Pragmatic Level Research Articles

Lexical and predicative strategies in political discourse: An analysis of Pedro Sanchez’s messages in the 2019 election campaign

This study is aimed at studying framing strategies in political discourse. The aim of this scientific work is to study discursive framing strategies, namely lexical and predicative ones, in the texts of political messages published by Pedro Sanchez, one of the candidates for the post of the Spanish Prime Minister in April 2019.Within the framework of this study, we use the analysis model proposed by Beatris Gallardo-Paúls. Taking into account Fillmore’s ideas, she suggests using framing mechanisms, which help each speaker direct the recipient’s interpretation by means of various discursive strategies. B. Gaillardo-Paúls distinguishes three levels of pragmatics with different strategies; within the framework of this article, the strategies are analyzed at the level of the utterance.The study revealed the frequent use of such lexical means as metaphor, anaphora and euphemism, which emphasizes the importance of their role in creating a political image and influencing the emotional perception of the audience. We also note a high frequency of the personal pronouns “we” and “they” as actants, which helps the politician to emphasize the ideological confrontation between the left and right parties in Spain.

გრამატიკალიზებული ადგა ფორმის ფუნქციურ-სემანტიკური ანალიზი

Language as a system of signs is a complex phenomenon. Full analysis of language means, on the one hand, studying the linguistic system and, on the other hand, studying the mechanisms of its functioning, i.e., analysing the interaction between deep and surface structures. At the same time, language is a constantly changing system. Changes occur on each level of language: in its phonological setup, its morphological system and its syntactic structures. Changes also apply to the field of semantics and pragmatics.The primary function of language – its use in communication – builds upon the linguistic inventory, which consists of lexical units and functional elements. The inventory of a language can be divided into different paradigmatic classes. Due to changes, a sign can be transposed from one paradigmatic class to another in natural languages. This type of change in a given language system is called grammaticalisation. Grammaticalisation is a well-known phenomenon in typology. During the process of grammaticalisation, a lexical unit looses its historically developed semantics and after its desemanticisation acquires some specific grammatical function; consequently, it becomes a functional element. In general, the change of lexical units into grammatical/functional elements is quite common in natural languages and it is characteristic for both nouns and verbs; however, the research methodology concerning them is different. In typological terms, grammaticalisation is particularly specific in the transformation of verb forms into functional elements. The process of grammaticalisation involves a change of the paradigmatic class of a linguistic sign. A change of this type does not occur at once, it is gradual, as a grammaticalisation process as Hopper says: “a change is only incompletely achieved at any given stage of language” (Hopper 2005:25). The present paper refers to the process of grammaticalisation, the functional and semantic analysis of grammaticalised items, and the ways to tackle the problems that arise in computer linguistics due to grammaticalised elements of verbal origin. The goal of the paper is to demonstrate the grammaticalised function of the verbal form a-dg-a (PR-stand-AOR.S3.SG) ‘stood up’ vs. ‘abruptly stopped an action and began a new one’ and the semantic and functional aspects of this form. The investigation uses both corpus-based and corpus-oriented methods and is carried out on the basis of the Georgian National Corpus (GNC; www.gnc.gov.ge). The empirical data are collected from the Old, Middle and Modern Georgian corpora, as well as the subcorpora of juridical and political texts. In order to search the functional and semantic characteristics of the grammaticalised form a-dg-a, we applied the methods of lexical substitution and elimination, and to describe the functions of the form, we used a language competency test. The results of the test are illustrated by charts. Functional elements create special difficulties in computational language processing, i.e. in computational linguistics. Today no one argues about the establishment of digital bases of spoken and written language and the importance of its processing with digital methods: in the 21st century, scientists’ efforts are rather aimed at creating and improving methods of artificial intelligence. The creation of systems for automatic recognition and analysis is one of the main tasks. This requires a thorough analysis of the linguistic system on phonological, morphological, syntactic, semantic and pragmatic levels. Since the Georgian language material is not yet functionally processed in all its facets, the Georgian National Corpus does not possess an algorithm to distinguish functional elements from homonymous elements belonging to another paradigmatic class, which is an unsettled problem of disambiguation. The present paper describes the homonymy that is caused by the grammaticalisation of the form a-dg-a and the ways of removing the ambiguity in the GNC. On the basis of the collected data, it suggests rules which are illustrated by charts. We hope that the suggested rules will be a basis for an improvement of the corpus-internal mechanism of morphological analyis.

Semiotic analysis of the relationship between architectural forms and the urban phenomena of segregation and gentrification in Mexico City

This paper delves into gentrification and segregation in 21st-century Mexico City, connecting a critical visual photo-documentation approach to understanding contemporary urban relationships and social identities. It integrates Charles Morris' triadic model (syntactic, semantic, and pragmatic levels) in analyzing photo-documentary images. These models help identify urban elements as visual narratives, contributing to segregation and gentrification. The study focuses on Mexico City, specifically the San Nicolás Totolapan neighborhood, using this method to interpret images in context and assess their impact on constructing meanings and representations. The research outcomes offer valuable insights for informed decision-making in architectural and urban design. This work contributes to understanding and addressing the issues of gentrification and segregation in Mexico City's urban landscape. Videoabstract | We invite you to watch the explanation of the article in the words of the author. Click here to open the video player.

Exploring Co-adaptation in an Ecosystem of Dyadic Interaction

In the field of applied linguistics, Diane Larsen-Freeman is widely recognized, among her numerous contributions, as the originator of Complex Dynamic Systems Theory (CDST). Over the years since her seminal publication (Larsen-Freeman, 1997), CDST has evolved into a meta-theory that guides the field’s thinking on a variety of developmental phenomena, not least the study of second language acquisition. As its theoretical potency rises, so does the need to achieve a tangible understanding of CDST’s core constructs. In this paper, we empirically examine one such construct, co-adaptation, in the context of asynchronous dyadic interaction. A data corpus of 39 emails sent between two college students in China and the United States over the course of seven weeks is analyzed using NVivo 12. Co-adaptation is observed at the pragmatic, discourse, and linguistic levels. True to the spirit of CDST, we describe, and discuss the nuances of, our findings. Considering the novelty of our approach to data analysis, we end by reflecting on the limitations specific to our study, as well as worthwhile directions for future pursuits.

Introduction to the special issue: Affective neurolinguistics: understanding the interaction of emotion and language in the brain

ABSTRACT Emotions permeate every aspect of our lives including how we process and use language. Affective neurolinguistics is an emerging field that aims to unify separate research traditions in neurolinguistics and affective neuroscience. This special issue provides an overview of recent developments, on the lexico-semantic, syntactic and pragmatic levels. The 11 studies address the embodied acquisition of emotional concepts, their network representation in the brain, their representation in the first versus second language as well as the role of attentional focus. They also specify how emotional content interacts with morphosyntactic processing, how inter individual differences determine the primacy of syntax or affect in sentence processing, and how emotional influences play out in the multi-modal integration of language in quasi-realistic communicative settings. In total, this collection of studies covers the status of the field of affective neurolinguistics, laying the groundwork for a more formal multi-level integration of affect into language models.

Стилеобразующая функция фразеологизмов в повести Г. И. Климовской «Онка»

The aim of the research is to identify the unique features of the style of an artistic text based on the analysis of phraseological units (PUs). The work is conducted in the context of the theory of regulativity developed within the communicative stylistics of a text, using the material of the novel “Onka” by G. I. Klimovskaya. The article focuses on the analysis and systematization of both common and occasional PUs, which play a role as regulatory means in the interpretive activities of the reader. The scientific novelty of the work lies in the first-time description and systematization of all PUs in the text of the novel “Onka” as regulatory means, the selection of which reflects the author’s individuality. This work serves as a stage in the research of the writer’s individual style. No previous studies have been conducted on analyzing the texts of this author in such a context. The analysis of the text resulted in the identification of two groups of PUs: common and individually-authored. It was established that at the pragmatic level of the text, conversational PUs (pragmemes) containing an expressive component most often dominate in terms of regulativity. Individually-authored PUs combine the functions of pragmemes and informemes, as they express emotion and contain cognitive information. At the informative-meaningful level of the text, the dominance of regulativity lies with complex-component phraseological units with significant meaning transformation, as well as phraseological units where lexical replacement leads to complete meaning transformation.

Jak frazeologizmy funkcjonują w różnych wariantach i kontekstach? Funkcjonalna analiza materiału historycznojęzykowego na podstawie jednostki jak Boga kocham

How do Phraseologisms Function in Different Variants and Contexts? The Functional Analysis of Historica-Linguistic Material Based on the Unit: jak Boga kocham The paper presents a functional approach to phraseology from former colloquial Polish speech based on the lexicalized unit jak Boga kocham and its selected variant forms. The author used the elements of the socio-pragmatic method (assuming parallel analysis of the material at the sociological and pragmatic levels) to research the use of these lexicalized constructions. The bases of the material were constructed dialogues from the Korpus dawnych polskich tekstów dramatycznych (1772–1939). During the analysis, it was observed in which way the phraseological unit might realize itself in various variants and contexts. Furthermore, attention was paid to the ‘from sender to the receiver’s perspective, applying the assumptions of Wojciech Chlebda’s phrasematic conception to historical linguistics. This approach gave an opportunity to observe in which variants and socio-pragmatic contexts idioms are most often invoked in the statements of representatives of both sexes. The obtained results were interpreted on the basis of selected non-linguistic factors, primarily historical and cultural ones.

Mimetic-Pragmatic Analysis of U.B. Aparece’s Three Select Poems

The realm of literary studies extends far beyond mere academic exploration; it serves as a multifaceted conduit that not only instructs and entertains but also provides a platform for individuals to express their thoughts and emotions through critical analysis. In this qualitative study, we delve into the intricate world of mimetic and pragmatic transactions within a selection of poems authored by Ulysses B. Aparece, specifically "Calling," "Hermit," and "Ritual."These poetic creations shed light on the inherent mimetic textualities found within persona-vision-addressee imaginary transactions and reader-response dynamics. This exploration reveals the immediate and profound interaction occurring between the text and the reader, enriching the understanding of the intricate dance between mimesis and pragmatics within our lived realities. The findings of this study are not only captivating but also offer profound insights. In "Calling," the symbolic use of water represents the rejuvenating power of nature, while "Hermit" artfully weaves the persona's narrative back to their ancestral origins through familiar landscapes. "Ritual" uncovers forgotten wisdom and practices within alternative medicine. On a pragmatic level, the poems demonstrate how skepticism can be effectively countered by the genuineness of "Calling," how a steadfast comprehension of one's roots can pave the way for success, as illustrated in "Hermit," and how doubts and uncertainties can dissipate in the light of newfound understanding, as exemplified by "Ritual."The significance of this study lies in its contribution to the understanding of how literature, through these poems, enriches our comprehension of the world and ourselves. It invites both readers and scholars to explore the rich tapestry of literary texts and to embrace the transformative power they wield in enhancing our knowledge and insight.

Social Network Misinformation and Attitudinal Shift: A Sociolinguistic Perspective

This paper attempts to investigate the extent to which linguistic misinformation via social networking platforms affects an attitudinal shift on the part of Saudis in terms of the social, political, and religious issues propagated by the various social networks. This study delves into the verbal and nonverbal linguistic strategies employed to influence the cognitive background of Saudis as well as their ideological beliefs in a way that targets a shift in their attitudinal behavior, socially, politically, and religiously. The paper analytically covers two linguistic dimensions of using language to influence others, either persuasively or manipulatively: the lexical level, which focuses on the lexical choices of particular words that serve to create a specific attitudinal shift in the recipients’ personalities, and the pragmatic level, which constitutes the intended meaning of speakers or writers that lies beyond the surface propositional meaning of the linguistic expression. To achieve its objective, the paper draws on two analytical strands: critical discourse analysis (CDA) and the social cognitive theory (SCT). The paper has three main findings: first, language is a rhetorical device for influencing the public’s political, social, and religious views, and, therefore, the rhetorical power of the word significantly contributes to attitudes shift; second, misinformation propagated via social networks influences the attitudinal behavior of recipients, particularly at the social level; and, third, social platforms are ideology conduits via which various meanings targeting attitudes shift are communicated.

Formation of a professional linguistic personality (based on texts in the specialty «Earth Sciences»)

In the conditions of intensive growth of scientific and scientific-technical information, rapid changeability and updating of the system of scientific knowledge there is a need to study issues related to professional communication. Users of scientific language master its culture gradually; acquire life experience, their own knowledge, general and professional erudition of the speaker. The aim of the article is to carry out a comprehensive analysis of linguistic means and identify the features of the implementation of professional linguistic personality of a scientist, author of scientific articles on the speciality «Earth Sciences». Special attention is devoted to a brief review of theoretical provisions of domestic researchers engaged in the study of professional linguistic personality and idiostyle. Scientific novelty lies in the analysis of linguistic means characteristic of the individual style of a scientist on a new linguistic material (scientific texts on the specialty «Earth Sciences»). This approach allowed us to consider the influence of a person's professional status on the texts produced by him/her. The material for the analysis is the articles selected by the method of continuous sampling on the scientific specialty «Earth Sciences». In addition, the method used in this article was continuous sampling method, content analysis, comparative analysis. The obtained results showed that in order to build a model of professional linguistic personality of a scientist, it is necessary to conduct a comprehensive psychological and linguistic analysis of the scientist's texts at the verbal-semantic, linguistic-cognitive and pragmatic levels, highlighting the correlation and influence of ethno-cultural, socio-group and individual aspects of personality content. Despite the fact that the author of scientific articles is limited by the norms of scientific style, there are certain linguistic means that allow reflecting the author's uniqueness under the existing norms of text formation.

Taiyi: The Axis of Philosophy of the Laozi

Taiyi 太一, the void and dark central region of the celestial sphere, carries symbolic implications that resonate with the essence of ultimate reality in the philosophical framework of the Laozi 老子. It assumes a metaphorical representation of the ultimate reality and its movement pattern, serving as the axis from which the fundamental concepts and principal branches of this philosophy unfurl. The concept of Taiyi exerts a profound and far-reaching impact on the philosophical discourse of the Laozi. It assumes the mantle of a signifier for the ultimate reality within the philosophical framework of the Laozi, while its dynamic motion patterns imbue the cosmological principles of this philosophy. On a pragmatic level, Taiyi unveils profound and nuanced insights into human nature and the epistemology expounded by the Laozi.

Текст мемуаров как выражение языковой личности автора (на примере воспоминаний И. Г. Тинина)

Based on the memoirs “Genesis. Exodus. Deuteronomy…” by I. G. Tinin, the research aims to characterise the author as a linguistic personality. The paper utilises the model of organisation and description of a linguistic personality proposed by Yu. N. Karaulov to examine the linguistic means that reveal the structural-linguistic, linguo-cognitive and pragmatic levels of I. G. Tinin’s personality. The research is novel in that it is the first to use the memoirs of a person who was born and formed in the environment of the Russian white émigré community, in the traditions of noble Russia, participated in World War II, lived in the post-war Soviet and post-Soviet country and was known in Volgograd and the Volgograd region as a cultural figure, educator as the research material. As a result, the researcher finds that the author masters the entire stylistic palette of the Russian literary language, he is familiar with non-literary forms of the common language and has knowledge of foreign languages. The use of stylistically marked forms, foreign expressions is determined by the speech situation, the author’s goals and objectives. The study highlights the author’s interest in and attention to language, the use of its expressive resources, the utilisation of stylistic devices, word play, a variety of precedent names that are significant for Russian and world culture, which indicates the author’s broad outlook, his system of views and a complex and rich worldview. The important values of the memoirist are identified, including respect for people, reverence for ancestors, love for one’s family and homeland, the desire to soften negative emotions and evaluations with subtle humour and an orientation towards the interlocutor.

Equivalence Problems in an Indonesian Target Text Translated by Machine Translation on J.K Rowling’s Harry Potter and the Order of the Phoenix

This research is aimed at finding the equivalence problems in Machine Translation at word level, above word level, grammatical level, textual level, and pragmatic level. Method used is qualitative research to analyze the problems of equivalence found in the translation of Harry Potter: The Order of Phoenix. The data are taken randomly from the ten chapters of the Harry Potter book, and the findings were categorized into the five problems of translation equivalence. The data displayed two languages: a Source Text is in English, and the Target Text is in Bahasa Indonesia. This research used the theory of Mona Baker (2018) regarding equivalence levels through post editing on analyzing MT output. The translation of Harry Potter's work is still imprecise on a lexical level. Many idioms serve as figures of speech at the word level or higher. Many words and sentences were incomprehensible at the textual level; therefore, post-editing was performed to preserve the flow and logic of the original language. There are grammatical distinctions between English and Indonesian. The last is a pragmatic one, focusing on the practical use of words in everyday conversations. Teaching and learning a language through translation requires reading ability and knowledge.

Языковая репрезентация речевого жанра «пояснение» в медицинском дискурсе в рамках телевизионной просветительской передачи (на примере передачи «Мед. эксперт»)

The paper analysed the speech genre of explanation often implemented as a popular scientific description of a disease within the framework of the television genre of educational transmission of medical topics, that is, the researchers consider medical discourse. The aim of the study is to identify the differential features of explanation as a speech genre based on the material of television medical discourse. The study is novel in that it is the first to highlight the linguistic features that define the speech genre of explanation. As a result, it has been revealed that in the medical discourse in Russian, the genre of explanation is characterised at the pragmatic level by the adaptation of information for the audience of potential viewers. A trusting atmosphere is created by emphasising the status of the addresser. The pragmatic attitude toward explication simplicity is expressed in speech at all levels. The speech genre of explanation can be constructed according to the classical scheme on a “simple-to-complex” basis, but it is also possible to use the reverse technique.

The power of attraction in the pragmatic level at the functional theory

The title of the research is (The power of attraction in the pragmatic level at the functional theory), the research method is (analytical description), and we have taken the research materials from the everyday language of people. The importance of this study is that it highlights the process of attraction at one of the most important levels of language, the pragmatic level within the framework of function theory, which speakers constantly resort to in everyday life in order to express their meanings and intentions. This research is divided into two parts, the first part is (the force of attraction in the act of speaking), which we have explained this process theoretically, in this section we have discussed the factors affecting the force of attraction among speakers It is in the process of attractive force. The second section is entitled (Attraction at the Pragmatic Level Related to Function Theory). In this section, we have focused on these topics (Function Theory, Schools of Function Theory, Principles of Function Theory, Attraction from the Perspective of Function Theory). We have worked hard on it.
 The conclusions of this study showed that the Language is a major factor in the process of attraction, and attraction is an intentional act used by the speaker for a specific purpose A number of important factors such as (psychological, religious, political, etc.) are done for the success of the process. Attraction can be used positively or negatively, attraction can be in the interest of the agent and the agent, or vice versa. The theory of the function of attraction is one of the most important functions of language, which can be used by the speaker to influence the other person. Linking words, sentences and expressions to the environment is considered a major step to create a message effect on the other person, and a point to link the process of attraction to the pragmatic level, because the environment is a basis of pragmatic principles They depend on the context of use, as task theory has also pointed out.

Phraseological Semantics and Pragmatics in Chinese TV Series 靠近你温暖我 (Close to You, Make Me Warm)

Idioms express emotional states, e.g., grief, anger, joy, sadness, fear, etc. However, they can also reveal the values, moral qualities, and directive potential of the speaker. This article reviews some existing approaches to phraseological studies and introduces an authentic comprehensive approach that covers syntactic, figurative, historical, axiological, and pragmatic levels. The material was obtained from film dialogues and analyzed from the communicative-pragmatic standpoint. The goal was to reveal the ethnic and cultural aspect of idiomatic expressions in Chinese cinema discourse. In the Chinese series 靠近你温暖我 (Close to You, Make Me Warm), the authors identified a number of idioms that explicated the following concepts: 独守空房 (dúshǒu kōngfáng) – Loneliness; 守身如玉 (shǒu shēn rú yù) – Honesty, 人算不如天算 (rénsuàn bùrú tiānsuàn) – Justice, 相亲相爱 (xiāngqīn xiāng’ài) – Love, 藕断丝连 (ǒu duàn sī lián) – Parting;白头偕老 (báitóu xiélǎo) – Marriage; 百闻不如一见 (bǎiwén bùrú yījiàn) – Trust; 两肋插刀 (liǎng lèi chā dāo) – Friendship. The new approach proved able to identify the value and pragmatics of phraseological units.

The possibilities of implementing pragmatic instruction with Mental Grounding Techniques in EFL college students’ context

The use of psychological techniques to deal with language problems is a well-known strategy in the process of teaching foreign languages as learners can sometimes suffer from anxiety and stress, so it is essential to help students overcome the psychological barriers they face to cope with the process of learning. This study attempts to deal with pragmatic problems by using a mix of mental grounding techniques and pragmatic activities (awareness-raising activities). The sample of the study comprised participants from Iraq and the Czech Republic. They were first-year college students. The researchers depended on learning zones to determine the suitable time for the experiment (fear zone). The researchers applied self-report surveys in addition to interviews to determine the students with pragmatic problems. Then, at the end of the experiment, the participants were interviewed again to evaluate the experiment in addition to the same self-report survey. Results showed that the two samples responded positively to the mix of techniques used. Moreover, the division of learning zones seems ideal to be dependent in the present study as it specifies the time of challenge the students experienced. The results also clarified that the mix of the two types of activities (pragmatic and grounding activities) demonstrates a kind of remedy that could enhance students’ level of pragmatics. In the end, no sharp differences were mentioned in the two contexts of the study (Iraq and the Czech Republic); both gained approximate positive results.

On the Translation of Academic Political Text from the Perspective of Chesterman’s Translation Norm: Case Study of Translating The Realization of the Historical Mission of Literature and Art in Socialism with Chinese Characteristics for a New

With the rise of China, the world is eager to know more about China, and China also needs to go global. International communication is imperative, and translation is of indispensable importance. The Realization of the Historical Mission of Literature and Art in Socialism with Chinese Characteristics for a New Era (hereafter referred to as Historical Mission) belongs to academic political texts. This article is based on the excerpt from Chapter two “Adhere to people-centered orientation in creating art works” in this book. Academic political texts are inclined to embody formal words and intonation, well-knit logic, complex sentence structure, changeable sentence patterns, and many long sentences, which bring great challenges to the author. Chesterman’s Translation Norms can serve as a guide to solve specific translation problems, convey the intention of the author and improve the readability and accuracy of the translated text. With specific examples in view, this author chooses translation strategies from the syntactic, semantic, and pragmatic levels under the guidance of Chesterman’s Translation Norms and discusses the significance of the Norms in academic political translation, hoping to provide some references for future researchers.

Syntax of European Union Law

The article investigates the significance of syntax in the multilingual EU law. It attempts to respond to the question whether syntax is apt to contribute to the uniformity of that law and how, with regard to this function, it relates to the (widely disputed yet uncontested) semantic and pragmatic methods of achieving such a uniformity. In order to respond to this question, the article firstly, recalls fundamental concepts which would help conceptualize the endeavour and, secondly, presents examples of analysis of syntax arrangements which can be deemed representative for the study of the said problem of contribution. The study finds that EU law (expressed in 24 official languages which have equal authentic status) relies on diversified syntax of its respective constitutive languages. Syntax structures used in respective language versions of EU law represent narrower, law-specific, form of syntax structures available in these languages. Its specificity is determined mostly by legislative traditions of respective EU member states. Syntactic structures of EU law produced in different official languages do not represent a single pattern because of diversified mode of producing illocutionary value of provisions in which strongly idiomatic modal verbs (modal operators) and even special modal structures (not necessarily containing modal verbs) are used to express legal norms. They also differ when it comes to their law-specific compositionality, i.e. flexibility of different syntax structure to produce the same meaning and, in the same time, to preserve their genre/register informational value. Notwithstanding, these structures have well pronounced and system-significant common features within respective Germanic, Romanic, and Slavic families of languages in which EU law is mostly reproduced. The sentence structure and the relevant register of EU law provisions are the same for respective versions of EU texts of law expressed in the languages belonging to the respective three language families which were examined for the sake of this study. These common features are re-enforced by the synoptic mode of producing EU law which imposes formal resemblance of provisions reproduced in respective EU official languages to each other. The multilingual EU legislator also uses patterns which grant legal text the relevant register, yet its specific EU character ultimately transpires through semantic aspects of EU texts rather than their mere syntax. The unity of the system is achieved most strongly through the EU specific interpretation, where the teleological methods (which can be conceived as a language means to achieve EU law goals and objectives at the pragmatic level) are of utmost importance. Thus, there is no EU-specific syntax which would, as such, contribute to unity of EU law. Instead, unity is achieved in the area of semantics and pragmatics. The well exposed anaphoric character of EU law (as any other type of law) may contribute to narrowing down possibility for differentiation of respective language versions of EU law.

TEXT IN THE MODERN PARADIGM OF SCIENTIFIC KNOWLEDGE: CATEGORIZATION AND PRAGMATICS

The article analyzes the text in the modern paradigm of scientific knowledge from the perspective of categorization and pragmatics. A look at the text in a categorical dimension attests to a change in definitions, an expansion of the interpretation of the concept. It is noted that linguists differentiate text and discourse, study the text in semantic, grammatical, pragmatic- communicative and structural planes, study the categorical organization of the text. Focused on what, in addition to written texts, oral texts also attract the attention of scholars. The analysis of the text as an object of linguistic research in a pragmatic dimension is presented on the material of an oral text – a football television report. Football live television reporting appears as a process and product of oral communication addressed to a multi-million audience of game fans. The features of the football television report as a text are explained through a system of text categories with units of a lower hierarchy (according to the concept of A. Yeshchenko) in three dimensions: from the perspective of semantics, from the perspective of communicativeness, at the level of pragmatics. Summarized that, the correlation of text categories of different dimensions serves as a text-constitutive factor.