Students In Programs Research Articles

Nykaa ruling social media platform with UGC campaigns

Learning outcomes The learning outcomes are as follows: understand the concept and importance of UGC in marketing campaigns; analyze the benefits and challenges of incorporating UGC as a marketing strategy; and evaluate the effectiveness of Nykaa's UGC marketing campaign. Case overview/synopsis The case focuses on Nykaa, India’s premier beauty and cosmetic e-commerce platform, and its innovative use of user-generated content (UGC) in social media marketing. Being a marketing intern, the objective is to critically evaluate the effectiveness of Nykaa’s UGC strategy compared to brand-generated content in terms of reach, engagement and brand attachment. The case examines the objectives behind Nykaa’s UGC campaign, which aimed to leverage authentic customer experiences to build trust, increase brand visibility and drive sales. Students will explore the reasons why Nykaa chose UGC as a marketing strategy. The case also delves into the challenges associated with implementing a UGC campaign. Additionally, the case highlights the role of social media platforms in facilitating UGC campaigns and explores the strategies adopted by Nykaa to encourage customers to participate actively. Students will evaluate the effectiveness of these strategies and their potential applicability to other industries and brands. Complexity academic level The teaching case is aimed at the students of postgraduate academic programs in the areas of knowledge of marketing, social media marketing and digital marketing. The case will help in understanding the user and brand-generated content and how to help companies with its solution. Supplementary material Teaching notes are available for educators only. Subject code CSS8: Marketing.

Pre-University Students’ Perceptions towards Mathematics in the Post-pandemic Era

The Covid-19 pandemic that had begun in December 2019 had made all students in Malaysia being thrown into the online learning environment. After the prolonged home schooling, the post pandemic era that was declared in the year 2022 forced the students to attend physical classes again. This may have caused confusion among the students as they had to readapt with their old learning style once more after being comfortable with the online environment. In this research, students’ perceptions towards mathematics concerning their self-concept and achievement were explored. Participants of this study were a group of pre-university students who experienced the shift from online to physical classes in the post pandemic era. A set of questionnaires regarding the students’ perceptions was distributed to the students of the pre-university program at Universiti Kebangsaan Malaysia. The results show that 61.3% students discovered mathematics as scary despite they perceived positively on their achievement in mathematics. In conclusion, the students had moderate level of self-concept and achievement. Furthermore, there was a positive correlation between self-concept and achievement in mathematics, and there was no significant gender difference on the students’ self-concept.

Exploring Research Attitudes and Capabilities: Hospitality and Tourism Management Students' Readiness for Academic Research

Background: In today’s rapidly evolving hospitality and tourism industry, strong research skills are essential for students in Hospitality and Tourism Management programs. These skills enable students to analyze trends, solve industry-specific problems, and contribute to both academic and practical advancements. Despite the growing importance of research in these fields, there is a gap in understanding how well-prepared students feel and how capable they are at conducting research. Existing studies often generalize research skills across disciplines, but the unique challenges in hospitality and tourism demand specialized approaches. This study aims to address this gap by exploring the research attitudes and capabilities of Hospitality and Tourism Management students, with the goal of identifying areas for improvement and enhancing research training programs to better prepare students for future industry challenges and academic contributions. Methods: This descriptive-comparative study examined the research attitudes and capabilities of third-year BSHM students at Biliran Province State University using stratified random sampling. A modified version of Papanastasiou’s (2005) 'Attitude Toward Research' Scale was used to assess research skills in crafting introductions and writing conclusions. Data from 100 students were analyzed through descriptive statistics and the Mann-Whitney U-test to identify significant differences in attitudes and capabilities. Ethical standards were maintained, ensuring confidentiality and voluntary participation through informed consent. Results: The majority of respondents rate the on-campus OJT as being moderately effective, with a mean score of 3.32 and a median level of satisfaction. It was found that their on-campus training experience had generally matched their satisfaction with gaining new knowledge and skills. Conclusion: The analysis of third-year BSHM and BSTM students' research capabilities and attitudes reveals key differences. While both groups show competence in research, BSHM students are slightly more skilled in articulating study importance and defining research scope. BSHM students also have a more positive attitude towards research, viewing it as essential to their careers, while BSTM students are less enthusiastic. Statistical tests confirm these differences, highlighting the need for tailored educational strategies to improve research skills and foster a more positive attitude among BSTM students, ultimately better preparing them for success in hospitality and tourism management.

“My Name Eiz…”: Slip of the Tongue, Somatic Anxiety, and its Strategy in English Speaking Class

The present study delves into the types of slip of the tongue occurring in formal speaking class accompanied by somatic anxiety and strategies to reduce it. The research employed a qualitative approach through students' observation of simulation, survey, and in-depth interviews. The participants were 91 students of the English language program joining the formal speaking class. The data were analyzed using the theory of slip of the tongue and the framework of somatic anxiety. The result revealed four types of tongue slips found in the formal speaking class: addition, substitution, perseveration, and repetition. The students with somatic anxiety produced more slip of the tongue than the non-anxious students. Substitution is the most dominant error produced by students. Most substitutions occurred due to the phonological similarity effect either in the mother tongue or in the target language. The findings also reported that the slip of the tongue was accompanied by somatic symptoms such as cardiopulmonary symptoms, musculoskeletal, gastrointestinal, and general symptoms. Students mostly experience cardiopulmonary symptoms palpitations, heavy sweating or perspiration, and nausea followed the symptoms. In addition, the internal factors that contributed to the slip of the tongue were fear of the stage, lack of confidence, and shyness factor. Finally, music therapy is perceived to be effective in alleviating the students' somatic symptoms and speech errors.

Analyzing readiness for interprofessional education among health program students using hierarchical clustering

ABSTRACT This study employs a clustering approach to assess the readiness for interprofessional education (IPE) among students enrolled in health-related study programs in Albania. Among a sample of 1470 students, complete data were available for 1383 participants, while 87 cases had missing data. Three distinct clusters were identified using hierarchical clustering analysis based on age and readiness domains: Teamwork (TW) and Professional Practice Identity (PPI). The average scores for TW and PPI were 4.4 ± 0.51 and 4.3 ± 0.51, respectively. Cluster A, consisting of 123 students, exhibited lower scores in both domains and a higher proportion of male students, while Clusters B (846 students) and C (414 students) demonstrated greater readiness for IPE and a higher representation of female students. These findings highlight varying perceptions and values associated with IPE across genders and health-related study programs, emphasizing the necessity for tailored and gender-aware IPE-enhancing interventions. Furthermore, our research underscores the importance of introducing IPE early in the healthcare curriculum and utilizing student clustering to tailor interventions, thus laying the foundation for broader research endeavors. Future studies are recommended to delve deeper into these results and assess the effectiveness of tailored interventions based on this approach in fostering readiness for IPE.

Effects of empathy mapping and mini-simulation on second-year nursing students’ empathy and communication self-confidence: a quasi-experimental study

BackgroundEmpathy and communication are critical abilities for nursing students, and in recent years, scenario-based teaching has played a crucial role in fostering empathy and professional skill development. However, novice nursing students in basic nursing education often lack prior experience in patient communication, making it challenging for them to prepare adequately for scenarios and effectively handle difficulties in real-life situations. This deficiency also hampers participants’ or observers’ ability to engage in deep reflection, feedback, and learning. Consequently, students frequently experience anxiety in patient communication, and the effectiveness of empathy building remains limited. The aim of the study was to use empathy mapping and mini-simulation in learning to enhance nursing students’ empathy and self-confidence in communication.MethodsA prospective quasi-experimental research design was employed, targeting second-year students in the four-year nursing program at our institution, specifically in the Basic Nursing and Experimentation II class. The students were randomly divided into two groups: an experimental group and a control group, with a total of 98 students (52 in the experimental group and 46 in the control group). The experimental group received instruction using empathic communication digital materials and engaged in empathy mapping exercises, while the control group underwent conventional scenario-based teaching. Pre-test and post-test data were collected from both groups.ResultsA total of 98 students participated in the study, with 46 students in the control group and 52 students in the experimental group. The average age of the participants was 19.19 ± 0.53 years, with a predominance of females (82.7%). At the end of the semester, there was no significant difference in the average empathy levels between the two groups. However, the communication confidence levels of students in the control group (40.20 ± 6.54) were significantly lower than those in the experimental group (43.88 ± 6.35) (P = 0.006).ConclusionsThis teaching approach facilitated deeper and broader student learning, enhancing both empathy and communication confidence. The teaching materials developed in this study can be employed in future courses to teach empathy and patient communication effectively.

Effects of outdoor physical training on VO₂max, endurance, and power in male Sports Science students

Background: Physical fitness is a key component of overall health, particularly for students in physical education programs. Outdoor-based physical training has been explored to enhance specific fitness components, including VO2max, muscle endurance, and leg explosive power. However, evidence on its effectiveness remains limited, particularly in areas such as leg power. Purpose: This study aimed to evaluate the effects of an 8-week outdoor-based physical training program on VO2max, arm muscle endurance, abdominal endurance, and leg muscle power in first-year male students. Materials and Methods: A pre-experimental, one-group pretest-posttest design was employed. Thirty-three first-year students from the Physical Education, Health, and Recreation program at Bung Hatta University were selected using purposive sampling. Physical fitness was assessed before and after the intervention. The following tests were used: VO2max via the bleep test, arm endurance with the 1-minute push-up test, abdominal endurance with the 1-minute sit-up test, and leg power with the standing broad jump test. Data were analyzed using paired t-tests, conducted with Microsoft Excel and SPSS version 25. Results: Significant improvements were observed in VO2max (t = -9.077, p < 0.001), arm endurance (t = -8.433, p < .001), and abdominal endurance (t = -6.571, p < 0.001). However, no significant change was found in leg muscle power (t = 0.924, p = 0.362). Conclusion: Outdoor-based physical training effectively enhances VO2max and muscle endurance. However, it may require a longer duration or increased intensity to improve leg explosive power. This differentiates the program from conventional indoor training methods by emphasizing adaptability and engagement in outdoor settings. Further adjustments to the training program are recommended to optimize overall physical fitness improvements.

Genre awareness of English language education students: An Indonesian context

Genre refers to the type of literary work characterized by a particular style, form, or content. Language students are expected to have good genre awareness, or the understanding and recognition of text types, to be able to understand texts. This study aims to measure the genre awareness of the students in an English Language Education study program at a state university in Indonesia and identify the genres as well as the aspects they perceived as difficult. This research employed a descriptive design. The data were gathered by using a reading test measuring knowledge of 13 genres and a questionnaire. There were 96 students involved in the research. Data analysis was done descriptively. From the results of data analysis, the following conclusions were obtained: first, the genre awareness of the students was categorized into average for five text types (narrative, recount, spoof, explanatory, and procedure) and was categorized as poor and failed for the other text types; second, students perceived the genres which were the most difficult to identify are hortatory exposition and analytical exposition, and the aspects of the text are significant lexico-grammatical features and the generic structure. Lecturers are thus recommended to teach genres and address the factors perceived to hinder the students' understanding of texts.

Mapping the Terrain: Strategies for Building Effective University Financial Planning Programs

ABSTRACTThis paper explores factors influencing the success of financial planning programs in higher education. It can be used as a guide in the development of a financial planning program. Using a mixed methods approach, the study combines a comprehensive survey of past and present CFP‐Board registered program directors and in‐depth qualitative insights from the authors' own experiences. The survey encompasses demographics, competition participation, job placement, and perceived administrative support. Key elements of a successful program such as curriculum design, student engagement activities, diversity initiatives, faculty recruitment, and institutional support are discussed. Experiential learning opportunities, outreach efforts for diverse talent, and networking events emerge as critical factors in a successful program. Insights from program directors emphasize the importance of ongoing curriculum development aligned with professional trends, interdisciplinary perspectives, and real‐world case studies. Challenges include resource constraints and faculty staffing. The findings offer insights for program directors, faculty, students, administrators, and other professional designation programs to enhance program quality, diversity, and impact, serving the needs of students and the broader community. The findings provide an outline for other professional programs (i.e., CFA or CPA) in how to design, implement, and run a successful program.

ESP-Based Needs Analysis for Palu Polytechnic Students

English is a compulsory subject that must be taken by every student at Politeknik Palu. The material provided must fit the needs of students and be useful for them. So it is necessary to do a needs analysis so that students get the material they need to support their learning process at this time or in the future. This study was conducted to analyze the need for learning English based on ESP. The research was conducted using descriptive methods and qualitative approaches. The research sample is students who have taken English courses in the Agricultural Products Processing Technology Study Program. Sampling using a purposive random sampling technique. The research instrument used a questionnaire. Data were analyzed using descriptive techniques in the form of numbers and percentages. The results showed that the needs of the Agricultural Products Processing Technology study program students for ESP English courses varied greatly, so it could be concluded that they needed English not only for their current needs but also for future work purposes.

To what extent do the prevalence of sickness presence and reasons for sickness presence vary between school classes in upper secondary schools? A cross-sectional survey in Trøndelag county, Norway

ObjectivesThis paper investigated sickness presence (SP) among students in academic upper secondary schools (USS). The research question asked was: To what extent do the prevalence of SP and reasons for...

Effects of Mindfulness-Based Therapy and Counseling Group on Emotional Intelligence and Mindfulness of Clinical Psychology Students

This study assessed the impact of mindfulness-based group therapy and counseling on emotional intelligence, mindfulness, stress, happiness, self-compassion, and compassion for others among clinical psychology students. A quasi-experimental design was employed involving fourth-year undergraduate students in a clinical psychology program at a university in northeastern Thailand. Fourteen participants were purposefully selected based on slightly elevated stress levels and received therapy and counseling utilizing mindfulness techniques. Data collected through various assessment tools revealed that immediately after the intervention and three months later, participants demonstrated significantly higher levels of emotional intelligence, mindfulness, happiness, self-compassion, and compassion for others compared to pre-intervention levels. Moreover, stress levels significantly decreased post-intervention and remained lower three months later. These findings suggest that incorporating mindfulness-based therapy and counseling can effectively enhance emotional well-being and mitigate stress among clinical psychology students.

Proportion of Poor Sleep Quality and Sleep Hygiene Implementation in Medical Students of Udayana University

Background: A good night's sleep is sleep with a sufficient duration, namely seven to eight hours a day. Sleep quality can be determined by sleep hygiene. People who practice sleep hygiene have better energy and cognitive function. Poor sleep quality due to poor sleep hygiene can affect person's mental and physical health. This often occurs in productive ages, such as students, due to demands and pressures regarding work. Objective: To determine the proportion of sleep quality and poor sleep hygiene implementation in Udayana University Medical Students. Method: This study is a quantitative descriptive study with a cross-sectional approach. The sample came from 245 students of the Undergraduate Medical Study Program, Faculty of Medicine, Udayana University, Class of 2021. Data were obtained using a questionnaire and presented in the form of a pie chart. Sleep quality assessment was based on the Pittsburgh Sleep Quality Index (PSQI) and sleep hygiene was based on the Sleep Hygiene Index (SHI). Results: A total of 211 (86.1%) medical students of Udayana University Class of 2021 had poor sleep quality and 34 (13.9%) had good quality. Even so, the majority of students have good sleep hygiene, which is 229 people (93.5%), while 10 people (4%) are in the moderate category, and 6 people (2%) are in the poor category. Conclusion: A total of 211 people (86.1%) of medical students at Udayana University have poor sleep quality and 6 people (2%) of all students have poor sleep hygiene. Keywords: Sleep Quality, Sleep Hygiene, Medical Students, Udayana University

Organizational Climate Management in the Context of Initial Mathematics Teacher Education

Objective: This study aims to analyze the impact of organizational management on motivation, satisfaction and commitment in teacher training in the context of Chilean quality assurance policies that emphasize a positive school climate and good coexistence. Methods: Using a Likert scale with a Cronbach’s alpha of 0.957, we surveyed 62 students in a mathematics teacher education program. A multiple linear regression analysis was conducted to examine how motivation, satisfaction, and engagement were related to organizational management and climate. Findings: The results show that motivation and satisfaction are significant predictors, explaining 61.5% of the variance in organizational management, while commitment also influences climate, but to a lesser extent. These results underscore the importance of motivation and satisfaction for effective organizational management and suggest that these factors may be more important than commitment in shaping a positive organizational climate. Novelty/Improvement:This study contributes to the literature by highlighting the need for management models that are tailored to specific educational contexts and calls for future research to examine additional variables that influence organizational climate in higher education to improve our understanding of the factors that influence educational environments. Doi: 10.28991/ESJ-2024-SIED1-018 Full Text: PDF

Stres dan Kelulusan Blok Mahasiswa Perantau dan Nonperantau Tingkat Pertama Kedokteran Universitas Andalas

The first year of college presents various challenges, particularly for out-of-town students adapting to independent living without direct family support. Medical students, especially first-years, often face high stress levels. This study examines the relationship between stress levels and module completion rates among out-of-town and local students. An observational analytic method with a cross-sectional design was used, involving 251 first-year Medical Study Program students at Universitas Andalas for the 2023 Academic Year. A total of 162 students met the inclusion criteria, with data collected from June to October 2024. Stress levels were measured using the Medical Student Stressor Questionnaire (MSSQ), and module completion rates for Modules 1.1–1.6 were obtained from academic records. Data were analyzed using the chi-square test. The results showed that 73.5% of respondents were out-of-town students, with severe stress reported by 45.4% of out-of-town and 44.2% of local students. Academic Related Stressors (ARS) were the dominant stress factor. Module completion rates were 68.1% for out-of-town and 69.8% for local students. Bivariate analysis indicated a significant relationship between stress levels and module completion rates (p = 0.002). The study concludes that stress levels significantly affect module completion rates. Students are encouraged to improve time management skills to reduce stress and enhance academic outcomes.

Development and psychometric testing of the school-life conflict scale (SLCS) among nursing students.

Nursing students often face a heavy academic burden compared to students in other programs, possibly affecting their personal lives. However, a standardized scale assessing how academic demands interfere with the personal well-being in student nurses is lacking. This study was conducted to develop and test the psychometric properties of the School-Life Conflict Scale (SLCS). Exploratory sequential research design. Three government nursing schools in the Philippines. A total of 1014 student nurses participated in the study. Both the inductive and deductive methods were employed to generate the scale items. The factor structure of the scale was established through exploratory factor analysis (EFA) and confirmed through confirmatory factor analysis (CFA). Five faculty experts examined the content validity of the scale. A 14-item scale with three-factor structure was identified through factor analyses. These factors were labeled 'Academic Demands and Well-being', 'Social Interactions and Relationships', and 'Engagement in Extracurricular Activities'. The overall Cronbach's alpha coefficients of the scale was 0.900, while the Cronbach's alpha coefficients for the 3 factors ranged from 0.808 to 0.859. The SLCS shows excellent psychometric properties and can be used to assess the extent to which academic responsibilities intersect and interfere with personal life in student nurses. This scale may be utilized by nurse faculty to identify students at risk of conflict and to implement approaches to support their health and well-being.

Teaching strategies for moral education in colleges and universities based on 5G network and big data technologies

ABSTRACT The necessity to determine optimal teaching strategies for the development of moral education in the context of implementing 5G technologies has motivated the goal of this research: to study the personal aspects of students’ value orientations in the dynamics of their formation depending on the pedagogical strategies of teachers in the context of education based on 5G and big data technologies. The study was conducted at Shandong University of Science and Technology (SDUST), involving 279 instructors and 582 undergraduate students in the full-time program. A survey of the instructor group was carried out using a specially designed questionnaire, and a longitudinal study of students’ value orientations in the first year of undergraduate studies was conducted using the Morphological Test of Life Values (Sopov and Karpushina), This allowed assessing how teaching strategies influence indicators of students’ moral development. Identifying the leading pedagogical strategies of moral education in one of China’s largest universities revealed how general principles are refracted through ethnocultural peculiarities, evaluating the effectiveness of these strategies in shaping the personalities of future professionals who will work with large databases in the 5G network.

The Role of Muhammadiyah Student Organization as a Cadre Organization in Muhammadiyah 1 Yogyakarta High School

This study aims to determine the role of the Muhammadiyah Student Association of Muhammadiyah 1 Yogyakarta High School (IPM Muhi) as a forum for Muhammadiyah regeneration in schools and to describe the supporting and inhibiting factors in carrying out its role. This research uses a case study approach with qualitative research methods. Data collection techniques through observation and interviews. The results of the study showed that the Muhammadiyah Student Association Branch of SMA Muhammadiyah 1 Yogyakarta has played a role as a forum for regeneration of Muhammadiyah in schools. This is realized in formal regeneration activities and non-formal regeneration. The activities are directed to 4 main themes of concentration, namely; 1) Peers, 2) Ecology, 3) Literacy, and 4) Entrepreneur. Supporting factors 1) The school provides support in the form of policies and conditioning of educators and teaching staff to participate in supporting the cadre program at school. 2) The school fully supports the funding of IPM Muhi activities. Inhibiting factors 1) low awareness of active participation by students in the activity program, 2) differences in understanding between the school and IPM Muhi administrators, 3) IPM Muhi administrators who psychologically do not fully understand their responsibilities in becoming administrators.

Teaching Practicums at the Postgraduate Level: Problems, Solutions, and Recommendations

In any educational study program, teaching practicums are necessary to be implemented. It often serves as an apprenticeship to give pre-service teachers practical experience regarding the real world of teaching. It is commonly implemented at the undergraduate level. At the postgraduate level, however, this implementation remains controversial. This study was conducted to reveal postgraduate students’ problems and solutions during their teaching practicums. Besides that, this study also aimed to examine and give critical insights into the implementation of teaching practicums at the postgraduate level for educational study program students. Data was retrieved from open-ended questionnaires to 8 postgraduate students about their problems and solutions in doing their teaching practicums. Data was also taken from 7 other respondents. They were practitioners like lecturers, teachers, and alumni from educational departments. The findings revealed that in doing their teaching practicums, the master’s degree students dealt with various problems similar to those faced by their undergraduate counterparts. Another finding disclosed the practitioners’ opinions that for the postgraduate level, the focus of teaching practicums can be altered and implemented in a form other than teaching. It can be research, curriculum development, language teaching technology development, and material development. At the postgraduate level, students are expected to focus on research, not just the practice of teaching.

Learning Problems Jujuhyogen Based ICT (Information and Communication Technology) (Case Study: Unitomo Japanese Literature Additional Class)

Since the Covid pandemic, Unitomo Japanese Literature students have been familiar with ICT (Information and Communication Technology)-based learning, for example the use of zoom, google meet, e-learning, to the use of educational platforms such as edmodo, kahoot, quiziz and others. This study discusses the problems that occur during ICT-based jujuhyougen learning in Unitomo's additional Japanese Literature class. Jujuhyogen material is an expression that states giving or receiving something in Japanese. In the implementation of the addtional class, problems were found in the form of communication barriers experienced by students and teachers. The method used in this study is descriptive qualitative with a case study approach. The subjects of this study were Unitomo Japanese Literature Study Program students, class of 2022 and class of 2023. Data collection techniques were in the form of tests, interviews and observations. The results of this study indicate that there are three communication barriers experienced by Unitomo Japanese Literature students, namely 1) Psychological barriers of interest (Interest), 2) Psychological barriers of prejudice (Prejudice) 3) Barriers to sources, 4) Barriers to message transmission. From these obstacles, students become sleepy, bored and less interactive, and more passive during the learning process. Therefore, in ICT-based learning, teachers should be more communicative with students, such as asking students to activate their cameras and inviting them to discuss. Keywords: Additional Class, Based Learning ICT, Japanese Literature, Jujuhyogen