Socially Responsible Business Research Articles

FEATURES OF THE FORMATION OF BUSINESS SOCIAL RESPONSIBILITY IN UKRAINE

The article is devoted to the analysis of peculiarities of formation of business social responsibility. Increasing the level of competition in the domestic market promotes the search for new managerial decisions, one of which is the introduction of social responsibility in the activities of domestic enterprises. An important issue today is the study of the benefits of implementation and effective approaches to the implementation of social responsibility of business for domestic enterprises as an integral part of entrepreneurship in the system of national economy and justification of the benefits of such activities. The approaches of scientists and international organizations to the concept of social responsibility are researched. The advantages of introduction of business social responsibility in the national practice are determined. The effective approaches to realization of business social responsibility for domestic enterprises are substantiated as an integral part of entrepreneurship in the system of national economy. The components of levels of business social responsibility are systematized. The concept of business social responsibility is considered. The concept of business social responsibility is effective and tested by international companies as a tool for sustainable development of both society and the country as a whole. Social responsibility is a connecting link between sustainable development of society and the sustainable development of the organization. An important step in its formation is state regulation and support. State policy in the field of social responsibility is an integral part of its systemic development. Such a policy stimulates the dissemination of institutional norms of social responsibility, creates conditions for the business of social investment; it is a series of legislative and additional initiatives aimed at the business community and is realized largely due to the active position of the representatives of society. The necessity of development of effective state policy in the field of social responsibility is emphasized, in this connection the directions of stimulation by the state of development of social programs are highlighted. The practical significance of the results obtained is that their application will contribute to the development of the enterprise and the country as a whole, at the expense of the social benefits received from the introduction of social responsibility at domestic enterprises.

Does organizational culture matter in the relationship between trust and SMEs performance

PurposeAlthough literature indicated that business social responsibility (BSR) is now a common practice and accepted norm among business enterprises globally, the concept is not well understood and its influence on business performance is contradictory. Therefore, based on the stakeholder theory, the purpose of this paper is to examine the association among trust of BSR and the performance of small-scale industries in Nigeria with organizational culture as a moderating factor.Design/methodology/approachThe hypotheses of the study were tested using personally administered survey questionnaires; the study obtained 486 valid questionnaires, which were evaluated using SmartPLS Algorithm and bootstrapping functions.FindingsThe research findings were established using SmartPLS Algorithm and bootstrapping functions. According to the results, the research constructs have a satisfactory convergent and discriminant validity. Equally, the overall model has a very high predictive relevance. In addition, the results showed that all the predicting variables explained 40 percent variance in the criterion variable. Thus, the study established strong positive influence of trust of BSR on the small-scale industrial performance. Correspondingly, the study established a strong positive impact of organizational culture on the performance of the small-scale industries. However, the study could not establish the moderating influence of organizational culture on the constructs.Research limitations/implicationsThe study used perceptions of owner/managers and only small-scale industries.Practical implicationsThe research findings may be found beneficial to policy makers and academics, particularly in understanding trust of social responsibility, its influence on performance of small-scale industries and fit between organizational culture and strategic direction of a business enterprise.Originality/valueThe study offers some meaningful contribution to knowledge on BSR by exploring the mechanisms connecting trust of BSR with performance. Also, research expert in the field of BSR usually explores the advantage of these findings by utilizing the action of BSR on internal and external stakeholders.

Embracing Sustainability in Shipping: Assessing Industry’s Adaptations Incited by the, Newly, Introduced ‘triple bottom line’ Approach to Sustainable Maritime Development

Increasing environmental, social and economic problems, born by unceasing economic growth, have transformed our approach to the development concept. The 1980s saw the appearance of the sustainable development term and, during the 1990s, sustainability notion was implicitly framed as an integrated concept, frequently, termed as the ‘triple bottom line’ approach. Among several initiatives and efforts to balance our economic and societal pursuits with environmental challenges the, lately, introduced United Nations (UN) Sustainable Development Goals (SDGs) refer to a remarkable evolution, which came to strengthen and establish sustainability conception as an integrated social, economic and environmental triptych. International shipping, as the major carrier of world trade and significant contributor to environmental degradation has, definitely, a vital role to play in facilitating the UN’s sustainability venture. Although there is a great amount of legislative instruments, codes and guidance to address sustainability in shipping, though, limited research has been devoted to identify how the tanker and dry bulk maritime sector has responded to such recent cohesive attitude to sustainable maritime development. Through a quantitative research approach this empirical study aimed to investigate maritime industry’s insights and attitudes in relation to the, newly, introduced triple bottom line approach to global sustainable development. Research data were collected via a questionnaire survey conducted to 50 tanker and/or dry bulk shipping companies. Pearson’s chi-square test of independence and Spearman’s correlation coefficient measures were utilized to test our three formulated hypotheses. Findings highlighted increasing awareness and adaptation of the maritime sector to the triple bottom line approach and, subsequent, sustainability absorption under the auspices of a corporate social responsibility (CSR) business model. Introduction of sustainable development in an integrated manner appears to have influenced the extent that statutory maritime regulations occupy to the formulation of marine safety management systems. To sum up, the integrated management system model turned out to be the most rated tactic to manage sustainability and, as such, a conceptual CSR framework was proposed to facilitate such an objective.

Ética y responsabilidad social de las empresas públicas. Caso Ministerio de Agricultura y Ganadería distrital de Azogues

El presente artículo gira en torno a la necesidad de considerar a las organizaciones actuales como entes sociales responsables; organizaciones que transmitan valores éticos que apliquen no solo en las empresas sino también en la sociedad. Existe un sinnúmero de normas, reglamentos y códigos que se han de seguir para comprender la importancia del trabajo, la organización y el intercambio monetario. Por lo tanto, ética y responsabilidad social empresarial son términos vigentes que toda empresa debe de considerar como relevantes. En esta investigación se realizó un enfoque de la ética y la responsabilidad en las organizaciones, los negocios, etc., teniendo como caso el del Ministerio de Agricultura y Ganadería distrito Azogues, incluyendo cómo definen los autores estos conocimientos, que son muy importantes dentro de la empresa.

Отражение культурной политики в бизнесе на примере Австрии

The article raises the issue of the mutual influence of national culture and state cultural policy and business models adopted in the state. Based on the postulate of a special cultural environment prevailing in Austria, the author analyzes how business develops in this environment, how brands and firms with global significance function. The article also attaches great importance to such topics as social responsibility of business, charity, international economic relations, the history of successful business projects. The author does not ignore the complex topics about problems in the economic and social spheres, offering to look for their solution in the same cultural policy. The main method for analyzing information is content analysis, and the Internet is used as the source of information — the most dynamic resource, reflecting all the changes in the studied areas, Russian-language journalism and literature. The main topic of the article is the proof of the possibility of coexistence of the strategy of preserving and multiplying cultural baggage with the desire to achieve economic benefits and personal success. The author gives various examples of the possibility of their coexistence in the framework of a single state policy, proposing the following thesis as the main conclusion from the article: “business is formed in a certain cultural paradigm that influences it, but which, when it reaches a certain value, begins to influence the environment”.

Environmental Corporate Social Responsibility Management and Strategy to Reshaping Consumer Behaviour

Plastics have become a major issue to our environment especially the unavoidable usage of plastic straws whenever you buy drinks. Plastic straws, lid and stirrer is not completely biodegrades. Ban the straws is not possible since it is an accessible tool to mankind especially to disable people. This issue can be solved with collective effort amongst the customers and companies to replace plastic straw with biodegradable straws. This paper provides review on the contribution and potential of consumer behaviour concept and marketing capabilities in initiating the right mindset in promoting pro-environmental behaviour. A feasible framework model is proposed to companies especially food and beverages companies. The framework comprise of two key issues (1) sustainable competitive advantage to companies (2) promoting pro-environmental behaviour amongst customers. The first key issue discusses about how companies can benefits from environmental friendly practice. These benefits comprise of sustainable branding, incorporating in corporate social responsible and better business performance. The second key issue discusses systematic perspective for food and beverages companies to promote understanding and changing environmental behaviour of their customers. Huge franchise chain food and beverages companies like McDonald and Starbucks support on biodegradable straw, lid and stirrer would contribute to a snowballing effect worldwide. McDonalds is in 100 countries and having more than 35,000 restaurants worldwide, is more than capable to promote pro-environmental behaviour to their customers. This paper provides a feasible framework for McDonalds and Starbucks to initiate the pro-environment lifestyle and experience towards sustainable competitive advantage. This paper also proposes some strategies suggest to reshaping consumer behaviour which include the government, company and customer. Thus, provide recommendation to carry more studies on Environmental Corporate Social Responsibility Management model and preventive measure in managing plastics issues for future research.

Strategies for socially responsible recruitment at Ukrainian enterprises under European integration

The current situation at Ukrainian enterprises is characterized by fail to meet the requirements of socially responsible nature, which is one of the economic crisis factors (lack of trust between employer and employees, transparency in conducting business processes and low level of responsibility resulted in economic disequilibrium). Therefore, a company must apply the social responsibility principles in strategic planning. The success of any enterprise depends largely on the quality and quantity of human resources. A significant competitive advantage that the company has over its competitors is the quality of talented and qualified professionals, which the company was able to attract to work. In order for recruitment to be more effective, it is necessary to apply methods of evaluating candidates that will allow to give a comprehensive conclusion about the quality and compliance with the requirements for an employee in a particular position. The issue of hiring highly qualified personnel is more relevant than ever before in Ukraine, especially in the conditions of developing social responsibility of business. The article deals with the social responsibility of enterprises, the features of socially responsible hiring of personnel and the expediency of its practical use. The main elements of socially responsible recruitment of personnel are analyzed, social responsibility directions are developed in personnel management, and elements for developing the strategy for socially responsible hiring are proposed.

Social responsibility as a factor in ensuring the competitiveness of a business organization

The article investigates manifestations, trends and dominants of the concept of social responsibility of business; its impact on balanced social development has been determined. The active role of social responsibility in ensuring the stability and competitiveness of business processes has been substantiated. The aim of the research is to determine the impact of socially responsible practices on the socio-economic development of a business organization in modern conditions. The author determined his own interpretation of corporate social responsibility after having researched its essence and its impact on social and business processes. The list of potential benefits for a business organization from realization of social investments has been specified and supplemented. The content and essence of the construct of a socially responsible organization which focuses on the development and successful functioning in a dynamic market environment have been distinguished. The sphere of interaction of the business organization with the main stakeholders has been analyzed and potential directions of establishing a constructive dialogue that will have a positive impact on the stability and success of business processes have been outlined. Sociological research on the evaluation of the perception of social responsibility by business organizations in Ukraine and awareness of its values, trends and benefits has been analyzed. Conclusions regarding directions of strengthening of forming the environment of facilitating the spreading of the concept of corporate social responsibility have been justified. Keywords: corporate social responsibility, stakeholders, balanced social development, socially responsible practices, social investments, social reporting.

Beyond win–win: A syncretic theory on corporate stakeholder engagement in sustainable development

AbstractThis article explores the concept of syncretism to articulate the construct of a novel theoretical approach that may help to accelerate progress in developing substantively more sustainable business activities. One reason why the integration of environmental and social responsibility in business has been so difficult to achieve in practice is that it is not just a battle of competing business logics but a battle of faiths. The concept of syncretism, with its roots in religious synthesis, may be far more relevant and useful than conventional approaches to combining the two, which rarely seem to rise above a “win–win” appeal to logic. The connectionist logic of syncretism may show us a way beyond paradigmatic conformity in business sustainability research so that scholars with diverse theoretical backgrounds might have a common ground for discussion, find constructive connections, and engage in potentially more insightful and creative interactions to develop our understanding of corporate sustainability.

Partnership development when introducing innovative methods and techniques for evaluation and management of occupational risk for workers and public health in metallurgic industry

Innovative approaches in industrial development play a major role in the national economy if meanwhile Innovative approaches in industrial development play a major role in the national economy and simultaneously solve the problems of sanitary and epidemiological well-being and environmental safety of population, based on methods and techniques for health risk assessment and management. Maintaining cooperative working relationship with public and local authorities and research institutions involved in providing sanitary, epidemiological and environmental safety, social support, workers health and working capacity preservation is one of the mechanisms for sustaining the policy of social responsible corporate business. The article presents results of long-term agreements on cooperative activity of LLC «UMMC-Holding» and the Rospotrebnadzor’s «Yekaterinburg Medical Research Center for Prophylaxis and Health Protection of Industrial Workers» in public health and occupational risk management related to industrial activity by the Holding’s companies. The economic efficiency of the established partnership was estimated, and the planned objectives could be effectively achieved by sustaining cooperation in improving the corporate system for public health and occupational risk management.

Corporate social responsibility (CSR) communication and small and medium sized enterprises: The governmentality dilemma of explicit and implicit CSR communication

Businesses that promote corporate social responsibility (CSR) through their supply chains by requiring their suppliers to report on and otherwise communicate their CSR are doing a great thing, aren’t they? In this article, we challenge this assumption by focusing on the impact on small and medium sized enterprise (SME) suppliers when their large customer firms pressurize them to make their implicit CSR communication more explicit. We expose a ‘dark side’ to assumed improvements in CSR reporting within a supply chain. We present a conceptual framework that draws on previous research on communication constitutes organization (CCO) theory, implicit and explicit CSR, and Foucault’s governmentality. We identify and discuss the implications of three resulting dilemmas faced by SMEs: authenticity commercialization, values control and identity disruption. The overarching contribution of our article is to extend theorizing on CSR communication and conceptual research on CSR in SME suppliers (small business social responsibility). From a practice and policy perspective, it is not ultimately clear that promoting CSR reporting among SMEs will necessarily improve socially responsible practice.

Environmental and social responsibility of business in the congress and exhibition industry

The place of congress and exhibition activities in the system of business tourism is shown, general approaches to assessing the contribution of tourism to the destination economy are systematized and analysed in terms of their use in the meeting industry. Four basic models for estimating the multiplier effects of tourism are presented. The analysis showed that the “input-output” model has certain advantages over other models, specifically, that it allows taking sectoral features into account during the analysis, since the assessment algorithm focuses on cross-sectoral links. In order to develop a methodological apparatus for assessing the contribution of congress and exhibition services to the development of a destination, a group of indicators, according to which it is advisable to carry out an assessment, has been proposed, among which are four basic groups that include specific indicators of assessment: a group of economic and social indicators; a group of indicators related to the promotion of destination on national and world markets; a group of business indicators; a group of indicators of research intensity of destination industries. Recommendations for the development of a system of training and advanced training of specialists for the congress and exhibition industry have been made.

PRINCIPLES OF CORPORATE SOCIAL RESPONSIBILITY AND THEIR IMPACT ON BUSINESS DEVELOPMENT

In today’s world, the social responsibility of business is important in the relationship between business and its stakeholders. Enterprises compete for sustainable development and corporate social responsibility (CSR) ratings. The CSR is an indicator of the real involvement of enterprises in solving the social and economic problems of society. This includes the organization’s compliance with the law, moral standards and obligations to a wide range of Stakeholders. Ukraine’s accession to global initiatives, particularly the United Nations Global Compact, had led to the introduction of the principles of corporate social responsibility in the activities of Ukrainian enterprises, which already had some positive results. High corporate social responsibility creates a positive image of a firm or enterprise. Research suggests that, in turn, the CSR brings benefits to the company: it helps to expand the client base, strengthens partnerships, facilitates access to credit, facilitates insurance, Makes interaction with government structures more constructive, it enables firms to attract and retain highly qualified professionals, strengthening their ranking positions in the domestic and international markets. The article sets out the essential features and content of the principles of corporate social responsibility development.  The study showed that the principles of corporate social responsibility are in a process of continuous development. It is proposed to include the principle of good business practice and financial transparency in Ukrainian enterprises.

Что мешает принять закон о профилактике заболеваний, вызванных дефицитом йода, в стране с йодной недостаточностью?

This time, the traditional column “De Gustibus” was prepared by three authors who began writing fragments of this article in late January – early February this year, once again discussing position of various departments and individuals about the development and adoption of the federal law “Prevention of iodine deficiency disorders in Russian Federation”. The fate of this unfortunate and necessary law reveals the shortcomings of education, culture, the level of scientific research, the state of prevention of non-communicable diseases, the social responsibility of business and many other problems that exist in our society. Self-interest and absurdity can become a downfall in which once again this necessary law will disappear.

Социальная ответственность бизнеса в системе корпоративного управления

Социальная ответственность бизнеса в системе корпоративного управления

The formation and development of social responsibility of business: Ukrainian experience in a context of decentralization

The current trends of using the practice of social responsibility (SR) and sustainable business in the world and in Ukraine in particular have been considered by the authors. The researches of business social responsibility policy in the field of sustainable development considered as a single international standard have been made. As well as the prospects of social responsibility in business development in the context of power decentralization in Ukraine have been considered.

Efficiency of social innovation and investment projects for the sustainable economic development

The need of ecological and demographic equilibrium demands implementation of social investments, including business within realization of corporate social responsibility that, in turn, needs validity of calculations for the assessment of efficiency and effectiveness of the respective projects. Nowadays, many companies develop their own techniques of the social projects’ assessment, which can use the same parameter, but measure it in another way. And in this sense, they often become incomparable. The main contents of the concept of the corporate social responsibility are stated, and the existing indicators and approaches to the assessment of corporate social responsibility of business are considered in the article. The dynamics of the development of corporate social responsibility in Russia is also presented in the article. The methodical approach to the efficiency of the investments carried out by business and aimed at the development of workers, local community and ecology is the result of the research. These results can be used for the assessment of the efficiency of the projects implemented by business within corporate social responsibility.

Increasing social responsibility in the management of industrial enterprises (using the example of “Arterium” corporation)

The purpose of the study is to identify the ways to increase social responsibility in the modern management of industrial enterprises on the example of corporation “Arterium”. The basic principles that have been used in the research are historical, systematic and comparative methods, institutional and structural-functional approaches. In the paper the theoretical foundations of corporate social responsibility were considered, foreign and domestic practices were analyzed, in particular, based on “Arterium” corporation. The urgency of the work is to study the current state of corporate social responsibility in Ukraine, and, in particular, at the “Arterium” enterprise. More and more companies are introducing CSR into their business, business standards are changing, and socially responsible behavior becomes an essential element of successful entrepreneurship. It was found that the corporation, implementing the principles of social responsibility of business towards society, focuses on the following areas: business ethics and ethical marketing, innovation and product development, patient health and safety, protection against fraud, investment in employee training, environmental policy and Green office, support for health, sports and education programs, community care. According to the results of the conducted research: - the situation and effectiveness of corporate social responsibility at the specified enterprise have been substantiated; - the algorithm for developing a social report for “Arterium” corporation has been proposed as a method of increasing social responsibility. To achieve the goal, the following tasks have been solved: - the essence of the concept of corporate social responsibility and the state of CSR in the world have been investigated; - the activity of “Arterium” corporation has been analyzed; - the state of corporate social responsibility in Ukraine has been assessed; - the experience of foreign companies in the field has been studied. JEL Classification: M11, M14, M31.

Розвиток концепції соціальної відповідальності бізнесу в Україні

Розвиток концепції соціальної відповідальності бізнесу в Україні

World trends of business social responsibility development

Присвячено актуальній проблемі розвитку соціальної відповідальності бізнесу в сучасних умовах посилення необхідності вирішення глобальних проблем. Розглянуто різні підходи до визначення соціальної відповідальності бізнесу та охарактеризовано еволюцію розвитку даного поняття. Проведено аналіз глобальних ініціатив, спрямованих на підтримку й стимулювання компаній дотримуватися принципів корпоративної соціальної відповідальності. Особливу увагу приділено аналізу поширення Глобального договору ООН, який закріплює 10 принципів у сфері прав людини, трудових відносин, охорони навколишнього середовища і боротьби з корупцією, Глобальної ініціативи зі звітності. Зазначено вплив розвитку соціальної відповідальності бізнесу як на вирішення глобальних проблем, так і безпосередньо на діяльність підприємств, зокрема показано вплив рейтингу за рівнем корпоративної соціальної відповідальності, складеного Глобальним інститутом репутації, на продажу та бажання інвестувати в їхню діяльність. Наведено характеристику найпоширеніших моделей соціальної відповідальності компаній – американської, японської та європейської, а також проаналізовано тенденції щодо зміни напрямків корпоративної соціальної відповідальності. Проаналізовано особливості розвитку основних напрямків корпоративної соціальної відповідальності українських та закордонних підприємств з високим значенням індексу корпоративної соціальної відповідальності. Зазначено зменшення значущості для багатонаціональних корпорацій такої складової соціальної відповідальності як умови праці у порівнянні з такими складовими, як управління та корпоративне громадянство, зокрема субелементів впливу на суспільство та етичного й чесного ведення бізнесу. Проведено порівняльний аналіз корпоративної соціально відповідальної діяльності українських та закордонних підприємств, обсягів фінансування зарубіжних компаній-лідерів (за індексом корпоративної соціальної відповідальності) та українських підприємств у соціально відповідальні заходи й частки даного фінансування у прибутку досліджуваних компаній.