Reliance Jio Research Articles

The Facebook and Reliance Jio Deal

The Facebook and Reliance Jio Deal

Study of Consumer Behaviour Towards Reliance Jio

The main objective of this project is to study the awareness of Reliance Jio amongst the customers compared to other telecom service providers. The satisfaction of customers is very important and with various products and services offered by the company its customers seem to be meaningless if it‟s not beneficiary to the customer from their end, so the second objective of this research is to study the customer satisfaction level of customers towards Reliance Jio and its services. To achieve success in long run a company needs a thorough study of its SWOT analysis (Strength, Weakness, Opportunities, and Threats). So the third objective of this research is to find the market potential and market penetration of Reliance Jio products and services. Reliance JioInfocomm Limited (Commonly called RJIL) is an Indian Internet access (commonly called „Broadband‟) and telecommunications company headquartered in Mumbai India‟s largest private sector company, is the first telecom operator to hold pan India Unified License. Reliance Jio is setting up a pan India telecom infrastructure to provide fourth generation LTE TDD high speed wireless internet and mobile communication services which was then launched in June 2015. Reliance Jio was founded in 2010 by MukeshAmbani. Reliance Jio offers mobile telephony and wireless broadband. Parent company of Reliance Jio is Reliance Industries and its subsidiary is LYF. To study the objectives discussed two types of sources were used to collect the data: - Primary and Secondary data. Primary data is also called as „First-hand data‟ or „Raw data‟. The primary data primarily means the unfiltered raw data collected by the researcher in the research process. In this project for the primary data a sample of 40 people were surveyed.

A study of consumer behavior towards Reliance Jio

A study of consumer behavior towards Reliance Jio

Google and Jio: Tapping Growth Opportunities Through Strategic Alliance

Alliances are cooperative business relationships in which two or more entities collaborate to achieve a common objective while maintaining their individual independence. An example of such an alliance is the partnership between Google and Reliance Jio Infocom Ltd. This strategic alliance was formed to address the prevailing market challenges and capitalize on the growth opportunities in the Indian smartphone market. Within this case, we delve into the strategic objectives that motivated Google and Jio to embark on this alliance, explore the growth strategies employed by both partners and assess the advantages gained from this partnership. Readers of this case study will gain insights into the significance of value creation and learn how markets can be shaped through innovative value propositions. Additionally, readers will be equipped to apply the VRIO framework, enabling them to evaluate how each strategic partner benefits from the addition of resources and capabilities, as well as to comprehend the critical success factors inherent in strategic alliances.

Starlink: A Revolution in Global Satellite Internet Communication

Abstract: The evolution of global communication infrastructures is entering a new phase with the introduction and development of Starlink, a satellite constellation project by SpaceX. Due to the [COVID-19], people all over the world need high-speed Internet connections, and India is one of the world's best copied consumer markets. Starlink has advised its customers around the world, including India, to allow all schools and organizations to access high-speed internet over the 'distance' of satellites and in the nature layer. Daily tasks are done online, and they urgently need high-speed Internet connection. There are demands, there are solutions directly from Sky, but Reliance JIO, Vodafone-Idea, Airtel etc. There are other service providers such as. Use FTTH, mobile networks Road and satellite internet, people are already using the internet, but the speed of the internet could be the turning point. Another point to consider is the price of $99 and $499, which may create some problems in the market because the Indian market is price sensitive. Starlink's architecture consists of low Earth orbit (LEO) satellites, which aim to minimize latency and maximize throughput, representing a significant departure from traditional geostationary satellites. In this research article, the author tries to find out what people think about Starlink's other business activities such as announcing products that start providing internet from SKY and competing with manufacturers in the market

Apna Store and E-commerce: Meeting Consumer Needs During COVID-19

Apna Store, a family-owned ‘kirana’ neighbourhood grocery store in suburban New Delhi, India, offers a diverse selection of 15,000 products. This case revolves around its owner, Mr Jagmohan Trehan, who faces a pivotal decision due to the ongoing COVID-19 pandemic: whether to revamp the store’s product range and venture into e-commerce. The pandemic has dramatically altered consumer behaviour, with a surge in online grocery shopping. E-commerce vendors’ enticing promotions and the entry of Reliance Jio with a unique business model have presented opportunities and challenges to Mr Trehan and the kirana store industry, the backbone of India’s retail sector. In March 2020, the pandemic prompted panic buying and shifts in consumer preferences, compelling Apna Store to adapt during the lockdown. As online grocery shopping gained traction, the idea of entering e-commerce emerged, but with reservations. In April 2021, as India faced another pandemic wave, consumers became more comfortable with online grocery shopping, and e-commerce operators improved supply chains and delivery. This case centres on whether Apna Store should embrace e-commerce and the associated costs and benefits.

Customer Satisfaction of Mobile Phone Service Providers: A Study of Students at the University of Delhi (India)

The purpose of the study is to identify the level of satisfaction among the Students at the University of Delhi (India), with special reference to Airtel, Vodafone Idea and Reliance JIO mobile service providers.

Consumers satisfaction towards reliance Jio

Consumers satisfaction towards reliance Jio

Variations on Internet of Things adoption factors between India and the USA

Purpose: This study examines the variations on Technology Adoption Factors, including the cultural aspects in both developing and developed countries for Internet of Things, as the Technology Adoption Factors are not common across the globe.Although much research has focused on the technical aspects of Internet of Things (IoT) devices, attention is still required regarding IoT applications, features, use cases, and behavioural aspects in the context of the consumption and perception of IoT services.Design/methodology/approach: In this research, an empirical study is undertaken to identify the factors that influence the adoption of IoT services, using a model based on the unified theory of acceptance and use of technology.Findings/results: A survey of 800 users was administered in the United States of America (USA) and India. Reliability Tests, Validity Tests and exploratory factor analysis were performed to find the presence of common method variance across both countries. The findings reveal the significance of several independent variables on the adoption of IoT services, namely perceived security risks, perceived trust, social influence, facilitating conditions, and performance expectancy.Practical implications: This research provides evidence that cultural aspects, social influence and facilitating conditions play a significant role. Illustrations of Airtel, Reliance Jio promotions in India and data-driven decision making from mayors of the USA included.Originality/value: The research reveals the variation in IoT adoption factors between India and the USA. There are unique variations involved per country that need to be considered for the effective adoption of IoT.

Comparative Analysis of Jio Vs Airtel

The telecommunications industry within the sector of information and communication technology is made up of all Telecommunications/telephone companies and internet service providers and plays the crucial role in the evolution of mobile communications and the information society. The main objective of the study is to make a comparative study among the satisfaction level of Airtel and Jio customers. The study focuses on identifying the different factors influencing the satisfaction level of customers. The major finding of the study is that there is no significant difference in the factors affecting the satisfaction level of Airtel and Reliance Jio. From this study it can also be observed that there are some variables where customers are more satisfied with Jio than compared to Airtel. Results of the study shows that Jio is a more economical choice, customer are satisfied with the schemes and offered by Jio, customers are also satisfied with the local call cost per minute offered by the company, on the contrary there are some variables like better network coverage where Airtel enjoys higher level of customer satisfaction than Jio. The main objective of this paper is to identify the difference between marketing performance of Airtel and JIO in terms of consumer buying habits, buying criteria, inspiration rate, time period, frequency rate, place, effect of an advertisement and sales promotion.

Examining the emergence of digital society and the digital divide in India: A comparative evaluation between urban and rural areas.

Contemporary digital society has become a critical agent for transformation in various spheres of life and a new methodological framework for interdisciplinary research. It has emerged as a parallel entity alongside conventional society, where an individual's membership is not only limited to the physical world but also extends to the digital realm. In fact, a person's membership in the physical world is incomplete without their connection to the digital society. Digital technology is instrumental in driving social transformations in areas such as the economy, politics, culture, and religion. The striking feature of digital society is digital data production in the form of big data. Unlike in a conventional society, people's every move and behavior in a digital society are calculated and recorded as data. In this global context of a digital society, India has created opportunities for digitalization for its people since 2000, with significant strides made between 2015 and 2016. Reliance Jio, a telecom company, helped to accelerate this process by offering free unlimited Internet packages on a mass scale. This led to a tremendous surge in service industries and the emergence of new sectors, as well as a digital revolution in the conventional systems of the economy, politics, culture, education, religion, and law. However, this transformation has also exposed a significant challenge-the digital divide or digital inequalities, which cannot be overlooked or undermined in sociological research. It would be wrong to reduce digital inequality to a mere technological divide; it is a complex issue shaped by prevailing socioeconomic conditions, digital inequalities, and capability inequality. The study revealed that India's prevailing socioeconomic divide is the source of its wide digital divide. This digital divide exists across both rural and urban areas, affecting access to digital education and economic opportunities. The digital divide is also found between under-resourced urban areas and affluent residential areas. This study's theoretical framework draws on the studies of Castell on the information society and Dijk's concept of the network society.

Financial Performance on Reliance vs Idea

Telecommunication sector in India is the second largest in the whole global economy, with over 1.2 billion subscribers. Due to high population, Indian telecom industry has been very competitive, with many brands being operating in the market. Due to challenging business environment many exited the market. And in today’s scenario only handful of companies are operating which are Airtel, Reliance Jio, BSNL, Idea and many others. Among the following Reliance Jio being the strongest and the most emerging player in the market, came into competition on 5th September 2016.The strategy which helped Reliance Jio capture the maximum market share was free internet service to Jio prime customers which compelled its rivals to lower the data rates. Upon its launch Reliance welcome Offer was introduced where 4GB data was provided to customers on daily basis. And there were many add-on features which made JIO data package favourable for customers of all age and cadre. This all had an impact on the other players in the Indian telecom market, with other telecos’ facing a sharp drop in their monthly average revenue per user, which was approximately 42%; this being also called “The JIO effect”. Coming on, there were two major telecommunication companies, Vodafone and Idea whose business was grossly affected and therefore these collaborated to face this Jio effect. These got merged on 31st August 2018 to form Vodafone Idea Ltd. in order to fight this neck to neck battle with Reliance Jio.

MERGER OF VODAFONE AND IDEA

The Vodafone-Idea merger, the largest merger in the history of the Indian telecom industry, was an attempt to address the growing dominance of Reliance Jio, which started offering free services, thereby gaining a significant market share. The primary aim of the merger was to instill confidence in the telecom companies during a price war. The merger of Vodafone and Idea had a significant impact on the telecom sector, surpassing Bharti Airtel to become the largest cellular service provider in some markets and the second-largest in others. This paper discusses the reasons behind the merger, the conditions of the merger and the impact of the merger on telecom industry. KEYWORDS: Vodafone, Idea, Merger, Reliance Jio, Telecom Industry.

Predatory Pricing and Non-Dominant Entities: Revisiting Bharti Airtel v. Reliance Jio Case

Predatory Pricing and Non-Dominant Entities: Revisiting Bharti Airtel v. Reliance Jio Case

Role of Business Technologies in the Outperformance of Firms

Since the onset of Industrial Revolution in Europe and United States, Technology becameintegral part of production and business. Started in 1712 the pace of research and innovation has becomemultifold. Started with technologies like Spinning Jenny, Newcomen steam engine, Locomotive,Telegraph communications, Photograph, Printing Machines the progressive journey includedtechnologies and products like Electricity, Automobile, phonograph, Airplane, Antibiotics, AtomicPower, Insecticides, Computers, Internet, Cloud, Robots, Artificial intelligence, Big Data and manymore to count. Technologies have significant influence on the business and society. According toeconomic historian Paul Bairoch (1750) Third World (Asia, Africa, Latin America) had GNP (PPP) inbillions of US dollars* 495 while First World (Western Europe, Northern America, Japan, Singapore andSouth Korea) had GNP (PPP) in billions of US dollars 155. In the year 1990, it reached to GNP (PPP) inbillions of US dollars 7640 and 19210 respectively. Empirical studies show that apart fromLiberalization, Privatization and Globalization (LPG), technological advances have influenced businessthroughout the world and lead to mass production, mass marketing and automation. On one hand it hashelped many firms including Indian to outperform on financial fronts but created challenges and threatsfor small firms. It has also resulted in to ethical and environmental concerns especially for ThirdWorld.Those Indian firms who relies on technologies have high market value like Reliance Jio ($65Billion/2020), Honda Cars India Ltd. (HCIL) , Grofers ($1 Billion), Paytm ($16 Billion), Flipkart ($37.6Billion). These companies have explored opportunities with the help of Emerging Technologies andmany are close to financial outperformance.

Present State of Integrated Reporting Disclosure Practices in Indian Telecom Industry

Integrated reporting (IR) provides a wide range of highly informative and analytical value to stakeholders like investors etc regarding value creation in the short, medium and long run. A study was conducted with a view to examine the adoption level of IR practices in Indian telecom industry and find out the relation between profitability of telecom companies and adoption level of IR. No relationship is found between profitability and IR adoption in Indian telecom sector as Reliance Jio is a profit making company but did not adopt IR practices and Bharti Airtel adopted IR practices even after having losses. Vodafone Idea is a company which was suggested by SEBI to adopt IR practices but did not adopt till FY 2021-22. BSNL has not adopted IR practices as it is a Government owned non-listed company which was not suggested by SEBI to adopt IR practices. It is suggested that SEBI should formulate IR framework in Indian perspective by considering India’s local reporting needs.

Platform ecosystems, market hierarchies and the megacorp: The case of Reliance Jio

The ‘great integration’ of disparate economic sectors by ‘Big Tech’ has been fuelled by the massive expansion of mobile infrastructure, especially in developing countries, and the systemic enclosure of users within multi-sided marketplaces operating under the euphemism of ‘platform ecosystems’. Taking the case study of India’s ‘national champion’ Reliance Jio, this article considers the ways in which India’s leading ‘corporate’ has deployed the ‘ecosystem’ blueprint and adopted the strategic role of the oligopolistic megacorp in India’s digital economy. It has done so, seemingly, without adopting the institutional form upon which Eichner’s founding proposition rests. Consequently, we argue that the separation of ownership and management as per the North American corporate form is not fundamental to the status, function or strategy of a conglomerate oligopoly. Rather, we propose that the megacorps of the digital age have an arisen as an inevitable consequence of market hierarchies in the digital economy, and that the key institutional factor in the consolidation of their market power is the licence of the state.

A Comparative Study of the Influence of Core Competencies of Performance Appraisal System Effectiveness in Reliance Jio Infocomm Limited and Bharat Sanchar Nigam Limited in Rajasthan

The research paper is based on analyzing the influence of core competencies on the effectiveness of performance appraisal systems in telecom service providing organizations in Rajasthan (Reliance Jio Infocomm Limited and Bharat Sanchar Nigam Limited (BSNL). As we are already aware that several companies suffer from poor employee performance as a result of management's ambivalent attitude toward performance appraisal systems. A performance appraisal system has been suggested as a possible paradigm for achieving high levels of effectiveness and the success of an organization depends upon various factors and, more importantly, on core competencies of performance appraisal system, which keeps employee morale high. The researcher has investigated the difference in the effectiveness of performance appraisal system and how it depends upon core competencies of the organizations. Convenience sampling method was used to pick 100 respondents from Reliance Jio and BSNL each. A standardized questionnaire and a personal interview were used to collect data. The Regression Analysis and Analysis of Variance (ANOVA) were used to analyze the data for the required result. The findings indicated that there is a significant difference in the effectiveness of the performance appraisal system due to difference in the utilization of core competencies in Reliance Jio and Bharat Sanchar Nigam Limited (BSNL).

Global consumer society and trend of consumption in India

For sociologists and social scientists, contemporary global society has entered into the phase that is labelled as advanced capitalism, advanced industrialism, information era and post-modernity. Consumer society is a kind of characteristic feature of this phase and an ideological force underlies the global development trends. This paper has discussed the development of consumer society and its implication for social well-being. Social well-being is symbolically measured in consumer society; people’s manifested well-being is determined by consumption of industrial commodities or objects. Social well-being is again linked to the notion of ‘need’ and different standards of life define ‘need’ differently. Marcuse (1964) differentiated between true needs and false needs; false need causes variation of standard of life and objective well-being. Consumer society shows greater interest in mass production and freedom of consumption. Technological advancement particularly Web.20 (Advancement of WWW) during the beginning of 21st Century reshaped the service sectors of the world. India has become a part of global consumer society that is not a desired gain for its large weaker sections. Socio-historical inequalities like caste and class still remind us of the reality of social ill-being though affluent sections were able to attain objective well-being. Launching of Reliance Jio (Offering unlimited internet data plan at cheaper price) in 2007 marked the beginning of new digital life and mass consumption among Indian people, as it created a new service industry in the fields of food, cloth, aestheticism, entertainment and many more. But social well-being is not yet ensured; still there are large sections of the population striving for basic needs like quality education and quality healthcare. Until capability equality is achieved, social well-being in Indian society will be a utopia.

The Facebook and Reliance Jio Deal

The case highlights the decision taken by Facebook in April 2020 to pick up a 9.99% stake in Reliance Jio Platforms, a subsidiary of Reliance Industries Limited—an Indian conglomerate having businesses ranging from oil to retail. While Facebook is an American social media and technology company, Jio Platforms handles the mobility and digital businesses of Reliance. The case discusses the global and the Indian business scenario. With COVID-19 in the backdrop, that had severely dented the global economy, the decision took everyone by surprise. The case discusses what lay in store for the different stakeholders, Reliance, Facebook, the competitors and the regulators as a result of the deal. Both Zuckerberg and Ambani had ambitious plans. Would they be able to create individual and joint values so as to meet their ambitious plans? Would they be able to break new ground and extend the collaboration to explore more business opportunities?