Importance Of Online Research Articles

Analysis of the influence of Multichannel Marketing Strategy in the 5.0 era: Integrating Online and Offline for Optimal Results

This research aims to analyze the influence of multichannel marketing strategies in the 5.0 era that integrate online and offline to achieve optimal results. Multichannel marketing has become an important approach in the face of advances in digital technology and growing connectivity. The integration of online and offline in a multichannel marketing strategy allows companies to reach a wider range of consumers, provide consistent and holistic experiences, and leverage data and analytics to understand consumer preferences and behaviors. However, implementing a multichannel marketing strategy is not easy and requires adequate technological infrastructure, skilled human resources, and good coordination. This research method will use a quantitative approach by collecting data from respondents consisting of consumers who have interacted with multichannel marketing strategies. The results of this study provide insights into the importance of online and offline integration in multichannel marketing strategies in the 5.0 era, as well as practical implications for companies in optimizing their marketing efforts. This research can be an important reference for companies that want to improve their marketing performance by leveraging the power of both channels.

Why Do I Share? Participants’ Personality Traits and Online Participation

Apart from the well-recognized popularity and importance of online question-and-answer (Q&A) communities, the sustainable growth of these platforms is a serious concern faced by online knowledge-sharing platforms. Personality traits play a significant role in shaping human behavior and decision-making. Numerous studies have attempted to understand the volunteer knowledge contribution and provide solutions to improve low participation. However, the role of personality traits of online knowledge-sharing community users in their volunteer knowledge contribution is still unexplored. Based on the big five personality traits, we have proposed a model to understand the role of personality features of online users. We have collected a cross-sectional dataset from online Q&A community users and applied the SEM-ANN model to conclude our model results that will provide insight into online community users’ contribution behavior. Findings show that agreeableness, openness, extrovert, and conscientiousness positively and neuroticism negatively influence online participation to contribute knowledge. We have also observed that the influence of personality traits significantly differs for both genders, and negativity bias is stronger in male users. Study results provide new insight into understanding online users’ behavior and provide a distinct angle to understand and add value to previous studies’ findings on online Q&A community users.

Distribution and Tooth Morphoguilds of Mosasaurids (Squamata) of the Campanian Western Interior Seaway with Implications for Controls on Mosasaur Paleobiogeography

The Western Interior Seaway (WIS) of North America is well known for its mosasaurid squamate diversity, particularly during the Campanian of the Late Cretaceous. This diversity has historically been examined at a fine scale, with many studies investigating the faunal composition of specific assemblages. Mosasaur tooth morphology has also been extensively studied, with tooth characteristics commonly being used as phylogenetic characters. However, many studies examining mosasaur communities and tooth morphology have been focused on broader spatiotemporal or phylogenetic scales. This study investigates the spatial distribution and morphological disparity of Campanian WIS mosasaurs in relation to potentially limiting biotic and environmental factors as well as the importance of online, collections-based resources for paleontological data. 110 Campanian mosasaur occurrences recorded in online databases were categorized according to taxonomic rank and plotted on paleogeographic maps. Mosasaurines constitute approximately 45% of the total mosasaurid species within the seaway; russellosaurines are less common and halisaurines are scarce. Tooth morphoguilds indicative of feeding adaptations were also assigned to each taxon based on preexisting literature and novel measurements of tooth dimensions. The majority of Campanian WIS mosasaurids are found to belong to the 'Cut' guild. Mosasaurines display the highest amount of tooth disparity, with some guilds having a more spatially limited distribution potentially related to a combination of biotic and environmental factors. Many aspects of mosasaur paleoecology and evolution are still poorly understood; further additions to and expansions of online paleontological databases will help create a more complete picture of mosasaur paleobiogeography within the WIS.

라인밸런스 방법론을 적용한 제화물류의 B2C 프로세스 효율화 방안에 대한 연구

According to the Korea Integrated Logistics Association, domestic parcel delivery volume reached 3.63 billion units last year, and 3.37 billion units in 2020, an increase of 7.6% from the previous year. The importance of online (B2C) logistics is also increasing as the online market grows so fast that it exceeds that of offline stores every year.
 In particular, the shoemaking industry is trying to achieve efficient logistics business through Third Party Logistics (3PL) rather than own logistics. However, unlike general industrial products, it is not easy to achieve optimization of logistics operation personnel through automated facilities or systems. This is because, due to the nature of the shoe industry, there are areas of work that require handwriting for product management and accurate shipment according to complex part numbers, and there are limitations in system development costs and huge infrastructure investment. In particular, as the number of companies operating the online shoe business increases, the demand for 3PL fulfillment service is also increasing. In addition, in the shoe industry, where individual shipments per item are high, the storage function is an important factor due to the packaging accuracy of skilled workers who require expertise and the nature of products that must be depleted by the third year of manufacture.
 Therefore, this study tried to study the online logistics process efficiency by applying the ‘Line Balance methodology’ to vitalize the online channel in the domestic shoe market. In other words, by examining the A-B-C work process of the shoe distribution center, the ‘line balance methodology’ is applied to determine whether the balance of work time required for each process is balanced and operated efficiently, and what is the improvement plan. Time was applied in a balanced way to study ways to increase work productivity.
 In particular, this study is meaningful in that it compares and studies that the required time for each process is applied in a balanced way through line balancing of the logistics center for the activation of online channels in the shoe industry, focusing on the case of Company A, thereby increasing work productivity. have. In addition, although papers related to the existing online channel mainly discuss ways to improve the overall logistics service quality, this study focuses on the case of Company A and studies the method of increasing work productivity of the online channel through the ‘line balance methodology’. There is significance and differentiation in what has been done.

LGBTQ youth mental health during COVID-19: unmet needs in public health and policy

LGBTQ youth mental health during COVID-19: unmet needs in public health and policy

NOT FAR ENOUGH: HOW WORKPLACE HARASSMENT POLICIES FAIL TO PROTECT SCHOLARS FROM ONLINE ABUSE

Over the last decade online spaces and digital tools have become a central part of scholarly work and research mobilization (Carrigan, 2016). However, the integration and reliance on these technologies into scholars’ work lives have heightened their online visibility, which has opened the door to new experiences of online abuse. Previous research shows that online abuse has negative impacts on scholars’ work, and that they are left to deal with the consequences of online abuse primarily on their own, with little support from their institution (Authors, 2018a; 2018b). Given the importance of online spaces/tools in scholars' lives and the detrimental impacts of harassment, colleges and universities must recognize the risks associated with online visibility and have policies in place that address those risks. In this paper we analyze 41 workplace policies that deal with harassment and discrimination from Canadian Universities and Colleges to understand what these institutions propose to do about online abuse. We use Bacchi’s (2012) ‘What’s the problem represented to be?’ (WPR) approach. This approach encourages examination of the assumptions and conceptual logics within the framing of a problem in order to understand implicit problem representations. Early analysis identified two problems common across the 41 policies that limit their ability to offer protection and/or support in many cases of online abuse: the first limitation focuses on who the policies apply to, and the second on where the policies apply.

Impact of Brand on Sales Performance

This article investigates the impact of branding on sales performance. Different important concepts are analyzed. These include comparison of Self-image with Brand image, Brand Authenticity, Brand Orientation, and Sonic Branding. We investigate how branding impacts the consumer buying process in different buying situations in today’s marketplace where consumer characteristics are also changing in terms of their media usage and mindful consumption behavior. We find that the brand image is the most important factor that drives sales performance and gives competitive advantage. Importance of online and offline advertising along with consumer preference for branded products over non-branded products are also discussed.

The role of competition and timeframes: A commentary on Ambridge (2020)

Ambridge argues persuasively for the importance in language learning of a rich database of input exemplars. However, a fuller account must also consider the importance of on-line and developmental competition between rote exemplar-based storage and emergent patterns that can optimize retrieval.

Does sustainability matter? A structural equation model for cross-border online purchasing behaviour

ABSTRACTAgainst the background of increasing internationalisation and digitalisation, the importance of online purchasing transactions, carried out by consumers in countries other than their own, is steadily growing. This is accompanied by an increase in the volume of shipments and, inevitably, by a surge in the level of freight traffic. On the part of the consumers, gaining insights into the ecological consequences of their behaviour has resulted in a greater degree of environmental awareness. This study aims to examine the extent to which this increase in ecologically-oriented sensitivity has an impact on the decision to make a cross-border online purchase. The results are based on a survey of 1,225 students and academic staff at a university. 68 % of the respondents have previously made an online purchase from a foreign online shop or online merchant. The analysis reveals that while there is an awareness of and knowledge about sustainable action, they do not play any part in the decision to make a cross-border online purchase.

Synthesizing Pedagogies and Engaging Students: Creating Blended eLearning Strategies for Library Research and Writing Instruction

ABSTRACTTwenty-first century students need consideration, ideas, and face-to-face work to enable their success in acquiring new information. Twenty-first century skills are generally described as core competencies such as collaboration, digital literacy, critical thinking, and problem solving. Collaborative work between the classroom instructor and the librarian builds digital reference and research materials to follow a scaffolded research project specifically from start to finish. This article identifies reference opportunities and the importance of online and face-to-face student support. Instead of a linear approach to information literacy, this article demonstrates a chunked eLearning in-context performance support style.

Terms of Use: Reflections on a Theme

The paper presents multiple perspectives on the unpopular but omnipresent terms of use (or "ToUs"), i.e. terms and conditions contained in a link at the bottom of many websites. ToUs serve different functions: from governing the transaction taking place on a website, (e.g. contracts of sale) to the very act of browsing. Accordingly, every browsing experience has both a commercial and a legal tint. On a theoretical level ToUs raise concerns with regards to their validity as legally binding contracts as well as to their incorporation. Both formation and incorporation converge on the presence and quality of contractual intention. The latter underpins the freedom of contract - a concept frequently overlooked in endless discussions of "click-" and "browse-wrap" agreements. One must not be deceived by the paper's purely contractual perspective - problems of ToUs underlie many legal aspects of privacy and intellectual property. Our most important online relationships with providers like amazon, facebook or google are governed by ToUs that are frequently perceived as irrelevant, unimportant or simply unenforceable. Many traditional arguments raised "against" standard terms can be transposed onto online ToUs. Care must be taken not to imply that these arguments are new or unprecedented. What cannot be denied, however, is that the growing importance of ToUs online sheds new light on these "old" problems and forces a re-evaluation of some traditional positions in light of the technological possibility of ensuring a nearly seamless communication process: informing the website user that terms exist and ensuring their availability. At present, the problem has not been addressed in any of the Asian jurisdictions. Given the growing importance of online transactions in their national economies it is only a question of time when courts will have to confront ToUs in all their complexity.

Developing This is The North East

This paper discusses the creation of a major Web site by a major UK regional morning newspaper, and highlights consequent issues and possibilities which have arisen for the company as it has exploited the new digital medium. These include offering added value to the news product by including different perspectives and opinion; regular updating, and facilitating greater readership interactivity. The financial implications of open Web access are also considered, with the importance of online advertising emphasised. The article concludes that the company are moving away from seeing information as a printed product to its publication in whatever form accrues the most revenue.