ABSTRACT This article focuses on the ideological discourse of Misvak, one of Turkey's most popular Islamist humor magazines in the 2000s. By analyzing the magazine’s cartoons, it first attempts to reveal the general characteristics and function of humor in Misvak. It then discusses how Islamism is presented as the primary ideological position in the magazine. In order to uncover absences and silences in the discourse, the purpose of the study is also to investigate whether there is discursive parallelism between the magazine and the AKP government by analyzing visual texts while positioning the magazine within debates over hegemony.