um modelo teórico conceitual.

Green supply chain management: An investigation of pressures, practices, and performance within the Brazilian automotive supply chain

Over the past few decades, companies have shown growing concerns in relation to the environmental impact of their manufacturing activities. Green supply chain management (GSCM) has been considered by the manufacturers as a feasible option to reduce the environmental impact of operations while simultaneously improving their operational performance. The literature suggests that further research on institutional pressures, performance, and environmental practices are needed, especially in the case of developing countries. The present paper explores the GSCM pressures, practices, and performance observed in suppliers of a Brazilian automotive supply chain. The data were treated using partial least squares structural equation modeling (PLS-SEM) provided by SmartPLS software. The results show that the economic and environmental performance of the studied supply chain is positively related to the adoption of GSCM practices. In addition, the present research also identified the institutional pressures that influence this supply chain to pursue green supply chain management practices. The results of this study provide managerial and theoretical approaches for different industries in Brazil to focus on environmental awareness by adopting GSCM practices. In addition, this study helps increase confidence among managers and policy makers of Brazilian companies in the adoption of GSCM practices to improve firm performance.

Interaction between tolerance levels of people and adoption of green supply chain management practices: an empirical case study in the domestic appliances industry

To establish the scenario of adopting green supply chain management (GSCM) practices by navigating into the gateway of reality for sustainable environment. To understand the connection between tolerance level of people and adoption of GSCM practices and thereby investigating the perceptions of different pressure groups. The work relies on survey results taken in different pressure groups for domestic appliance industry. Survey questionnaire was developed, and responses were taken in the form of likert scale for 167 respondents. Survey results explain that adoption of GSCM practices is not much explained, and some sections of people are not able to tolerate the practices. Either they do not care for environment and do not know about GSCM. The paper discusses the lifestyle of people and its interaction with environmental remedy. This paper brings new insights on perceptions of regulatory, customer, shareholder and community pressure groups towards adoption of GSCM practices. Survey research method is limited to domestic appliances sector, and results may vary when tolerance level of people changes. Fluctuation in lifestyle of people to adapt to changes is a limitation in this paper. The paper brings out new insights on different categories of people. New findings are given on thoughts to deal with prejudices of people. Future research is suggested to find missing links to develop this body of literature.

Interaction between tolerance levels of people and adoption of green supply chain management practices: an empirical case study in the domestic appliances industry

To establish the scenario of adopting green supply chain management (GSCM) practices by navigating into the gateway of reality for sustainable environment. To understand the connection between tolerance level of people and adoption of GSCM practices and thereby investigating the perceptions of different pressure groups. The work relies on survey results taken in different pressure groups for domestic appliance industry. Survey questionnaire was developed, and responses were taken in the form of likert scale for 167 respondents. Survey results explain that adoption of GSCM practices is not much explained, and some sections of people are not able to tolerate the practices. Either they do not care for environment and do not know about GSCM. The paper discusses the lifestyle of people and its interaction with environmental remedy. This paper brings new insights on perceptions of regulatory, customer, shareholder and community pressure groups towards adoption of GSCM practices. Survey research method is limited to domestic appliances sector, and results may vary when tolerance level of people changes. Fluctuation in lifestyle of people to adapt to changes is a limitation in this paper. The paper brings out new insights on different categories of people. New findings are given on thoughts to deal with prejudices of people. Future research is suggested to find missing links to develop this body of literature.

The Effect of Strategic Orientation on Green Supply Chain Practices and Performance: A Case of Manufacturing Companies in Pakistan

The aim of this study is to find out the direct impact of competence of strategic supply chain orientation, strategic environmental orientation and institutional pressure on Green Supply Chain Management (GSCM) and to overall performance. The data gathered from executives of 66 manufacturing firms of Pakistan. On the one hand, the relationship between strategic orientations of the environment, supply chain, institutional pressure, and adoption of GSCM practices is examined on the other hand GSCM practices, and its relationship with performance measures including Customer Effectiveness, Environmental Differentiation, Economic Performance, Operational Efficiency and Social Performance is examined. The Smart PLS software is used to compute content validity, convergent validity, discriminant validity, and predictive relevance model. The companies in Pakistan are less oriented towards environment and supply chain. However, due to the pressure from institutes, they are persuaded to adopt GSCM practices in their operations, which eventually boost their performance. The outcome of GSCM practices results in saving the environment, creating a better social image, cost reduction and profitability which would enable managers to be able to know strategic orientations (both environmental and SCM) rather than depending on the issues of institutional pressures and monitoring directions of strategies for Green SCM.

Factors Influencing Sustainability Among Food Manufacturers in Kenya

As economic growth increases the level of energy and material utilization has also increased. Green Supply Chain Management (GSCM) has thus developed as a deliberate environmental approach which has been accepted by progressive organizations as a means to enhance sustainability in various countries. The Kenyan manufacturing sector has remained to be an important contributor to the Kenyan economy. Unfortunately, increase in Kenya’s manufacturing activities has been related to the increased utilization of plastic bags as these are regularly used to package manufactured goods and groceries. Consequently, the Kenya Association of Manufacturers should be encouraged to adopt GSCM practices that minimize pollution and encourage environmental sustainability. This research aims to examine the factors that influence the adoption of green supply chain practices among food manufacturing firms in Kenya. To fully understand this issue the research investigates the various factors that drive sustainability and then examines the GSCM practices adopted by the various food manufacturers in Kenya. This study will assist different parties involved in the manufacturing sector to understand the role of GSCM drivers as they influence the adoption of GSCM practices. The study was conducted among the food manufacturing firms that are listed in the Kenya Association of Manufacturers directory. A cross- sectional survey was conducted on a sample size of 130 companies. The response rate was 73.8%. Primary data was collected through questionnaires. Factor analysis was used examine the construct validity while multivariate liner regression was employed to test criterion validity. The results of this study indicate that government and industrial regulations should be combined with various organizational capabilities such as employee awareness so as to enhance sustainability in the country. Manufacturing firms in the country should also be encouraged to have clear environmental strategies and embrace environmental reporting to the public. This will enable the various firms to be more engaged in sustainability. Both external and internal pressures are thus important factors that influence the adoption of GSCM practices by food manufacturing firms in Kenya.

A hybrid decision model to evaluate critical factors for successful adoption of GSCM practices under fuzzy environment

Article history: Received April 2, 2016 Received in revised format June 12, 2016 Accepted July 2 2016 Available online July 4 2016 Due to environmental issues, social concerns, increased pollution and enforced regulations; organizations are focusing to include green practices in their supply chain. This can be accomplished by adoption of green supply chain management (GSCM) practices. Therefore, GSCM is now a proactive approach for firms to increase their ecological performance, corporate image, achieve competitive advantages and sustainable business practices. This study identifies, evaluate and analyze the critical factors (CFs) for successful implementation of GSCM practices. The proposed study uses hybrid Fuzzy DEMATEL model to prioritize the identified critical success factors (CSFs) for GSCM adoption. Fuzzy approach is integrated with DEMATEL to deal with uncertainty arises in decision making process. To demonstrate the application of the proposed approach a case study from electronic industry is considered. This approach investigates the cause and effect relationships among the CFs for successful adoption of GSCM practices in Indian electronic organizations. Growing Science Ltd. All rights reserved. 7 © 201