A charge transfer hydrogen bonded complex between the electron donor 4-dimethylaminopyridine (4-DMAP) and the electron acceptor Chloranilic acid (CLA) has been synthesized. The complex was studied experimentally and theoretically. A chemical reaction developed due to strong H-bonding, followed by proton transfer from the CLA to the 4-DMAP in acetonitrile medium (ACN). The straight line approach was employed to verify the 1:1 M ratio of the synthesised CT complex. The Benesi-Hildebrand equation was employed to compute the association constant (KCT), molar absorptivity (εCT), and other physical parameters. The synthesized complex was characterized spectroscopically. The presence of proton and charge transfers in the resultant complex was supported by 1H NMR, FT-IR and SEM-EDX investigations. The complex DNA binding ability of complex was investigated using electron absorption spectroscopy to reveal that the CT complex binding mechanism is intercalative and the intrinsic binding constant (Kb) value is 6.7 × 104 M−1. Theoretical calculations using DFT at the basis set CAM-B3LYP/6–31 G (d, p) were used to validate the experimental outcomes. The Mullikan atomic charges, geometrical parameters, and molecular electrostatic potential maps (MEPs) were computed and interpreted in conformity with the experimental results. In addition to e-transfer, the presence of an H-bond influences complex stability. There is good agreement between experimental results and DFT calculations.