Two experiments were conducted to examine the fan effect in recognition memory for pictures and sentences. Subjects in the first experiment memorized sets of pictures (N= 13) or sentences (N=13) in which the study items comprised concept combinations (e.g., the clock is on the television) that could be unambiguously depicted in each modality. The fan effect, contrasting study items involving unique- and shared-concepts combinations, was observed in the recognition reaction time data for sentences but not for pictures. Subjects in the second experiment (N= 17) memorized sets of pictures and sentences in which, in addition to the unique and shared intramodality conditions used in Experiment 1, subjects memorized items in each modality that shared concepts with items in the alternative modality. Although the fan effect was reduced for sentences in the second experiment, the intramodality results were qualitatively comparable to those obtained in Experiment 1. The results in the intermodality conditions indicated that, although pictorial study items influenced reaction time to sentences with which they shared a concept, the reverse was not the case. The results were thought to be inconsistent with the view that pictures and sentences enjoy a common representational format in long-term memory.
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