Community Tourism Research Articles

Development of a guideline for OTOP Nawatwithi tourism community enterprises in Udon Thani, Thailand

Development of a guideline for OTOP Nawatwithi tourism community enterprises in Udon Thani, Thailand

Sustainable Tourism Management in Post Pandemic: LessonLearned from Ponggok Village Tourism Community Governance

Sustainable Tourism Management in Post Pandemic: LessonLearned from Ponggok Village Tourism Community Governance

Mechanism of change in residents’ subjective well-being in rural tourism communities: The turning point of happiness from the development stage to the consolidation stage

Mechanism of change in residents’ subjective well-being in rural tourism communities: The turning point of happiness from the development stage to the consolidation stage

Laviosing: Virtual Reality (VR) 360 0 Videos as A Marketing Strategy Promotion of Village Tourism

360-degree virtual reality (VR) video is used in tourism marketing but is still uncommon in Indonesia. This technology is viewed as an efficient tourism marketing strategy since it provides users with an immersive, enjoyable, and unforgettable experience that cannot be attained through other conventional media. Osing Tourist Village in Banyuwangi Regency is one of the tourist villages that has utilized 360-degree video as a marketing tool. Hence, it is essential to test the marketing effect of deploying VR 360 based on virtual reality and then move to consumers’ tourism-related buy intentions. This study investigates the experiential marketing variables influencing a person’s decision to visit Osing Tourist Village extensively. Sensing, emotion, thought, and action were the factors used in this study. A total of 178 participants aged 20 to 55 years were surveyed. This study used the Partial Least Square (PLS) data analysis technique. The results indicated that the determinant variables of experiential marketing (sense, feel, think, and act) had a considerable and beneficial impact on visitors’ purchase intentions. The ramifications of this study can be utilized as a point of reference for future research so that the use of virtual reality (VR) 360-degree videos can be implemented in many additional Indonesian tourist communities.

An Empirical Study on the Tourist and Local People Perspectives of Destination Competitiveness for Rural Tourism

This paper attempts to probe the impact of marketing of rural tourism in Kuala Selangor, rural tourism can help in shaping our society. It can have both positive and negative impacts on rural tourism as well as village communities. There is a scope of rural tourism in Kuala Selangor. The government should encourage private enterprises such as the villager community itself to promote tourism in rural areas. For developing the rural tourism, we need to understand the rural environment, demography, socio culture, economic and political background of the place. How we can involve the rural people to enhance their socio-economic condition. To develop a strategic marketing plan for rural tourism. This also to ensure the economic for the community inside the Kuala Selangor is going well when they promote their Village to tourist. We must understand the target customer needs and wants and how to match it with our rural infrastructure. Rural tourism can develop a win-win situation for both the rural and tourist communities.

Penyelenggaraan Festival Gandrung Sewu dan Pengelolaan Taman Gandrung Terakota Banyuwangi Sebagai Wisata Unggulan

The development of tourism in Banyuwangi Regency since 2003 was marked by the emergence of the Gandrung Dancer mascot which was later created by the Banyuwangi Terracotta Infatuated Park as a new icon of tourism which is quite instagenic in Banyuwangi. This paper seeks to explore the existence of the Terracotta Infatuated Park qualitatively descriptive with data sources from interviews, observation, and documentation, then supported by appropriate references to be analyzed with the 4A component namely Attractions, Accessibility, Amenities, and Activities to find out whether its existence is worthy of being used as an object featured tour. The results of the study indicate that the existence of the Terracotta Infatuated Park has been managed properly and deserves to be a leading tourist attraction. This object is unique because of the concept of arranging the statues of the Gandrung Dancer made of clay/pottery with its philosophical value. In addition to this, holding the Gandrung Sewu Festival as a tourist attraction has proven to be able to attract tourist visits when the festival is held, thereby increasing the welfare of the tourism community.

FACTORS AFFECTING COMMUNITY PARTICIPATION IN KHMER FESTIVAL TOURISM DEVELOPMENT IN MEKONG DELTA, VIETNAM

Abstract: The Mekong Delta has rich and diverse tourism resources, it is also a long-standing residence of the Khmer community with a specific culture. Exploiting community-based tourism from festivals will contribute to preserving ethnic and cultural identities, eradicating poverty, and improving people's living standards in the region. The objective of this study was to examine the factors affecting the community's participation in the development of Khmer festival tourism in the Mekong Delta, Vietnam. The research methods used include descriptive statistics, exploratory factor analysis, and regression analysis. The data was collected from the results of a survey of 1258 travelers to the Mekong Delta. SPSS 20, and AMOS 24 software are used to analyze and evaluate the scale and test hypotheses. The research results show that the factors affecting the community's participation in the development of Khmer festival tourism in the Mekong Delta include (1) Economic benefits; (2) Cultural and community; (3) Resources of tourism; (4) Policies for the development of community tourism; (5) Community environment; (6) Tourism products and services. Some contents were discussed, proposed solutions with governance implications to attract community participation in the development of Khmer festival tourism in the Mekong Delta, Vietnam.

Satisfaction of Tourism Communities in World Heritage Sites Based on Residents’ Perceptions—Study Area of Mount Sanqingshan National Park, PRC

Tourist communities have enjoyed the benefits of tourist development in various regions and have paid the associated costs, resulting in different attitudes towards tourism development in World Heritage Sites. On this basis, this study takes the Mount Sanqingshan National Park, a World Natural Heritage site, collects 330 examples of perceptions of residents of tourism communities, relies on social exchange theory and community participation theory, uses structural equation modeling as a technical methodology, and constructs a conceptual model, including perceived benefits and costs, community satisfaction, and place attachment as mediating variables from the view of tourism’s social, economic, environmental, and heritage protection impacts. The study shows that: first, the perceptions of benefits have a significant positive influence on place attachment and community satisfaction; second, the perceived cost has a significant negative influence on place attachment, and a negative influence on community satisfaction does not hold true; third, place attachment has a full mediating effect on tourist cost perception and satisfaction, a partial mediating effect on tourist benefit perception and satisfaction, and a significant positive effect on community satisfaction. Finally, we propose the ‘SHE-ABC’ framework of WHS tourist community satisfaction based on the perspectives of heritage tourism impact perception and place attachment. The results of the study have theoretical value and practical guidance to sustainable development, tourist industry, and community management of World Heritage Sites.

Impacts of Social Capital on Community-Based Tourism Development: A Case Study in Binh Dinh Province, Vietnam

The study analyzes the effects of social capital on community-based tourism development in Binh Dinh province. A survey of 302 locals living in community tourism destinations was conducted. The study used exploratory factor analysis and multivariate regression model. The results show that four variables, including trust, reciprocity, norms, and cooperation, have a positive effect on community-based tourism development. Networking negatively affects community-based tourism development in Binh Dinh province. Additionally, trust is the factor that has the greatest impact on the growth of community-based tourism.

Risk Perception of COVID-19 as a Cause of Minority Ethnic Community Tourism Practitioners' Willingness to Change Livelihood Strategies: A Case Study in Gansu Based on Cognitive-Experiential Self-Theory.

This study based on the cognitive-experiential self-theory, with risk attitude as the mediator and livelihood capacity as the moderator, explores the mechanism of the effect of risk perception of COVID-19 on minority ethnic community tourism practitioners' willingness to change livelihood strategies. Taking 423 tourism practitioners from five minority ethnic tourism communities as the objects of investigation in Gansu Province, China. This paper empirically tests the theoretical model by using Amos and SPSS. The results indicated the following: Risk perception of COVID-19 has a significant positive impact on the willingness of minority ethnic community tourism practitioners to change their livelihood strategies. Risk attitude partially mediated the relationship between risk perception of COVID-19 and willingness to change livelihood strategies. Livelihood capacity negatively moderated the relationship between risk perception of COVID-19 and willingness of minority ethnic community tourism practitioners to change their livelihood strategies. Livelihood capacity also negatively moderated the mediation effect of the relationship between risk perception of COVID-19 and willingness to change livelihood strategies. Based on the research conclusions, it provides theoretical guidance and practical enlightenment for minority ethnic community tourism practitioners on how to improve the stability and sustainability of their livelihoods through the adjustment and transformation of livelihood strategies in the post-epidemic era.

Exploring the Case: Visitor Information Centres and Millennial Travellers: Remaining Relevant in a Digital Era

Introduction Visitor usage of visitor information centres (VICs) has significantly declined during the past decade due to the increasing use and popularity of online information sources. The immediacy and accessibility of online information has resulted in tourists relying primarily on this source of information both prior to and during the travel experience. This is an issue due to the many benefits that VICs provide to business suppliers, local communities and tourists. This case study reveals the perceptions that the digital generation ‘millennials’ have of VICs, in terms of the relevance of such facilities in their digital world. The case follows with recommendations that can help enhance the appeal and relevance of VICs to this important consumer cohort and assist VICs to continue delivering the many benefits such centres offer to both tourists and the tourism community.

Tourism community detection: A space of flows perspective

The “space of flows” theory, emphasizing the exchange of information and movement of matters at the time-space level, provides a new scientific perspective for deepening the study of interactive networks of tourism destinations. By linking tourism flow data with network scientific approaches, this study identifies several tourism communities, sheds light on their internal relations and then explores the driving factors. The results show that the Yangtze River Delta urban agglomeration includes 7 actual and 6 potential tourism communities. There are significant differences in the characteristics of tourism flow within and across these communities, indicating that an accurate prediction of regional tourism demand should pay attention to the spatiotemporal attributes of flow elements. Moreover, the roles of informatization and government behavior in forming destination networks should be highlighted among the driving factors of tourism communities. The implications of tourism community detection for integrated development of regional tourism are finally discussed.

관광분야 커뮤니티 비즈니스의 연구 내용에 관한 고찰 : 언어네트워크 분석을 통한 탐색적 접근

This study analyzed the contents of current tourism community business research by paying attention to tourism-related community businesses among many types of community businesses being studied in Korea. Among the studies on community business, a language network analysis was conducted to analyze keywords based on the research contents by selecting papers related to tourism. As a result of the analysis, the central keywords in the research method were case studies, visit surveys, questionnaires, literature studies, and interview surveys. In addition, the main keywords in the research contents were rural areas, tourism villages, sustainability, resident participation, and regional revitalization. Taken together, it can be seen that the forms of introducing tourism projects in rural areas are being explored to revitalize the region. However, there is a lack of research content in the form of converting the profits of the business, which is a core concept of community business, into jobs or returning them to public services in the community. In Korea, as research related to the tourism community business remains in its early stages, various studies by various researchers need to be attempted in the future. Especially, research on how to return profits to the community needs to be continued in the future.

Community Tourism Strategic Planning—Convergent Model Proposal as Applied to a Municipality in Mexico

The planning of tourism activity in the global context has generally been short-term and without inclusion of local communities. This situation has affected the territorial identity and the use of tourist activity itself as a development strategy both globally and locally. In the search for balance, community tourism emerges as a link between economic activity and community participation in a context of changes and new challenges. The objective of this research project was to propose a model built from the theoretical review that shows the convergence between the variables of strategic planning and community tourism applicable to local contexts. The methodology applied focused on the inductive method, with a descriptive and propositional scope. Two types of data collection instruments were developed and applied: a semi-structured interview guide and a questionnaire. The exercise was carried out in a tourist municipality in Mexico and the results reflect the deterioration of territorial identity and social cohesion. Therefore, it is essential to promote the re-evaluation of natural, cultural, and historical resources. Likewise, it was concluded that the proposed model is a diagnostic tool and generator of strategies for community tourism.

Wastewater monitoring in tourist cities as potential sentinel sites for near real-time dynamics of imported SARS-CoV-2 variants

Wastewater-based epidemiology (WBE) complements the clinical surveillance of severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) and its variants' distribution in populations. Many developed nations have established national and regional WBE systems; however, governance and budget constraints could be obstacles for low- and middle-income countries. An urgent need thus exists to identify hotspots to serve as sentinel sites for WBE. We hypothesized that representative wastewater treatment plants (WWTPs) in two international gateway cities, Bangkok and Phuket, Thailand, could be sentineled for SARS-CoV-2 and its variants to reflect the clinical distribution patterns at city level and serve as early indicators of new variants entering the country. Municipal wastewater samples (n = 132) were collected from eight representative municipal WWTPs in Bangkok and Phuket during 19 sampling events from October 2021 to March 2022, which were tested by reverse transcription-quantitative polymerase chain reaction (RT-qPCR) using the US CDC N1 and N2 multiplex and variant (Alpha, Delta, and Omicron BA.1 and BA.2) singleplex assays. The variant detection ratios from Bangkok and Phuket followed similar trends to the national clinical testing data, and each variant's viral loads agreed with the daily new cases (3-d moving average). Omicron BA.1 was detected in Phuket wastewater prior to Bangkok, possibly due to Phuket's WWTPs serving tourist communities. We found that the Omicron BA.1 and BA.2 viral loads predominantly drove the SARS-CoV-2 resurgence. We also noted a shifting pattern in the Bangkok WBE from a 22-d early warning in early 2021 to a near real-time pattern in late 2021. The potential application of tourist hotspots for WBE to indicate the arrival of new variants and re-emerging or unprecedented infectious agents could support tourism-dependent economies by complementing the reduced clinical regulations while maintaining public health protection via wastewater surveillance.

A comparison of tourism-related stressors experienced by residents of three island destinations

Resident stress has emerged as a problem in many tourism communities. However, little is known about differences in resident stress across diverse destinations. This research gap is addressed by comparing stressors experienced by residents of three global island destinations of O’ahu, Hawaii, U.S., Falmouth, Jamaica, and São Miguel, Azores, Portugal. These three island tourism destinations have diverse tourism types and differing levels of tourism development along the tourism area life cycle (TALC). The ‘Travel Intensity Indices’ (TII) were used to evaluate tourism development inflection points and determine stage of the TALC for each destination. Thematic analysis of open-ended responses about stressors experienced by residents revealed that in the early stages of tourism development, residents experience stress related to physical changes to their community. In later stages of development, residents experience stress related to the presence of tourists in their community. The type of tourism present in the community also played a role in resident stress, with cruise tourism creating a unique set of stressors. The implications of above findings have two sections. Theoretically, examining resident stress in diverse destinations expands the application of stress theory in the tourism context and begins to establish destination level characteristics that influence resident stress. These findings also extend the application of TALC model to the health and wellness of residents’ vis-a-vis the stress they experience. Practically, exploring similarities and differences across these destinations can inform destination developers and managers of the potential stressors that residents may be experiencing that are unique to their level and type of development.

The role of social communities in tourism: creation and support of a territorial brand

The role of social communities in tourism: creation and support of a territorial brand

The Impacts of Offshore Wind Farms (OWFs) on Local Tourism and Recreation -- Evolving Lessons from Practice

The article examines the nature of impacts of the rapidly growing Offshore Wind Farm (OWF) industry on tourism and recreation in coastal communities, especially in the UK. The multi-methods research approach includes reviews of literature, content of OWF Environmental Statements (ESs) for predicted impacts, recent practice for actual impacts, and the use of mitigation and enhancement measures. Findings from literature indicate that the overall impact on tourism appears relatively benign, and sometimes positive. The UK ES review identified tourism as an important topic, identifying mostly no/negligible predicted negative impacts, and some examples of predicted positive impacts. There is limited use of enhancement measures, including visitor centres and boat trips, and a previously under-reported use of developer community benefits funding for local area recreation and tourism facilities. Recommendations include early engagement with the community, developer long-term commitment to mitigation and enhancement measures, plus monitoring of tourism and recreation impacts over time.

Pelatihan Kepemimpinan dan Peranan Pokdarwis Dalam Pengembangan Wisata Pulau Putri di Kabupaten Karawang

The Tourism Awareness Group (POKDARWIS) needs to be formed in SegarjayaVillage, Batujaya District, Karawang Regency, West Java with the aim of optimizing thepotential of the village. In Pokdarwis, leadership is needed that can move all members, so thatall people realize the magnitude of the tourism potential which in the future can increaseresidents' income. This group can be a forum for residents to develop their area as a touristvillage. can be an implementation method to foster a leadership spirit and move Pokdarwiscarried out by gathering community leaders and especially young people to be givenunderstanding and to be able to create creative things in their villages which have the naturalpotential of Pulau Putri beach, ancient temples, and typical processed products. JembretTerasi. Another thing to do is work with the Tourism Community in Karawang Regency tointroduce and help promote tourism in Segarjaya Village. The result of the activities carriedout was the growing awareness of the importance of empowering tourism potential inSegarjaya Village. In addition, the tourism community presented can introduce tourism inKarawang more broadly through its media. As a result, tourists on the Putri Island beach haveincreased. Putri Island Tourism Beach and Educational Tourism (Making Jembret Terasi)which can be packaged into attractive tour packages in the future. Tourism is stretched, thepeople's standard of living increases.

Evaluasi Pelaksanaan Peraturan Daerah Nomor 6 Tahun 2014 Tentang Rencana Induk Pembangunan Kepariwisataan Kabupaten Pandeglang Tahun 2015-2025 (Studi Kasus Pada Objek Wisata Air Panas Cisolong, Kecamatan Kaduhejo, Kabupaten Pandeglang)

The focus of this study is the Evaluation of the Implementation of Regional Regulation Number 6 of 2014 concerning the Master Plan for Regional Tourism Development in 2015- 2025 (Case Study on Cisolong Hot Spring Tourism Object, Kaduhejo District, Pandeglang Regency). Identifying the problem is the lack of infrastructure for tourism public facilities, the weak empowerment of the tourism community in Cisolong tourist attractions as tourist actors and the lack of optimal tourism promotion carried out by the Pandeglang Regency Government. The formulation of the problem is how to evaluate the implementation of regional regulations. The theory used in this study uses the theory of policy evaluation criteria according to Leo Agustino (2020: 195). This research uses descriptive research methods with a qualitative approach. The results showed that the Evaluation of the Implementation of Regional Regulation Number 6 of 2014 on the Cisolong hot spring tourist attraction has not been carried out optimally because in the implementation of regional regulations there are still shortcomings in governance in tourist destinations, then traction, accessibility to bags, amenity and promotion that have not been maximized and budget constraints, weak the role of tourism human resources in the tourism industry in Pandeglang Regency. Recommendations that can be given are to carry out more optimal destination management by cooperating with the community and the private sector, conducting continuous training and coaching, strengthening tourism promotion and improving tourism attractions, accessibility and amenity.