The research aims to provide Data Monetization (DM) services for an Indonesian utility company as a pilot to generate additional revenue beyond the primary operation. The service is built using an iterative development lifecycle framework and evaluated based on five Quality Goals (QGs), including application and security testing activities. The framework includes methods for processing and modeling electricity usage data, testing application quality, checking infrastructure quality, and ensuring access security for front-end and back-end applications using the Open Web Application Security Project (OWASP). For data modeling, Support Vector Regression (SVR) is used, and it outperforms Polynomial Regression (PR) and Multi-Layer Perception (MLP) Neural Networks. Furthermore, QG shows strong performance with an Relative Root Mean Squared Error (RRMSE) value < 10%, high forecasting ability with Mean Average Probability Error (MAPE) < 10%, and a near-zero average error rate (Mean Squared Error (MSE)) square using minimal data from four months. The services go through functional and integration test to ensure product quality and application performance, which results in a minimum of 95% service response in throughput, 0.128 seconds for processing 2,000 requests, stability at 300–500 in one second per hour, and 7–21 seconds during peak hours. Additionally, the service passes nine penetration tests and ten vulnerability assessments using the OWASP top 10:2021 category. Based on the comprehensive testing and evaluation results, both the application and the service are considered ready and secured for deployment.