Abstract

The purpose of this study is to empirically verify the relationship between the effect of local university education service quality on university adjustment and career decision self-efficacy. Based on previous studies, the factors of faculty, educational facilities, educational programs, and administrative support were classified to measure the quality of university education services, and university adaptation and career decision self-efficacy were divided into single items to verify the influence relationship of each. As a result of the test, 280 college students of H University, Gangwon-do, confirmed the positive (+) effect of educational programs and administrative support, which are subfactors of university education service quality, on university adaptation, and revealed that university adaptation had a positive (+) effect on career decision self-efficacy. The significance of this study is to suggest a viable strategy for university education service quality that is conducive to university adaptation and the achievement of students' desired career goals.

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