The presented article discusses strategies for the innovative development of the practical component of educational programs in educational institutions of the physical culture profile. Scientific and pedagogical workers in their practical activities must use innovative products - the latest technologies that significantly improve the quality of education, in particular in the case of conducting distance learning courses or monitoring students’ knowledge.We believe that the use of information and communication technologies for teaching and assessing students’ knowledge, which creates the basis of information assurance of the quality of education, is an important aspect of reforming the education system in Ukraine, a strategic priority direction of innovative activity.In our opinion, the following elements should be formed for a physical culture specialist who is ready for practical activitieswith the involvement of innovative teaching aids:1) understanding of the content, structure, tasks of the educational process, current educational and educational problemsof the school;2) a clear, civic and social position;3) the ability to organize the goal in a modern, high-quality way, to determine tasks for the lesson;4) the ability to involve a person-oriented approach to the development of the physical abilities of each child according totheir capabilities;5) determination for successful, high-quality work, ability to think outside the box, use of modern technologies, means ofinnovative educational process;6) all-round development of the personality of the future physical culture specialist.We have determined the indicators of the physical education teacher’s readiness for innovative activities:1) thorough knowledge of the theoretical base of the latest pedagogical technologies, knowledge of innovative workmethods;2) awareness of the need to introduce pedagogical innovations in one’s own pedagogical practice;3) willingness to experiment, desire to create one’s own creative tasks, methods and implement them in the educationalprocess;4) readiness to overcome difficulties related to the content and organization of innovative activities;5) mastering the practical skills of mastering pedagogical innovations and showing a desire to constantly improve anddevelop original methods of work.In the presented article, strategies for the innovative development of the practical component of educational programs inthe preparation of a competitive physical culture specialist who are ready for creative pedagogical, scientific, self-educational, and innovative activities have been developed.We believe that the professional readiness of a future teacher in the conditions of a higher education institution willcorrespond to the current level, only when the content, forms and methods of professional, methodical and psychological- pedagogical training are complementary, and there will be an interrelationship of natural-scientific, professional-practical and scientific- research activity of higher education students, which will provide an opportunity to implement the tasks of modern innovative education.