The essence of training technologies, their effectiveness of use in higher education institutions has been disclosed in the article. The attention is paid to the types of training, in particular, socio-psychological, personal growth, thematic, communicative, psycho-corrective, psychotherapeutic, etc. The emphasis is on the structure of the training: the introductory part, the main, the final, and their content has been revealed. It is noted that the main components of the training are: a training group, a circle, training equipment, a coach, group rules, interactive methods of teaching, evaluation of training effectiveness, etc. Also, the principles of organization of training, in particular motivation, paradox, imagery, focus on the application of results, etc. have been defined. The high efficiency of training education is the result of the valuable position and knowledge of each participant; one can share their experience and analyze it in a comfortable atmosphere without coercion; it is possible to learn by doing practical actions; errors can be assumed that will not lead to punishment or negative consequences; there are no tools for evaluating new knowledge.By using training technologies, the trainer first of all contributes to the reflection of the participants of the training of the knowledge acquired, which should be transformed through the intellect, experience, emotional experience of the subject of the activity, which to a large extent provides adequate feedback. During the training participants, due to feedback, identify the lack of skills, abilities and theoretical knowledge, as well as the inadequacy of existing settings and stereotypes. This helps to correct ineffective behavioral patterns and replace them with the new, more effective ones.The significant advantage of training technology is that it provides a unique opportunity to study the complex, emotionally significant issues in the safe environment of training, but not in real life with its threats and risks. The training allows learning without worrying about the unpleasant consequences that may result if somebody makes wrong decision.