Landslides occur when debris, rocks, or soil particles move downward. Examining the susceptibility of landslides is essential for safeguarding human well-being and assessing the consequences of landslides on the natural surroundings and ecosystems. This study utilized the frequency ratio technique to evaluate the probability of landslides happening in the Kulfo River watershed, situated in the Rift Valley area of Ethiopia. In order to ensure a comprehensive analysis, many data sources were employed, including satellite images, geological data, and historical records of landslides. This study developed a systematic approach to assess the probability of landslides by considering ten (10) influential factors: land use/land cover, slope, aspect, elevation, curvature, lithology, proximity to lineament, and normalized difference vegetation index (NDVI). The ten influential elements were prioritised based on literature review, expert knowledge, and preliminary study area analysis. The aforementioned causal elements are integrated with a comprehensive landslide inventory map. The sensitivity of the study's area to landslides was mapped using a frequency ratio (FR) model. Subsequently, it was classified as representing various degrees of vulnerability, spanning from extremely minimal to quite significant. The effectiveness of the suggested model was measured by evaluating the accuracy of the generated map of landslide susceptibility by the area under the curve (AUC) technique. Based on the most recent study results, the success rate curve has an area under the curve (AUC) of 79.6%, which indicates a highly satisfactory level of performance. Policymakers may utilize the findings of this study to make educated decisions on how to mitigate the risks of landslides in relation to land use and preparedness for disasters.