Abstract

This study aims to find out the efforts of the Election Supervisory Agency (Bawaslu RI) in preventing black campaigns on social media in the 2019 Election. Bawaslu is a state institution that has the duty to monitoring the implementation of the campaign. In this context, campaign implementation is often filled with black campaign practices. A black campaign is a campaign that brings down political opponents by committing character assassination through spreading slander as well as fake news (hoax). This research wants to see what makes Bawaslu unable to be optimal in preventing black campaigns on social media. This research uses a qualitative approach and the type of research used is descriptive-analytical. The concepts used are participatory monitoring strategies and Michel Foucault's theory of power and knowledge. This research uses data collection techniques through interviews and literature studies in the form of books, news, and previous research journals that are relevant to this research. The results of the research show that there are determinant factors that make Bawaslu not optimal in preventing and supervising black campaigns on social media, such as the weak participatory supervision program made by Bawaslu. There is a power relationship that occurs between Bawaslu, social media and hoax. Because the presence and spread of hoax on social media is still stronger than the prevention efforts carried out by Bawaslu. This is because social media platforms have community standards which limit the movement and supervision of Bawaslu in dealing with hoax issues.

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