Platform For Information Dissemination Research Articles

Instagram for audience engagement: an evaluation of CERC framework in the GCC nations for digital public health during the Covid-19 pandemic

BackgroundIn this study, we investigate the utilization of Instagram by public health ministries across the Gulf Cooperation Council (GCC) nations to disseminate health-related information during the COVID-19 pandemic. With Instagram’s visual-centric approach and high user engagement, the research aims to investigate its critical yet complex role in information dissemination amid a health crisis.MethodsTo examine how Instagram communication strategies align with the CDC’s Crisis and Emergency Risk Communication (CERC) framework, we employ the content analysis method. This approach helps to evaluate the effectiveness and challenges of employing Instagram for health communication within a region known for its significant social media usage.ResultsFindings indicate that Instagram serves as a vital platform for the rapid dissemination of health information in the GCC, leveraging its visual capabilities and wide reach. The GCC ministries of health utilized Instagram to demonstrate a consistent and strategic approach to communicate essential COVID-19 related information. Kuwait and Bahrain were the most active of all the assessed ministries with respect to the number of engagement metrics (likes and comments). Most of the posts, as per the CERC framework, were informational and related to vaccine infection and death cases. The second most salient theme in line with the CERC framework was about promoting actions, followed by Instagram posts about activities, events, and campaigns.ConclusionsThe research underscores Instagram’s potential as a powerful tool in enhancing public health resilience and responsiveness during health emergencies in the GCC. It suggests that leveraging social media, with careful consideration of its affordances, can contribute significantly to effective health communication strategies in times of crisis.

Pemanfaatan Penggunaan Twitter terhadap Kemampuan Literasi Informasi Mahasiswa Prodi Perpustakaan dan Ilmu Informasi UNP 2020

Social media is a very popular information dissemination platform, with one in three people worldwide and two-thirds of internet users using social media. There are many ways to obtain the required information, one of which is by accessing the social media platform Twitter. In order to obtain information effectively and efficiently, students need a skill in processing information, which is information literacy. For students, information literacy skills will help them in finding and obtaining information critically and not being deceived by information whose accuracy is uncertain. This study aims to explore the use of the social media platform Twitter and its impact on the information literacy skills of students in the Library and Information Science Program at Universitas Negeri Padang in 2020. The research method used a qualitative approach with interview techniques as the data collection instrument. The results of the data analysis can be concluded that Twitter plays a significant role in improving information literacy among students. The majority of respondents use Twitter for various purposes, ranging from finding the latest information, verifying the validity of information, to sharing personal experiences. Most students use this platform as a source of up-to-date information, but there are also those who actively join specific accounts focused on literacy and learning. Thus, Twitter is considered an effective means of improving information literacy skills among students.

Behavioral analysis of social media and email usage among hematology-oncology fellowship applicants: A national survey.

e21003 Background: The advent of digital communication has transformed the landscape of fellowship programs, with social media(SoMe) emerging as pivotal platforms for information dissemination and engagement between applicants and programs. Despite its proven influence in surgical and urological specialty, the role of SoMe in Hematology-Oncology (HO) fellowships remains to be elucidated. This pioneering survey evaluates the utility and impact of SoMe alongside traditional email among Internal Medicine residents applying the fellowship application process in the era of virtual interviews. Methods: An anonymous, cross-sectional survey was administered via SurveyMonkey to residents applying to U.S. HO fellowships in the 2023-2024 cycle. Outreach methods included emails to all internal medicine program directors, SoMe, and online forums. The questionnaire probed the frequency of SoMe and email usage, types of content accessed, and the influence of these platforms on applicants' strategic choices and program preferences. Results: Analysis from 33 respondents revealed a demographic predominance of individuals aged 26-35 years, with an equal gender distribution and significant representation from the Middle Atlantic region. The majority were non-U.S. graduates (51.5%), predominantly identifying as Asian (54.5%). While 67% of respondents used Twitter/X, but only 13.6% used it for direct program contact, resulting in a minimal 4.5% receiving interview offers. Twitter/X was acknowledged as a useful information source by 55% of respondents, and 20% felt it influenced their program ranking decisions. Conversely, 70% and 45% used Instagram and LinkedIn respectively, but usage for fellowship applicants was minimal, with no respondents utilizing it for program outreach or reporting any increase in interview offers because of its use. Notably, 25% felt pressured to use SoMe to boost their application prospects. In contrast, 74% approached program directors through personalized emails, attributing a 34% increase in interview offers to this method. Conclusions: Our findings emphasize the enduring prominence of email in fellowship applications while illuminating the evolving but significant presence of SoMe. This divergence highlights a potential big change where SoMe particularly Twitter/X, begins to complement traditional methods. Such insights suggest that fellowship programs should strategically integrate digital tools into their application processes and actively improve their online engagement to align with applicant behaviors.

Development of a Microcontroller-based Anti-violence Billboard

Effective communication is crucial in institutions and public places, where digital display boards play a significant role in disseminating information. Traditional display boards often require constant reprogramming, limiting their flexibility and efficiency. This project addresses these limitations by designing and implementing a Light Emitting Diode (LED) scrolling message display system using an ATmega328 microcontroller. The system is specifically designed to promote anti-violence campaigns, such as "SAY NO TO EXAMINATION MALPRACTICE AND CULTISM," while also accommodating static printed images. The microcontroller-based system allows for easy and efficient message updates via a personal computer (PC) equipped with Visual Basic software (MEKUS), serving as the interface between the user and the display system. Messages are dynamically displayed on the LED board, providing clear and engaging communication. The system operates on a 5V DC power supply, with message scrolling controlled by shift registers using four IN4049 ICs. This design enhances the security and awareness within institutions by offering a reliable and user-friendly platform for real-time information dissemination. The advantages of this LED display system include ease of setup, programming, and handling, along with a clear presentation of scrolling text.

Empowering Communication: A Raspberry PI-Based Smart Noticeboard System

This research paper explores the implementation of a Smart Notice Board that leverages IoT and single-board computers, such as Raspberry Pi, to revolutionize traditional communication systems. It delves into the technical aspects of integrating these technologies to create a dynamic platform for real-time information dissemination. Additionally, it investigates how features like remote updating, authentication mechanisms, and environmental considerations enhance the functionality and sustainability of the Smart Notice Board. Ultimately, the paper aims to showcase the potential of this innovative solution in improving communication efficiency, security, and environmental impact within organizational and institutional settings.

Myopia information on TikTok: analysis factors that impact video quality and audience engagement

BackgroundTikTok is emerging as a vital platform for health information dissemination. Despite myopia being a global public health issue, the high-quality myopia information shared by health educators often fails to go viral. It is imperative to analyze the factors influencing video quality and popularity, especially from diverse perspectives of researchers, health educators, and audiences.MethodsTikTok myopia-related videos were retrieved using TikTok’s default comprehensive search (DCS) and most liked search (MLS) strategies. Venn diagrams were employed to illustrate the relationships and commonalities between the two strategies across four sample sizes (top 200, 150, 100, and 50). Video metadata, including details such as creator information, production properties, upload time, video duration, and viewer engagement, were collected. Video quality was assessed using the DISCERN tool. Video content covering six aspects of myopia were evaluated. The impact of search strategies, video sample sizes, production properties, and myopia content on video quality and audience engagement was analyzed through single-factor or multi-factor analysis.ResultsDCS and MLS retrieval strategies, as well as varying sample sizes, resulted in differences in audience engagement for myopia videos (P < 0.039), while The DISCERN quality scores remained comparable (P > 0.221). Videos published by healthcare professionals (HCPs) and non-profit organizations (NPOs) were associated with high-quality (P ≤ 0.014) but comparatively lower popularity (P < 0.033). Videos that reported contents of risk factors, management, and outcomes showed high popularity (P < 0.018), while longer video duration (> 60s) exhibited the opposite trend (P < 0.032). Content on myopia evaluation (P ≤ 0.001) and management (P ≤ 0.022) and video duration were positively correlated with higher DISCERN quality.ConclusionVideos created by HCPs and NPOs deserve greater attention. Rather than pursuing entertaining effects, professional educators should emphasize producing concise, and high-quality myopia content that readily resonates with the audience and has the potential to go viral on the platform.

INFLUENCE OF DOCUMENTARY FILMS ON LEARNING CULTURAL AWARENESS AMONG UNIVERSITY STUDENTS IN UYO, NIGERIA

The study explores the influence of documentary films on learning, awareness, and cultural consciousness of undergraduate University students in Uyo Akwa Ibom State Nigeria. Documentaries, portraying real-life scenarios, serve to educate, inform, and entertain audiences. Six focus group discussions with undergraduate students at the University were conducted and interview questions were guided by review of literature and Priming Theory to facilitate discussions. Data from the focus group discussions were tape recoded, transcribed verbatim, coded, and thematically analyzed. Findings from the study revealed that students gain new knowledge, experience emotional arousal, and develop empathy through exposure to documentary films. Furthermore, documentaries serve as platforms for information dissemination, behavior shaping, and reinforcement of viewers' beliefs. Globalization and technological advancement have led to the wide spread of Western cultural values, while Nigerian indigenous cultural heritage faces decline, particularly among the youth. Documentaries emerge as essential tools for raising awareness and fostering cultural consciousness and countering the erosion of local traditions and values. On the premise of dominance of western culture, social polarization, and declining cultural values among youth, documentaries can help reignite interest in societal norms and help to preserve the culture and traditional heritage of the people in Akwa Ibom State.

Application, Development, and Innovation of Educational Technology in the New Media Era

With the development and progress of information technology, people have gradually entered the digital information age, and the Internet has become a platform for information dissemination and the development and proliferation of new media. Simultaneously, relying on the advancements in mobile Internet technology, new media has emerged as a crucial medium for communication. The integration of digital new media technology into education has introduced fresh characteristics and developmental trends to educational technology, providing education with corresponding opportunities for development and innovation. The extensive adoption and dissemination of computer technology have propelled the amalgamation and advancement of new media technology and educational technology. This paper examines how Chinese college instructors apply, develop, and innovate educational technology in the era of new media, and explores methods to enhance educational technology.

Research on cross-platform dissemination of rational and irrational information based on a two-layer network

Numerous social media platforms have evolved into fertile grounds for the proliferation of irrational information, expanding the avenues of information dissemination. This paper initially utilized the Weibo and Bilibili social platforms as exemplars and devised a cross-platform two-layer network SEIaIbR-FXYaYbZ dissemination model grounded in classical infectious disease models. Subsequently, this research computed the model equilibrium point, basic reproduction number, and information entropy through dynamic equations. Finally, the model equations were fitted to real cases to determine optimal parameter solutions and conduct simulation analysis. The simulation results reveal that: (i) information entropy values on both platforms are low, with irrational information predominantly influencing public opinion; (ii) concerning various types of information, the augmentation of rational information results in a reduction of irrational information, while the quantity of rational information remains largely unaffected by changes in the quantity of irrational information; (iii) examining different platforms for information dissemination, alterations in the circulation rate and quantity of rational information on the Weibo platform impact the quantity of rational and irrational information on the Bilibili platform, while those changes on the Bilibili platform exert minimal influence on public opinion information on the Weibo platform. The results and corresponding strategies obtained from this study on the cross-platform dissemination of rational and irrational information on Weibo and Bilibili can provide a reference for relevant departments to guide the rational development of online information and enhance the effective management of public opinion in social media platforms.

The Impact of Violent Social Media Content on Human Behaviour

As social media has become the primary platform for information dissemination and social interaction, how violent content affects individual behavior has prompted profound reflections in academia. Research focuses on how violent content on social media influences individuals psychologically, behaviorally, and socially. Scholars examine the impact of violent content on users' emotions and cognition, exploring how these effects translate into actual behavior. Studies also investigate the dissemination mechanisms of violent information, including the pathways, speed, and user engagement in content spread. Employing multifaceted analysis methods such as surveys and data analysis, researchers aim to comprehensively understand the direct and indirect influences of violent content on individual behavior. Findings indicate that social media's violent content has broad effects on individuals, including negative emotional experiences, cognitive changes, and potential tension and conflicts in social relationships. Additionally, the research reveals diverse reactions to violent content among different user groups, further enriching understanding of the issue. The study's conclusions underscore the urgency of developing effective intervention strategies to mitigate the negative impact social media's violent content may have on individual behavior.

Impact of social networking sites (SNSs) on stock market: Review, synthesis and direction for future research

Social networking sites (SNSs) provide a platform for disseminating different types of information, including stock market information. Many studies in the literature discuss the influence of social media on the stock market. However, little effort has been made in the past to present a literature review. This exploratory study aims to review the literature on social media and the stock market published from 2004 to 2018 and present insights and directions for future research. The study collects data from Scopus and ISI Web of Science databases and subjectively selects 126 papers, and conducts metadata analysis. In addition, the selected papers were analyzed to present the insights and classifications of the literature based on content analysis. This review classified the selected papers into different domains: reaction (e.g., investor behavior, market behavior, corporate governance and financial performance), data analysis techniques (mathematical, econometric models, data and text mining), and application of pre-established models. It identifies influential authors, top journals, top contributing nations, top contributing institutions, top citations, most used words, top publishers and contributions by fields. It develops a framework showing how the information of SNSs is disseminated, processed and responded to. It also finds that most of the paper outcomes support online social media as important information dissemination platforms for investment decisions in the stock market. The study will offer a novel opportunity for future assessment and contribution to the behavioral finance literature.

Video Games As Deep Media: Challenges During The Russian-Ukrainian War

Introduction. The concept of “deep media” offers a valuable perspective on understanding modern media, with video games particularly noteworthy for their immersive and interactive nature. Relevance. Given the growth of the video game industry and its intersection with media, ethical and regulatory inquiries are pertinent, especially in light of events like the russian-Ukrainian war, where military-themed video games play a role of resistance in information wars. The purpose of the study is to substantiate the role of video games as deep media during the russian-Ukrainian war. Methodology. Employing scientific literature analysis, terminological scrutiny, comparative and cultural analyses, alongside examination of visual and textual aspects of computer games depicting the war. Results. The study scrutinizes the concept of deep media and identifies challenges surrounding the use of video games for resistance amidst information warfare due to russian aggression in Ukraine. Video games depicting the invasion serve as platforms for information dissemination and counter-propaganda. Leveraging video games as deep immersive media necessitates careful regulation, given their roles as cultural artifacts, tools of mass influence, and commercial products. Ethical and regulatory frameworks are vital for governing game design in media landscapes. Conclusions. Video games exhibit characteristics aligning with deep media, capable of captivating audiences, conveying complex narratives, and shaping cultural discourse. The convergence of media and gaming industries underscores the need for regulatory oversight, balancing artistic freedom, commercial interests, and public values.

The Impact of University-Specific WeChat Official Accounts on the Socialist Values of Art Students A Exploration Based on the “BIFT Art Sea Studio” WeChat Official Account

In contemporary higher education, the rise of social media has provided universities with new platforms for information dissemination, establishing connections, and shaping institutional culture. Universityspecific WeChat Official Accounts have emerged as crucial tools for interaction and information dissemination between universities and students. However, their influence on students' ideological perspectives, particularly in shaping socialist values, remains relatively underexplored. This research focuses on investigating the potential impact of the "BIFT ART SEA STUDIO" WeChat Official Account on the socialist values of art students. Socialist values, as an integral component of Chinese socialism, play a crucial role in guiding higher education. Art students, epitomizing creative thinking, contribute not only to the individual formation of values but also play a pivotal role in the inheritance and innovation of institutional culture. The "BIFT ART SEA STUDIO" WeChat Official Account, as a primary channel for information dissemination and interaction, is of particular interest in its potential influence on shaping the socialist values of art students. Through an in-depth exploration of the content, interactive strategies, and levels of student engagement on the "BIFT ART SEA STUDIO" WeChat Official Account, this research aims to unveil the mechanisms through which university-specific WeChat Official Accounts influence the socialist values of art students. The findings of this study contribute to a nuanced understanding of the role of social media in higher education and provide empirical insights for the development of informed educational management strategies. In essence, this research addresses existing gaps in the literature, delving into the substantive impact of university-specific WeChat Official Accounts on the socialist values of art students and offering practical recommendations and theoretical guidance for social media operations in higher education institutions.

СОВРЕМЕННЫЕ ГЛОБАЛЬНЫЕ ТРАНСФОРМАЦИИ ОБЩЕСТВЕННОПОЛИТИЧЕСКОГО ПРОСТРАНСТВА ПОД ВЛИЯНИЕМ ЦИФРОВЫХ ИНФОРМАЦИОННО-КОММУНИКАЦИОННЫХ ТЕХНОЛОГИЙ

This article is devoted to the newest challenges posed to society by the rapid development of digital communication technologies, especially global social media. The relevance of the topic lies in the fact that social media are constantly strengthening their monopoly as channels of information dissemination and communication platforms. At the same time, the commercial nature of social networks and the focus of IT giants on maximizing profits leads to unforeseen consequences that essentially transform socio-political life around the world. The text examines the main problems associated with the specifics of the functioning of social media and significantly influencing the socio-political sphere starting with the so-called “human factors”, such as the deliberate use of the capabilities of social media by certain interest groups and the psychological characteristics of human behavior that influence formatting of the online space, and ending with the built-in mechanisms of social media, such as recommendation algorithms and the collection and analysis of gigantic volumes of personal data for commercial use, which is increasingly turning into use for political purposes.

A Comparative Analysis of Active Learning for Rumor Detection on Social Media Platforms

In recent years, the ubiquity of social networks has transformed them into essential platforms for information dissemination. However, the unmoderated nature of social networks and the advent of advanced machine learning techniques, including generative models such as GPT and diffusion models, have facilitated the propagation of rumors, posing challenges to society. Detecting and countering these rumors to mitigate their adverse effects on individuals and society is imperative. Automatic rumor detection, typically framed as a binary classification problem, predominantly relies on supervised machine learning models, necessitating substantial labeled data; yet, the scarcity of labeled datasets due to the high cost of fact-checking and annotation hinders the application of machine learning for rumor detection. In this study, we address this challenge through active learning. We assess various query strategies across different machine learning models and datasets in order to offer a comparative analysis. Our findings reveal that active learning reduces labeling time and costs while achieving comparable rumor detection performance. Furthermore, we advocate for the use of machine learning models with nonlinear classification boundaries on complex environmental datasets for more effective rumor detection.

Communication in the science-policy interface: Evidence from a boundary organization in Nebraska, USA

Boundary organizations have a crucial function in environmental governance by facilitating the processes through which scientists and decision-makers generate, exchange, evaluate, and utilize knowledge to identify societal problems, propose potential solutions, and make decisions on appropriate courses of action. This support for evidence-informed decision making is essential in addressing environmental challenges effectively. Despite the growing popularity of boundary organizations, there remains a significant challenge in designing information dissemination platforms to bridge the communication divide between scientific experts and non-experts. To address this gap, we used natural language processing tools to analyze the communication strategies of a specific boundary organization – the Nebraska Water Center – and examined how these strategies evolved over time to address relevant water policy issues in the state. We identified three prominent topics in the Center’s periodicals between 1970 and 2018: policy and planning, water quality and quantity, and public engagement and workforce development. The prevalence of each topic changed over time, reflecting changes in both federal and state legislative priorities and subsequent responses from the scientific community. Our results also demonstrate how boundary organizations can design information exchange platforms that consider perspectives and needs of not only scientists and policymakers but also more diverse groups of actors. These findings are critical for developing strategies for bridging science and policy in environmental governance.

Understanding Financial Resiliency: A Qualitative Inquiry into the Experiences and Strategies of The Employees in an Engineering and Consultancy Firm

The purpose of this qualitative case study was to conduct an in-depth analysis of the potential of Forex Trading and investing in developing financial resiliency among the employees of an Engineering and Consultancy Firm in the Philippines. This is a qualitative single case study of 10 employees of the company that were interviewed regarding the potential of investing in forex trading as a means to attain financial resiliency. Qualitative data for this study were gathered through one-session, semi-structured interviews, focus group discussions, documents, journaling, and observations. Thematic analysis following Braun and Clarke’s method for analysing qualitative data was used in understanding the qualitative data. Results have shown that participants have identified several challenges that seem to slow them down in earning money for them to obtain their aspiration of becoming financially resilient. It was also shown that participants thought that venturing in new business, stock market and forex investments, and sideline jobs were the most frequent responses recorded that may serve as solutions to the challenges. It is important to note that most of the participants were affirmative upon being asked if they would try foreign exchange investments as a potential means of achieving financial resiliency. Among others, the most significant manner of addressing financial challenges lamented by the participants was having a well-conditioned mind so that a well-planned long-term goal will be established. It is recommended to explore more related literature that tackles financial education in the Philippines and note the statistical number of those who are financially literate as this could be a contributing factor why the participants of this study lack concrete saving plans. Moreover, further exploration on the trend of foreign exchange investment is also suggested including the use of digital platforms for information dissemination regarding finance.

A multiplicative effect of Education and Wealth associated with HIV-related knowledge and attitudes among Ghanaian women

BackgroundKnowledge and attitudes regarding HIV play a crucial role in prevention and control efforts. Understanding the factors influencing HIV-related knowledge and attitudes is essential for formulating effective interventions and policies. This study aims to investigate the possibility of an interaction between education and wealth in influencing HIV-related knowledge and attitudes among women in Ghana.MethodsCross-sectional data from the Ghana Multiple Indicator Cluster Survey (MICS), a nationally representative sample, were analyzed. Statistical summaries were computed using place of residence, marital status, education level, wealth index quintile, use of insurance, functional difficulties, and exposure to modern media. Furthermore, a three-model Logistic regression analysis was conducted; Model 1 with main effects only, Model 2 with the interaction between education and wealth, and Model 3 with additional covariates. To account for the complexity of the survey data, the svyset command was executed in STATA.ResultsAlthough most interaction terms between wealth index quintiles and education levels did not show statistical significance, a few exceptions were observed. Notably, women with primary education in the second, middle, and fourth wealth quintiles, along with those with secondary education in the second wealth quintile, exhibited a negative significant association with HIV-related attitude level. However, no significant associations were found between other factors, including age, place of residence, marital status, and health insurance, and HIV-related attitude. The study also found significant associations between socioeconomic variables and HIV-related knowledge. There was a significant positive association between higher levels of education and HIV-related knowledge level. Women in wealthier quintiles had a significant positive association with HIV-related knowledge level. Factors such as place of residence and media exposure, including radio and television were also observed to be associated with HIV-related knowledge level.ConclusionsThis study highlights the importance of socioeconomic status and media exposure in shaping HIV-related knowledge and attitudes among women in Ghana. Policy interventions should focus on reducing socioeconomic disparities, ensuring equitable access to education and healthcare services, and utilizing media platforms for effective HIV information dissemination.

Understanding the barriers and facilitators of COVID-19 risk mitigation strategy adoption and COVID-19 vaccination in refugee settlements in Uganda: a qualitative study

BackgroundPerspectives on COVID-19 risk and the willingness and ability of persons living in refugee settlements to adopt COVID-19 prevention strategies have not been rigorously evaluated. The realities of living conditions in Ugandan refugee settlements may limit the extent to which refugees can uptake strategies to mitigate COVID-19 risk.MethodsIn-depth qualitative interviews were conducted between April 2021 and April 2022 to assess COVID-19 knowledge, risk perception, prevention strategy adoption including COVID-19 vaccination, and COVID-19 impact on living conditions in refugee settlements in Uganda. Interview participants included 28 purposively selected refugees who called into “Dial-COVID”, a free telephone COVID-19 information collection and dissemination platform that was advertised in refugee settlements by community health workers. Interviews were analyzed using a combination of deductive and inductive content analysis. Emerging themes were mapped onto the Theoretical Domains Framework to identify domains influencing prevention behavior. Results were synthesized to provide intervention and policy recommendations for risk mitigation in refugee settlements for COVID-19 and future infectious disease outbreaks.ResultsThe COVID-19 pandemic detrimentally impacted economic and food security as well as social interactions in refugee settlements. Youth were considered especially impacted, and participants reported incidents of child marriage and teenage pregnancy following school closures. Participants displayed general knowledge of COVID-19 and expressed willingness to protect themselves and others from contracting COVID-19. Risk mitigation strategy uptake including COVID-19 vaccination was influenced by COVID-19 knowledge, emotions surrounding COVID-19, the environmental context and resources, personal goals, beliefs about the consequences of (non)adoption, social influences, and behavior reinforcement. Resource constraints, housing conditions, and competing survival needs challenged the adoption of prevention strategies and compliance decreased over time.ConclusionsContextual challenges impact the feasibility of COVID-19 risk mitigation strategy uptake in refugee settlements. Pre-existing hardships in this setting were amplified by the COVID-19 pandemic and related lockdowns. Targeted dispelling of myths, alignment of information across communication mediums, supporting survival needs and leveraging of respected role models are strategies that may hold potential to mitigate risk of infectious diseases in this setting.Registration detailsWorld Pandemic Research Network – 490,652.

INFORMATION INFRASTRUCTURE OF THE DIGITAL ECONOMY AND SUSTAINABLE NEO-INDUSTRIAL DEVELOPMENT

The regularity and inevitability of digital transformation objectively follows from the dialectical relationship between the function and structure of the economy. It is expressed in the fact that a change in function as a way of behavior of an economic system inevitably entails a change in its structure. The way of existence of the economic system, the way of connections of its elements and parts is radically updated. Active interaction of industries ensures sustainable neo-industrial development. This interaction is supported by the national information infrastructure. The development of the digital economy also requires appropriate institutional transformations, the main of which is the formation of a national information infrastructure. It should create qualitative conditions for digital transformation based on the use of digital technologies, platforms for the generation, dissemination and safe use of information in the context of neo-industrial development of the economy.