Structural Equation Modeling (SEM) Analysis with Warppls Approach Based on Theory of Planned Behavior (TPB)

Abstract

WANT-E is a tool created to purify methane gas from organic waste intended as a substitute for renewable gas fuel. The WANT-E product is new because it is necessary to do research related to the public interest in WANT-E products. This study uses primary data obtained from questionnaires with variables based on Theory of Planned Behavior (TPB), namely behavior attitudes, subjective norms, perceived behavior control, and behavior interests that are spread to the community of Cibeber Village, Cikalong Subdistrict, Tasikmalaya Regency that uses LPG gas cylinders or stove using sampling techniques in the form of the judgment sampling method. The analysis used is SEM with the WarpPLS approach, which is to determine the effect of relationships between variables. The results of the analysis obtained the effect of a positive relationship between behavior attitudes variables on subjective norms, behavior attitudes toward perceived behavior control, subjective norms of behavior interests, and perceived behavior control of behavior interests. Then the influence of indirect relations on subjective norms and perceived behavior control was obtained as mediation between behavior attitudes toward behavior interests.