Abstract
The purpose of the study explains vapenoid marketing communications via @vaporenoid_jaktim instagram account. The method used in this study is qualitative work with a qualitative descriptive approach. Data collection is interviewing two people in the freeway. Revolutionary hero no. 14, rw 3, bamboo pd, kec. Duren sawit, east Jakarta city, special area of capital Jakarta 13430. Research shows that marketing strategies used with promotions in social media that give away a weekend, discount a weekly for all member, reward customers with a minimum of 1.000.000, provide a member's card program and provide convenience stores. @vaporenoid_team-sales communications via instastory, and instagram.
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