Exploration and Practice of the Effective Path of the Party History Education for College Students in the New Era Based on the Student Party Branch——Take the Student Party Branch of Guangzhou Xinhua College as an example

Abstract

In order to enhance the enthusiasm and autonomy of party history learning education, deepen the understanding of party history content, this paper proposes to TPB plan behavior theory (Theory of Planned Behavior) as the basic model framework, introduced the feasibility of participation in party history education path, combined with the behavior attitude, subjective norms and the three variables, explore the influence of party history learning education practical behavior. The results show that: (1) the behavior attitude is influenced by the external boundary, and presents a marginal and significant relationship to the actual behavior.(2) Subjective norms, perceptual behavior control and path feasibility are all significantly and positively correlated to the actual behavior.(3) The subjective specification has the highest path coefficient and the greatest influence among all the variables. Based on the research results, this paper proposes relevant measures to improve the party history learning path.