Abstract

The place of congress and exhibition activities in the system of business tourism is shown, general approaches to assessing the contribution of tourism to the destination economy are systematized and analysed in terms of their use in the meeting industry. Four basic models for estimating the multiplier effects of tourism are presented. The analysis showed that the “input-output” model has certain advantages over other models, specifically, that it allows taking sectoral features into account during the analysis, since the assessment algorithm focuses on cross-sectoral links. In order to develop a methodological apparatus for assessing the contribution of congress and exhibition services to the development of a destination, a group of indicators, according to which it is advisable to carry out an assessment, has been proposed, among which are four basic groups that include specific indicators of assessment: a group of economic and social indicators; a group of indicators related to the promotion of destination on national and world markets; a group of business indicators; a group of indicators of research intensity of destination industries. Recommendations for the development of a system of training and advanced training of specialists for the congress and exhibition industry have been made.

Highlights

  • Nowadays, the congress and exhibition industry is regarded as an integral part of the event industry, as an industry associated with the provision of a wide range of services for organizing a variety of business, commercial, cultural, entertainment, recreational and sports events

  • Under the conditions of globalization of the world economy, tourism began to play a prominent role in generation of the gross domestic product, national income, leveling the balance of foreign trade, creating more opportunities for employment [1]

  • At local and national levels, tourism is increasingly perceived as a possible tool for changing the future

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Summary

Introduction

The congress and exhibition industry is regarded as an integral part of the event industry, as an industry associated with the provision of a wide range of services for organizing a variety of business, commercial, cultural, entertainment, recreational and sports events. The rapid development of the tourism industry sets the task of further improvement of the methodological approaches to assessing the contribution of business tourism in general and the meeting industry as its component to the destination economy that hosts business events. Tasks of this paper: the first one - to consider the possibility of using the existing models for assessing the multiplier effect to determine the contribution of the meeting industry to the regional economy (theoretical, methodological, and organizational aspects); the second one - the staffing of the meeting industry in the context of training specialists with the necessary competencies in the market. The analysis of the training system for the meeting industry and the perspective development of the market of additional education services and its harmonization with the demands of the labor market in the field of exhibition and fair services seem to us relevant and requiring further methodological and organizational development

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