Abstract

Consumers’ rights protection is the guarantee of consumers in the commercial trasaction process in order to improve the efficiency of commercial transactions, creating a driving force for the development of national production. E-commerce is an effective but still relatively new form of civil transactions in our country and easy to infringe on consumers' interests, so to promote e-commerce transactions, the interests of Consumers in e-commerce are protected not only through the activities of consumer associations, but also through legal documents of the State such as the Law on Protection of Consumer Rights 2010, Law on Electronic Transactions 2005,… However, the practical research results show that, in the past time, the acts of violating consumer interests in e-commerce have tended to increase such as violations of goods information, personal secrets of consumers. The article analyzes the current situation of protecting consumers' interests in e-commerce according to Vietnamese law related to these aspects: (1) the information provided by businesses; (2) online payment security, data protection and privacy, dispute resolution and redress; (3) the right to obtain documents relating to e-commerce transactions,… proposing a number of recommendations to improve the efficiency of law enforcement on consumer protection in e-commerce, contributing to promoting goods exchange and business activities of the economy.

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