Entertainment Companies Research Articles

The Walt Disney Companys Challenge

Walt Disney is the most famous and largest entertainment company in the world. However, it also met plenty of problems from the time it started until now. These problems can occur on the financial side, it can happen in the copyright of the films and characters, and it also can occur in the making of the movie and the relationship with their employees because no one company can be operated mainly without any challenges. Walt Disney Company met different problems during different periods. For example, in early 1940, the company had a severe financial problem. In the early 20th century, the company met the challenge of its film industry. In the 21st century, the company had the risk of being outdated with the rapid development of the internet and the entertainment platform. In 2019, the company was influenced by the covid-19, during the pandemic period, the global economy into recession, the tourism industry was declined significantly. This article analyzes Walt Disney's solution to face these challenges.

Comparative Analysis of Three Media and Entertainment Companies

Comparative Analysis of Three Media and Entertainment Companies

The New Satanic Panic

Abstract A moral panic animated by conspiracy theories alleging ritual sex abuse swept through the United States in the 1980s. During that “Satanic Panic,” as it came to be known, people expressed fears of social change regarding gender and sexuality. Beginning in 2022, conservative politicians, pundits, and pastors in the United States levied similar accusations of child grooming, sex trafficking, and satanic sex abuse at the LGBTQ + community, teachers, liberals, and entertainment companies; these accusations were accompanied by repressive legislation and violence. Despite their political salience, little is known about the people who believe these accusations. Using a 2022 U.S. national survey (N = 2,001), we find that up to one-third of Americans believe accusations of satanic cult abuse, government sex trafficking, and an “agenda” to “groom” children into gay or trans lifestyles. These beliefs are correlated with a range of political attitudes (e.g., positive views of Donald Trump, Vladimir Putin, and white nationalists) and policy preferences (e.g., overturning Roe v. Wade), as well as with normative (e.g., a desire to run for political office) and nonnormative (e.g., the acceptance of political violence) political intentions and behaviors. Regression analysis further reveals that these conspiracy theory beliefs are positively associated with dark psychological traits, antiestablishment orientations, and repressive views toward sex and gender. Our findings suggest that these accusations can spark dehumanization and deadly violence by mobilizing into politics people who possess strong feelings of political efficacy, but also antisocial traits, nonnormative tendencies, and a desire to undermine established political institutions.

The content production routine in the pandemic context

The COVID-19 pandemic led Brazil to implement social distancing measures, challenging the operation of various organizations. This study aimed to identify how such a context impacted the content production routine in a media and entertainment company. After documentary analysis, interviews, and participant observation, three categories emerged: (i) emergence of guiding and facilitating artifacts; (ii) imposition of new competence, and (iii) emergence of new production models. Findings suggest that the interplay between the influence of artifacts on the ostensive aspect of routines and operational practice required new competencies from the involved actors.

Boys’ Love (BL) Drama Series Review System for Opinion Mining with Sentiment Analysis

This research portrays same-gender relationships in media, specifically through the drama series of BL (Boys’ Love) and GL (Girls’ Love). Entertainment companies from Thailand, Taiwan, South Korea, Japan, and Vietnam are prominent producers of these series for the global market. While Thai BL dramas have been produced since 2014, they achieved significant popularity and recognition starting in 2017. The proposed system collects user review comments on the BL drama series produced by four countries from 2014 to June 2023. These reviews are compiled into a dataset named H/BL page via Facebook. The dataset comprises 276 series collected from two websites: Dramatist and BLWatcher. Sentiment analysis is utilized to classify user opinions and emotions related to these BL drama series. This technique identifies phrases and emotions within the text, categorizing them as objective (factual), positive (indicating happiness and satisfaction), or negative (indicating unhappiness, disappointment, or rejection) using the Information Gain (IG) method. The system aims to classify opinions on BL drama series and assess public sentiment towards same-gender love.

The Application of the Metaverse in the Entertainment Industry and Its Commercial Value

Nowadays, people are yearning for new recreations to enrich their lives, and in this context, various technologies such as artificial intelligence (AI), virtual reality (VR), and augmented reality (AR) are developing rapidly. By now, some entertainment companies have created virtual idols or characters in the metaverse, a new concept referring to a virtual shared space, in order to attract the publics attention, satisfy their changing needs in the fast-developing society, and get higher profits. This new concept has become popular around the globe, leading to massive imitation from other companies. This paper introduces the definition and typical examples of the metaverse, summarizes its application in the entertainment industry, and analyzes its commercial value as well as future development trends. Overall, virtual idols launched by entertainment companies in the metaverse have achieved great success, proving the commercial value and development potential of the metaverse. Meanwhile, the innovation of the metaverse not only labels the advances in science and technology but also reflects peoples pursuit of higher life quality as well as their rising expectations for the future.

Global Cultural Integration Strategies of Korean Entertainment Companies Regarding the Idol Culture Industry: The Case of SM Entertainment

The study focuses on the global cultural integration of Korean entertainment companies regarding the idol culture industry, using SM Entertainment as a case study for in-depth analysis. Idol culture, as a part of Korean pop culture, has achieved great success globally over the past decades. With the rise of digital media, the trend of internationalization in the entertainment industry has become more pronounced. The acceptance of different cultures by audiences in different countries has also become one of the focal points of research. This study will focus on SM Entertainment's successful practices in overseas markets such as Asia, with a special focus on how it has integrated the Korean Wave culture to satisfy the aesthetic and cultural needs of audiences in different countries and regions in order to increase its acceptability in the international market. The company's strategies in terms of artist image, music style, and promotional techniques are examined in depth. Ultimately, this study provides insights into SM Entertainment's success in achieving cultural integration and adapting to multicultural demands, which is important for understanding global cultural communication, the internationalization of the entertainment industry, and the dissemination of local culture in the international market.

Market orientation, corporate governance, and organizational learning: the rise of Korean popular culture

ABSTRACT Investors and managers of firms producing cultural products have long confronted the problem of low success rates. This study proposes a model arguing that corporate governance, in addition rates organizational learning, improves market orientation, which in turn influences the performance of cultural products. To support our model, this study collects 607 music videos produced by South Korean and Taiwanese entertainment companies. We measure their market orientation via the simple market research technique of data mining and examine the degree to which the characteristics of firm products are consistent with the results of market research. We find that market orientation is positively related to product performance. We also find that both corporate governance and organizational learning improve market orientation. Building on past research that has exclusively conceptualized market orientation as firm capabilities that could be improved by organizational learning, this study further suggests that agency problems between investors and artist managers hinder firms’ market orientation, and could be mitigated by strong institutions in corporate governance.

Walt Disney’s Business Model

Disney is a well-known worldwide entertainment company with a wide range of investments, including entertainment and motion picture production. The SWOT analysis framework is utilized in this article to examine Disney’s advantages, disadvantages, opportunities, and threats to clarify the elements that have contributed to the company’s success. Disney’s resilience in the face of a changing business is seen in its strong alliances, significant cash flow, and wide range of products and services. However, its dependence on flagship properties and vulnerability to outside influences present difficulties. By utilizing Disney’s connections and experience, there are several potentials to grow into the internet streaming market with Disney Plus. However, threats like increased competition and economic instability still exist. Analyzing Disney’s development and strategic decisions highlights the company’s lasting impact on the entertainment industry and exemplifies a revolutionary business strategy with broad implications.

Netflix Movies Recommendation System

Netflix is a leading global entertainment company with over 247 million paying customers who can access TV series, films, and games in over 190+ countries. Many languages and genres are offered for the content. As much as they like, whenever and wherever they wish, participants are free to change their plans and play, pause, and resume viewing. With the exponential growth of content on streaming platforms like Netflix, users often face the challenge of finding relevant and enjoyable movies.The "Cold-Start" issue is a recommendation system issue wherein new users or items have little data, making it challenging to provide appropriate recommendations. In response, this paper proposes a data-driven movie recommendation system tailored for Netflix. Leveraging machine learning techniques, user preferences, and historical data, the model aims to enhance the user experience by providing personalized movierecommendations. This study explores algorithms such as collaborative filtering, content-based filtering, and hybrid models to achieve accurate and effective movie recommendations. While content-based filtering uses item features to suggest shows or movies a user has previously enjoyed, collaborative filtering examines user behavior and preferences to produce suggestions. Even with insufficient data, the system can deliver more accurate recommendations for new users or things by combining various approaches. By making recommendations based on both item features and user behavior, this hybrid approach helps to reduce the cold start issue.

The Influence of Company Performance on Company Value (K-Pop Entertainment Company Registered on KOSPI.KRX South Korea 2018-2022)

The Influence of Company Performance on Company Value (K-Pop Entertainment Company Registered on KOSPI.KRX South Korea 2018-2022)

Analysis of the global eSports market: value chain, business models and developments

This paper aims to provide support in understanding the current difficulties in the eSports industry. It outlines the various players active in the eSports ecosystem and how they benefit from the success of eSports: Sponsors present themselves to an attractive target group, publishers promote more intensive use of their video game and broadcasting platforms receive professionally organized content for distribution to a growing audience. Only teams and organizers have so far concentrated solely on generating revenue through the practice or organization of eSports competitions. Driven by profitability weaknesses, however, they are trying to reduce their dependence on sponsorship and tap into new sources of income. Team organizations in particular tend to see opportunities for this outside of the original eSports business and are therefore increasingly developing into marketing and entertainment companies.

Buzzfeed’s ‘celebrities reading thirst tweets’: examining the sexualization of men and women in the #MeToo era

ABSTRACT The following article examines how celebrities and viewers negotiate the sexualization of women and men on Buzzfeed’s ‘celebrities reading thirst tweets’ videos. In 2017, Buzzfeed, a well-known entertainment company, began a new YouTube video series in which celebrities, predominantly cishet, white men, read and react to thirst tweets (sexually explicit, sometimes humorous messages) posted about them. Because the emergence of the series overlapped with that of the #MeToo movement, the videos offer an insight into the ways in which celebrities and fans negotiate sex, sexualization, consent, and harassment during a transformative time. Through the scraping and thematic analysis of 90,963 comments from the Buzzfeed YouTube channel, this paper found differences between the ways in which male and female celebrities are expected to negotiate sexual advances where men are supposed to be flattered, and women – hesitant. Any breaches in such social scripts are met with ridicule, belittlement and critique. In particular, this article demonstrates how viewers use the discourse of ‘double standards’ against both men and women. The importance of this study lies in its call for attention to overlapping processes accruing in society, the sexualization of culture and #MeToo, and the ways in which they are negotiated through stardom.

Punta Arenas: Challenges and Opportunities of Adventure, Sustainability, and Heritage in Patagonian Tourism

Summary This case study explores Punta Arenas’ tourism dynamics, emphasizing strategic approaches, diverse Patagonian products, and challenges. It offers a roadmap for sustainable growth and prosperity while providing stakeholders with valuable insights. Driven by an exploration of the region’s rich heritage and global tourism significance, the study focuses on personalization, sustainability, and adventure safety. Utilizing qualitative research with tourist entertainment companies, findings illuminate operators’ alignment with global trends. Despite challenges, growth opportunities highlight targeted navigation, exploration, client understanding, and strategic marketing. The study’s threefold implications advocate for collaborative networks, diverse visitor engagement shaping the region’s narrative, and integrated policy making for sustainability. The study underscores a roadmap that emphasizes innovation, inclusivity, and preservation, contributing to enduring prosperity for this extraordinary destination. Its insights, guide stakeholders towards sustainable growth, social harmony, and environmental conservation. Information © The Author 2024

A Fundamental Analysis Approach on Evaluating Selected Media and Entertainment Companies in the Indian Industry

A Fundamental Analysis Approach on Evaluating Selected Media and Entertainment Companies in the Indian Industry

Value Co-Creation on TV Talent Shows: Cases from Mainland China, Taiwan and Hong Kong

Through the actions and interactions of video platform users, talent shows have expanded from the entertainment sphere to the social sphere and become an everyday part of life. Watching talent shows on online platforms, especially through participation in multi-platform interaction, is an ever developing and innovative field in many regions. This study adopts a multiple case analysis approach. We analyze and compare three cases of talent shows, examining aspects of their value co-creation, digital platform, dynamic capability and value network through an exploration of a series of creative activities on digital video platforms. Talent shows provide a unique environment in which different actors interact, co-exist and co-create value, i.e., another form of O2O marketing. These actors include producers, entertainment companies, sponsors and fans, and fan value co-creation currently takes many different forms, which are experienced, engaged and interacted with through different platforms. The findings contribute to examining the underlying dynamics of TV talent shows, in addition to explaining how they are achieving sustainable advantages in the media market. Furthermore, this study aims to understand the service ecosystem of network talent shows from the perspective of industrial innovation strategy; consequently, this research can help to promote the implications of this new form of digital content services and its innovation strategies.

The Interrelationship Between Viewership Motivation, Team Loyalty, Fan Identification and Viewership Behaviour in Cricket: A PLS-SEM Approach

Cricket has emerged as a leading sport, with 2.5 billion fans worldwide. This study addresses the gap in the interlinkage between viewership motivation (VM), fan identification (FI), team loyalty (TL) and viewership behaviour (VB) and its implications on media and entertainment companies, cricket administrators and event organisers. The study is based on a survey research design with a sample size of 283 who watch cricket live in stadiums or other digital platforms. The data were analysed, and hypotheses were tested using partial least square-based structural equation modelling. Results establish a positive causal relationship between VM and FI, FI and VB, full mediation effect of FI between VM and VB, and the moderating effect of TL between VM and FI. The causal relationship between VM and VB is not proven in our study, which is in line with the earlier findings. The study provides insights to different cricket stakeholders to accept the importance of the second-order latent construct VM and its positive influence on FI. Promoting team identity in commercials and narratives to positively influence VB is critical, including the promotion of fandom to motivate viewership consumption. Viewers high on TL have high FI, hence the need to target the teams’ loyalists for high viewership explicitly.

Bytedance—— Media Invator Starts from Douyin

As a media and entertainment company, Bytedance will be the subject of this essay, concentrating on its mission statement, competitive advantages, difficulties, and suggestions for its future strategy. Due to its vast content library, data-driven approach, technological know-how, and international expansion aspirations, Bytedance has become a prominent player in the media market. The business, however, must contend with issues, including escalating competition and rising content costs. Bytedance should promote content distinction by emphasizing original and exclusive programming, encouraging creative collaborations, and investigating niche genres to ensure future success. Why did Bytedance succeed? The company’s mission statement was clear: its user base was large and growing, profitable, and steadily increasing across multiple sectors. In the future, Bytedance’s development strategy should continue to stabilize the existing customer base, maintain its unique algorithmic advantages, and push the existing industrial chain to the world market to compete with more international media companies.

Analysing the successful reasons of Time Fengjun entertainment based on marketing mix theory

This study examined the operational strategies of Beijing Time Fengjun Entertainment in the Chinese market. Using the Marketing Mix Theory, it analysed Time Fengjun’s promotion, product, and place strategies. Effective promotion, high-quality products, and diverse marketing channels were found to positively influence consumer purchasing intent. The research focused on understanding the factors driving Time Fengjun’s success. It provided valuable insights for entertainment companies operating in China, aiding in the formulation of effective strategies. Multiple sources, including academic papers, industry reports, and case studies, support the research findings. The analysis confirmed that Time Fengjun’s success stems from its effective promotions, high-quality products, and diverse marketing channels. They serve as a roadmap for other companies seeking success in the dynamic Chinese entertainment industry. The study’s implications were relevant to entertainment companies aiming to enter or expand in China. Understanding the identified success factors enables the development of strategies to navigate the market and increase the likelihood of success. In conclusion, this study unveils the operational strategies of Beijing Time Fengjun Entertainment and highlights the key factors driving its success. It offered actionable insights for entertainment companies operating in China.

ОСОБЕННОСТИ ПРОДВИЖЕНИЯ КОМПАНИИ СФЕРЫ РАЗВЛЕЧЕНИЙ В ИНТЕРНЕТ-СРЕДЕ

Entertainment is one of the most important areas in a person’s life. The need for people to have an interesting way to spend their free time arises immediately after satisfying their primary needs. There are many types of entertainment companies and the widest range of opportunities opens up for the consumer. This also includes karaoke – as one of the options to have a great time in Russia. The relevance of the chosen topic lies in the rapid growth in the number of karaoke clubs. The peculiarity of this market is that it is fast-growing and highly competitive. In order not to reduce profits, entertainment companies should constantly improve their communication channels and closely monitor the activities of competitors. In the promotion of these companies, the largest expenses fall on the Internet environment.