Abstract. The agricultural sector faces challenges exacerbated by global trends such as climate change, market fluctuations and increased international competition. These factors require adaptation and implementation of new technologies to minimize the negative impact on yields and production stability. The importance of sustainable development of the agricultural sector is due to its role in ensuring food security and environmental stability. This requires management flexibility, innovation and collaboration with local communities and government to ensure sustainable development and socio-economic well-being. The purpose of this article is to analyze modern approaches to managing the sustainable development of agricultural enterprises, as well as assessing their effectiveness in the context of globalization. Methods. The article uses methods of analysis of scientific literature, comparative analysis, as well as case studies from various countries. This made it possible to generalize the experience of applying various strategies and practices for managing sustainable development. Scientific novelty lies in the development and application of a multidisciplinary methodological framework that integrates economic, environmental and social aspects to assess the effectiveness of existing management models in the agricultural sector in the context of globalization. An integrated approach includes analysis of indicators such as enterprise profitability, level of environmental impact and degree of social responsibility. Results. The main results are to identify the most effective modern approaches to managing sustainable development, which take into account the specifics of the agricultural sector and global economic trends. The article concludes that the integration of innovative technologies, increasing environmental responsibility and strengthening international cooperation are key factors for successfully managing the sustainable development of agricultural enterprises in modern conditions.
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