Abstract
The article examines the reasons for the emergence of the cultural phenomenon "retrofuturism" in the 1970s-1980s of the last century as an escapist reaction to the failure of futuristic ideas about creating a progressive society based on scientific and technological progress. The analysis of the visual component of the main directions of retrofuturism: subcultures of "cyberpunk", "steampunk", "dieselpunk" in contemporary art is also carried out.
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