Corporate Product Research Articles

Children, young people and the Commercial Determinants of Health.

The commercial determinants of health (CDoH) have a significant impact on the health and well-being of children and young people (subsequently referred to as young people). While most research has focused on the influence of harmful industry marketing on young people, more recent CDoH frameworks have emphasized that a range of commercial systems and practices may influence health and well-being. Focusing on the impact of traditional and digital media, contemporary marketing strategies and corporate production and consumption processes, the following article outlines the impact of the CDoH on the health and wellbeing of young people. The article also provides evidence about how young people conceptualize the impact of corporate actors on health, and their involvement in advocacy strategies to respond. The article recommends that when collaborating with young people to understand the impacts of and responses to the CDoH, we should seek to diversify investigations towards the impact of a range of corporate tactics, systems and structures, rather than simply focusing on the impacts of advertising. This should include considering areas and priorities that young people identify as areas for action and understanding why some young people are more vulnerable to commercial tactics than others. Youth are powerful allies in responding to the CDoH. Public health and health promotion stakeholders could do more to champion the voices of young people and allow them to be active participants in the decisions that are made about harmful commercial practices and health.

Market Competition and Monopoly Power: Insights from Oligopoly Structure

In this context, the primary objective is to conduct a comprehensive investigation into the real-world implementation and impact of distinct economic models. Through the literature analysis, the paper sets out to examine product competition and corporate conduct within two contemporary markets. Through this meticulous approach, the aim is to unveil the nuanced distinctions and intriguing parallels that exist between Oligopoly and Oligopoly Competitive Markets. First, broad definitions and classifications of both oligopolistic and oligopolistically competitive markets are considered. Second, the subtle differences between the two markets will be shown through specific oligopoly examples (such as OPEC and mobile phone market). Third, detailed analysis of the features of the similarity between the two markets. Finally, the study found that, as two different market structures, the oligopoly market and the oligopoly competition market have completely different gaps in market control and price stability, but it is undeniable that the two markets have the same driving force in innovation.

Structural tax reduction and corporate labor investment efficiency

On a micro level, structural tax reductions will inevitably have a significant impact on corporate production and management activities, as well as investment behavior. This paper constructs an empirical econometric model to test the corrective effects of structural tax reductions on corporate labor investment efficiency. The test results show that structural tax reductions can significantly improve the inefficiency of corporate labor investment. Further heterogeneous analysis indicates that the corrective effects of structural tax reductions on labor investment efficiency are more pronounced in non-state-owned enterprises and enterprises with higher financing constraints.

The Effect of Legal Uncertainties on the Pharmaceutical Industry

The pharmaceutical industry operates under stringent legal frameworks that are subject to frequent changes and interpretations, creating a landscape riddled with uncertainties. These uncertainties can impede strategic decision-making, regulatory compliance, and stakeholder engagement. This study aims to elucidate the effects of legal uncertainties on the operational, strategic, and interpersonal facets of the pharmaceutical industry, offering insights into how companies navigate these challenges. A qualitative research design was utilized, involving semi-structured interviews with 28 professionals from various sectors of the pharmaceutical industry, including regulatory affairs, R&D, legal, and corporate governance. Theoretical saturation was achieved to ensure comprehensive coverage of the topic. Data were analyzed using NVivo software to perform thematic analysis, allowing for the identification and exploration of recurring themes and concepts within the collected data. The analysis revealed three main themes: Regulatory Compliance Challenges, Strategic Decision-Making, and Stakeholder Perceptions and Reactions. Regulatory Compliance Challenges included subthemes such as Licensing Processes, Legal Risk Management, and Impact on R&D. Strategic Decision-Making covered Market Entry Strategies, Product Life Cycle Management, Investment Uncertainty, and Corporate Governance. Stakeholder Perceptions and Reactions encompassed Industry Reputation, Regulatory Relationships, and Employee Impact. Each category was populated with specific concepts illustrating the pervasive and varied impact of legal uncertainties. Legal uncertainties significantly influence various dimensions of the pharmaceutical industry. Effective navigation of these uncertainties requires robust compliance structures, proactive strategic planning, and vigilant management of stakeholder relationships. By understanding and addressing these challenges, pharmaceutical companies can enhance their resilience against legal risks and better support their operational and strategic objectives.

Product Development Processes for Individualized Products: A Case Study

The demand for individualized products is continuously increasing. For this purpose, product development processes are already established in companies. However, these processes are typically based on mass products and are not necessarily suitable for individualized products. Hence, the question emerges of how to develop and manufacture individualized products in a corporate product development setup. The characteristics of individualized products and a multiple-case study in seven companies made apparent that product development processes for complex individualized products should be adapted according to the specific requirements and relate to specific product development methods. More specifically, results indicate that a prior definition and assurance of boundaries as well as free spaces through pretested products is key, as the validation stage is constrained for such products. Methods such as in-process monitoring, postprocessing, and responsibility sharing (co-design) and the use of expert tools foster such product development processes. That gives practitioners the possibility to develop and manufacture individualized products efficiently by adapting the product development process and using the right methods. Based on these results and the literature review, we propose a novel definition of individualized products and a holistic product development process that may support discussions of the relevance of mass individualization as a new paradigm.

Strategi Pemasaran Dalam Mempertahankan Citra Merek Dan Perilaku Konsumen Terhadap Pembelian Produk PT.Semen Indonesia (Persero) Tbk.

Indonesia's cement industry plays a pivotal role in economic and infrastructural development. PT Semen Indonesia (Persero) Tbk stands out as a leading company in this sector, boasting renowned brands like Semen Gresik, Semen Padang, and Semen Tonasa, producing various types of cement, including Pozzolan Portland Cement (PPC) and Ordinary Portland Cement (OPC). Competing with other major cement players like PT Indocement Tunggal Prakarsa Tbk and PT Holcim Indonesia Tbk, PT Semen Indonesia remains a significant force.This study aims to formulate marketing strategies focusing on maintaining the company's longstanding positive image and influencing consumer behavior towards purchasing its products. Key aspects explored include product quality, pricing, corporate image, customer service, innovation, sustainability, promotion, and socio-cultural factors. Understanding consumer behavior is vital, considering their interest in cement products with a strong brand image, factoring in aspects such as quality, pricing, corporate image, customer service, innovation, sustainability, promotion, and socio-cultural elements. Research findings are expected to provide in-depth insights into PT Semen Indonesia's ability to comprehend and respond to consumer preferences effectively. This understanding will serve as a foundation for formulating smarter and more relevant marketing strategies, aiding the company in maintaining and increasing market share, while reinforcing its image as a leading provider of building solutions in Indonesia. in Indonesia.

A comprehensive technical assessment of well intervention operations across all PVEP’s projects (2017 - 2021 period) and recommendations for ongoing optimization

This article provides a summary and assessment of well intervention activities, including perforation (add-perf/re-perf), acid treatment (acidizing), water/gas shut-off (WSO/GSO), hydraulic fracturing (HF), and electric submersible pump installation (ESP) at oil and gas production projects that the Petrovietnam Exploration and Production Corporation (PVEP) has participated in investment, operation, and optimization during the period of 2017 - 2021. Based on this, the effectiveness of well interventions in increasing production and reservoir recovery is evaluated. Additionally, the article analyzes lessons learned and proposes directions for optimizing well interventions for the next phase.

Method for estimating the probability of geological success: A case study of the HRA-E prospect, Block 106, northern Song Hong basin

Petroleum exploration and drilling represent fields fraught with inherent uncertainties, consequently, geological assessment is significantly important for precisely selecting prospects and well locations. The geological evaluation of prospective formations predominantly relies on 5 elements of the petroleum system including source, reservoir, seal, trap, and migration.This article introduces globally applied geological assessment methods, and proposes an applicable methodology for exploration targets across regions with varying levels of available data. Applying this method of evaluating risk criteria for pre-Cenozoic carbonate objects of HRA-E prospect in Block 106 shows that the evaluation results align with the actual probability of success in drilling exploration activities in the region and could be extended to other projects within the Petrovietnam Exploration Production Corporation (PVEP).

Sustainable Product Strategy System Frame from the Perspective of Transition Design

As an important means for enterprises to achieve sustainable development, sustainable product strategy has received increasing attention. In the study of sustainable product strategy, transition design is a relatively new and forward-looking research method that proposes a design philosophy and approach by focusing on the trends of future social, cultural, and technological changes, aiming to promote sustainable development and social innovation. This paper analyzes the sustainability issues of corporate product strategy through the STEEP and multi-level perspective (MLP) approaches and develops a product strategy framework under the perspective of transition design. Based on the evaluation of five energy consumptions throughout the product life cycle, a product design strategy process is proposed. By establishing a product strategy system that promotes positive economic, social, and ecological cycles of energy consumption at corresponding stages, this system can coordinate stakeholder interests, meet the goal of sustainable development for the enterprise, and shape sustainable lifestyles for users. This study adopts a research approach that combines a transitional design perspective, sustainable design theory, and systems thinking methods, which fills the gaps in traditional design research methods in sustainable product strategy, provides enterprises with more sustainable product design solutions and promote the realization of sustainable development.

Driving Impact of Digital Transformation on Total Factor Productivity of Corporations: The Mediating Effect of Green Technology Innovation

ABSTRACT Based on the data of Chinese A-share listed companies from 2010 to 2020, this article examines the driving effect of Digital Transformation of Corporations (DTC) on Total Factor Productivity (TFP) and selects Green Technology Innovation of Corporations (GTIC) as the mediating variable to test the mechanism of action of Digital Transformation of Corporations driving corporate TFP improvement. It is found that Digital Transformation of Corporations can significantly promote corporate TFP improvement; mechanism analysis shows that Digital Transformation of Corporations drives TFP improvement by promoting Green Technology Innovation of Corporations.

Industry 4.0 Driven Green Supply Chain Management in Renewable Energy Sector: A Critical Systematic Literature Review

This paper is aimed at systematically reviewing the literature on the interface of Green Supply Chain Management (GSCM), Industry 4.0 and renewable energy. The aims of this review are to ascertain current state of the art in GSCM practices, to critically examine the role of industry 4.0 technologies in GSCM adoption, to examine sustainability and supply chain issues within the renewable energy sector, and to critically discuss tackling these issues using industry 4.0 driven GSCM. A total of 215 review and empirical papers from 2004 to 2023 gathered from three databases (ScienceDirect, Scopus and Web of Science) were reviewed. This research found several GSCM practices and succinctly categorized those based on their respective positions along any given value chain. The practices were categorized as related to: procurement and sourcing, product design, corporate relationship, organizational structure/strategy, logistics and transportation, waste and pollution management and manufacturing. We have found that the ten most mentioned GSCM practices are: Green purchasing, Eco-design, Cooperation with customers, Internal Environmental Management, Reverse logistics, Investment recovery, Green manufacturing, Green design, Collaboration with suppliers and Remanufacturing. Various Industry 4.0 technologies including blockchain, Internet of Things, Big Data and Artificial Intelligence were identified and their role in successful GSCM implementation is highlighted. Sustainability and supply chain related challenges within the renewable energy supply chain were found that include material sourcing and end-of-life management challenges. Finally, a perspective is given on the role of Industry 4.0 driven GSCM in tackling the renewable energy supply chain and sustainability challenges. This article concludes with a presentation of managerial implications and future research directions for managers within different sectors, especially the renewable energy industry.

Impacts of destination social responsibility on destination image and tourist revisit intention: An empirical study at tourism destinations in the Mekong delta, Vietnam

The main purpose of this study is to identify factors of destination social responsibility (DSR) affecting the destination image and revisit the intention of the customer at a tourism destination in the Mekong Delta. The researchers surveyed 507 tourists at a tourism destination in the Mekong Delta using qualitative and quantitative research methods. The research results show that seven factors affect the destination image and tourist revisit intention including (1) economics-social activity-oriented DSR (2) Epidemics and natural disaster-oriented DSR (3) Tourist-oriented DSR (4) Product and service quality-oriented DSR (5) Human-oriented DSR (6) Corporation social responsibility-oriented DSR (7) Environment-oriented DSR. The research offers some managerial implications regarding DSR in order to attract a destination image and return tourists to destinations in the Mekong Delta (MD).

B-102 Screening Food Allergies in Our Health Primary Care Area

Abstract Background Allergy is the immunological disease with the greatest impact in the world. Food allergy typically manifests with cutaneous, digestive and/or respiratory symptoms, of immediate onset, usually immunoglobulin E-mediated. Doctors from primary health-care providers are often challenged with these patients, becoming the first-line for the recognition and management of food allergies. As a laboratory, our duty is to provide the health care system with the most effective diagnostic tools. Methods We recollected all the results from Primary care of our health area analyzed in our laboratory for one year. Screening assay included a panel of specific IgE antibodies to the most common food allergens: egg yolk, egg white, milk, cod, wheat, peanut and soybean. They were detected semi-quantitatively by enzyme-labeled chemiluminescent immunoassay using the Immulite Allergy Food Panel FP5 kit (Siemens Diagnostic Products Corporation, Los Angeles, USA), according to the test procedure. If the assay was positive, all specific IgE allergens contained in the mixture were analyzed separately to determine their responsibility for the positive screening test. Results Our laboratory processed 24 125 samples from primary care patients. Of these, 1251 were positive (greater than 0.35 Ku/L), which represented 5.19% positive of the total analyzed. Once all the specific IgE allergens contained in the mixture were analyzed, the results were: 608 positive for egg yolk, 753 positive for egg white, 523 positive for milk, 109 positive for cod, 405 positive for wheat, 597 positive for peanut and 480 positive for soybean. Conclusion As with most medical disorders, a thorough medical history is the initial step in diagnosing adverse food reactions. The medical history is extremely useful, especially in acute reactions, but it can be unreliable in chronic disorders such as atopic dermatitis and asthma. In vitro assays help in the diagnosis, but they must be considered as a screening and no diagnosis tool, especially when no symptoms are associated with the positive food allergen result. That’s why in vitro results must be confirmed by prick test, which is considered gold standard for allergy diagnosis. In our study, egg white is the most prevalent allergen detected (60.19%), followed in order by egg yolk (48.60%), peanut (47.72%), milk (41.81%), soybean (38.37%), wheat (32.37%) and being cod the least allergen detected (8.71%).

Effect of Product Innovation and Corporate Image on Patient Visit Intentions with Perceived Value as Intervening Variables in medical check-up Services at RSUD Dr. Dradjat Prawinegara Serang

Background: The community's need for hospitals has shifted, no longer only serving the illnesses they suffer, but in suffering from illnesses the community needs hospitals according to their wishes that are able to fulfill their comfort and satisfaction. People with various characteristics are very selective in choosing hospital health services. People will choose a hospital that they find satisfactory. Objective: The purpose of this study is to analyze the effect of product innovation and corporate image on patient visit intentions with perceived value as an intervening variable in medical check-up services at RSUD Dr. Dradjat Prawinegara Serang. Method: This research is included in the type of explanatory causality research. Product innovation and corporate image are the independent variables in this study. While the dependent variable in this study was the patient's intention to visit and the intervening variable in this study was perceived value. The population in this study were all patients at the medical check-up installation at Dr. Dradjat Prawinegara Serang. The sample measurement used the Maximum Likelihood Estimation (MLE) method, so that the sample size was determined in the study as many as 200 respondents. This study used the Structural Equation Model (SEM) approach with a measurement model using the Smart PLS version 3 program. Results: The results of the study found that product innovation and corporate image had a significant effect on patient visit intentions with perceived value as intervening variables. Product innovation and corporate image have a significant effect on perceived value. And finally, there is a significant influence between product innovation, corporate image, and perceived value which has a significant effect on patient visit intentions. Implications: Users of a service will be more confident in using the service if their perceived value is high. Then innovation is felt to be important for the hospital, because service users can directly enjoy it, especially in increasing customer satisfaction. In addition, simply perceiving a good corporate image is enough for customers to lead to repurchase intentions.

A Study on the Effects of Cross-Border E-Commerce Platform Brand Image on Brand Trust, Brand Attitude, and Brand Loyalty

Purpose - The purpose of this paper is to analyze the impact of cross-border e-commerce platform brand image on brand trust, brand attitude, and brand loyalty.
 Design/Methodology/Approach - The study collected data on 273 customers with experience using cross-border e-commerce platforms. Statistical programs SPSS 27.0 and AMOS 26.0 were used for data analysis. The empirical analysis consisted of frequency analysis, confirmatory factor analysis, and hypothesis testing, in that order.
 Findings - First, the analysis results indicate that the three dimensions of brand image in cross-border e-commerce platforms, namely product image, corporate image, and service image, have a direct positive impact on brand trust. Second, three dimensions of brand image in cross-border e-commerce platforms, namely product image, corporate image, and service image, have a direct positive impact on brand attitude. Third, the research analysis results indicate that brand trust has a positive impact on brand attitude, and both brand trust and brand attitude have a positive impact on brand loyalty.
 Research Implications - First, cross-border e-commerce platforms face consumers from around the world. Platforms should treat customers with integrity, maintain a good reputation, and strive to gain positive word-of-mouth from consumers. Second, consumers place great importance on the quality of imported products, and whether goods purchased from the cross-border e-commerce platform are genuine. Therefore, cross-border e-commerce companies should ensure that the overseas products they sell are authentic, and establish platform policies and regulations to crack down on businesses selling counterfeit and inferior products.

Classification of 3D Casting Models for Product Lifecycle Management and Corporate Sustainability

The purpose of this study was to combine simulations and experiments in order to present the first stage of construction in product lifecycle management. Based on the simplification of casting models, the relationship between the filling and solidification characteristics, casting methods, and geometrical classifications of aluminum alloy precision casting products was investigated. By rearranging and summarizing the data, the casting models could be digitally managed; moreover, the digitized data could be used as the basis for intelligent processes in further developments. The simulations calculated and analyzed the casting speeds, defect locations, material densities, and critical fraction of a solid A356 aluminum–silicon alloy; the actual casting was carried out and samples were taken for metallographic observation to confirm the simulation results. The part model was simplified with four basic geometric shapes: solid cylinder, tubular, block rectangle, and thin-shell rectangle. The 150 casting models were summarized using 37 combinations, which were further classified into five main categories to match the casting method: solid cylindrical, tubular, and thin-shell rectangular for side casting, and discoidal and plate rectangular for bottom casting. File-compression rates of up to 75% were achieved after classification and archiving, and data integrity was maintained. Finally, model training using random forest classification resulted in an 88.8% accuracy when predicting the casting method. This research is based on the practical issues raised by business owners and R&D engineers, and a solution was obtained. From the perspective of product lifecycle management, the results of this study show the consistency and uniformity of product design rules, as well as the reusability of product process planning, which can be integrated with carbon emissions trading and carbon taxes to save energy and achieve corporate sustainability.

Peer effects of corporate product quality information disclosure: Learning and competition

This paper examines peer effects of product quality information disclosure and its motivations using a sample of Chinese listed companies. We find that the peers’ product quality information disclosure is positively associated with the firm’s product quality information disclosure. We further show that there are two motivations for this peer effect: learning and competition. In cross-sectional tests, we find the peer effects are more pronounced in samples with high degree of marketization and product quality concerns. Lastly, we show that the peer effects can improve the firm's performance in both the capital and product markets. Our work advances the related literature on peer effects from the perspective of product quality information disclosure.

Regional carbon efficiency and corporate cash holdings: evidence from China

Improving regional carbon efficiency is significant for achieving carbon emission peak and carbon neutrality. Local governments’ carbon reduction regulations to improve regional carbon efficiency greatly influence the macro environment of enterprise production and operation. However, only some studies have focused on the relationship between regional carbon efficiency and corporate production and operation. Based on the data of Chinese A-share listed companies from 2008 to 2019, this study aims to identify the impact and influencing mechanism of regional carbon efficiency on corporate cash holdings. The main results are as follows. (1) With the improvement of regional carbon efficiency, the cash holdings level of enterprises can be reduced. The reason is that facing the dual tasks of reducing carbon emissions and promoting economic growth, the uncertainty of China’s local government’s carbon reduction policy will be more obvious. This is bound to have uncertain impacts on enterprises in many aspects, resulting in local enterprises facing carbon risk. Regional carbon efficiency will reduce carbon risk and weaken the preventive motivation of enterprises holding cash under the condition of stabilizing enterprise cash flow, alleviating financing constraints and improving the availability of external funds. (2) Regional carbon efficiency reduces the cash holdings of enterprises by improving corporate debt financing capability and promoting long-term investment. That is because improvements in regional carbon efficiency can reduce the carbon risks faced by enterprises. In terms of cash source, it can alleviate the financing constraints of enterprises, while in terms of cash destination, it may promote enterprises to make long-term investments and reduce cash holdings. This study enriches the literature on the factors influencing corporate cash holdings, documents the initiative of Chinese enterprises to participate in peak carbon programs and carbon neutral actions, and may enhance support for carbon emissions reduction in developing countries.

Pengaruh Green Marketing Terhadap Minat Beli Konsumen: Systematic literature reviews

The purpose of writing this paper is to determine the effect of green marketing on consumer buying interest. This research is a literature study that focuses on the topic of the influence of Green Marketing on consumer buying interest, with inclusion criteria: publications in journals, 2013-2023 year range. The data was taken through Google Scholar and analyzed using the comparative method. The result of this work is that green marketing has an important role in encouraging companies to adopt environmental issues in marketing strategies to increase consumer buying interest. The effect varies depending on contextual factors such as location, industry, and market conditions. In an era where consumers' environmental awareness is getting higher, a green marketing strategy must be comprehensive, including aspects of product quality, price, distribution, promotion, and corporate social responsibility. Increased consumer knowledge about the benefits of green marketing can influence purchase intention and purchasing decisions, and companies need to educate consumers about environmentally friendly products and meet their expectations regarding price and product quality.

A Study on Customers’ Perception Towards Life Insurance Corporation Products with Reference to Chennai City

Purpose: The objective of this study is to assess the level of customer perception towards Life Insurance Corporation in the city of Chennai. The study aims to identify the factors influencing customers' decision-making process in selecting life insurance products. Theoretical Framework: Life insurance is a crucial aspect of financial planning, providing protection to individuals and their families against unforeseen events such as accidental death or disability. In the current scenario, there are numerous insurance companies offering life insurance products, with public limited companies being the preferred choice for investment due to their ability to safeguard both the amount invested and the policyholder's life. Insurance companies play a vital role in promoting the well-being of individuals by offering protection against life risks. Design/Methodology/Approach: The data for this study was collected using a well-structured questionnaire and statistical techniques such as descriptive and percentage analyses were used to analyze the data. Findings: The study showed that research finding brings practical value in improving customer perception in Chennai. The Article identifies the key elements to enhance the customer perception. Research, Practical & Social implications: The study has fused the theory of service quality and customer perception. In addition, the study has systematized the relationship between the factors measuring the service quality of life insurance and customer satisfaction. Originality/value: The paper's originality and value assist policy providers to regulate and weigh the measure they have been using and adjust into a set of observed variables measuring the customers’ perception of Life Insurance Corporation in Chennai. This study provides new roadmap to a future study on customer Perception towards life insurance Corporation, a document for other research in the life insurance field.