Research on China’s export cross-border e-commerce ecosystem: a case study of Dunhuang Network

Abstract

With the development of cross-border electronic commerce, the main body involved is also increasing. This paper studies the ecological system of China’s export cross-border e-commerce from the perspective of ecological chain, and analyzes the relationship between China’s export cross-border e-commerce enterprises, enterprises and the environment. Through the analysis of DHgate, the sixth online foreign trade transaction e-commerce website in the world, this paper points out that the service community is the basis for the expansion of the cross-border e-commerce ecosystem, and the close connection between the trading community and the supporting community determines the velocity of the material and energy cycle of the ecosystem, and there is a symbiotic relationship between the trading, service and supporting community. Finally, this paper puts forward the preliminary idea of the formation of export cross-border e-commerce ecological Circle, which provides the direction for the follow-up research.