In the conditions of globalization and digital transformation of educational processes, compliance with the principles of academic honesty is becoming an increasingly urgent problem in the educational process. First of all, innovative technologies significantly expand access to educational resources, improving the quality of education and promoting inclusiveness in education. In addition, they create new risks and opportunities for students and faculty in the context of academic misconduct, such as plagiarism, manipulation of research results, and other forms of misconduct. However, alongside the everyday challenges, innovative technologies provide a wide range of tools to prevent academic misconduct. The development of anti-plagiarism systems, the integration of artificial intelligence for the analysis of works, and the introduction of digital platforms for monitoring the educational process allow not only the detection of violations but also the form of a responsible attitude toward academic honesty in students and teachers. It is important to emphasize that academic integrity in modern higher education is not only a matter of compliance with ethical norms but also a factor affecting the general image and reputation of educational institutions at the international level. Annotation. While writing the scientific article, the role of academic integrity was revealed in the context of its role in the formation of the educational and scientific environment, particularly in the conditions of active implementation of innovative technologies. Academic honesty is defined as ensuring the quality of education and scientific research through the formation of trust in the results of academic activity. Fundamental principles of academic integrity and its values, such as honesty, objectivity, commitment to scientific truth, and avoidance of plagiarism, are explored. Academic misconduct, such as plagiarism, fabrication, and data falsification, is increasingly challenging to detect due to the development of artificial intelligence and other innovative technologies. The advantages and disadvantages of disseminating innovative technologies in the educational process, which increase the inclusiveness and accessibility of education, are analyzed. It has been established that digitalizing educational processes expands the possibilities of access to knowledge and creates new challenges for ensuring academic integrity. Recommendations are offered to improve the methods of detecting and preventing academic violations, including the development of policies and standards regulating the use of artificial intelligence in education and regular training for teachers and students on the ethical use of technology. Keywords: academic integrity, innovative technologies, higher education, digitalization, artificial intelligence, educational process.