Interest In E-commerce Research Articles

Factors Influencing the adoption of e-commerce by Small and Medium-Sized Enterprises (SMEs) in Algeria: a qualitative study

Small and Medium-sized Enterprises (SMEs) are regarded as the engine of the growth of the world economy. They had recently experienced rapid growth and improved their business activities in terms of customers’ number and revenue expansion when they began to embrace e-commerce and started using it in their business. However, although there is a growing interest in e-commerce, its use is still insufficient in Algeria. Therefore, this study aimed to identify the factors that influence the adoption of e-commerce by SMEs in Algeria. This study adopts a qualitative methodology which involves in-depth, structured interviews to identify the factors that affect SMEs for the adoption of e-commerce in Algeria. The result of research found the main factors hindering the adoption of e-commerce by SMEs in Algeria are the e-payment methods, non-readiness of banks, lack of legal protection and lack in awareness of the benefits of e-commerce, as well as fear of risks. However, some other elements are less significant to influence the adoption of e-commerce. These research findings will give an addition in terms of bringing and giving a chance to the SMEs' leaders and the Algerian economic officials and a clear view of e-commerce practices. This can help them to design a strategy to remove barriers tactfully to its advantage.

Protecting the interests of consumers in E-Commerce according to Vietnamese law

Consumers’ rights protection is the guarantee of consumers in the commercial trasaction process in order to improve the efficiency of commercial transactions, creating a driving force for the development of national production. E-commerce is an effective but still relatively new form of civil transactions in our country and easy to infringe on consumers' interests, so to promote e-commerce transactions, the interests of Consumers in e-commerce are protected not only through the activities of consumer associations, but also through legal documents of the State such as the Law on Protection of Consumer Rights 2010, Law on Electronic Transactions 2005,… However, the practical research results show that, in the past time, the acts of violating consumer interests in e-commerce have tended to increase such as violations of goods information, personal secrets of consumers. The article analyzes the current situation of protecting consumers' interests in e-commerce according to Vietnamese law related to these aspects: (1) the information provided by businesses; (2) online payment security, data protection and privacy, dispute resolution and redress; (3) the right to obtain documents relating to e-commerce transactions,… proposing a number of recommendations to improve the efficiency of law enforcement on consumer protection in e-commerce, contributing to promoting goods exchange and business activities of the economy.

Influence of Application Readiness,Trust and E-Service Quality Against Purchase Interest in E-Commerce Xin Jabodetabek

The purpose of this research is to know and analyze how much influence the variable Application Readiness (Perceived Ease of Use and Perceived Usefulness), Trust and E-Service Quality to Purchase Interest in E-commerce X in Jabodetabek. This study used a purposive sampling method with a Hair theory formula amounting to 160 respondents. The data analysis technique used is a Structural equation Modeling (SEM) equation technique using the AMOS version 22 application. The results showed that the Application Readiness, trust, and E-Service Quality significantly affect the Purchase Interest, E-Service Quality has the biggest and most significant contribution to online Purchase Interest.

A Brand Image of E-Commerce's Buying Interest

This article discusses the brand image of ecommerce buying interest. The methods used in this study are the literary methods that are sourced in books, research reports, journals and websites. This article finds that brand imagery serves as a strategy to safeguard and increase consumer interest, a positive brand image can make it easier for consumers to realize their interest in e-commerce.

A Study of Integrative Bargaining Model with Argumentation-Based Negotiation

E-commerce is increasingly competitive and there is a constant need for new approaches and technology to facilitate exchange. Emerging techniques include the use of artificial intelligence (AI). One AI tool that has sparked interest in e-commerce is the automated negotiation agent (negotiation-agent). This study examines such agents, and proposes an offer strategy model of integrative negotiation for a negotiation-agent with a focus on negotiation agent-to-human interaction. More specifically, a new offer strategy was developed based on the integrative bargaining model, which emphasizes the importance of exchanging information among negotiators and multi-issue negotiation that includes package offers to achieve an integrative (win-win) outcome. This study incorporated an argumentation-based negotiation and the negotiation tactic of multiple equivalent simultaneous offers, which was programmed into the negotiation-agent. An experiment was conducted performing 49 negotiation-agent-to-human negotiations over three issues in online purchase tasks to demonstrate the effectiveness of the proposed strategy. Experimental results indicated that the proposed offer strategy with agent negotiation can enhance the persuasiveness of an offer and the performance of negotiation outcome (human counterpart’s perception toward negotiation process, opponent–agent and desire for future negotiation). The findings confirmed the effectiveness of the proposed design and demonstrated an innovative approach to e-commerce transactions.

Online Shopping in an Emerging Market

The emerging market is currently witnessing the active development of online shopping. This study was conducted to analyze the key factors affecting the intention of customers to purchase in Vietnam. This study is conducted by two methods, including "secondary research method" and "quantitative method" for research. Firstly, the author uses the "secondary research method" to refer to previous academic sources for this research. Secondly, the author collected a sample of 349 volunteers in Vietnam who have an understanding and interest in e-commerce. Perceived Usefulness, Perceived Ease of Use, Perceived Transaction Security are reported to have a positive relationship with online purchase intention. They are significant factors affecting the purchase intention of Vietnamese online customers. Other demographic factors can affect online shopping intention, such as age and income, so research cannot represent all customers. Businesses can use the findings to further understand about emerging markets. This trend is the basis for business managers to develop customer attraction strategies and improve the quality of online shopping services. The potential for online shopping is becoming more attractive, especially in emerging markets. This study is in line with the trend of the online shopping industry. The results of this study can help marketers understand more about customers' intentions, thereby building long-term relationships between businesses and customers.

Uncertainty Avoidance and Consumer Cognitive Innovativeness in E-Commerce

This article describes how despite the extensive academic interest in e-commerce, an investigation of consumer cognitive innovativeness towards new product purchase intention has been neglected. Based on the stimulus–organism–response (S–O–R) model, this study investigates the consumer cognitive innovativeness and the moderating role of the individual consumer-level uncertainty avoidance cultural value towards new product purchase intention in business-to-consumer (B2C) e-commerce. Structural equation modelling, such as partial least squares (PLS) path modelling was used to test the model, using a sample of 255 participants in Australia who have had prior online shopping experience. The findings show that the online store web atmosphere influences consumers' cognitive innovativeness to purchase new products in countries with diverse degrees of uncertainty avoidance such as Australia. The results provide some guidance for a B2C website design based on how individual's uncertainty avoidance and cognitive innovativeness can aid the online consumer purchasing decision-making process.

Cyber Security Issues and Challenges in E-Commerce

E-commerce (electronic commerce) is the purchasing and selling of merchandise and ventures, or the transmitting of assets or information, over an electronic network, essentially the internet. These business exchanges happen either as b to b (business-to-business), b to c (business-to-consumer), c to c (consumer-to-consumer) or c to b(consumer-to-business) It is the exchanging or in items or services utilizing computer networks like Internet or online informal communities. Here the Business conducted using computers, telephones, fax machines, barcode readers, credit cards, ATM or other electronic appliances without the exchange of paper-based documents or physically moving to a shopping centre. It includes activities, for example, procurement, order entry, exchange processing, online payment, authentication, inventory control, order fulfilment, shipment, and customer bolster. When a buyer pays with a bank card swiped through a magnetic-stripe-reader, he or she is taking an interest in e-commerce. E-commerce Security is a piece of the Information Security framework and is specifically applied to the components that affect e-commerce including of Data security and other wider realms of the Information Security framework. E-commerce security is the protection of e-commerce assets from unauthorized access, use, alteration, or destruction. E-commerce offers the managing an account industry great chance, yet additionally creates a set of new dangers and vulnerability, for example, security threats, hackings. Therefore, it is an essential management and technical requirement for any efficient and effective Payment exchange activities over the internet. Even the shopping through e-commerce has penetrated all segments of merchandise going from groceries to electronic products and even vehicles. Fast development in mobile figuring and correspondence technologies has facilitated ubiquity of e-commerce. The fundamental impediment in development of e-commerce is cyber misrepresentation and identity theft. Hackers are people who complete the cybercrime. Hence, poor security on e-Commerce web servers and in user’s computers is core issue to be resolved for fast development of e-commerce. This paper provides directions for e-commerce security in order to improve customer confidence in e-commerce shopping.

Gender-Based iTrust in E-Commerce: The Moderating Role of Cognitive Innovativeness

Despite the extensive academic interest in e-commerce, cognitive innovativeness in e-commerce context has been neglected. This study focuses on the moderating role of consumer cognitive innovativeness on the influencing factors of interpersonal trust (iTrust) towards online purchase intention of new product in business-to-consumer (B2C) e-commerce. Data were collected in Australia from consumers who has had prior online shopping experience. Variance-based structural equation modeling such as partial least squares (PLS-SEM) is used to test the research model. The results show men and women have different perceptions of what is important to be provided by an online store to make a positive shopping experience. We highlighted that in-addition to the e-commerce web design aspects; the individual cognitive innovativeness can influence females more to purchase online. Practitioners should adjust their online business strategies, considering consumer cognitive innovativeness to enhance their e-commerce desirable outcomes. This means online business should not treat their consumers as a uniform group with a ‘one-design-fits-all’ web design strategy but need to consider the individual needs of their male and female consumers.

Influence of electronic commerce on business performance: Evidence from e-commerce organisations in Harare, Zimbabwe

Abstract: The purpose of the study was to explore the impact of electronic commerce on business performance with specific focus on business organisations in Harare, Zimbabwe. This was achieved through investigating the relationship between e-commerce investment and indicators of business performance such as cost operations, service operations and profit levels. A structured questionnaire was developed and administered to 40 respondents from 10 e-commerce organisations. The study revealed that there was a positive relationship between e-commerce investment and business performance. It was revealed that an investment in e-commerce by organisations in Zimbabwe would increase profit levels, improve service operations and reduce transaction costs. The researchers recommended that organisations that have already adopted e-commerce should raise customer awareness and interest in e-commerce and promote the usage of the technology. They also recommended that policy makers such as the Government must take a leading role in the funding of education and the development of infrastructure in order to encourage more organizations and consumers to participate in e-commerce.Keywords: E-commerce, Business performance, Business organisations, Service operations, Cost operations

An Efficient and Novel technique to Cluster the User Interests in E-commerce with Web Usage Mining for Web Personalization

It is a typical perspective that user's scanning practices mirror their actual enthusiasm for items at an E-commerce site. With the advancement of E-commerce, user's persistent exploring also, buying practices can be totally put away. Clickstream information are records of user's searching practices, which give data about the way the user's and their log time on every page. Typically, customized administrations can be offered based on this data by E-business administration suppliers. To encourage changing and customized ware suggestions, inside classification as well as cross category, an interest arranged technique taking into account clickstream information mining is proposed in this paper to group clients with clusters. Another meaning of user's advantage is presented surprisingly as a set of the inclination for product classifications. Keeping in mind the end goal to portray online user's practices and mirror their advantage, three primary pointers visiting path, browsing frequency and relative length of access time are taken into consideration clickstream information. As per these pointers, a moved forward grouping calculation with unpleasant set hypothesis is utilized to clusteruser's with comparable interest is done using Frequency-Inverse Document Frequency (TF-IDF). The test result demonstrates that this calculation is successful and appropriate. The consequence of this proposed calculation can be connected to strengthen basic leadership for E-commerce locales. Our proposed methodology is prepared to do clustering of web users from web log information.

The Development of Customer Satisfaction Measurement Model for Small Online Apparel Businesses in Malaysia

Consumers worldwide are showing great interest in E-commerce and many believe that E-commerce plays asignificant part in the global economy. This study compared earlier consumer satisfaction measurement modelsand developed a model for small online apparel business in Malaysia. Studies compared satisfaction in onlinesettings, which focused on the pre-purchase phase and post-purchase phase. However, none of the studies wereconducted at the point-of-purchase and post-purchase phases. Hence, this study proposed a better model formeasuring customer satisfaction by dividing it into two phases, which are at the point-of-purchase phase andpost-purchase phase.

Research on Legislative Protection for the Network Consumers’ Rights and Interests in E-Commerce

As a new business transaction model, the rapid development of electronic commerce breaking the limitations of time and space, beyond the existing market economy and created a unique invisible market among consumers, businesses and government. This will bring more business opportunities for enterprises, and also provide consumers with a more convenient way of consumption.But at the same time,it will give the traditional trade rules and regulations a powerful bad impact.E-commerce trading environment has some features such as virtualization, mobility, technical and non-regional, etc.And all these place the consumer in a position of disadvantage or vulnerable. The disputes and risks under the traditional trade did not disappear with the development of high technology, but also make a greater challenge on consumer protection. Therefore we can say that the rights of our consumers in the e-business model should be extremely fragile and in urgent need of a helping hand of the law.

To Secure and Compress the Message on Local Area Network

In the modern world data security is an essential part to inviolability of the crucial facts. Now the days we deal with digital world to perform tasks such as online cash withdraw from bank, cash submission to bank and online payment receive from clients, online payments to our sellers etc. With the ease to get internet connection, we can say that e-business getting at the peak in these days. In these days Common men showing full interest in e-commerce and e-business. They are transmitting their exigence information in the form of conspicuous passwords, decisive data and esteemed information on the insecure network. To prevent these significant facts data security must be there to target such as confidentiality of facts, integrity of facts and availability facts. Fulfillment of these targets done by the Secret writing also called encryption. If we encrypt the data at sender side then we have to decrypt it at receiver side to make that data in original form, this process is called cryptography. In this paper we will discuss the techniques of the cryptography through two network models named as client server and peer to peer. It also seems that if we implement public key cryptography technique with compression using Peer to Peer on Local area network then can secure and fast the communication of the organizations. General Terms

Online Interaction with Millenials

Trust in exchanges is an important concept in business and has become of topic of some interest in e-commerce. Substantial work has been done on how institutional mechanisms, technology, word-of-mouth, and numerous other variables affect trust in a website and potential customers’ willingness to conduct business there. This study continues that line of research by considering how the millennial generation perceives the trustworthiness of three types of online sites: a retailer, an auction site, and a social networking site. Little work has been done on whether social network sites have more or less trust than other types of websites and what aspects of trust are affected. Given the broad trend toward utilizing these social network sites for commercial purposes, it makes sense to assess how targeted users view and interact with them. This study presents preliminary data on all of these issues, suggesting that there do appear to be differences between social network sites and more traditional online vendors.

A highly adaptive recommender system based on fuzzy logic for B2C e-commerce portals

Past years have witnessed a growing interest in e-commerce as a strategy for improving business. Several paradigms have arisen from the e-commerce field in recent years which try to support different business activities, such as B2C and C2C. This paper introduces a prototype of e-commerce portal, called e-Zoco, of which main features are: (i) a catalogue service intended to arrange product categories hierarchically and describe them through sets of attributes, (ii) a product selection service able to deal with imprecise and vague search preferences which returns a set of results clustered in accordance with their potential relevance to the user, and (iii) a rule-based knowledge learning service to provide the users with knowledge about the existing relationships among the attributes that describe a given product category. The portal prototype is supported by a multi-agent infrastructure composed of a set of agents responsible for providing these and other services.

Design of an adaptable logistics workflow management system for e-business

Owing to the rapid development of information technology, there is a growing interest in e-commerce and trading on the internet. However, the downturns of e-business in recent years have indicated that the supply chain dimension of e-business has not received the attention it deserves. If the basic logistics performance is not assured, the advanced technologies and well-defined business infrastructures of e-business applications will never save an e-company; the company will not make profit without the physical support for the concepts behind the virtual store. To meet the existing turbulent and volatile global and virtual marketplace, it is necessary for the supply chain network to equip itself with some degree of flexibility and ability to adapt to unforeseeable changes in the market. This paper focuses on the supply chain and logistics dimensions of e-business and suggests practical approaches and models to avoid their poor management, thereby improving productivity and cost-effectiveness to support the virtual stores.

Consumers' Use of Enhanced TV Features and Interest in E-Commerce on Cable Network Websites

Enhanced TV is the use of Internet features for enhancing the viewing experience of TV viewers. This paper reports the results of a national study of US Internet users' usage of enhanced TV features on cable network websites. The study shows some positive effects of enhanced TV features on the ecommerce interest in the cable network websites. Respondents who use more enhanced TV features reported a higher urge to buy something featured on the site. Some enhanced TV features have stronger effects in predicting consumers' urge to buy something featured on the site. Nonetheless, consumers' overall use of enhanced TV features and interest in e-commerce on cable networks' websites are low. Few had experience in purchasing TV merchandise items. Interests in product types in ecommerce differ by Internet user types. Those who are currently browsing products online but shopping offline show the highest interest in e-commerce on cable TV networks' websites than other Internet user types. Surprisingly, experienced o...