Modern Information Society Research Articles

ОГЛЯД МЕХАНІЗМІВ ROOT CAUSE АНАЛІЗУ ТЕЛЕКОМУНІКАЦІЙНИХ МЕРЕЖ

Telecommunication networks are an integral part of modern information society, providing data transmission and communication among millions of users worldwide. The complexity and scale of these networks are constantly growing, which increases the demands on their reliability and stability. One of the key tasks in ensuring the efficient operation of telecommunication networks is the identification and elimination of the root causes of failures and anomalies that can significantly affect the quality of service for end users. Root cause analysis (RCA) is a powerful tool for identifying the primary causes of problems, preventing their recurrence, and enhancing the overall reliability of networks. The article provides a detailed review of contemporary methods and tools of RCA used in telecommunication networks. In particular, methods such as fishbone diagram analysis, the «five whys» method, fault tree analysis, and the application of machine learning for big data analysis are considered. Each of these approaches has its advantages and disadvantages, and their comprehensive use allows for higher accuracy and efficiency in identifying the root causes of problems. Practical examples demonstrate the effectiveness of applying various RCA methods to solve specific problems in telecommunication networks. For instance, the use of fishbone diagram analysis and the «five whys» method allows for the identification of the primary causes of network delays and equipment issues at base stations. The implementation of failure prediction systems based on machine learning significantly enhances network reliability by allowing for the early detection of potential problems and the necessary technical measures. The prospects for the development of RCA in telecommunication networks are outlined. The primary focus is on the development of adaptive and self-learning systems capable of dynamically responding to changing network conditions. The use of more complex artificial intelligence algorithms and tools for predicting potential problems will significantly improve the effectiveness of RCA and ensure high-quality telecommunication services.

Особливості SMART-систем: необхідність і доцільність їх використання при моделюванні бізнес-процесів підприємства

Taking into account the key factors of the development of society, the expediency of using certain information technologies for the effective competitive development of enterprises is emphasized. The need for the use of appropriate information technologies is confirmed by the advantages of their implementation. In the course of the study, it is disclosed that the basis of the modern information society is certain SMART-systems, and the driver of competitive development of enterprise is the re-engineering of its business processes, which determined the purpose of the study. To achieve the goal of defining and clarifying the features of SMART-systems to ensure the effective implementation of business processes of the enterprise, the methods of analysis, synthesis, abstraction, comparison, idealization, analogy, and concretization were used. The content of the concept of «SMART-systems» is characterized, the features of the application are described. The expediency and necessity of dividing SMART-systems into certain types depending on their vector-level application have been determined. The features of SMART-systems of each of the selected groups are outlined. The expediency of dividing SMART-systems into the proposed groups is substantiated by the possibility of their more operative implementation, faster adaptation, wider range of application and the ability to combine them as constituent elements of the hierarchical structure of an integral system. The hierarchical interaction of information systems of different groups will contribute to the formation of a comprehensive SMART-system for ensuring the effective competitive development of an individual enterprise with its component technologies, software products, etc., due to the possibility of combining the advantages of some systems, leveling the difficulties of implementing others. It is substantiated that the integrity of the information and digital support of the enterprise’s activities will contribute to the choice of more effective options for the interaction of individual business processes, their more efficient implementation and more flexible editing depending on changes in the conditions for the functioning of enterprises, as well as focusing more attention on key business processes at a particular point in time.

Current issues of the development of the global information infrastructure as the technological basis of the modern information society under the conditions of martial law

Current issues of the development of the global information infrastructure as the technological basis of the modern information society under the conditions of martial law

ІНСТИТУЦІОНАЛЬНІ ОСНОВИ ФОРМУВАННЯ І РОЗВИТКУ ЦИФРОВОЇ ЕКОНОМІКИ

The article enhances the scientific provisions on understanding the nature of the digital economy and the logic of disclosing its essence through the use of institutional analysis methods and substantiates the relationship between the development of institutions and digital technologies. It is determined that the digital economy is an institutional system consisting of digital products and digital infrastructure, based on digital technologies, formed and developed on the basis of rules and norms (institutions) characteristic of the modern information society. The publication proves that the directions of institutional construction of the system are determined by the strategic goals of development of a particular society, and the development of the institutional system affects the efficiency of the economy. The research identifies parallel ways of forming an institutional system in order to meet the current level of technology: reforms of government bodies and traditions and customs (routines). The paper proves that the contradictions that arise in the period of a sharp breakdown of traditional institutions can be resolved only through the creation of an effective institutional system of a transformational society. Theoretical approaches to the digital economy are developed by clarifying the institutional foundations of the digital economy, which ensure the formation of civilised social relations in society, give an impetus to economic growth and improve the welfare of the population. The transformation of the institutional system on the basis of certain principles will be able to ensure the socio-economic development of society. The institutional foundations (principles) of the digital economy include the following: economic freedom of economic activity and consumer choice; assurance of inalienable rights and freedoms of the individual; creation of incentives for increasing the efficiency of social production through digitalisation; effective control over the observance of existing and new formal rules governing the relationship between the individual and society with the application of sanctions provided for by law to all violators; knowledge orientation; digital representation of objects; provision of an increase in the living standards of all social groups; virtualisation of production; access to digital information and communication; development of digital infrastructure (financial, educational, medical, governmental, logistics, etc.); improvement of digital products and diversification of their types; digital security; enhancement of competition and control of monopolies. The study determines that institutionalisation of the digital economy means transformation of the intentions of society and economic (implicit) entities to create a favourable environment (benefit) for exchange in the form of legal norms through economic and legal regulatory activities of real subjects of power.

Digitalisation in the provision of social services: Rural counties perspective

Digitisation affects all sectors of the economy, including social work. For social service providers (broadly speaking), it is both an opportunity and a challenge. The extent to which professionals manage the use of the digital space for social services has an impact on the accessibility and quality of services for end-users. Technology and innovative digital solutions create opportunities to tackle territorial inequalities and improve the quality of life of people living in rural areas. The provision of social services and assistance is an autonomous function of each municipality. Digital literacy is a component of human capital that includes skills in information flow, communication, safety, content creation, and problem solving in a digital environment. The article presents the results of a study on the digital literacy of social service providers working in rural areas of Latvia. The aim of the study is to find out the self-assessment of digital literacy, understanding, and attitudes towards digitalisation of social services among social service providers. The research instrument is based on the “Citizens’ Digital Competence Framework” (Digi Comp 2.1). The results of the study provide a basis for discussion not only on routine skills in the use of technical tools, but also on a deeper understanding of digitisation in the context of the emergence of a modern information society.

TRANSFORMATIONAL PROCESSES IN ADULT EDUCATION IN THE REPUBLIC OF POLAND

The article discusses the transformational processes in adult education in the Republic of Poland. The normative legal documents that influenced the education of adults are analyzed; documents in the field of adult education, resolutions introduced for the period of temporary restriction of the functioning of units of the education system, in particular higher education institutions and other educational institutions, as well as employers, in connection with the prevention, counteraction and fight against COVID-19. It is concluded that, depending on the epidemic situation, online classes, hybrid or stationary classes were limited or cancelled, which affected both the organization of the educational process of adult learning, and its participants. Classes using distance learning methods and techniques have become a priority. The transformational processes in adult education in the Republic of Poland allow us to conclude that there is a clear relationship between adult education and change. Polish andragogues in their reflections and studies draw attention to this relationship. Attention is drawn to the fact that there is a double impact of transformations on adult education: the goal of transformation is not only to reduce the tension that led to the transformation, but also to create new conflicts that should stimulate the individual to creative activity in this new situation It is also necessary to pay attention to the dual impact of the transformation of the system on adult education: it is always stated that its purpose is not only to reduce tension, which led to transformation, but also to the creation of new conflicts that should stimulate the individual to creative activity in this new political formation. The forms and content of adult education today are determined by three vectors: the needs of the labor market, the resources and capabilities of the modern information society, and the individual aspirations of adults for education. The synergistic effect of the interaction of these vectors may be a change in the way of perception and organization of educational processes for adults, which will lead to a decrease in their institutionalization.

The transformation of the training of preschool educators in the digital age

Nowadays, the informatization of education, the purpose of which is the use of new information technologies in the global rationalization of intellectual activity, is considered as a mandatory and absolute condition for the creation of a new information society. Therefore, we have singled out the main ways of high-quality professional training of future teachers of preschool education institutions in the modern information society. The professional training of future teachers of preschool education institutions is considered as a multifactorial structure in the modern information society and its tasks and educational components are distinguished. Four stages are distinguished and two methods of integration of professional training of future educators are characterized (horizontal and vertical). The application of the personally oriented, competence-based, integrative, activity approaches discussed in the article will provide, by the requirements of employers, a high level of training of a creative, competitive personality of the future specialist. The main technologies and factors that are effective in the modern information society are highlighted for high-quality professional training of future specialists. The importance of distance education, cloud technologies, and educational blogs is proven and the advantages of using them for the professional training of specialists are shown.

The Development of Philosophical Thinking: An Imperative of Modern Education

The core objective of this article is to advocate for the cultivation of philosophical thinking, a pivotal element that fosters a profound understanding of the evolutionary trajectory of the information society and the human role within this paradigm. An examination of the unique attributes of the information-communicative educational space, coupled with the tenets of post-classical knowledge, underscores the imperative for nurturing human capabilities and personality traits essential for efficacious self-identification within the information society. The anthropological nature of philosophy focuses on understanding that rational, abstract-universal, theoretical thinking is fundamentally value-laden, not free from human interests. These interests determine the directions of scientific research and, if necessary, limit freedom of choice. The philosophical perception of communication, seen as a wellspring of new knowledge generation aimed at pragmatic problem-solving and emerging from human solidarity, promotes the cultivation of creativity, an intrinsic quality of the persona. A favorable factor for the successful development of dialogical thinking is the transformation of the previously dominant written culture into an oral one, where natural spoken language plays an increasingly important role. The exigency for a high degree of personal individualization and thought individualization, prerequisites for successful self-identification, calls for the fostering of stereoscopic and pluralistic thinking. Such thinking, inherent to the philosophical discourse, inherently possesses an authorial essence and proffers diverse interpretative responses to identical queries, thereby catalyzing the development of contextual thinking adept at unraveling the meaning of events in situational contexts. Globalization, accompanied by an increase in the world’s diversity, contributes to the development of global thinking – the ability to solve local problems considering global patterns. As a counterbalance to informational pluralism, the visual turn emerges, epitomized by the capacity to encapsulate voluminous data into intricate montaged images and to adeptly interpret such constructs. This paradigm shift necessitates the enhancement of visual thinking, which, as contemporary philosophy posits, is oriented toward assimilating social experience, laying the groundwork for self-identification. The presented arguments substantiate the conviction that the development of philosophical thinking in the educational process is not an auxiliary factor, but an imperative of the modern information society.

The influence of different forms of cyber threats on the stability of information systems: analysis and protection strategies

This work is dedicated to the further investigation of cybersecurity issues in the context of the ongoing development of the current information industry. Starting with an overview of various forms of cyber threats, the article examines the analysis of their impact on the privacy, integrity and availability of information. The critical dependence of modern society on information technology makes the topic of protection against cyber threats extremely relevant. This work offers an in-depth analysis of the growth in the number and complexity of cyber threats, which requires constant improvement and updating of protection strategies against them. An important stage of coverage of the topic is the analysis of the impact of various forms of cyber threats on information systems. The main types of phishing and social engineering are considered, as well as the consequences of exposure to viruses, Trojans and other malicious programs. A detailed review of these aspects allows us to highlight the key issues and dangers that arise in the context of cyber threats. Also, the article contains materials devoted to various protection strategies. It examines effective strategies for protecting information systems, including identifying vulnerabilities, using multi-factor authentication, and measures to ensure resilience. The general conclusions of this work summarize the need for constant updating and adaptation of protection strategies in relation to the growing complexity of cyber threats in the world of rapid technological development. In general, this work is another step in understanding the essence of the challenges associated with the issue of ensuring cyber security in the modern information society.

ФУНКЦИИ НОТАРИАТА В СОВРЕМЕННОМ ПРАВОВОМ ГОСУДАРСТВЕ

"This scientific article examines the various functions of the notary and their application in practice in a modern rule-of-law state. The author revealed the content and target orientation of notarial functions in relation to the legal system of the state. The relevance of the study is to consider the functions of the notary from the point of view of the development of the modern information society, since it ensures the protection of the rights and legitimate interests of citizens and legal entities, implements mechanisms for protecting the rights of participants in civil transactions, is constantly updated and improved. The purpose of the research in the scientific article is to reveal the main functions of the notary and their features in a modern rule-of-law state. The result of the study is the statement that in the conditions of digitalization of civil circulation, the implementation of the notary function occurs with the involvement of digital tools and the electronic infrastructure created for this purpose, which together make it possible to quickly obtain the necessary information and perform notarial actions in conditions that guarantee the legal security of the parties to the transaction. The study made it possible to come to the conclusion that it is necessary to continue work to create additional conditions for the effective implementation of the functions of the notary in the context of the digitalization of civil circulation, given the high importance of the notary. "

Features of Information and Communication Technologies in the Educational Process: Neuroscience in Education

Society is intensively developing in the context of informatization and the use of innovative technologies, which causes the need for changes in various spheres of life and relevant social institutions. Such a trend determined the relevance of the research problem, in particular, a hypothesis was formed about the effectiveness of neuropedagogical and information and communication technologies as a factor in reforming modern education. The purpose of the research is the role of neuropedagogy in modern, the effectiveness of informatization as a reforming factor. The tasks of the research are aimed at determining the aspects of the effectiveness of the application of innovative and neuropedagogical technologies in the educational process, in particular, the neuroscientific aspect and the computer as a set of innovative technologies. The article characterizes the categorical and conceptual context of the educational trends of the modern information society, which is in the process of formation and reformation. In order to determine the specifics of the research problem, the theoretical and methodological foundations of scientific publications in the relevant field were analyzed. The concepts of neuropedagogical technologies, reforming modern education, computerization of education are summarized, methodological technologies of the educational process are analyzed in the context of neuroscientific technologies. In the course of the study, the method of abstraction, descriptive and research method, method of analysis and synthesis was applied.

The emotional sphere of an employee as an object of legal protection

The issue of protecting the emotional sphere of an employee in the structure of personal non-property rights in the science of labor law has not yet been subjected to a separate scientific analysis, but now it is being updated more than ever. This is primarily due to the fact that in the modern information society, in the conditions of service economy, when the usual way of labor relations, inherent in the era of industrial labor, is changing, the problem of determining the boundaries of the employer's power over the employee again comes to the fore. Only now these boundaries need to be set, taking into account not only physical, but also psycho-emotional professional risks. The article attempts to substantiate the category of "emotional" rights of an employee as the main object of protection in the structure of the employee's personal non-property rights. The analysis of scientific literature, normative regulation and law enforcement practice on the issues under study shows that the universal recognition of the importance of personal non-property rights does not ensure the effectiveness of their legal protection, which in turn is associated with the uncertainty of the object of protection of personal non-property labor rights. On this basis, it is proposed to specify and clarify the object of legal protection in the construction of personal non-property labor rights, which, from the point of view of the author, includes the psycho-emotional sphere of the employee. This approach allows to define the mechanism of legal protection of personal non-property labor rights in a more constructive way.

Reconfigurable moiré nanolaser arrays with phase synchronization.

Miniaturized lasers play a central role in the infrastructure of modern information society. The breakthrough in laser miniaturization beyond the wavelength scale has opened up new opportunities for a wide range of applications1-4, as well as for investigating light-matter interactions in extreme-optical-field localization and lasing-mode engineering5-19. An ultimate objective of microscale laser research is to develop reconfigurable coherent nanolaser arrays that can simultaneously enhance information capacity and functionality. However, the absence of a suitable physical mechanism for reconfiguring nanolaser cavities hinders the demonstration of nanolasers in either a single cavity or a fixed array. Here we propose and demonstrate moiré nanolaser arrays based on optical flatbands in twisted photonic graphene lattices, in which coherent nanolasing is realized from a single nanocavity to reconfigurable arrays of nanocavities. We observe synchronized nanolaser arrays exhibiting high spatial and spectral coherence, across a range of distinct patterns, including P, K and U shapes and the Chinese characters '' and '' ('China' in Chinese). Moreover, we obtain nanolaser arrays that emit with spatially varying relative phases, allowing us to manipulate emission directions. Our work lays the foundation for the development of reconfigurable active devices that have potential applications in communication, LiDAR (light detection and ranging), optical computing and imaging.

ФОРМАЛЬНА ТА НЕФОРМАЛЬНА МЕДІАОСВІТА В УКРАЇНІ: ПРОБЛЕМИ І ПЕРСПЕКТИВИ

The article examines the current state of development of formal and non-formal media education in the Ukrainian educational space. A comprehensive analysis of the formal and informal aspects of the media education paradigm is carried out, and the key areas of their development are identified. The formal and non-formal aspects of media education are systematized, taking into account its impact on the development of media literacy and critical thinking of participants in the educational process. The media education experience and best practices of media education activities in formal and nonformal education in Ukraine are highlighted. It is determined that the media is one of the factors in the practical implementation of the theory of dialogue of cultures, and therefore acts as an important social institution of the modern information society. The current state of media literacy of teachers in Ukraine in the framework of formal and non-formal education is analyzed, and it is noted that the problem of media education requires scientific substantiation and the search for ways to modernize the system of professional development of scientific and pedagogical workers. The predominance of non-formal media education is obvious, but the availability and differentiation of media education programs provides teachers with a significant amount of opportunities for the development of personal and professional media culture. A modern teacher should become a generator of media literacy skills for participants in the educational process. Therefore, the value of teachers' media competence is gaining new importance for ensuring continuous education and sustainable development of Ukrainian society.

THE DEVELOPMENT OF MEDIA PEDAGOGY AS A COMPONENT OF MEDIA EDUCATION IN THE REPUBLIC OF POLAND (First Quarter of the XXI Century)

The publication analyzes the development of media pedagogy in Poland during the first quarter of the twentyfirst century and its role in the country's media education system. The article examines the strategy of state policy for the development of media education, studies initiatives and programs aimed at increasing the level of media literacy and forming critical thinking about media. It also examines the achievements, problems and prospects of media pedagogy in Poland, taking into account the challenges of the modern information society. The study of media pedagogy in Poland in the first quarter of the twenty-first century is important in view of the current challenges and opportunities in this field. This study aims to identify achievements and problems, as well as to identify future prospects. Understanding the strategies implemented by Poland in the field of media pedagogy can contribute to further research and offer practical recommendations for improving media education in Poland and other countries. There are contradictions in the development of media pedagogy in Poland. On the one hand, the accessibility of information through the media contributes to education and conscious consumption of news. On the other hand, the abundance of information can lead to information overload and mixing of facts with fake news, which emphasizes the need to improve media literacy. In addition, the rapid development of media technologies can lead to the loss of traditional cultural values, which also necessitates the preservation and promotion of cultural heritage. Media platforms provide an opportunity for personal expression, but at the same time can contribute to the spread of negative content, which requires effective protection against media violence and discrimination. This study is relevant given the complexity of the modern media environment and the need for a balanced approach to media education and pedagogy.

The conflict-generating nature of texts dedicated to the childfree phenomenon: sociological analysis

In the modern information society, memes, demotivators, comments on posts require a necessary role within the framework of collective consciousness and public opinion. They are able to effectively manage semantic components and changes in people, managing emotions and reactions. The “childfree” category, which is actively discussed on the Internet today, is no exception. This article provides an analysis of posts and comments from the social network “VKontakte” about children’s and childless lifestyles. The conflicting nature of the texts is revealed.

Исследование механизмов защиты облачных сервисов

The article analyzes the protection mechanisms of cloud services. Criteria for adequate evaluation of these mechanisms are identified. In the framework of experimental research, the best mechanism of cloud service protection is identified, taking into account the requirements and needs of the user. In the modern information society, everyone is faced with the problem of securely storing various passwords, logins and other data. Someone wrote them down in a notebook or just on a piece of paper that was glued to the computer from which they authenticated. All this is long in the past. Any data leak will cause moral and material harm to both an ordinary person and a large company. Today, cloud computing is used for this as the main method of storing data at work or at home. The leaders in cloud technologies are the following Internet services: Dropbox, OneDrive, Google Drive, iCloud, Yandex.Disk, Cloud Mail.Ru, MegaDisk, Mega, BOX, pCloud, Files.fm, WDfiles.ru, wdho.ru, Anonfile.com, My-Files.Ru. Not only must cloud service providers protect their customers, network infrastructure, applications and platforms, but the user himself must ensure the security of his data and applications using strong passwords and authentication measures.

FORMATION OF INFORMATION CULTURE IN STUDENTS OF ENGINEERING AND PEDAGOGICAL AREAS OF EXPERTISE DURING THEIR VOCATIONAL TRAINING

The study examines the problem of the content and structure of the students’ information culture in engineering and pedagogical areas of expertise, as well as directions, methods and technologies of its formation during their professional training. The purpose of the article is to highlight the content and structure of the information culture in students of engineering and pedagogical specialities and to study the leading ways of managing its formation within the vocational training process. It has been established that information culture is complex, integrated, and value-based personal formation, a structural component of the future specialist’s professional culture. It includes a set of knowledge, skills, values and attitudes that aid in effectively perceiving, processing, understanding, evaluating, storing, producing, sharing and application of information in the modern information society, in professional activity and in teaching in educational institutions. It has been found out that information culture in its development goes through several qualitative levels, namely: cognitive (the level of awareness and functional knowledge); emotional value-based (instructions, evaluations, and attitudes); and behavioural (actual and potential cultural behaviour in working with information) ones. Following the analysis of primary sources, within the space of an individual’s information culture, the culture of educational-cognitive activity, communicative and computer cultures have been distinguished. It has been claimed that each component has independent significance and, in unity, ensures the implementation of cognitive, value-orientating, creative-developmental functions, as well as the functions of optimization, intensification, and professionalization in the students’ professional training in engineering and pedagogical area of expertise. It has been generalized that information culture assists future professionals to become active participants in the contemporary information space, effective agents of society’s digital transformation, and representatives of high professional culture and professional and pedagogical mastery. It has been emphasized that the process of shaping the information culture in students of engineering and pedagogical specialities is an integral part of their professional training, conducted based on comprehensive and interdisciplinary approaches. The main directions of such activity include: deepening the content of curriculum disciplines, expanding the content of educational and production practices, introducing special courses and electives, refining the content of students’ independent educational activities in engineering and pedagogical specialities, developing project-based and public activities of students, and in addition – networking. Practical experience in implementing programs for the formation of information culture in educational institutions of various levels has shown that such programs can be successful if they are adapted to the needs and capabilities of a specific educational organisation. Further refinement of comprehensive interdisciplinary programs for the formation of the students’ information culture is seen in its adaptation to changes in the information environment, development of interactive resources, strengthening digital security, collaboration with other organizations, and spreading awareness regarding the importance of information culture and digital literacy among all participants of the educational process. It has been concluded that managing the process of forming the information culture of students in engineering and pedagogical areas of expertise is a complex and multi-faceted task. In its implementation, it is necessary to ensure the unity, interconnection, and complementarity of all the mentioned directions, as well as to carry out direct operation (via consulting, lectures, and seminar classes) and indirect (through pedagogical conditions, established procedures, instructions, and modern SMART systems) competent pedagogical management.

Choral conducting as a way of realizing the creative potential of a student choirmaster

Statement of the problem. The modern information society using cutting-edge digital tools and resources, requires innovative approaches in education aimed at shaping the personality of students in all the diversity of their activities. In today’s globalized space, where innovation and creativity are key success factors, it is important to cultivate students’ skills in creative thinking and self-expression. The turbulent Ukrainian present became a challenge for the development and establishment of a new educational system oriented on the personal type of teaching. An urgent need to improve pedagogical technologies encourages the search for a new educational paradigm, allowing Ukraine to stay abreast of global innovative processes. The course “Choral Arrangement” is aimed at developing the creative potential of choirmaster students, which is undoubtedly a relevant task in the modern educational space. Objectives, methods, and novelty of the research. The personal oriented approach in higher education is an actively researched topic, by domestic (Podmazin, 2006; Bekh, 2003) and foreign (Heikkila, Niemivirta, Nieminen, & Lonka, 2010) authors. A number of studies are devoted to pedagogical innovations (Dychkivska, 2004; Ihnatovich, 2019; Danilenko, 2006) and the psychological and pedagogical aspect of personal development (Moliako, 2003; Turynina, 2007; Mishchykha, 2010), the musical pedagogy (Smyrnova, 2021; Zhernovnykova, & Van Tsin I, 2017; Plotnytska, 2021) and the contemporary trends in choral conducting education too (Dolchuk, 2008; Smyrnova, 2008; Karpenko, 2021; Semenchuk, 2022). However, the questions of the impact of choral arrangement on the development of music creative skills of choirmaster students, as well as the search for innovative teaching methods and organizational forms that contribute to the formation of unique musical personalities, requires further analytical refinement. The purpose of the article is to determine the role of choral arrangement in developing the creative potential of choirmasters’ students, their musical thinking, performance and interpretive skills. The study is also focused on finding innovative approaches to teaching the “Choral Arrangement” discipline that contribute to more effective development of unique artistic individuals, which capable to self-improvement and professional growth as choral conductors. The interaction of personal, competence and contextual approaches to the professional training of a specialist, necessary in the process of developing his creative abilities, led to the involvement of such research methods as theoretical and comparative analysis of pedagogical conceptions. Also, “case study” method was considered as one of the way for creation of choral arrangement. Results and conclusion. The discipline "Choral arrangement" is an extremely important component of the formation of the artistic personality of the future choirmaster, as it develops his musical thinking and creative abilities, most actively contributes to the disclosure of his creative potential, helps him learn a whole series of practical skills necessary for a choirmaster – the leader and artistic director of a singing group, that is, it directly affects his demand and “competitiveness” in the profession of choral master. Arranging, which allows you to transform and enrich musical works, deepen or vary their sound characteristics and emotional expressiveness, provides an opportunity for their original interpretation, is a powerful tool for the rapid progress of a musician’s creative abilities. Modern educational conditions require new methods and forms of teaching in the field of choral pedagogy, including choral arrangement. Use of the “case study” method (teaching on the example of specific situations), various experiments, online communication and an arsenal of computer technologies (variation of the composition of choral voices, creation of new timbre sounds, improvisation, multi-style arrangements, collective creativity, electronic sound processing by computer programs, etc.) will contribute to the fullest disclosure of the creative potential of choirmaster students.

Synergy of Journalists’ Acquisition of Speech and Social-Communicative Competences

The relevance of researching the synergy of journalists’ acquisition of speech and social-communicative competences lies in the fact that the need to increase the level of speech and social-communicative competences has been brought to the forefront by new economic and social conditions. A high linguistic culture is very important both for a developed economy and for success in management, because, firstly, the solution of many management tasks is based on direct interaction of people in different situations. Second, interpersonal communication is the best way to discuss and solve problems that are characterized by uncertainty and ambiguity. The social task of the modern information society is to educate the younger generation, which is oriented in the field of mass media and “speaks” its language. For a young person of the 21st century, it is very important to know about the events and processes taking place in the world, country, city, to be able to analyze and evaluate these events and processes in order to have their own activity to form a position. The article explores the ways journalists acquire communicative competence; the need for functional and structural-educational models of mass communication means in the acquisition of speech and social-communicative competences by journalists is presented; professional social-communicative competence of journalistic activity is singled out; foundations of the synergy of journalists’ acquisition of speech and social-communicative competences are determined.