Chinese Medicine Culture Research Articles

Research on the service design strategy of youth health tea based on system innovation

Taking the improvement of youth health problems as an entry point, it provides new ideas for social responsibility linkage, user experience optimization, and brand innovation in youth wellness tea business operations. Analyze youth consumption and health characteristics through desktop research, and conduct user research on health-supporting youth. Based on the ecosystem map model, analyze the existing health tea product service system, and extract the linkable contact points between the constituent elements of the health tea service system and social responsibility. Based on system innovation thinking, Chinese medicine culture, and user needs, the youth health tea service system is designed. The service principles of lightness, specialization, emotionality, individuality, and palatable, the co-creation of the youth health tea service model by the government, enterprises, universities, and users, and the system innovation strategy of emotional consumption experience and multi-dimensional brand identification are proposed. It provides a reference value for the construction of health tea service within the university community.

Origin of Traditional Chinese Medicine in Cuba in the 19th Century from Its Main Exponents and Some Notable Medical Descendants in the 20th Century

The Cuban people are made up of three major migratory currents, the Chinese are one of them. They brought their culture, the methods, and procedures of traditional Chinese medicine (TCM) in the 19th century. Few were able to return and so they created families in Cuba; some of their descendants dedicated themselves to medicine. In order to investigate the practices that were predecessors of TCM in Cuba in the 19th century, a qualitative phenomenological research was carried out, reviewing what was published by various sources, applying documentary analysis, logical historical analysis, abstraction, synthesis, and systematization of the results on the regularities of the work and human behavior of Chinese doctors in the Cuban 19th and 20th centuries. This made it possible to identify six Chinese doctors in the 19th century in Cuba who gave rise to the beginning of some practices of TCM in Cuba, and five from the 20th century, descendants of coolies who dedicated themselves to other specialties of medicine. It was found that despite their geographical and time disperse, they were all notorious for their outstanding professional and human behavior, with a trail of accumulated successes in achieving “almost the impossible” with the patient. They have left their mark on Cuban culture.

Research on the Cultural Communication of Traditional Chinese Medicine Based on International Chinese Teaching

As a part of China's excellent traditional culture, the concepts of "unity of heaven and man", "benevolence" and "harmony" contained in the culture of Chinese medicine fully demonstrate the profound philosophical thinking of the Chinese nation, which is inherited from the Chinese traditional culture. The concepts contained in Chinese medicine, such as "the unity of heaven and man", "benevolence and benevolence" and "the harmony of the middle", fully demonstrate the profound philosophical thinking of the Chinese nation, and are inherited from the excellent traditional Chinese culture. In addition, Chinese medicine culture also occupies an important position in the cultural teaching of international Chinese language teaching together with other traditional cultures, such as tea culture, Peking Opera culture, festival culture, etc. However, due to the fact that the dissemination of Chinese medicine culture focuses on acupuncture and moxibustion, health care therapies, narrow dissemination area, and low degree of acceptance, etc., the cultural values promoted by Chinese medicine culture are only on the surface and have not been effectively disseminated. Therefore, it is necessary to analyses the problems that hinder the dissemination of Chinese medicine culture and put forward corresponding solution strategies for the development of Chinese medicine culture dissemination in international Chinese language teaching.

Cross-cultural Communication of Traditional Chinese Medicine under the Background of the Belt and Road Initiative —A Case Study of Central and Eastern European countries

With the effective implementation of the Belt and Road Initiative, Chinese culture has been accepted by more and more Central and Eastern European countries, and has further promoted political, economic and cultural exchanges and cooperation among these countries. As an important part of Chinese culture, traditional Chinese medicine (TCM) has become a channel of cultural exchange, and has been paid more and more attention. However, in general, the development and scale of traditional Chinese medicine in central and Eastern Europe are far smaller than that of the United States, Canada and Japan, and Australia as well as Western European countries, such as the United Kingdom, France and the Netherlands. Therefore, it is necessary to promote traditional Chinese medicine to CEE in order to further spread traditional Chinese medicine culture and open up more opportunities for cooperation.

Analysis of the Current Situation and Countermeasures of Cross-border Communication of Chinese Medicine Culture in the Context of Big Data

Abstract This paper firstly analyzes the problems of poor effect and translation recognition effect of cross-border communication of Chinese medicine culture. And countermeasures are proposed according to the current situation, and the LDA text model is introduced. Secondly, the LDA model is improved, the method of changing the rate according to the number of topic transfers is applied, and the topic distribution is updated according to the number. Then the functional and holistic framework of the platform is structured to build a cross-border communication platform for TCM culture. Finally, the recognition rate of the improved TD-LDA model is analyzed experimentally, and the recognition rate is improved from 67% to 84% when the number of test sets is below 1000. For the reliability test analysis of the TCM culture platform communication effect, the standard path coefficient SRW from ZYX to TEA is 0.642, t=12.763, p<0.001. The study indicates that the precision of TCM culture platform communication has a positive effect on the cognitive efficacy of TCM communication.

Willingness to use acupuncture: Knowledge, attitudes, beliefs, and practices among allergic rhinitis patients.

This study aims to assess knowledge, attitudes, beliefs, and practices (KABP) among China mainland allergic rhinitis (AR) participants regarding their willingness to use acupuncture. Little is known about the understanding, attitudes, beliefs and practices of people with AR in China. A questionnaire was designed and administered to AR participants in mainland China to gather information about KABP regarding acupuncture use. A total of 324 valid questionnaires were collected from 30 provinces on the Chinese mainland. We recorded basic information and data about AR. The questionnaire designed according to KABP theory and with excellent reliability (Cronbach α coefficient: 0.725) and validity (KMO: 0.819). Knowledge: Fifty-five percent (179) of respondents reported knowing about acupuncture. The majority (172) knew that acupuncture was used for AR; 119 had received acupuncture for AR, and about 66% were aware of acupuncture. Attitudes and beliefs: Seventy percent of patients were willing to recommend acupuncture for AR to family and friends. Practice: Approximately 75% of respondents were willing to undergo acupuncture if they knew it was effective for AR. Approximately 25% of the respondents answered "Do it a few times and see how it works," "Do several treatments depending on how much they can afford," or "It is up to the doctor to decide". Correlation analysis: Those who identified with traditional Chinese medicine showed a robust willingness to recommend acupuncture for treating other diseases to family and friends (R = 0.718, P < .01) and a robust willingness to recommend acupuncture for AR to their families and friends (R = 0.564, P < .01). Acupuncture for AR has shown excellent awareness, recommendation and acceptance in mainland China. Efficacy, affordability, and trust in doctors were the 3 key factors that led respondents to choose acupuncture for their AR. Identification with traditional Chinese medicine culture significantly influenced attitudes, leading to AR recommendations and acceptance of acupuncture.

Kanaly o kul'ture tradicionnoj kitajskoj mediciny v rossijskih SMI (2013–2022 gg.)

The implementation of the “One Belt One Road” Initiative has strengthened and developed the partnership between China and Russia, and contributed to the spread of traditional Chinese medicine (TCM) culture in Russia. This article uses statistical data, graphical and quantitative analysis to explain the means of promoting TCM culture in Russia, analyzes the current situation and problems of TCM culture in Russia over the past 10 years based on statistical data, appropriate countermeasures are proposed to provide an empirical basis for optimizing the role of media in spreading TCM culture in Russia.

The Characteristics and Strategies of TCM Discourse Model in Higher Education in Hong Kong

Traditional Chinese medicine culture is an important part of Chinese culture. Studying the discourse mode of traditional Chinese medicine is an important way to promote Chinese culture to go global and enhance the influence of Chinese culture. The profile of colleges and universities is the official statement of the organizational identity of colleges and universities. It is an important medium for colleges and universities to convey and promote their positive image, spread discipline culture and affect the public, especially specific stakeholders. Using the Discourse-historical Approach method of Critical Discourse Analysis, this paper selects the School Profile and the Director’s Message in the official websites of the School of Chinese medicine of the University of Hong Kong, the School of Chinese medicine of the Chinese University of Hong Kong and the School of Chinese medicine of the Hong Kong Baptist University as cases to analyze the characteristics and strategies of the discourse mode adopted by the college in constructing its organizational identity and disseminating traditional Chinese medicine culture. It is found that the introductions use a variety of discourse means, such as diversified attitude evaluation, effective naming structure , predicate structure, and “Bi-literacy and Tri-lingualism” discourse mode, and construct a positive and rich image of the school: It has a long history of development and orderly inheritance; It has sound teaching courses and complete system; It has a wide range of influence and fruitful results in the dissemination of traditional Chinese medicine culture; It has made fruitful achievements in cultivating Traditional Chinese Medicine (TCM) talents with international vision, and a large number of elites have emerged.

Zhang Zhongjing Cultural Brand Construction from the Perspective of Traditional Chinese Medicine Culture and Wellness Tourism

AbstractNowadays, traditional Chinese medicine (TCM) culture and wellness tourism are developing toward integration with an inherent and inevitable basis. A new business mode of TCM wellness tourism bred has emerged, injecting new vitality into the development of TCM culture and innovation of tourism. As the cultural representative of TCM industry, Zhang Zhongjing culture should seize the opportunity to make a breakthrough in its brand construction with the help of wellness tourism. The main construction strategies include actively launching books or films and television dramas based on the deeds of Zhang Zhongjing and other famous TCM doctors, turning herbs cultivation bases into special tourism and sightseeing parks, establishing research and dissemination bases of TCM culture, and building TCM wellness tourism bases that integrate learning, rehabilitation, and tourism, using information technology and cultural media platforms to introduce Zhang Zhongjing culture to the world.

The Inheritance and Development of Chinese Narrative Medicine Practice to the Philosophical Wisdom of Traditional Chinese Medicine

Starting from the inheritance and promotion of Chinese life philosophy and traditional Chinese medicine wisdom by Chinese narrative medicine practice, this paper discusses the inheritance and echo relationship between the “close textual reading ability” in Chinese narrative medicine practice and the “four diagnoses” in traditional Chinese medicine wisdom, narrative mediation and the “mind-body holistic philosophy” in traditional Chinese medicine, and narrative wisdom and Dao Sheng in Chinese life philosophy. Meanwhile, by analyzing the stories of contemporary doctors’ practice of narrative intelligence, this paper expounds that Chinese narrative medicine is a new model of medical education and clinical practice based on the absorption of Chinese traditional life wisdom and the essence of traditional Chinese medicine culture, and the integration of western narrative medicine concepts. It also advocates Chinese scholars to actively build the discipline of “narrative traditional Chinese medicine,” constantly translate the academic achievements to foreign countries, and create a good narrative ecology of traditional Chinese medicine.

The Semantic, Structure and Medicinal Culture of the Idiom Containing the Word “药”

In Chinese traditional culture, there are many research results on spirits culture, tea culture and digital culture, which have also been deeply studied. However, the research of Chinese medicine culture still needs more attention. Therefore, the author chose the idiom containing the word “药”. We will analyze the semantics of “药”, then analyze the semantics and structure of the idiom containing the word “药”, and finally analyze the medicine culture through the idiom containing the word “药”. When analyzing the semantics, we will start from the original meaning of the word “药”, and then analyze the extension meaning of the word “药”, finally quote Zhou Guangqing

Research on the Propagation Path of Traditional Chinese Medicine Culture in Brazil

Different societies and cultures have different cognitions on the causes of diseases. People generally interpret the body structure and deal with various clinical phenomena according to the concepts, symbols and diagnosis and treatment plans accumulated and internalized in their social and cultural experiences. Therefore, social representations of health and disease are associated with the perceptions of life and society of individuals in different cultures, which can explain the positive response of Brazilian society to the new concept of treatment brought about by TCM culture. Trends develop over time. Globalization has continuously deepened the degree of cultural exchanges between countries. After decades of precipitation, the promotion of Chinese medicine culture in Brazil has formed a relatively mature transmission path.

Exploring the Ways of Integrating Traditional Chinese Medicine Culture with the Civic Education of College Students

Traditional Chinese Medicine is the crystallization of Chinese people’s exploration of the way of life and health for thousands of years, which contains rich philosophical ideas, medical theories and treatment methods. Therefore, by clarifying the connotation and significance of the excellent traditional culture of TCM and analyzing the realistic dilemmas in its integration into the civic education of colleges and universities, we aim to enhance the ideology and affinity of the teaching of TCM on the basis of insisting on diversified teaching measures and aligning with the teaching objectives, so as to achieve the integration of TCM culture into the whole process of civic education of young students.

Research on the Teaching Mode of Traditional Chinese Medicine Culture in Chinese International Education

Research on the Teaching Mode of Traditional Chinese Medicine Culture in Chinese International Education

A Preliminary Study on the Soft Power of Traditional Chinese Medicine Culture in Sichuan Province—Taking Chengdu University of Traditional Chinese Medicine as an Example

A Preliminary Study on the Soft Power of Traditional Chinese Medicine Culture in Sichuan Province—Taking Chengdu University of Traditional Chinese Medicine as an Example

Research on Promoting the Spread of Traditional Chinese Medicine Culture at Home and Abroad through International Chinese Language Education

Research on Promoting the Spread of Traditional Chinese Medicine Culture at Home and Abroad through International Chinese Language Education

The Connotation and Era Implication of Excellent Traditional Chinese Medicine Culture in China

The Connotation and Era Implication of Excellent Traditional Chinese Medicine Culture in China

The Meaning Characteristics of 聖人 in the Traditional Chinese Medicine Classic Huangdi Neijing

Since the Western Zhou dynasty in China, the word 聖人began to have a special meaning, entered various social fields such as literature and history and medicine, and gradually integrated into Chinese traditional culture. As an important symbol of traditional Chinese medicine culture, 聖人 shows a basic category of the core concept and value system of traditional Chinese medical classics represented by the book of Huangdi Neijing(also named The Inner Canon of Huangdi) in the pre-Qin and Han dynasties. In Huangdi Neijing which is the foundation work of the theoretical system of traditional Chinese medicine, 聖人is not only a man with perfect personality under the traditional Chinese moral and ethical concepts, but also a regimen practitioner and a master of universe laws and the best model of physical and mental health. Based on the traditional Chinese medicine book Huangdi Neijing, this paper uses the knowledge of Chinese philology and traditional Chinese medicine culture to trace the origin meaning of the Chinese word 聖人 from the perspective of genesis, and examines the semantic evolution of 聖人 and its cultural characteristics in the development of the Chinese nation and the Traditional Chinese medicine

The Status and Thinking of College Students of Science and Engineering in Traditional Chinese Medicine Cultural Literacy

Through questionnaires and other forms to investigate the understanding of science and engineering students on Chinese medicine culture, and through the combination of traditional media and modern new media to enhance their own Chinese medicine cultural literacy and improve the influence of Chinese medicine.

Problems and strategy of further development of Chinese medicinal materials with edible values

&quot;Medicine and food homology&quot; is a precious health care concept rooted in the culture of Chinese medicine and plays an important role in the development of the national health industry. It is consistent with the current global trend that food and medicine are mutually penetrating. Accordingly, the Chinese medicinal materials with edible values have an increasing production scale. Especially, in the context that the development of Chinese medicinal materials is switching from pursuing quantity to quality, the food field has become the main market for the new production capacity of Chinese medicinal materials, which has presented a broad prospect. However, the quality standards of raw materials, production methods, and administration ways vary between the materials for edible and medicinal purposes. Specifically, the food for medicinal use on the market cannot meet the quality standards of medicinal mate-rials, while the medicinal materials fail to meet the taste requirements as food. As a result, these problems cause difficulties in market circulation and supervision. In this paper, we analyzed the formation of Chinese medicinal materials with edible values, compared the food with medicinal value, common food, and functional food, and analyzed the different quality requirements of Chinese medicinal materials used in different scenarios. Further, we advised the differential development of Chinese medicinal materials in different directions(edible or medicinal use) from production to supervision. Including:(1) In the variety registration of Chinese medicinal materials with edible values, the variety breeding direction should be announced according to the requirements that medicinal materials care more about the content of active ingredients and food use materials preferentially need to meet the requirements of edible palatability.(2) Differentiation can be reflected in the selection of cultivation mode and planting and processing technology of medicinal materials, The differential production technical specification of medicinal materials with edible values should be developed. Such as the &quot;simulated cultivation&quot; mode is encouraged in the plant of medicinal materials to ensure its quality and the strict management of inputs and sufficient cultivation years should be guaranteed. While for edible medicinal materials, more kinds of cultivation techniques can be selected according to their processing methods.(3) The market supervision of medicinal materials with edible values should be guided by the purpose of their sales and use, which depends on the accurately recognize of the relationship between the properties of medicinal materials with edible values and the situation of pharmacopeia collection.(4) During publicity, when used as ordinary food and health food medi-cinal materials, it should be noticed that the publicity of the product's efficacy must meet the requirements of corresponding regulations.