Competitive Media Research Articles

Upaya Surat Kabar Harian Umum Haluan Padang Dalam Mempertahakan Eksistensi Di Era Media Online

The rapid development of information and communication technology has caused a shift in information consumption patterns in society which has resulted in competition in the media industry, one of which is print media, where currently print media not only competes with other print media, but also competes with online media which is much interactive and interactive. efficient. Many newspapers have gone out of business because they failed to maintain their existence amidst the rapid growth of online media. This research aims to determine the efforts made by the Haluan Padang General Daily Newspaper in maintaining its existence in the online media era as one of the oldest conventional media in West Sumatra. This research is descriptive qualitative research which produces descriptive data in the form of writing or speech, as well as the behavior of people being observed. This method is applied to describe and analyze phenomena, events, social activities, attitudes, beliefs, perceptions, thoughts of people individually and in groups. To describe this research using the media convergence theory put forward by Henry Jenkins (2006) in his book entitled "Convergence Culture: Where Old and New Media Collide" there are 3 elements of convergence, namely Computing (data on computers), Communication (communication), and Content ( content material) and Adaptation Me theory. The Haluan Padang General Daily Newspaper has made efforts to maintain its existence by carrying out computer/technology convergence, business convergence, content convergence as well as promotional or personal branding efforts. Through these efforts, Haluan Padang Daily remains relevant and competitive in an increasingly competitive media market. Despite facing various challenges, dedication to providing quality information and strong involvement with the community is the key for print media such as Harian Haluan Padang to continue to survive and face challenges in the future or what is known as the Cultivation Adaptation Theory by George Gerbner in the 1960s as supporting theory.

Media Competition, Multimarket Contact, and Viewpoint Diversity

Media Competition, Multimarket Contact, and Viewpoint Diversity

Change and Development of News Communication in China

This paper discusses the change and development of the field of news dissemination in China, focusing on the far-reaching impact of technological progress, policy adjustments and changes in social demand on news dissemination. With the rapid development of the Internet and mobile communication technology, the form of news dissemination has undergone a fundamental change, gradually shifting from traditional media to new media. This transformation has not only changed the way of information production and dissemination, but also reshaped the audience’s habits of acquiring and consuming information. By systematically analysing these changes and developments, this paper reveals the important impacts of technological advancement drives, policy adjustments and changes in social demands on the development of news dissemination in China, which have promoted the speed and breadth of information dissemination, changed the way of news production, and allowed for increased audience participation, but also intensified media competition. It aims to provide reference for related research and useful insights for news communicators in practice.

Neo-anachronism? The coiled temporalities of South-South media flows

This article mobilizes Jesus Martín Barbero’s magnum opus, Communication, Culture, and Hegemony, towards a better understanding of the contemporary global success of Turkish television drama, known as dizi, in Latin America, the land of the once-mighty telenovela. Hilighting Martín-Barbero’s centrality to my own intellectual project on the transnational connection and transcultural resonances between the Middle East and Latin America, I draw on preliminary fieldwork in Argentina and Mexico, where Turkish dizi have been hits, to revisit Martín-Barbero’s pivotal conceptualization of mediaciones and accounts for forces of global media competition, aesthetic mimicry, and the fundamental problematic of South-to-South relations that got a new lease on life with the success of dizi in Latin America. Ultimately, I probe Martín-Barbero’s “precious anachronism” to elaborate a notion of “coiled temporality” that emerges between different geocultural zones through the consumption of narrative television fiction.

China’s International Communication to the Arab World in the Era of Integrated Media

Abstract The habits of Arab audiences in using media and the development logic of the media industry in the Arab world have undergone major changes in light of the rapid development of information technology, and integrated development between traditional and modern media has become a general trend and a key in international media competitions between world powers. China’s international communication to the Arab world must actively respond to this change. On the one hand, we must understand and strengthen the importance and urgency of international communication to the Arab world from the strategic height of the rise of a great power. On the other hand, we must make efforts at the tactical level by meeting users’ requirements, focusing on the contents, and applying technological innovation.

NATIVE ADVERTISING OF DIGITAL MEDIA:SPECIFICS, TYPES, INFLUENCING POTENTIAL

The article discusses the problems of the development of native advertising as one of the subspecies of communication activity. The promotion of goods and services in the digital age is complicated by the permanently increasing competition of both media marketing strategies and the end-to-end digital technologies they use. The purpose of the article is to study the specifi cs and infl uencing potential of native advertising as an eff ective way to attract and retain the attention of representatives of various groups of the mass audience, which, as it is proved, is extremely relevant for the practice of modern media. The key theoretical basis of the study is the conceptual position on the “natural status” of advertising for the consumer, developed in the works of researchers. By using the service monitoring and Analytics for native advertising (https://spyover.com), but also with the examples, obtained using search engines Yandex, Google, the authors for the analysis were selected in the period 2021–2023 gg. 308 texts. Further, the content performing an informational and entertainment function with a high degree of pragmatism and creativity in the approach to the implementation of the tasks set by the subjects of information activity was systematized by type and taking into account the factors of an individual approach to the consumer. The results of the conducted research include the specifi cation (using examples) of conditions under which not only strategic advertising mechanics are important, but also ways of their implementation through texts. At this stage of the study, the authors note, the eff ectiveness of media activity was assessed as a strictly quantitative interaction with the audience - by the number of views, likes, in some cases - by the number of sales, direct appeals, etc. At the same time, the problem of the mutual infl uence of neuromarketing and native advertising, also stated and partially refl ected in the article, is indicated in the conclusion as one of the most important areas of further development of scientists in the fi eld of native advertising

Impartiality in Public Broadcasting

AbstractImpartiality has been a core principle of public service broadcasting (PSB) in the UK for 100 years. However, it is under growing pressure as audiences increasingly rely on more opinion led content on television and especially online. The hostility towards PSB has been fuelled by politicians and commercial media undermining the value of regulation in the twenty‐first century. The UK regulator, Ofcom, has offered a flexible approach to oversight which the authors argue may have contributed to further confusion over what impartiality is, and its value in a competitive media environment. Greater independence, accountability and transparency—for both broadcasters and regulator—are suggested to be vital to maintaining the value of impartiality in PSB.

PROMOSI PERPUSTAKAAN MELALUI KEGIATAN PERLOMBAAN DI PERPUSTAKAAN UMUM KOTA PAYAKUMBUH

Abstract The main problem in this thesis is to find out the procedures for implementing library promotion and what results the library gets after carrying out library promotion through media competitions at the Payakumbuh Public Library. The purpose of this study is to find out the competition activities held by the Payakumbuh City Public Library and how the Payakumbuh City Public Library seeks existing constraints to carry out competition activitie This type of research is descriptive qualitative. Data collection techniques through observation, interviews with librarians, employees and users at the Payakumbuh City Public Library, and documentation. Data analysis techniques start from data reduction, data presentation and drawing conclusions. Guaranteeing the validity of the data in this study uses source triangulation.Based on the results of the research, (1) the Public Library of Payakumbuh City conducts competition activities to support library promotion activities and attract the public to come to the library, routine activities are held every year, namely story telling competitions and poetry reading competitions. (2) after carrying out the competition activities the results obtained by the Payakumbuh City Public Library were that the community knew about the existence of the library so that it increased interest in visiting the community to come to the library, increasing the literacy of the community around the library. (3) the constraints faced by the library, namely in terms of inadequate human resources, funds (budget) that are not in accordance with the expected plan to carry out activities so that the Payakumbuh City Public Library reduces the quota of participants who take part in competitions, and inadequate library facilities so that efforts carried out by the library involving all employees of the Payakumbuh Public Library, as well as in terms of facilities the Payakumbuh Public Library rented tents and stages for performances

Exploring the relationship between corporate networks and varieties of media capture

Large corporations and media companies can form corporate networks through directors who hold positions on multiple boards, potentially enabling business elites to influence the media. This article investigates the relationship between corporate networks and media capture in two Latin American countries. We performed a network analysis of interlocking directorates to uncover these corporate networks, and conducted in-depth interviews with elites to identify two varieties of media capture: coordinated and competitive. Our findings indicate that media companies embedded in cohesive corporate networks are subject to coordinated media capture, whereas media outlets in fragmented corporate networks experience competitive media capture.

Digital infrastructure, ultra-fast broadband, and citizenship in the Gigatown competition in the South Island, Aotearoa New Zealand

ABSTRACT Gigatown (2013–2014) was a joint initiative between the telecommunications company Chorus and the New Zealand government to award a town ‘The fastest internet in the Southern Hemisphere’ through a social media competition. Gigatown involved the production, by participating towns, of social media content that demonstrated the economic and other benefits of ultra-fast broadband and gigabit connectivity. This paper argues that the competition’s logics are biopolitical in the valorization of citizenship as tied to social media and information and communications technologies (ICT) proficiency. Focusing on the South Island city of Dunedin, and drawing on the conceptual framework of somatechnics for understanding the embodied relationship between governance and technology, I show how the competition somatechnically positions residents as consumer-citizens whose social media proficiency and digital labour facilitate their participation in policy planning and development. In order to meet infrastructural planning priorities for the penetration of ultra-fast broadband into business and consumer domains, the competition incited and relied on residents’ civic love and volunteer labour for their city’s future. Such labour is ‘spaced-off’ as de-materialized and de-territorialized, construed as something done for fun in spare time, which left some participants experiencing burnout in their somatechnical embodiment of active digital citizenship.

Strategi Program Acara Dakwah untuk Meningkatkan Eksistensi di Media Televisi

In today's information and technology era, television media has a very important role in shaping opinions and influencing people's views. The existence of da'wah programs on television media is not only about increasing the number of impressions, but also how these programs can really permeate and have a positive impact on society. Therefore, the strategy of da'wah programs in television media requires special attention and in-depth study. The method in this article uses a literature study, which is a method with data collection by understanding and studying theories from various literature related to the research. From the results of the research, an attractive and quality program strategy is very important to increase the existence of da'wah programs on television media. In addition, cooperation with related parties and promotion through social media can also help increase the number of viewers. In the increasingly fierce competition of television media, da'wah programs must continue to innovate and adapt to technological developments and viewers' needs in order to remain effective in delivering da'wah messages. The effectiveness of da'wah programs on television media can be influenced by various factors. Therefore, several strategies can be used in da'wah programs on television media with a focus on how to improve the existence and effectiveness of da'wah messages.

Issue Introduction | Decoding the Echo Chamber: The Proliferation and Impact of Fake News in Arab Media Post-Arab Spring

In our information-driven society, individuals increasingly consume news instantly via online platforms, including news websites, social media, blogs, and forums. In particular, social media platforms have become fertile ground for the proliferation of fake news, where false information is produced and widely disseminated, often from untraceable IP addresses (Shae and Tsai 2019). These platforms serve as near-perfect conduits for spreading news to a vast audience, given their ability to attract followers. Consequently, the emergence of viral content or 'hotspots' has facilitated the rampant spread of fake news in cyberspace (Dice 2017; Shae and Tsai 2019). This trend has significant implications for global media industries. News editors who receive information via social media often have limited capacity to verify its authenticity, as they might with traditional sources. The task of distinguishing real news from fake becomes increasingly intricate and demanding in the highly competitive media landscape. Various media platforms have started to select and publish posts, comments, and articles from an array of sources without sufficient verification (Wilding and Fray 2018). As a result, assessing the credibility of information has become immensely challenging due to the sheer volume of news, the fragmentation of sources, and the prevalence of biased social cues.

Book Marketing in Nigeria: Appraising the Role of Digital and Social Media Innovations

Nigeria’s huge population assures a ready market for books, setting the stage for a virile book publishing industry. However, the book industry has been characterized by some anomalies, including the shortage of tertiary level textbooks and the non-availability of books in professional fields like medicine, engineering and technology. Although the situation has improved considerably over the years, the emergence of digital technologies has set the tone for competition in consumer media markets, with book publishers struggling to gain competitive advantage through digital media adoption. Past studies record various approaches to repositioning the Nigerian book publishing industry for growth and development through the adoption of various forms of digital publishing innovations. However, there is a knowledge gap on the role of social media innovations in the prevailing business-to-consumer (b2c) book market environment in Nigeria. A review of extant literature reveals that the book market in Nigeria has been greatly influenced by the demand for educational materials, especially textbooks for primary and secondary level education. It is established that to expand and grow a virile book publishing industry, Nigerian publishers need to open up new book markets and deploy digital and social media innovations to attract new customers, develop relationships, and increase awareness.

Comparative study of Riau Pos and the Star Media implementation in convergence continuum

In this day, media competition using technologies is competing to provide and reach the reader. Technologies are developing, and every medium has its own way of growing its activities. This study uses a qualitative method with the Continuum Convergence theory belonging to Daily, Demo, Spillman, and the management concept. The subjects in this study are two media companies named Riau Pos and The Star that compared to understand how media has been carrying out the implementation of Continuum Convergence to maintain its existence in the phenomena that occur, as well as see how the management side and compare it with other media implementation. This research found that Riau Pos and The Star have some differences and similarities in their implementation of continuum convergence. Point out how Riau Pos and The Star differ in managing social media and integrating the technologies.

ISLAM IN KAZAKHSTAN UNDER THE CORONAVIRUS PANDEMIC CONDITIONS: “TESTING” WITH MEDIATIZATION

The article is devoted to the study of the impact of the coronavirus pandemic on the functioning of Islamic institutions in Kazakhstan. The COVID-19 pandemic gave a new impetus to the mediatization process of Islam in Kazakhstan, resulting in the transfer of most of the Spiritual Administration of Muslims of Kazakhstan (SAMK) and its subdivisions’ activities to the Internet and media space, excluding religious rituals. The authors argue that the use of new media technology had a substantial impact on the activities of official Islamic structures in Kazakhstan, becoming a ‘test’ of mediatization, based on the concepts of ‘mediatization’ of religion by S. Hjarvard and ‘network religion’ by H. Campbell. The authors show that the SAMK, which represents ‘traditional Islam’ in Kazakhstan, is currently involved by the state as a mediator for outreach work among the population for the purpose of reducing social tension and promoting official state discourses on various social issues. The SAMK’s mediation function in the context of the coronavirus pandemic is to explain and substantiate, from an Islamic perspective, the government’s unpopular decisions to close mosques during the state of emergency and the subsequent ban/restriction of collective prayers in religious institutions. The authors identified the discourses produced by the SAMK under quarantine conditions and broadcast on its media platforms and messengers based on a content analysis of the Muftiat’s website and social media pages. The content posted in the media by official Islamic structures demonstrated the intertextuality of state institutions’ official discourse and the SAMK’s discourses, legitimizing government decisions by appealing to Islamic values. Support for state-imposed emergency and quarantine restrictions, the discourse of Islam as a religion of purity, the discourse-call for Muslim unity, and the discourse on the importance of charity were among the dominating discourses. Interviews with the mosque’s imams and ministers made it possible to hear the voices of Muslim clergy who interacted with the local population (in particular, the benefits and drawbacks of new forms of work from their perspective were revealed), as well as show how they passed the ‘test’ of mediatization. In a decentralized and competitive media space, such a consequence of mediatization as a shift of religious authority from traditional Islamic structures to new influential religious actors, including both promoting SAMK discourses and expressing alternative positions based on their reading of Islam, was given particular attention. The pluralization of religious authority in the discussion of the media agenda shaped by the issues of Muslims in the context of the pandemic had caused a conflict of interpretations. In general, the ‘test’ of mediatization resulted in strengthening the SAMK’s activities to adapt new media technology, in the production of new initiatives, such as the electronic muftiat, and the advancement of new requirements for the competencies of imams.

Streaming media business strategies and audience-centered practices: a comparative study of Netflix and Tencent Video

Abstract Purpose This comparative study of streaming services in different cultural and economic contexts shows how they optimize the user experience by improving recommendation algorithms, upgrading infrastructure, and developing global services, in responding to the crisis of losing subscribers. Method We use analysis of industry documents to demonstrate how different approaches to streaming video business value user-generated data and reconstruction practices. Findings There is already a similar trend among global streaming platforms to create a pan-media entertainment & cultural service by increasing revenue streams and merchandise offering categories, as well as keeping subscriptions and attracting more viewers in the long run. Practical implications The study displays how streaming platforms with SVOD, AVOD, and Mix-funded modes are changing their business strategies in the current hyperinflationary and increasingly competitive media market, updating how they create user-centered practices in search of ultimate commercial success. Social implications It also illustrates how different commercial streaming service formats end up with similar solutions to the challenges. Originality/value The study is a comparative analysis of the streaming phenomenon as it happens in real-time, complementing the observation and evaluation of the latest updates in the streaming industry and predicting the future trends of global brands in the digital ecosystem under different commercial and cultural logics.

Professional Training of Employees in Media Organizations in Serbia and Its Implications on Career Development

This paper examines the existence of the need and willingness of media companies in Serbia to organize professional training for their employees, with the aim of improving their knowledge and skills and for the sake of their career growth, analyzed in the context of business sustainability, as well as the sustainability of human resources in a very competitive media industry. The main purpose of the paper is to determine the relationship between professional training for media professionals and their career growth. It looks into the subjective assessment of the need for training, the subjective assessment of the usefulness of training, and organizational support related to training and development in order for media professionals to achieve career growth. A correlation study was conducted on a sample of 150 media professionals using three scales of a job training and job satisfaction survey questionnaire to determine the subjective assessment of the need for professional training, the subjective assessment of the usefulness of professional training and organizational support to training, while a modified organizational career growth scales questionnaire was used to determine career growth. Research results confirmed that employees believe that additional training has an impact on the development of their career, as well as that attending additional training has a positive effect on their career growth. This paper provides useful guidelines for company management regarding professional training and its implications on career growth, theoretical and practical implications, as well as suggestions for future research.

Engineered Binding Microenvironments in Halogen Bonding Polymers for Enhanced Anion Sensing.

Mimicking Nature's polymeric protein architectures by designing hosts with binding cavities screened from bulk solvent is a promising approach to achieving anion recognition in competitive media. Accomplishing this, however, can be synthetically demanding. Herein we present a synthetically tractable approach, by directly incorporating potent supramolecular anion-receptive motifs into a polymeric scaffold, tuneable through a judicious selection of the co-monomer. A comprehensive analysis of anion recognition and sensing is demonstrated with redox-active, halogen bonding polymeric hosts. Notably, the polymeric hosts consistently outperform their monomeric analogues, with especially large halide binding enhancements of ca. 50-fold observed in aqueous-organic solvent mixtures. These binding enhancements are rationalised by the generation and presentation of low dielectric constant binding microenvironments from which there is appreciable solvent exclusion.

Engineered Binding Microenvironments in Halogen Bonding Polymers for Enhanced Anion Sensing

AbstractMimicking Nature's polymeric protein architectures by designing hosts with binding cavities screened from bulk solvent is a promising approach to achieving anion recognition in competitive media. Accomplishing this, however, can be synthetically demanding. Herein we present a synthetically tractable approach, by directly incorporating potent supramolecular anion‐receptive motifs into a polymeric scaffold, tuneable through a judicious selection of the co‐monomer. A comprehensive analysis of anion recognition and sensing is demonstrated with redox‐active, halogen bonding polymeric hosts. Notably, the polymeric hosts consistently outperform their monomeric analogues, with especially large halide binding enhancements of ca. 50‐fold observed in aqueous‐organic solvent mixtures. These binding enhancements are rationalised by the generation and presentation of low dielectric constant binding microenvironments from which there is appreciable solvent exclusion.

News Production Management of CekFakta in Dealing with Hoax Outbreak Information on the Social Media

In the digital era, the competition of mass media leads to the practice of media economy as well as creativity in presenting news content. On the other hand, the mass media are challenged to deal with hoaxes. This study aims to find out how the management of news production at Tempo through the CekFakta page. This study uses qualitative methods with content analysis data collection techniques and in-depth interviews. Data collection through interviews with CekFakta journalists, article documentation and literature studies since 2021. The results of this study reveal that there are three important aspects that determine news products, namely the format, quality and content leverage. In terms of format, the news on the CekFakta page has a specificity conclusion the information circulating is true or not. There are three charts that make up the body of fact-checking news, first introduction to the viral information, secondly an explanation of the method of finding the truth of the information and the third stage is conclusions related to the information being studied. Consumer can understand easily the content of the information with the guide. In terms of quality, Tempo has a methodology that becomes the basic guideline for journalists to make news. The benefit aspect is done by disseminating the news through social media. In practice, to achieve these three aspects, fact-checking journalists work with the help of tools obtained through collaboration with external participants. In the era of media industrialization, the news agency has become a company that aims to make a profit. News, as a product of mass media companies must also be designed in such a way as to generate profits. Thus, the practice of journalism must also be adapted to the times. Fact-checking journalism exists not only to improve the quality of information, but also to bring financial benefits to the company.