E-commerce Project Research Articles

Increasing Strategies Sales MSMES Product of XBAG Malang Digitally Through E-Commerce

The purpose of this study is to understand the digital marketing strategies used by the e-commerce project "XBAG MALANG" to increase its bag sales. This study was conducted using qualitative methods and a case study design. Information is collected through interviews, observations, and interviewing. The subjects are the owners and employees of the enterprise "XBAG MALANG". Research results show that "XBAG MALANG" adopts digital marketing strategies such as product optimization, marketing, and customer service. However, existing SEO optimization, product differentiation, cataloging, and customer service management strategies were not effective. The digital marketing strategy of "XBAG MALANG" still faces financial and manpower constraints. Therefore, it is recommended that XBAG MALANG improve human skills and understand digital marketing, adopt new technologies and analyze customer information to optimize strategies and increase product sales.

Research on Risk Factors of E-Commerce Project Based on AHP

Research on Risk Factors of E-Commerce Project Based on AHP

Influence Factors of Small and Medium-Sized Enterprises and Micro-Enterprises in the Cross-Border E-Commerce Platforms

Small and medium-sized businesses (SMEs) are frequently exposed to a variety of difficulties during global epidemic crises like coronavirus (COVID-19), which may even threaten their lives. The purpose of this study explores the influencing factors of Taiwan’s companies between small and medium-sized enterprises and micro-enterprises on the choice of the cross-border e-commerce platform. The findings are defined as taking into account small and medium-sized businesses and microenterprises when choosing cross-border e-commerce through a literature review and an examination of secondary data among the 10 participating businesses through interviews in various regions and business sectors in Taiwan. In this case we used study-based research, which included five small, medium-sized, and micro-enterprises, as well as five cross-border e-commerce projects and the company’s management senior officers. According to the study’s emphasis on the economic, social, technological, and legal aspects of various firms, these factors lead to a variety of decisions regarding the best cross-border e-commerce platform. The case study approach was utilized in this investigation to confirm the consideration of micro-and small-sized businesses that took part in cross-border e-commerce project counseling. This study summarizes five types of enterprises with different capabilities: product enhancement, marketing enhancement, cross-border potential, knowledge-based enhancement, and cross-border start-up. According to the results, it was found that different enterprise capabilities will affect the choice of cross-border e-commerce platforms. These five capabilities also have different types of consideration factors; among them, SMEs pay attention to marketing, pricing, market analysis, culture, customer service, payment, logistics, certification, taxation, etc. In addition to theoretical implications, this research also gives small and medium enterprises and micro-enterprises practice when choosing cross-border e-commerce platform, as well as suggestions for future research.

КОНЦЕПТУАЛЬНА МОДЕЛЬ ФУНКЦІОНУВАННЯ ПРОЄКТУ ЕЛЕКТРОННОЇ КОМЕРЦІЇ

Background. Management of e-commerce projects, which is aimed at individual orders, is gaining more and more value. This is due to the transformation of business and consumer demands. The results of the analysis of literary sources made it possible to establish the openness of the issue of combining the project approach and electronic commerce tools. It has been established that for a rational combination it is appropriate to form project management tools and e-commerce tools (platforms, design, analytics, etc.) that satisfy the project conditions and business models in the network. Methods. Two stages of selection of tools for online projects of personalized orders are proposed. Expert methods are the basis of the first stage of tool selection. Experts are IT and production specialists. The next stage of the analysis of tools that will be timely and ensure the competitiveness of the project in the conditions of electronic commerce is the processing of statistical information of the project, which is proposed to be selected from the database and knowledge base of the project. Results. The triad of knowledge in the development of an online project of personalized orders is presented; a conceptual model of e-commerce project management aimed at individual orders. This model is based on information analytics of the information space of the project. The work presents an example of the application of the presented concept in online projects of personalized orders in the confectionery sector. Сonclusions. The implementation of the conceptual model will increase the effectiveness of the implementation of small business creation projects or the development of existing ones.

Actualizing the Business English Course by Using an E-Commerce Platform

<em>The rapid development of digital technology has become a trigger for educators to create and demonstrate up-to-date yet flexible learning methods. Educators are challenged to integrate lessons with the medium of available technology. In this study, the researcher encourages students to engage in real business (buying and selling) activities by utilizing electronic commerce (e-commerce) platform to actualize the purpose of the Business English course. The descriptive qualitative method used employs questionnaires for data collection. The objectives of this study are: to find out the role of e-commerce platforms in Business English learning and the student’s course achievement. Since this learning integration is experiential to the students, the researchers adopt the concept of experiential learning by Wolfe & Byrne with several adjusted phases, grouping, designing, conducting, transaction, final report, evaluation, and feedback. Thus, the results showed that the students gave positive feedback towards the e-commerce project and the students gained a lot of course achievements such as real business experience, the ability to operate e-commerce platforms, selling, promotion, marketing knowledge, and teamwork management since the e-commerce platform was employed in the Business English course. This research might be advantageous for enhancing and evaluating the running and the upcoming Business English course. Meanwhile, this project would be a fostering supplement for the students to grow their entrepreneurial spirit in the future.</em>

A personalised recommendation algorithm for e-commerce network information based on two-dimensional correlation

In view of the poor accuracy and low efficiency of the traditional e-commerce personalised recommendation algorithm, a two-dimensional correlation-based personalised recommendation algorithm for e-commerce network information was proposed. Using two-dimensional correlation, categorise e-commerce user relevancy analysis to measure the personality interests of users in the electronic commerce network, e-commerce project through the Jaccard similarity coefficient, the similarity calculation between the interest spread model was constructed, differentiate the importance of data push grades, and numerical characteristics of e-commerce behaviour are influenced by the importance level, which is calculated by using the sorting result to realise e-commerce personalised recommendation. The experimental results show that the proposed method has high accuracy, diversity and efficiency.

E-Swadeshi: A Web Based E-Commerce Project for Underprivileged Creative Section

E-Swadeshi: A Web Based E-Commerce Project for Underprivileged Creative Section

The Impact of Collaborative Design on New Product Development: An Empirical Study of B2B E-Commerce Project in Taiwan

Collaborative design provides a strategic and operational means for the achievement of organisational competitiveness. The information technology (IT) industry in Taiwan can be seen as a progressive industry with some ongoing important developments. The main objective of this research is to study the impact of collaborative design on new product development by B2B e-commerce project in IT industry. A cross-case analysis of the themes relating to the research purpose was conducted. The insight of these questions is generated through multiple case studies. The cross-case analysis was adopted coding for patterns and relationships among the data using a qualitative analysis software tool –Nvivo. The results present the key factors in term of collaboration issues by e-supply chain integration perspective. Such findings underscore the importance of recognising collaborative design on new product development.

Managing buyer-supplier relationships in e-commerce projects: implications for relationship value

ABSTRACTThis study investigates which e-commerce characteristics contribute to supplier relationship value in e-commerce projects. Further, it is examined if such contributions are moderated by the intensity of the buyer-supplier relationship. The hypotheses were developed based on previous research on e-commerce characteristics and buyer-supplier relationship intensity to test the links between e-commerce characteristics, buyer-supplier relationship intensity, and supplier relationship value. Using a structured online survey questionnaire, the data were collected from Finnish e-commerce companies, which had supplied an e-shop, and they were asked to evaluate the purchasing process of the shop as an example of an e-commerce project. The results suggest that one of the dimensions of e-commerce characteristics (service delivery characteristics) positively contributes to the supplier relationship value, whereas the other two dimensions (product characteristics and buyer operations) do not. Further, as the intensity of the buyer-supplier relationship increases, the strength of the connections between product characteristics and supplier relationship value and between buyer operations and supplier relationship value increases. This study could provide useful insights for supply chain managers by informing suppliers about which e-commerce characteristics are likely to influence supplier relationship value.

The Study on Integration of Practical Teaching Based on Comprehensive Project

In the process of training practical ability in universities, the mergence of courses is not emphasized enough. And it impacts the effect of training practical ability. For solving the common efficiency problem and the planning problem in training practical ability, we put forward an idea of educational reform, which is based on an integrated e-commerce project. And it aims to the practical training of the collegiate information specialty and conforms to the corresponding social environment. The development process of the project merges the content of practical training of each course, and it changes the isolated situation of practice training of each course. The practice teaching system of related specialties can be teased by developing the project. Moreover, it is helpful to improve the effect of training practical ability. Also, it can improve students' employment competitiveness.

DESIGN FEATURES OF INTERNET PROJECTS FOR SALES AND PROMOTION ON BUILDING MATERIALS MARKET

Nowadays there is a need in automating the process of interaction of the organization with the consumer. Internet space allows attaining gooed results applying different e-commerce models, the correct choice of model and the way of realization will lead to good indexes in the end. It’s important to remember, that e-commerce project lifecycle unites not only activities for designing and integration existing systems, but also different techniques of digital marketing, that optimize promotion goods on the market. Design features of internet projects examined by the example of the real company.

Implementation of aE-HUB Integration Technique for Design of Comprehensive Evaluation Index System

In this paper, westudies the theoretics and methods about the E-HUB platform.we design the comprehensive evaluation index system of E-commerce project development risks, which is general and feasible. The E-HUB facilitates engineering collaboration and extends capabilities and capacities of its business partners with joint engineering, knowledge and manufacturing resources. Based on E-HUB, the SMEs can solve their complex engineering tasks and participate in projects far exceeding their individual capabilities.

Learning in introductory e-commerce: A project-based teamwork approach

In this paper, we describe an e-commerce teamwork-based project designed and implemented at the Hong Kong Polytechnic University (PolyU) for undergraduate business and management students. The teaching objectives of this e-commerce project are to develop the students’ knowledge and skills, such as in the use of e-commerce site building tools, critical thinking, communication skills, teamwork, and entrepreneurship. We focus on the practical implications of the project-based teamwork approach in the teaching and learning of introductory e-commerce from a business context perspective. The results of an evaluation indicate that the project-based teamwork approach to teaching e-commerce performs to expectations. Our experience and student evaluations indicate that students like the practical components of the course and are interested in the use of the learning-by-doing approach. We believe that other business colleges with e-commerce curricula will benefit from this approach.

Visualizing Changing Requirements with Self-Organizing Maps

This paper explores categorizing and visualizing changing software system requirements through self-organizing neural maps. We present a field study that explores resulting visualizations and traces requirements through three project phases. The visualization models were applied to an ongoing e-commerce project where evolving business models and changing plans forced a requirements team to continually assess impacts of change. Analysts labeled requirements within twenty-seven input dimensions. Self-organizing maps (SOM) were then generated to cluster requirements and to present visual models of change. SOM enhanced organization and traceability of business issues, use-case documents, and project concerns.

Implementing Electronic Commerce in SMEs

Partwell Limited is a small to medium sized (SME) manufacturing and supply company based in the United Kingdom. This case study discusses the circumstances that led the company to consider the implementation of two Internet Web sites for the purpose of conducting Electronic Commerce (e-commerce). The history and culture of Partwell are described, as are the histories and characteristics of key personnel involved in this e-commerce project. Furthermore, the company’s previous experience with information and communication technology (ICT) is described. Following on from this the process by which e-commerce was introduced into the company is explained. This information provides the background for analyzing the case study. Finally, the case study goes on to show the importance of SMEs to the economy of the UK and identifies the main factors that inhibit SMEs from adopting e-commerce. The tangible benefits and consequences of this e-commerce project are identified.

THE WESTERN NORTH CAROLINA TECHNOLOGY CONSORTIUM: A COLLABORATIVE APPROACH TO BRIDGING THE DIGITAL DIVIDE

Community college presidents face an uphill struggle in preparing their institutions for the rapidly changing technological learning environment. Visionary presidents in rural community colleges are presented with yet another challenge: that of finding themselves on the wrong side of the digital divide. This article describes how presidents of 12 rural community colleges in the mountains of western North Carolina formed a technology consortium to collaboratively address critical technology issues. Integral steps in the joint venture were a combined assessment and planning process authorized by the presidents, formation of the Western North Carolina Technology Consortium, and an e-commerce project designed to meet the needs of small busi-nesses and entrepreneurs in the region. Lessons learned and implications for practice are presented for community college presidents seeking ways to collaborate.

Fuzzy decision support system for risk analysis in e-commerce development

This paper describes the development of a fuzzy decision support system (FDSS) for the assessment of risk in e-commerce (EC) development. A Web-based prototype FDSS is designed and developed to assist EC project managers in identifying potential EC risk factors and the corresponding project risks. A risk analysis model for EC development using a fuzzy set approach is proposed and incorporated into the FDSS. The results of an evaluation indicate that the prototype performs to expectations.

Information Systems Project Abandonment: A Case of Political Influence by the Stakeholders

This paper serves as a stimulus to investigators to examine the role organizational politicsploys in decisions leading to the abandonment of information systems (IS) projects. While prior researchhas identified IS development of IS projects as a highly political process, where stakeholders may bemore concerned about furthering their self-interests than about contributing to the overall success of theproject, there has been little research on identifying the political factors contributing to IS projectabandonment. Our case demonstrates six types of political action that took place that caused an electroniccommerce (e-commerce) proJect to be abandoned. Finally, when analyzing mistakes and their principalcauses, there is one important lesson that we should learn. That is, all organizations make mistakesand there is the potentia/for learning from project abandonment experiences.

Supporting online shopping through a combination of ontologies and interface metaphors

In this paper we describe some results of the Alice project. Alice is an ontology-based e-commerce project which aims to support online users in the task of shopping. Ontologies describing customers, products, typical shopping tasks and the external context form the basis for the Alice architecture. We also build upon two novel interface metaphors originally developed for navigating databases: the Guides metaphor and Dynamic Queries. The Guides metaphor was developed at Apple to reduce the cognitive load on learners navigating a large hypermedia database. Within Alice we use the Guides metaphor to allow online shoppers to interact with the system in a variety of ways. In effect, by choosing these options they are classifying themselves for the purpose of customizing system responses. We discuss the link between Alice Guides and Kozinets’ notion of e-tribes or Virtual Communities of Consumption. Our second interface metaphor Dynamic Queries (coupled with Starfield displays) allows users to very quickly find relevant items by displaying the results of queries, posed via specialized slider widgets, within 100 ms. We have constructed a tool, Quiver, which constructs Dynamic Query interfaces on-the-fly as the result of queries to knowledge models stored on the Alice server.

Measuring Roi in E-Business: A Practical Approach

The research in this article aims to provide an overview of how to calculate the ROI for E-commerce applications so that this information, and the attached ROI Calculator Tool Template, can be used by organizations to reduce the time in preparing the ROI for a project. Although there is much written about ROI, there is not that much said about how to prepare one specifically for an E-commerce project. By reading this article and using the annexed ROI Calculator Tool, any IT group or organization that is going to deploy E-commerce applications will have a starting point for calculating ROIs.