Strategic Locations Research Articles

Pengaruh Kualitas Pelayanan Dan Strategi Promosi Terhadap Kepuasan Nasabah BCA

Bank Central Asia Tbk is one of the leading private banks in Indonesia that has been recognized by the wider community among the many banks in Surabaya City, a very professional management team and an extensive network. Bank BCA as a transactional bank that offers a range of banking services that have Cash and Non-Cash ATMs provided in various strategic locations throughout Indonesia to meet the diverse needs of customers. This study aims to determine the effect of service quality on customer satisfaction and promotional strategies on customer satisfaction. The type of research used is quantitative research and the sampling technique is purposive sampling technique with the number of samples obtained based on criteria and data analysis techniques using SEM Amos. This research was conducted by distributing questionnaires through 100 respondents. The results showed that service quality has a significant positive effect on customer satisfaction for BCA Veteran Surabaya Bank customers and promotional strategies have a significant positive effect on customer satisfaction for BCA Veteran Surabaya Bank customers.

Macro-microscopic dynamic characteristics of the ballast bed induced by the variation of moisture content

Due to the excellent drainage performance of the ballast, existing studies mainly focus on the dynamic response of ballast under field capacity or saturation. Attention has rarely been paid to dynamic changes in moisture content and potential influences. In this article, we firstly conduct a model test to determine the variation of ballast moisture content under artificial rainfall. After that, a full-scale model test with cyclic loading is carried out to study the effect of moisture content variation on the macro-microscopic response of the ballast bed, where several wireless particle sensors are installed to obtain ballast motion characteristics at strategic locations. The results show that the moisture content increases gradually and stabilizes at a flat peak under rainfall, despite the excellent drainage performance of ballast bed. After halting rainfall, the moisture content drops back to field capacity, which indicates dynamic flowing surface water on ballast particles under rainfall. Such flowing surface water brings changes to the original dynamic equilibrium of ballast bed: macroscopically, the deformation rate of stabilized ballast bed increases significantly, reaching a local peak under field capacity; microscopically, the x- and z-angular accelerations of the ballast show positive correlation with rainfall intensity. The multiscale responses indicate that field capacity is a critical moisture content.

Chance-constrained vulnerability assessment of smart water distribution systems against stealthy false data injection attacks

Smart water distribution systems (SWDSs) have not only enhanced the monitoring and control of the entire water infrastructure but have also jeopardized its security and resilience. The state-of-the-art examined the uncertainties in the water supply network to obtain optimal design parameters to ensure hydraulic integrity. However, the investigations of uncertainties in SWDSs from the cybersecurity perspective remain unexplored. To address this limitation, this paper utilizes a robust chance-constrained optimization strategy to scrutinize the vulnerable location of SWDSs against False Data Injection (FDI) attacks. This is achieved by factoring in the probabilistic behavior of water demand at junctions that can potentially facilitate stealthy FDI attacks on the hourly measurements of the pump’s flow rate. The proposed nonlinear model is validated with several case studies reflecting the real-world cyberattack consequences including cutoff water supply of the network, enhanced power consumption of the pump, and the undesirable pressure surge in the system at strategic locations of SWDSs. As a result of the studied cases, the cyberattack consequences on the entire water supply network are obtained while highlighting the threat-prone regions of the network. This paper contributes to embedding additional security layers to the existing water infrastructure at the vulnerable links and junctions.

A Need Analysis of the Criteria Involved in Determining Suitable Locations for Photovoltaic Electric Vehicle Charging Stations in Malaysia

The main concern is a lack of scientific planning for photovoltaic electric vehicle charging stations (PEVCS) that considers numerous main criteria and sub-criteria. PEVCS should be strategically positioned in an appropriate and ideal location to ensure that electric vehicle (EV) users may reach the stations within their driving range. While the adoption of solar is still minimal in Malaysia, Malaysia needs to move faster to allocate the PEVCS at the strategic locations. Regarding this matter, this study aims to determine the suitable criteria for allocating the location of PEVCS in Malaysia. 52 out of 177 sub-criteria and six main criteria items were selected for the Need Analysis in this study as part of the data collecting procedure, which involved 12 respondents. The result revealed that the Need Analysis was used to choose 41 of the sub-criteria, including society (8), economics (10), environment (7), technology (6), accessibility (6), and proximity (4). For future studies, it is recommended to use Likert scales for analysing the data from the Need Analysis, along with calculating the mean and standard deviation values, while utilizing GIS-based MCDM methods to allocate ideal PEVCS locations in Malaysia through the development of a new prediction location model.

STRATEGI PEMASARAN PRODUK PAKAIAN DENGAN SISTEM ONLINE DAN OFFLINE PADA TOKO KANAYA COLLECTION DI KOTA NEGERI LAMA LABUHAN BATU SUMATERA UTARA

Online and Offline Marketing Strategy is marketing carried out through an interactive online computer system, which connects consumers with sellers via the internet network, the internet is a term used to describe interacting with each other through social media accounts in the form of Facebook, making it possible to communicate. The research results show that: Online and Offline Marketing Strategy by collaborating and being able to increase sales at the Kanaya Collection Shop, Online Marketing Strategy by promoting products through social media accounts in the form of Facebook and can be maximized because it is able to bring in more consumers. and Offline Marketing Strategy, there is an increase in sales because consumers who come to the Kanaya Collection Shop can see directly the varied products and also affordable prices and strategic locations so that consumers are interested in shopping at the Kanaya Collection Shop.

Swallow’s Nest (Collocalia Fuciphaga) Business Development Strategy

This study was carried out in the Rantau Utara District, located inside the Labuhan Batu Regency of the North Sumatra Province. The primary objective of this study is to ascertain and devise a comprehensive strategy for the growth and expansion of the Swallow’s Nest enterprise. The research employed a survey methodology, wherein the participants consisted of all businessmen operating in the Swallow’s Nest industry within the Rantau Utara District. The sampling technique employed in this study was purposive sampling. The research sample consists of 32 individuals who are businessmen associated with Swallow’s Nest. The utilization of SWOT analysis for data analysis. The findings indicated that the Swallow’s Nest enterprise occupied the initial quadrant of the SWOT analysis. The formulated strategy is aimed toward expansion. The objective of implementing this business plan is to enhance production, leverage contemporary technology, cultivate human resources, secure company licenses, capitalize on strategic locations, and uphold nest quality.

VILLAGE ECONOMIC DEVELOPMENT STRATEGIES THROUGH SUSTAINABLE VILLAGE-OWNED ENTERPRISES. THE GOLD MINING AREA IN WEST SUMBAWA, INDONESIA

Village economic development itself is a process to improve the living conditions of all regions or certain countries so that there is equitable development in rural areas and increases the role of villages and Village-Owned Enterprises (BUMDes) in developing the rural economy in order to improve welfare. This study aims to formulate a village economic development strategy in a sustainable manner in the gold mining area of West Sumbawa through village-owned enterprises. SWOT is the method used. The results show that its strengths include: the existing BUMDes management, overwriting business resources, adequate human resources, a fulfilled business capital, strategic business locations in the middle of the community, and village income sources partly from BUMDes. Weaknesses include: BUMDes managers still lack expertise, limited business types, the limited quality of human resources, the limited capital during the Covid period, the limited infrastructure facilities and village innovations, as well as BUMDes Managers. Opportunities include local government support, enough abundant village potential, a fairly good community participation and internet network support. Threats include the still weak BUMDes business, the limited management motivation, the village party expectations against management, and local culture. Based on the results of the above data, the strategy formulation is as follows: the first strategy, where training needs to be performed to improve the skills of the village and managers, and the second strategy, which entails the application of entrepreneurial-based management skills. For the community, it is hoped that there will be increased participation in the BUMDes program.

Cholinergic white matter hyperintensity volume, cognitive decline, and incident dementia in older adults

AbstractBackgroundWhite matter hyperintensities (WMHs) are frequently observed in the elderly and their severity tends to increase with age. Previous studies have revealed that WMHs are closely related to cognitive dysfunction. However, as inter‐individual variations and a clinicoradiological discrepancy exist, not all individuals with severe WMH burden experience worse cognitive performance. Furthermore, the location of WMHs appears to be a critical factor in the relationship between WMHs and cognitive function. Few studies take both volume and location of white matter hyperintensities (WMHs) into account to explore the association between WMH burden and cognitive impairment. We therefore investigated associations of cholinergic WMH volume (WMHV) with global cognitive function, cognitive decline, and incident dementia in older adults.MethodA total of 752 older adults (mean age 60 years, 50% female) from the Taizhou Imaging Study were involved. Brain magnetic resonance imaging data at baseline and repeated measures of cognition over 5 years were collected and analyzed. WMHV in whole brain, the cholinergic pathways, and different tract classes in the Montreal Neurologic Institute standard space was obtained using the Lesion Segmentation Toolbox and tools from FMRIB Software Library. Multivariable linear regression, Cox regression, and partial correlation tests were performed.ResultOver a median 5.67 (IQR: 2.88‐6.84) years of follow‐up, cholinergic WMHV was associated with annual decline of Mini‐Mental State Examination (MMSE) (β = ‐0.206; P = 0.006), and incident dementia (HR = 3.45; 95%CI: 2.08‐5.74). Within the cholinergic pathways, WMHs in commissural fibers were related to incident dementia. However, greater global WMHV only slightly increased the risk of incident dementia (HR = 1.03; 95%CI: 1.01‐1.06). Neither global nor cholinergic WMHV was associated with MMSE in cross‐sectional analysis.ConclusionCholinergic WMHV is associated with longitudinal cognitive decline and incident dementia in older adults. Within the cholinergic pathways, commissural fiber tracts were strategic locations correlated to incident dementia. Our findings suggest cholinergic WMHV might be a potential indicator of cognitive deterioration.

Implementation Marketing Business Plan for Electric Vehicle Charging Station (EV-Station) in Indonesia

The rapid growth in the use of electric vehicles (EVs) requires adequate infrastructure, including electric vehicle charging stations (SPKLU). To promote the adoption of electric vehicles and increase the use of SPKLU, careful marketing planning is needed by taking into account the elements of marketing mix (product, price, place, and promotion) as well as segmentation, targeting, and positioning (STP) practices, This study aims to develop a comprehensive marketing plan for SPKLU by integrating elements of marketing mix and STP approach. This research also seeks to understand how to identify the most relevant target segments, determine SPKLU's position in the market, and design marketing messages that suit those segments.
 The results of the study present an in-depth understanding of the preferences and needs of the target segment, as well as the factors influencing the decision to use SPKLU. These findings are used to formulate a marketing mix strategy that includes competitive pricing, strategic SPKLU location, promotion through various channels, and development of services that meet customer needs, The results of the study present an in-depth understanding of the preferences and needs of target segments, as well as factors that influence the decision to use SPKLU. These findings are used to formulate a marketing mix strategy that includes competitive pricing, strategic SPKLU locations, promotion through various channels, and service development that meets customer needs.

Distinct alterations of retinal structure between thalamic and extra-thalamic subcortical infarction patients: A cross-sectional and longitudinal study.

Cerebrovascular lesions in the primary visual cortex, the lateral geniculate nucleus, and the optic tract have been associated with retinal neurodegeneration via the retrograde degeneration (RD) mechanism. We aimed to use optical coherence tomography (OCT) to assess the effects of the strategic single subcortical infarction (SSI) location on retinal neurodegeneration and its longitudinal impacts. Patients with SSI were enrolled and stratified by lesion location on cerebral MRI into the thalamic infarction group and extra-thalamic infarction group. Healthy controls from the native communities were also recruited. Retinal nerve fiber layer (RNFL) and ganglion cell-inner plexiform layer (GCIPL) were quantified using OCT. Generalized estimating equation (GEE) models were used for cross-sectional analyses and linear mixed models for longitudinal analyses. P < 0.05 was considered statistically significant. We included a total of 283 eyes from 149 SSI patients. Of these, 115 eyes of 60 patients with follow-up were included in the longitudinal analyses. Cross-sectionally, thalamic-infarction patients had reduced retinal thickness compared with extra-thalamic infarction patients after adjustment for age, gender, disease duration, and vascular risk factors (p = 0.026 for RNFL, and p = 0.026 for GCIPL). Longitudinally, SSI patients showed greater retinal thinning compared with healthy controls over time (p = 0.040 for RNFL, and p < 0.001 for GCIPL), and thalamic infarction patients exhibited faster rates of GCIPL thinning in comparison with extra-thalamic infarction patients (p < 0.001). Our study demonstrates a distinct effect of subcortical infarction lesion site on the retina both at the early stage of disease and at the 1-year follow-up time. These results present evidence of significant associations between strategic infarction locations and retinal neurodegeneration. It may provide novel insights for further research on RD in stroke patients and ultimately facilitate individualized recovery therapeutic strategy.

Strategi Pemasaran Syariah dalam Upaya Meningkatkan Penjualan Sate Madura (Studi Pada warung sate Madura Cak Budi dijalan Imam Bonjol Kota Metro

Marketing management strategy is a process that allows an organization or company to explore large market opportunities, increase sales, and achieve the desired level of profit. The importance of marketing management strategy also lies in its role as a vital tool in securing the company's position in business competition. The main goal of marketing is to carry out transactions, provide services, fulfill needs, and accommodate customer desires to ensure their satisfaction. The marketing function primarily involves product development. If there is a decline in the acceptance of products in circulation, additional steps in product development are needed to suit the dynamics of business development. In the context of the problems faced, the author focuses on two main problems: 1) how marketing management strategies can increase sales at the Sate Madura Cak Budi stall on Jalan Imam Bonjol and Cak Umar on Jalan Soekarno Hatta, 2) what factors support or hampering marketing management strategies in increasing sales at the two stalls. This research adopts qualitative research methods using observation, interviews and documentation as data collection techniques. The main objective is to provide a detailed and structured explanation about the implementation of sharia marketing management strategies to increase sales at the Sate Madura stalls Cak Budi and Cak Umar. These two stalls apply a sharia marketing approach using the 4P marketing mix concept (product, price, promotion, place). The main supporting factors for this strategy are strategic locations that are easily accessible to consumers and communication strategies aimed at attracting customers from outside the Metro City area. However, the main obstacle for the Sate Cak Budi and Cak Umar stalls is the fairly tight competitive situation in the Metro City area.

Spatial and attribute filtering as a complementary measure in the statistical prediction of tropical cyclone rainfall

AbstractThe increasing rate of tropical cyclone (TC) rainfall has put populations in the Western North Pacific Region at greater risk of TC rainfall‐induced disasters. Statistical methodologies have shown potential in complementing existing prediction approaches. With TC track prediction accuracy significantly improving, statistical predictions have turned to TC tracks as a measure of similarity between TCs. Several studies have utilized Fuzzy C Means (FCM) to this end. However, FCM alone does not provide guidance on how many similar TCs should be used for predicting rainfall through ensemble averaging. While various number of ensemble members have been used to check the average error, such an approach yields only one number, which may not always be the most appropriate. In this study, we proposed a spatial and attribute filter to complement FCM identification of similar TCs. This filter excludes similar TCs with central pressure differences greater than 5% at strategic TC locations near land. The use of the filter yielded better rainfall prediction values than using FCM alone, as demonstrated in this study and validated against previous research findings. Our proposed model offers a reliable means of predicting TC rainfall when used in conjunction with accurately predicted TC tracks, representing a valuable complementary approach to existing prediction methods.

ANALISIS FAKTOR YANG MEMPENGARUHI PENDAPATAN UMKM SEKTOR PERDAGANGAN STUDI KASUS TOKO KELONTONG DI DENPASAR SELATAN

The existence of a grocery store is not difficult to find (usually strategically located), this is because large capital ownership helps traders increase the variety of merchandise so that it is easy to develop in urban areas. Therefore, the existence of this grocery store can be said to be a supporter of the economy. This research will further examine the factors that influence the income of grocery stores in Denpasar City, which are seen from the capital factor, location, type of merchandise, and business length simultaneously and partially. The population used is grocery store traders in South Denpasar, with a sample of 100 respondents who were directly surveyed. The data collected was then analyzed using multiple linear regression analysis. The findings show that there is a simultaneous effect of capital, location, type of merchandise, and length of business on the income of grocery stores in South Denpasar. Partially, the variable capital and length of business partially have a positive and significant effect on the income of grocery stores in Denpasar City, while the amount of merchandise has a positive but not significant effect. The income of grocery store traders with strategic locations is higher than those with non-strategic locations. The variable that has the strongest influence on the income of grocery stores in South Denpasar is capital. Followed by the location variable in second place, and the length of business variable with the weakest influence &#x0D; keyword: capital, firm location, income, market&#x0D; Klasifikasi JEL: D24, R3, P36, E44&#x0D;

MENGUNGKAP KEBERHASILAN BAURAN PEMASARAN PADA USAHA KULINER TOKO ROTI

Thisf researchf isf motivatedf byf thisf periodf off technologicalf advancementf andf competitivef marketf competition, culinaryf businessf peoplef whof want to win the competition must pay attention and implement the right marketing strategy. Onef strategyf thatf isf widelyf usedf byf culinaryf businessf actorsf isf thef marketingf mixf strategyf (Marketingf Mixf Strategy). Basically, thef purposef off establishingf af companyf isf tof seekf thef maximumf possiblef profit. Thisf researchf usesf af qualitativef approach, thef locationf off thef studyf isf atf Galaxyf Bakeryf Ungaranf Bakeryf Jalanf Hos.Cokroaminotof Rukof Alun-Alun Center No.4, Ungaran Village, West Ungaran District, Krajan, Ungaran, Ungaran Bar. District, Semarang Regency, Central Java 50511. Dataf sourcesf usef observation, finterviews, fand fdocumentation. Thef resultsf off thisf studyf are: Galaxyf Bakery Bakery strategy in the form of a variety of products and flavors, affordable prices, strategic locations withf comfortf and goodf service, promotionf on socialf mediaf and wordf of mouthf carried out byf consumersf themselvefs aref able to make potential customers interested in coming and becoming regular customers.

Strategi Pemasaran Produk Tabungan Easy Mudharabah dalam Meningkatkan Jumlah Nasabah Pada PT Bank Syariah Indonesia KCP Medan Juanda

A company's success or failure is determined by the strategy, theory and marketing management applied. This research was conducted to find out what marketing strategies for easy mudharabah savings products are used by Bank Syariah Indonesia KCP Medan Juanda to increase the number of customers. This research uses descriptive qualitative analysis methods, using primary data, namely the researcher took data directly by interviewing the Marketing Funding BSI KCP Medan Juanda and secondary data secondary data obtained from documents, scientific journals, books and literature related to the research problem. The results obtained were that BSI carried out a marketing strategy, one of which was by implementing the 4p marketing mix, namely (product, price, promotion, place). BSI must be able to estimate strategic locations, collaborate with other agencies, expand market share, improve quality and innovate.

Modeling of diesel particulate filter temperature dynamics during exotherm using neural networks

Diesel Particulate Filter (DPF) in the diesel engine exhaust stream needs frequent regeneration (exotherm) to remove captured particulate matter (PM, or soot) without damaging to the porous DPF structure by controlling the peak temperatures and temperature gradients across the DPF. In this study, temperature distribution in a DPF is measured at 42 strategic locations in the test DPF under various regeneration conditions of exhaust flow rates, regeneration temperatures and soot loads. Then a data-based model with feed-forward neural network architecture is designed to model the thermal gradients and temperature dynamics of the DPF during the regeneration process. The neural network feature vector selection, network architecture, hyperparameter calibration process, measured data preprocessing, and experimental data acquisition procedure are evaluated. Over 7,400 experimental data points at various regeneration temperatures, flow rates and soot loads are used in training and validating the neural network model. It is found that the neural network model can accurately predict the 42 DPF bed temperatures simultaneously at different locations, and the time series analysis of both model-predicted and experimentally measured temperatures shows a good correlation. This indicates that the currently developed neural network model can provide spatial distribution of temperature in the DPF, and comprehend the nonlinearity of the temperature dynamics due to DPF soot load at exothermic conditions. These results demonstrate that the data-based model has capability in predicting thermal gradients within a DPF, aiding in determining a safer DPF regeneration strategy, onboard diagnostics and DPF development.

Application Of Vikor Method To Determine The Location Of Election And Election Care Villages

General elections are the core of the democratic process which involves active community participation. In order to realize optimal participation, it is necessary to make efforts to increase public awareness and participation in elections and elections. One effective way is to identify strategic locations to implement the "Village Care for Elections and Elections" program. This study aims to apply the VIKOR method (VlseKriterijumska Optimizacija I Kompromisno Resenje) in determining the optimal location for the program. The VIKOR method is used as an analytical tool in considering several relevant criteria, such as the level of previous participation, the level of political awareness, the accessibility of the location, and the level of local government support. These data are evaluated and analyzed to assign a ranking to each potential location. Application steps include data collection, normalization, calculating VIKOR scores, and determining ranking. The results of this research provide clear guidance in determining the most suitable location for the "Election and Election Care Village" program. The selected location is the result of a compromise that considers all relevant criteria. It is hoped that the results of this research can become a basis for local governments or related institutions to allocate resources more effectively in order to increase people's participation in the democratic process.

Enhancing Business Strategies with Advanced Location Intelligence Techniques: A Multifaceted Approach Using GIS and Python

This paper delves into the transformative impact of advanced location intelligence (LI) techniques on business strategy formulation across several critical areas, such as optimizing service coverage, determining strategic retail locations, planning network infrastructure, and analyzing market penetration. By harnessing the capabilities of geographic information systems (GIS) and Python for advanced analytics, we underscore the significance of LI in informing strategic decisions, elevating customer experiences, and achieving a competitive market edge. Our approach employs a holistic methodology that includes rigorous data quality checks, in-depth geospatial analysis, and detailed demographic assessments, enriched by practical case studies. This synthesis offers valuable, actionable insights for businesses aiming to leverage LI in strategic planning, thereby driving growth and operational efficiency.

Pembuatan Plang Petunjuk Rumah Ketua RT dan RW untuk Memudahkan Administrasi Warga Setempat Desa Jogosatru Kecamatan Sukodono Kabupaten Sidoarjo

Jogosatru Village, Sukodono Sub-district, Sidoarjo Regency, identified a major problem related to the lack of adequate facilities, especially related to the house signs of the RT and RW heads. These signs are important as a guide for newcomers to facilitate navigation within the village and also facilitate administrative processes, such as obtaining licenses. To overcome this problem, KKN group 09 students from Sunan Giri University Surabaya have created a program to provide and install information signs for RT and RW houses. The activity began by conducting a field survey to determine strategic locations to install signboards. Once the location was determined, the next step involved drafting the signage, purchasing tools, and acquiring the necessary materials. The process consists of stages from planning to installation of the signs, with the aim of improving accessibility and administrative efficiency for Jogosatru Village residents.

COMPETITIVENESS INDEX OF PENINSULAR MALAYSIA'S NORTHERN BORDER DISTRICTS

Competitive cities are known for their substantial economic growth, high incomes, and the ability to attract foreign investments. While a strong economy is crucial, other factors such as effective governance, efficient transportation, adequate housing, social inclusivity, and environmental sustainability also contribute to a city's competitiveness. This paper aims to assess the economic competitiveness of border districts in northern Peninsular Malaysia. Border cities hold significant importance following their proximity to neighbouring countries, subsequently offering advantages in terms of trade opportunities, cultural exchange, diplomatic relations, security, and socio-cultural integration. This research employed the quantitative method to measure the competitiveness level of 10 districts using economic and socioeconomic statistical data from the Department of Statistics Malaysia. The results indicated a distinct disparity among the districts along the Malaysia-Thailand border. In particular, the western districts of Perlis and Kubang Pasu displayed a higher level of economic development compared to the rural eastern districts due to their economic diversity and close proximity to industrial hubs such as Penang, Sungai Petani, and Songkhla in Southern Thailand. Furthermore, the strategic locations of the busiest international entry points, Bukit Kayu Hitam and Padang Besar, contribute significantly to the importance of logistics in these areas. In contrast, the middle and eastern districts heavily rely on agricultural activities, resulting in lower average incomes and higher poverty rates.