SummaryRecent advances in intelligent transportation systems enable a broad range of potential applications that significantly improve the vehicle and road safety and facilitate the efficient dissemination of information among the vehicles. To assist the vehicle traffic, message broadcasting is a widely adopted technique for road safety. But efficient message broadcasting is a significant issue, especially in a high network density due to the broadcast storm problem. To solve this issue, several methods are proposed to eliminate the redundant transmission of safety packets. However, they lack in restricting the broadcasting region of safety messages, and the transmissions of safety packets outside the dangerous region, and force the vehicles to unnecessary detours. This paper proposes an adaptive multimode routing protocol, network condition, and application‐based data adaptive intelligent message routing in vehicular network (NetCLEVER) that supports 2 modes of operation such as message broadcasting and intelligent routing. In message broadcasting mode, the NetCLEVER decides the dangerous region of the network by considering the changes of neighbor vehicles velocity, instead of current vehicle velocity, because a vehicle decision in velocity is interdependent with the preceding vehicles. In intelligent routing mode, the NetCLEVER exploits the cuckoo search optimization in routing by taking into account multiple routing factors such as the road topology of intersections and traffic signals and their impact on link stability, which improves the reliability of routing packets significantly. The performance evaluation illustrates that the proposed NetCLEVER improves reliable wireless communication as well as road safety in vehicular ad hoc networks.