This study aims to describe and analyze the Rhythmic Energetic service innovation implemented at Sosodoro Djatikoesoemo Bojonegoro Regional General Hospital. This innovation was analyzed using Rogers' Diffusion of Innovation theory. The research method used is descriptive research with qualitative data analysis. Data were collected through in-depth interviews, observations, and documentation. The results of the study indicate that the Rhythmic Energetic service innovation mostly meets the attributes of innovation according to Rogers' theory. However, there are still some problems, such as the community's difficulty in understanding and interacting with the program, the hospital's lack of understanding of the essence of innovation, lack of supervision in program implementation, and the program's inconsistency with what it should be. In addition, there is a shortage in the number of workers needed and some officers who have not received training. To fix these problems, Sosodoro Djatikoesoemo Bojonegoro Regional General Hospital needs to conduct regular evaluations so that the Rhythmic Energetic service innovation can provide greater benefits to the community. In addition, there needs to be an efficient division of service teams and training for officers who have not received training. Thus, Sosodoro Djatikoesoemo Bojonegoro Regional General Hospital can continue to improve the quality of public services they provide to the community.
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