Cultural Phenomenon Research Articles

The impact of Big Data on analyzing and forecasting cultural trends

The impact of Big Data on analyzing and forecasting cultural trends

Anthropological turn in musical culture of the XX century

The anthropological turn in the system of cultural and musicological reflection determines the transformation of the image of man in the culture of the XX century. The ontological and phenomenological dimensions of the presentation of a person in the media space are changing. If the semiological turn was defined as a movement of structuralist and post-structuralist studies, and the visual turn is associated with the transformation of visual practices, the emergence of a certain visual environment, then the anthropological turn in music touches on the deep psycho-physiological foundations of the formation of a musical image. The purpose of the article is to determine the cultural characteristics of these turns as an aesthetic and anthropological phenomenon. The methodology is presented with comparative and systemic approaches, which makes it possible to determine the integrity of performance in music as a meta-cultural and meta-artistic integrity. The scientific novelty. The anthropological turn occurs as a systemogenesis of cultural paradigms. Systemogenesis is the uneven development of system components (subsystems). A person as a cultural phenomenon can be considered as a system, albeit in a certain context, from a certain point of view. Systemogenesis of reflection as an anthropological turn characterizes the change of the image of a person in different realities of reflection — philosophical, cultural, and art. These paradigms, in fact, musical, creative, and artistic become ecological, because they are lifesaving in terms of preserving the integrity of a person, culture, in particular musical and performing culture. The anthropological turn indicates the artist-performer behind the realization of the musical space, music as the integrity of culture. Semiological is related to notation systems, information transmission and understanding of music as a symbolic phenomenon. The visual turn characterizes the communicative aspects of performance in musical culture as a whole. The results. Cultural genesis in performance is a system genesis of paradigms dominated by either a symbiotic or a monistic paradigm, focused on authenticity, creativity, deconstruction, decomposition, etc. All this can be noted as paradigms of creativity in general. The integrity of the modeling of the modern musical space is being formed, in particular a genetic algorithm with all the properties of sound and other configurations of a synthetic vision of an artistic image. The practical significance of the article. The practical significance of the work lies in the fact that practicing musicians and musicologists join the modern cultural reflection focused on the ecosystem approach. In particular, performing activities in music are oriented both on the anthropological constants of the performer and on preserving the traditions of national performing schools. In post-classical musical cultural studies, performing activity is interpreted as a certain systemogenesis. The creation of new systems of performing culture arises as a self-sufficient synthesis based on an appeal to the origins of national musical culture, and the entire corpus of problems of performing art is presented in the context of premodern, modern and postmodern types of reflection.

Междометия как средства выражения эмпатии в русскоязычной сетевой коммуникации

<p>The work is devoted to the peculiarities of the use of interjections by Internet communicants as a means of expressing empathy in comments-reactions to posts on the social network TikTok. It has been established that discursive practices of compassion involve a significantly larger number of users than practices of co-rejoicing, and, accordingly, demonstrate a wider range of interjection reactions. The author analyzed 60 Russian-language network polylogues (threads), the unifying discourse-forming feature of which is the collective intentional state of rejoicing. Based on linguopragmatic and discursive approaches, the relationship between the realized intentional-illocutionary meanings of interjections and their regulatory-dialogue potential in communication mediated by a network format is considered. When creating emotiogenic content, the author of a video post can offer the audience interjection stimuli, presented in the form of captions on the message or in the form of hashtags. The goal of the initiator of network communication is to gain approval and support from other network users and influence their emotional state. The analysis showed that in network “oral-written” communication, other participants in the communication react interactively to interjections used by some users; as a result, not only repetitions are traced in the virtual polylogue, but also entire chains of the same or similar interjections in semantics and pragmatics units. The repertoire and ways of using interjections as a means of expressing the emotions of online interlocutors demonstrate their conditioning by the media culture of TikTok as a special digital platform. Specific phenomena of such media culture include users’ ideas about acceptable norms of emotional manifestations and cognitive scenarios of emotions that are consistently embodied in communication. Observations of the use of interjections have shown that communication on social networks can have a quasi- or pseudo-empathic meaning.</p>

Творчество Максима Грека и проповедь Андрея Денисова: к постановке проблемы

<p>The literary school created by the Vyg Old Believers the early 18th century is a unique phenomenon of Russian culture. The Vygovtsy' desire to use the latest rhetorical strategies was organically combined with a reliance on national tradition, represented, in particular, by a system of book authorities. These included the 16th-century Greek-Russian theologian, philosopher, and philologist Maxim the Greek, deeply revered by the Old Believers. The defenders of the Old Rite not only used his writings in ecclesiastical polemics to defend their position. It was the Vyg Old Believers, led by their mentor Andrei Denisov (1676-1730), who continued the manuscript tradition of Maxim' writings, creating a new codex on the basis of his texts — the Pomorian Codex. The article emphasizes that Maxim the Greek influenced the literary work of Andrei Denisov, the leader of the Vyg Old Believers. He was not only the initiator of many years of work on the creation of the Pomorian Codex and not only one of the main compilers of the Pomorian Answers, where the arguments of Maxim the Greek were used. The name of Maxim and references to his writings can be found in Andrei Denisov's sermons, and one of Maxim the Greek's plots, borrowed from the work of Hieronymus Savonarola, formed the basis of Andrei Denisov's popular work in the Old Believer tradition — Slovo plachevno o zlostrafaniyah i skorbeh Tserkvi Christovoy [the Lamenting Tales for the afflictions and sorrows of the Church of Christ]. The author of the article makes assumptions about the influence of some artistic principles of the work of the famous Athonite on the poetics of Andrei Denisov's sermon.</p>

Research methods in cultural studies

Introduction: The issue of using research methods in cultural studies is a key factor in the analysis of cultural phenomena and processes. Contemporary approaches include hermeneutics, structuralism, semiotics, ethnographic, comparative, phenomenological, sociological, and psychoanalytic methods. Each of them provides unique tools for cultural research.Objective: The purpose of the study is to analyze the effectiveness of various research methods in cultural studies and to identify their advantages and disadvantages in the conditions of modern challenges. The research methodology involves the analysis of the structural components of cultural studies and the possibility of applying variable methods for their identification.Methods: The research sample consists of a set of methods: hermeneutics, structuralism, semiotics, ethnographic, comparative, phenomenological, sociological and psychoanalytical. The article examines the practices of applying methods for the interpretation of cultural texts, the analysis of structural elements of cultural systems. Results: Results of the study emphasize the importance of the integration of interdisciplinary approaches and modern technologies to increase the effectiveness of cultural studies. The conclusions of the study indicates the need to adapt traditional methodological approaches to the conditions of globalization and cultural hybridization. Prospects for further research are aimed at the development of new methodological tools and the use of modern technologies for data collection and analysis. Special attention should be paid to international cooperation and exchange of experience between researchers for the development of global cultural knowledge.Conclusions: Research methods in cultural studies are crucial for a comprehensive understanding of cultural phenomena, but they face challenges such as subjectivity in interpretation, necessitating improved methodologies and interdisciplinary cooperation

The Influence of e-WOM, Brand Image and Bandwagon Effect on Decisions to Purchase Korean Street Food Family Mart Products

This research aims to determine the influence of the variables E-WOM, Brand Image, and Bandwagon Effect on purchasing decision variables for Korean Street Food FamilyMart products. The analysis and testing method used in this research is multiple linear regression analysis. The data used in this research is primary data collected through questionnaires distributed to 114 respondents who are the sample for this research whose criteria are STIAMI students who have purchased Korean Street Food FamilyMart products. The assessment scale in the questionnaire uses a Likert scale with a score range of 1 to 5. Data processing is assisted by the Stata application version 17. The results of this research are: 1). E-WOM does not have a positive and significant effect on purchasing decisions for Korean Street Food products at FamilyMart, 2). Brand Image does not have a positive and significant effect on the decision to purchase Korean Street Food products at FamilyMart, 3) the bandwagon effect has a positive and significant effect on the decision to purchase Korean Street Food products at FamilyMart.

The Multiple Dimensions of Space: Spatial Narrative Types and Socio-Cultural Mapping in New Century Chinese Novels

This study explores how spatial narratives in new-century Chinese novels reflect and engage with China's rapidly changing socio-cultural landscape. Since the mid-1990s, China's accelerated marketization and globalization have profoundly altered traditional lifestyles and public aesthetics, significantly influencing literary creation. How do contemporary Chinese novelists employ spatial narratives to represent these changes, and what insights do these narratives offer into modern Chinese society? Employing textual analysis grounded in Lefebvre's spatial theory and Soja's Thirdspace concept, this paper examines the manifestations and functions of physical, psychological, and social spaces in new-century Chinese novels. Findings reveal diverse and complex spatial narratives: fragmented physical spaces reflecting globalization's impact, psychological spaces highlighting identity recognition anxiety, and social spaces exposing modern society's alienation and class disparities. This study contributes to a deeper application of spatial narrative theory in Chinese literary research, offering new analytical tools for understanding modern literature and its reflection of social changes. It provides insights into the characteristics and trends of new-century Chinese social culture, promoting further research and theoretical development in related fields.

Pengaruh Media Sosial Lemon8 Terhadap Pemenuhan Kebutuhan Informasi Mengenai Korean Fashion Style

Social media plays a vital role as a primary source of information, bringing the ability to spread information and introduce new things to its environment. This has an impact on the creation of more open and clear communication. The effect is a widening of the public's viewpoint, even beyond the borders of the country. One of the most popular cultural trends, especially among younger generations, is Korean Wave-inspired fashion. With the growing demand for information about Korean fashion, many people turn to search for it through social media. One platform that meets this need is Lemon8, a social media app that focuses on sharing and exploring lifestyle information, Korean Fashion Wave. The study aims to measure how much social media influence Lemon8 has on meeting Korean style information needs. The research method used was quantitative, with sampling through simple random samplings and involving 400 respondents. According to the hypothesis test, the influence of Lemon8 was significant with t counting far larger than the table. The study showed that Lemon 8 contributed to meeting the information needs of Korean fashion style, while the remaining were likely to be influenced by other variables not studied in this study.

Navigating Market Movements: The Role of Herd Behaviour in Indian Stocks

When an individual elects to allocate their financial resources towards the stock market for the initial occasion or on a consistent basis, yet possesses insufficient knowledge pertaining to market analysis and investment strategies, the primary issue or inquiry that emerges is the appropriate allocation of capital. In more straightforward terms, this involves determining whether to invest in equity shares, preference shares, debentures, or to allocate resources to mutual funds, and if so, in which specific equity/preference shares, debentures, or mutual funds the investment should be made. Individuals may either engage the services of a stock broker to manage their investments on their behalf or choose to undertake the investment process independently. In both scenarios, their decision-making processes are likely to be influenced, either wholly or partially, by herd behaviour, commonly referred to as the bandwagon effect. Individuals tend to adhere to prevailing trends. When a substantial cohort of individuals engages in investment in a particular stock, there exists a propensity among others to similarly invest in that stock, often without conducting thorough independent analysis. They possess a belief that a significant collective cannot err. The bandwagon effect is an inherent phenomenon that is relatively innocuous to a certain degree; however, it can occasionally be strategically manipulated to influence market movements in a preferred direction, an action that may constitute unfair trade practices and is frequently observed within the stock market. While herd behaviour in everyday situations may be benign, it can prove detrimental when related to investment decisions.

Materialism versus memory: Collecting football shirts in the age of consumerism

While the connection between consumption and travel has been documented, there has been little work on how consumption can go beyond simple materialism and sometimes even represent a reaction to the dominant trends of late modern consumer society. I use Walter Benjamin’s essay “Unpacking My Library” as an inspiration to understand the emotive connection between collecting, consumption, and memory. This paper uses an auto-ethnographic method, showing how the goal of furthering a collection of football shirts serves as a way to give agency to the consumer. Since collecting is typically related to the collector’s memory, consuming in the context of a collection is not simple consumerism or materialism. In this case, the object being collected is a football shirt, a representation of a specific locality. Collecting as a motivation for consumption serves as a way for the individual to respond to the dominant trends of homogenization and mass culture in sport created by globalization.

World Heritage: features, composition, and tourist significance

It is proved that the idea of world heritage and its conceptual form of legal imple- mentation created a new institution of world heritage in international law. At the end of the 20th century for the first time, the term «world cultural and natural heritage» became widely used to define those natural and cultural objects that are of outstanding importance not only for the people of a certain country but also for all humanity as a whole. Among the main advantages of granting the status of a world heritage site are the following: additional guarantees of preservation and integrity of unique natural and cultural complexes; increasing the prestige of the territories and institutions that take care of them; promoting the promotion of objects included in the List and the development of alternative types of nature use (primarily, ecological tourism); ensuring priority in attracting financial funds for the support of objects of world cultural and natural heritage, first of all, from the World Heritage Fund; promoting the organization of monitoring and control over the state of preservation of natural and cultural objects. Currently, the World Heritage List consists of three categoriesof objects: cultural heritage, natural phenomena, and cultural-natural (mixed) objects. It is noted that every year the number of world heritage sites is steadily increasing, and by 2020 their number has already reached 1,121 sites, including 869 cultural sites, 213 natural sites, and 39 mixed sites. From 1978 until now, the number of nominated objects has constantly increased. However, in order to achieve representativeness, balance, and credibility of the UNESCO Heritage List, certain restrictions on the number of nominations per year have been introduced since 2018. Now their total number cannot exceed 45 nominations per year and only one nomination from the state. They are distributed very unevenly by regions of the world. More than 75% of the world’s cultural heritage is concentrated in Eurasian countries. The countries of America and Africa hold the leadership in the number of natural monuments in the world. The basis of the interest of the countries of the world in the inclusion of objects in the List of World Heritage is the possibility of obtaining profits from the visit of numerous tourists to this cultural or natural attraction. About 225 historic centers of cities around the world are included in the UNESCO Heritage List, including Paris, London, Istanbul, Vienna, Athens, Florence, Venice, St. Petersburg, Krakow, Riga, Jerusalem, Mecca, Mexico City, Quito, Quebec, Rio de Janeiro -Janeiro, etc. It was found that individual objects of cultural heritage are also very popular (the Great Wall of China, St. Peter’s Basilica in the Vatican, the Colosseum, etc.).

Representasi Dampak Hoax Pada Film Budi Pekerti Karya Wregas Bhanuteja : Konten Viral

Misusing social media can make the process of verifying information abandoned and the information or news consumed by the public even more misleading. This study will discuss the representation of the impact of Hoaxes shown in the film Budi Pekerti by Wregas Bhanuteja. The aim is to analyze how the representation of the effects of Hoaxes depicted through viral content in the movie raises social issues today. This study uses a qualitative approach that is descriptive and uses the Roland Barthes semiotic analysis method through three stages that are presented in analyzing the meaning of signs, namely, the meaning of denotation, connotation, and myth, with data collection techniques, namely non-participant observation and documentation in the form of screen capture. The results of this research in the film Budi Pekerti present the impact of Hoaxes that can lead people to negative perceptions and negative comments quickly, cause cyberbullying and damaged reputation, cause the phenomenon of cancel culture, cause a domino effect and truth that is no longer important in a person's life. This research also provides awareness that you must be wise and ethical in social media by not being easily incited, finding out the truth first, not behaving impulsively, and having a sense of empathy.

The Emergence of Chinese Popular Music in Vietnamese Lyrics (nhc Hoa li Vit), 1979-1995

This paper studies the cultural phenomenon of nhc Hoa li Vit, a (sub)genre of nhc Vng music that blends Chinese melodies with Vietnamese lyrics which first gained prominence among the Vietnamese diaspora in the 1980s. The paper traces the historical and cultural origins of nhc Hoa li Vit in translations and adaptations of Chinese popular music, outlining three major historical periods. The first period spanning from 1979-1986, encompasses the genres emergence in Vietnamese refugee communities following the Sino-Vietnamese War, influenced by the popularity of Cantonese wuxia TV dramas. The second period from 1986-1995 marks the genres commercial flourishing due to the i mi policy. The final period after 1995 marks the fundamental transformation of the genre following the normalization of relations between the United States and Vietnam, when, energized by the possibility of returning to Vietnam, nhc Hoa li Vit shed the final vestiges of the melancholic and sentimental style it inherited from wartime nhc Vng and became its own genre. This paper examines the importance of nhc Hoa li Vit in shaping the Vietnamese exiled identity and analyzes how the practice of translation allowed the diasporic community to give expression to its refugee experience. The paper helps uncover a new kind of musical fusion that developed from an exiled culture in a transpacific context.

The Emergence of Chinese Popular Music in Vietnamese Lyrics (nhc Hoa li Vit), 1979-1995

This paper studies the cultural phenomenon of nhc Hoa li Vit, a (sub)genre of nhc Vng music that blends Chinese melodies with Vietnamese lyrics which first gained prominence among the Vietnamese diaspora in the 1980s. The paper traces the historical and cultural origins of nhc Hoa li Vit in translations and adaptations of Chinese popular music, outlining three major historical periods. The first period spanning from 1979-1986, encompasses the genres emergence in Vietnamese refugee communities following the Sino-Vietnamese War, influenced by the popularity of Cantonese wuxia TV dramas. The second period from 1986-1995 marks the genres commercial flourishing due to the i mi policy. The final period after 1995 marks the fundamental transformation of the genre following the normalization of relations between the United States and Vietnam, when, energized by the possibility of returning to Vietnam, nhc Hoa li Vit shed the final vestiges of the melancholic and sentimental style it inherited from wartime nhc Vng and became its own genre. This paper examines the importance of nhc Hoa li Vit in shaping the Vietnamese exiled identity and analyzes how the practice of translation allowed the diasporic community to give expression to its refugee experience. The paper helps uncover a new kind of musical fusion that developed from an exiled culture in a transpacific context.

Innovation and interculturalism are important features of future teachers' training in modern society

The processes of globalization, the formation of a post-industrial society, the European integration aspirations of Ukraine and the integration of the Ukrainian education system into the European educational space set the pedagogical science the task of bringing the traditional scientific apparatus into line with the system of pedagogical concepts generally accepted in Europe. The developing Ukrainian society needs highly educated people with appropriate professional and general competences who can independently make responsible decisions in a choice situation, predicting their possible consequences, capable of cooperation, distinguished by mobility, dynamism, constructiveness, a developed sense of responsibility for the fate of the country. Decisions and programs aimed at the implementation of scientific achievements, civilizational and cultural trends are implemented through the activities of subjects who perceive them. In this connection, the level of requirements of modern society for the activity and training of teachers in higher education institutions is increasing. Strengthening the integrative and cultural status of education dictates the need to train pedagogical staff capable of realizing its cultural focus. The needs of modern educational practice create the need for cross-cultural training of the future teacher of the Ukrainian language and literature, who not only acts as a mediator between the student and culture, but also contributes to the formation of the young generation's readiness to live and act in an open intercultural space of general civilization.

Heterogeneous Sex Dolls: Outlining a Sociology of Knowledge Approach to the Abject

AbstractThis paper explores the integration of Julia Kristeva’s concept of abjection into the sociology of knowledge, with a particular focus on the cultural phenomenon of hyperrealistic sex dolls. Employing a unique methodological approach, this paper interprets Kristeva’s Powers of Horror through Berger and Luckmann’s The Social Construction of Reality by utilizing two observation-based vignettes. It proposes a novel translation of the abject, typically a psychoanalytic concept, into empirical research frameworks that traditionally emphasize everyday reality. This synthesis extends the boundaries of a sociology of knowledge by incorporating affective responses to transgressive phenomena. The findings suggest that pre-recognition psychoanalytic concepts can significantly broaden the theoretical scope of sociology, offering new lenses to examine events and affects that lie beyond conventional sociological analysis.

Exploring User Predispositions, Usage Patterns, and the Bandwagon Effect on Instagram and Snapchat

The current study explores the interactive effects of social media (Instagram and Snapchat) on the bandwagon effect. A sample size of 659 undergraduate students from Pakistani Universities is selected using probability sampling techniques and a self-developed survey questionnaire was distributed among the participants to measure the prevalence of the bandwagon effect.

Analysis of the Internet Catchword “City or Non City?”

Internet catchword, which have emerged with the development of society. They are not only a language, but also a social and cultural phenomenon with characteristics of the times. Therefore, from the perspective of linguistics, this paper analyzes the lexical structure, syntactic features and pragmatic functions of “city or non city?”, and explores its popularity reasons and sociocultural influence.

HYBRID WARFARE IS A NEW SOCIO-CULTURAL PHENOMENON

The article attempts to conduct a critical analysis of existing approaches in Russian humanities to a relatively new socio–cultural phenomenon - hybrid warfare. The essence of the phenomenon considered in the article indicates that the forms of hybrid influence used in modern interstate confrontation have a negative impact on the worldview of citizens. This creates conditions under which the nature of the confrontation between states reaches a qualitatively different level – a hybrid conflict. The warring parties, in their choice of means of influencing the enemy, use new technologies that are primarily focused on the socio-cultural sphere. The analysis of the modern socio-cultural phenomenon of hybrid warfare conducted in the article suggests that the enemy determines the value sphere of a particular social education (people, population, communities), ethno-cultural and ethno-religious preferences of citizens as the most likely objects of influence.

The Vocal Cycle “Machines Agricoles” As A Manifestation Of Darius Milhaud’s Creative Credo

ABSTRACT The purpose of this study was to identify the key aspects of Darius Milhaud’s creative credo through the lens of the vocal cycle “Machines agricoles”. The musical elements in the vocal cycle were investigated to analyse its composition. The study of Darius Milhaud’s work, including his vocal compositions, revealed the influence of historical events, cultural and social trends on his music, considering the context of the time. The study also covered the unique features of Milhaud’s creative style in this particular vocal cycle. Additionally, the socio-cultural aspects of the period were highlighted. The analysis of the vocal cycle “Machines agricoles” underscored its significance in the artistic context. Therewith, issues that cause differences in its interpretation were identified. Reflecting the interaction with the cultural context and personal feelings, this cycle is not only a piece of music, but the embodiment of a new understanding of human and nature. The analysis of the composition and aesthetic aspects of this cycle revealed the profound significance of Milhaud’s creative principle. This study opened new perspectives for understanding Milhaud’s creative legacy and contributed to a broader understanding of the art and cultural context of the time. The study of the vocal cycle “Machines agricoles” by D. Milhaud helped to expand the understanding of the composer’s creative heritage and his approach to composition. The study highlights Darius Milhaud’s unique musical techniques in vocal cycles, offering insights into his creative process. It underscores Milhaud’s significance in 20th-century music and his impact on musical culture.