Casino Industry Research Articles

The Effect of Gambling Outcomes on Casino Return Times with Scalable DDC

Enabled by modern interaction-logging technologies, managers increasingly have access to outcome data from customer interactions. We consider the direct marketing targeting problem in situations where 1) the customer’s outcomes vary randomly and independently from occasion to occasion, 2) the firm has measures of the outcomes experienced by each customer on each occasion, and 3) the firm can customize marketing according to these measures and the customer’s behaviors. A primary contribution of this paper is a framework and methodology to use data on customer outcome data to model a customer’s evolving beliefs related to the firm and how these beliefs combine with marketing to influence purchase behavior. Thereby, this paper allows the manager to assess the marketing response of a customer with any specific outcome and behavior history, which in turn can be used to decide which customers to target for marketing. This research develops a novel, tractable way to estimate and introduce flexible heterogeneity distributions into Bayesian dynamic discrete choice learning models on large datasets. The model is estimated using data from the casino industry, an industry which generates more than $60 billion in U.S. revenues but has surprisingly little academic, econometric research. The counterfactuals suggest that casino profitability can increase substantially when marketing incorporates gamblers’ beliefs and past outcome sequences into the targeting decision.

Economic Fortunes: Unraveling the Casino Business in Georgia’s Transition

In the context of Georgia’s transition from a planned to a market economy, the regulation of gambling (specifically the gambling business) and its impact on various societal aspects present unique challenges. This dynamic forms a complex interplay among “business,” “society,” and the “state,” each with its distinct interests, advantages, and drawbacks. Notably, the casino industry plays a significant role within this landscape. This study analyzes and discusses the casino industry’s importance, examining both objective and subjective factors influencing its growth and development. Furthermore, it explores the positive and negative effects of the industry on stakeholders, considers fiscal determinants, and addresses financial and socioeconomic issues within this sub-sector. Based on theoretical and empirical analysis, the study provides relevant recommendations.

How is CSR scepticism amplified? Effects of corporate social irresponsibility and perceived controversy in the casino industry

ABSTRACT Although corporate social responsibility (CSR) has been instrumental in achieving corporation’s competitive advantage, this is not the case for casinos. This study examines how CSR scepticism develops in the context of the casino industry by investigating the effects of customers’ attitudes towards casinos engaged in corporate social irresponsibility (CSI) and the controversy surrounding casino businesses on CSR scepticism, which leads negative word-of-mouth (WOM) and protest behaviour. To this end, 310 South Korean casino customers completed an online questionnaire. The results of partial least squares path modelling revealed direct effects of customers’ attitudes towards firms exhibiting CSI and the perceived controversy on CSR scepticism leading to negative WOM and protest behaviour. The impact of the attitude towards firms exhibiting CSI on CSR scepticism was found to differ between low perceived controversy and high perceived controversy customers. The findings suggest that casino companies should strive for transparency and develop appropriate CSR initiatives.

The Right Fight: The Culinary Union vs the Elardi Family in Las Vegas, 1991-1998

Abstract: Organized Labor commands a major role in the operations of Las Vegas's hotel and casino industry. The current dominant position of the Culinary Union that includes hotel workers as well as casino employees in the large gaming properties arose from bitter struggles between the industry and labor dating back to the 1970s, and the murder of union leader Elmer "Al" Bramlet. The strike against the Elardi family's Frontier Casino at the outset of the 1990s brings into focus the challenges of union organization in a Right-to-Work state such as Nevada and the national anti-labor policies initiated by Ronald Reagan's presidency in the 1980s. Wages, conditions of work, scope of work, healthcare, equal pay for equal work (status of male and female workers), the right to strike, and the worker's right to be rehired by an employer also became hard-fought causes in the struggle for union contracts and worker representation by a union. The strike against the Frontier Casino and other Elardi properties became a key point of controversy in the Culinary Union's battle to represent the interests of workers across the broad spectrum of Las Vegas's hotel-casinos from the smallest casinos to the largest resort-hotel-casinos with their many amenities of entertainment, fine dining, recreational facilities, and in some cases art galleries.

카지노 산업의 미래인재양성에 관한 연구

Purpose: The purpose of this study is to analyze the educational environment of the casino industry and to suggest ways to cultivate future talent.
 Method: Based on the literature review of the Ministry of Culture, Sports and Tourism, this study examined the cultivation of future talents in the casino industry.
 Results: Through this study, it was confirmed that the casino industry will increase new recruitment and turnover due to the new opening of Inspire Entertainment Resort.
 Conclusion: A comprehensive development plan (dealing standardization, casino dealing competition, industry-academia-research) is needed to foster the casino industry as a tourism industry that is internationally competitive, transparent and healthy and contributes to the development of the MICE industry.
 Interdisciplinary Research Implications: This study is a study on the future human resources development of the casino industry in the tourism industry, and interdisciplinary research for the leisure field of the complex resort should be carried out in connection with the aspect of physical education in the future.

THEORIZING AND ANALYZING THE CONTINGENT CASINO

Gambling games are composed of risk and contingency - the gambler stakes their bet on the spin or a reel or a roulette wheel completely dependent on forces outside of their control, uncertain of the outcome. This potent combination is not only being used to fuel the nearly $500 billion USD global gambling industry, but also to organise the current app economy. Digital platforms, their complementors, and their users are brought together by risk and contingency into a dynamic political economy, with the platform accruing the most advantage (Poell et al., 2021). Unpacking these unequal and sometimes precarious relations requires studying a “representative commodity” (Kline et al., 2003). Social casino apps, a niche, but still significant digital game commodity, embody how risk and contingency manifests in the app economy (Nieborg & Poell, 2018; Zittrain, 2008). In particular, when other industries interface with digital platforms, they become subject to their institutional imperatives (Gorwa, 2019). Social casino apps are representative of how platforms have been able to influence and shape even niche genres of digital leisure, but also the constraints and resistance to these techniques. In this paper, as a political economist of communication, I conduct a structural and critical analysis of the social casino industry, using institutional analysis as my methodology.

한국 카지노산업의 국제 경쟁력 강화를 위한 모델 개발에 관한 연구

This study aims to develop models and indicators that can effectively measure the competitiveness of the casino industry. By comprehending the concept of competitiveness within the context of the casino industry and identifying key factors that contribute to competitiveness, the study seeks to provide valuable insights. To achieve this goal, a Delphi survey and Analytic Hierarchy Process (AHP) were conducted with 22 casino industry experts. The research builds upon previous studies that explored competitiveness in national and tourism industries, incorporating their findings into a new model specifically tailored for the casino industry. The initial model, as proposed in previous research, consisted of six overarching concepts and 70 detailed indicators. However, the final model derived from this study comprises five upper concepts, 14 lower concepts, and 49 detailed indicators. The relative weights of the upper concepts were determined, with the most significant contribution coming from the elemental conditions underlying the casino industry (24.4%), followed by government policy (22.6%), which reflects the unique characteristics of the casino industry, and human resources (15.2%). Furthermore, this study presents an overall ranking and weighting of detailed indicators that measure the competitiveness of the casino industry. The top-ranked indicator was “Casino-related R&D support investment budget”, while the 49th place was occupied by “Gallery” with a weight of 0.054%. This research is particularly meaningful as it establishes a comprehensive model for assessing competitiveness in the casino industry and provides prioritization based on detailed measurement items and their respective weights, thus enabling the practical measurement of competitiveness in this specific sector.

Understand how changes to AGA's code of ethics impact sports wagering and college campuses

The American Gaming Association updated its Responsible Marketing Code for Sports Wagering in March of this year. (The AGA is the national trade group representing the U.S. casino industry, which includes both commercial and tribal casino operators, their suppliers, and certain affiliated entities.) These changes were the most significant since the code's inception in 2019, and include heightened protections for “college‐aged audiences,” through the following means:

코로나19가 카지노산업에 미치는 영향과 향후 발전전략

Purpose: The purpose of this study is to investigate the effects of COVID-19 on the casino industry and future development strategies. Method: The damage status of the COVID-19 casino industry was reviewed based on information from the Ministry of Culture, Sports and Tourism. Results: Due to COVID-19, foreign-only casinos were unable to enter foreign customers, confirming that their business performance is rapidly deteriorating. Conclusion: By introducing non-face-to-face services (video streaming, live streaming, iGaming, social casino, etc.) utilizing ICT technology, the COVID-19 crisis could be overcome and the escape of foreign-only casino customers (VIP, Mass, etc.) could be prevented. Interdisciplinary Research Implications: This study is a study on the casino industry and interdisciplinary research with sports might be conducted to find the effects of COVID-19 on the wider aspects of Integrated Resort.

코로나19로 인한 비대면 카지노 운영의 필요성

Purpose: The purpose of this study is the necessity of non-face-to-face casino operation due to COVID-19. Method: Current literature studies on various video streaming, live streaming, iGaming, and social casino operations in non-face-to-face casino operations due to COVID-19 have been investigated. Results: It was confirmed that foreign-only casinos' business performance was rapidly deteriorating due to COVID-19, while non-face-to-face casino operation performance increased. Conclusion: The introduction of non-face-to-face casino services (video streaming, live streaming, iGaming, social casino) using ICT technology to overcome the COVID-19 and periodic infectious disease crisis and maintain foreign casino customers (VIP, Mass, etc.) is also expected to be another fundamental improvement in responding to the global pandemic. Interdisciplinary Research Implications: This study is a study in the field of tourism on the current status of the non-face-to-face casino industry, and interdisciplinary research with the field of physical education in the future will be able to examine the impact of COVID-19 in the non-face-to-face sports betting market.

CRM Targeting With Loss Aversion: Evidence From The Casino Industry

CRM Targeting With Loss Aversion: Evidence From The Casino Industry

카지노 관리자의 진정성리더십이 종사원의 공감능력과 긍정심리자본에 미치는 영향

Purpose: This study purposes how authentic leadership affect empathy ability and positive psychological capital in casino manager.
 Method: In this empirical study, the survey was carried out targeting employee in casino industry, questionnaires were collected for analysis using the SPSS(24.0) statistical package program.
 Results: It studied whether the authentic leadership(self-awareness, balanced processing of information, internalized moral perspective and relational transparency) does influence relation between the empathy ability(cognitive empathy, emotional empathy and communication) and the positive psychological capital(self-efficacy, hope, resilience and optimism). First, authentic leadership(self-awareness) was found to have a positive (+) effect on positive psychological capital(self-efficacy, hope, resilience and optimism). Second, it was analyzed upon the results from the influence relation of empathy ability(cognitive empathy, emotional empathy that authentic leadership(self-awareness, internalized moral perspective) influences positive result. Third, empathy ability(cognitive empathy) was found to have a positive (+) effect on positive psychological capital(self-efficacy, hope, resilience ).
 Conclusion: Consequently, It carried out examination about the effect on casino employee caused by authentic leadership are effective system to enhance positive psychological capital.

Harm Minimization Training, Knowledge, and Behaviour of Canadian Casino Employees.

Casino employees regularly interact with problem and at-risk gamblers and thus have considerable potential to both prevent and reduce gambling-related harm. While harm minimization (HM) and responsible gambling (RG) are routinely espoused by the casino industry, the actual level of employee HM/RG training, knowledge, and behaviour is unknown. The present study investigated this issue in the Canadian context by examining employee surveys collected by the RG Check accreditation program (8,262 surveys from 78 Canadian casinos/racinos collected between 2011 and 2020). These surveys revealed that almost all casino employees receive HM/RG training, but the amount of training tends to be quite limited (one hour) except for supervisors, managers, and security personnel. Basic HM/RG knowledge among all employees appears adequate, although their understanding of probability is incomplete. The most important consideration is whether this training and knowledge translates into meaningful HM/RG behaviour towards patrons. The large majority of employees (83.1%) report engaging in at least one HM/RG interaction with a patron at some point during the course of their employment (median length of 4 to 9 years), with security personnel reporting the highest rates. However, the frequency, nature, and impact of these interactions is unknown.

카지노 마케터 역량개발에 관한 연구: 국내 외국인 전용 카지노를 대상으로

The casino industry is a highly human-dependent industry where products are delivered to customers through the service delivery process of employees at the customer contact point. In particular, in the case of foreigner-only casinos, which account for the majority of domestic casinos, the sales competency of marketers is the key to the success or failure of a company, so securing and managing competent marketers is very important in casino operation. Therefore, the purpose of this study was to develop an evaluation index that can measure the competency of casino marketers targeting foreigner-only casinos in Korea where the competence of marketers is important. A Delphi survey was conducted three rounds with a panel of 31 experts, and from the results, 6 competency clusters and a total of 26 detailed evaluation indicators were derived. Based on the above result, theoretical and practical implications for the future education, personnel management, management and development of foreigner-only casino marketers in Korea were proposed.

The Myth of the "Integrated Resort"

The expansion of the casino industry in Asia over the last two decades has purportedly given rise to a new development model known as the “Integrated Resort” (IR). Within state, professional and public discourses, the IR is often defined in three ways: 1. it evolved from large multi-attraction casino projects in Las Vegas; 2. it is distinguished by the fact that the casino occupies a small area of the property but makes a large contribution to its total revenue; and 3. the casino helps to make non-gaming attractions like museums financially viable. While not all factually inaccurate, I argue that these claims are strategic representations that legitimize and promote the IR in this part of the world. By triangulating different sets of discourses and participating in industry events like the Global Gaming Expo, I unravel the politics of these claims and trace their shifting effects as the IR is translated into various forms of regulatory controls and corporate practices. The emergence of the IR signals a historical moment in the normalization of commercial gambling in Asia, and shows how this transition can proceed through an architectural medium.

Wagers.com Wonks: A Look Ahead to 2022

Wagers.com Wonks: A Look Ahead to 2022

Beyond “good company”: The mediating role of innovation in the corporate social responsibility and corporate firm performance relationship

PurposeThe link between corporate social responsibility (CSR) and corporate firm performance (CFP) has been extensively studied, but a significant research gap remains when considering potential mediating factors that can provide a more comprehensive and complete picture of the CSR-CFP link. Among the possible mediators, innovation is one of the most noteworthy factors, but previous studies have found inconsistent results between CSR and innovation in the service industry context. Existing studies have reported an insignificant or negative relationship between CSR and innovation in the service industry, including the hospitality industry. To clarify this controversy, this study aims to propose the positive mediating role of innovation to explain the CSR-CFP link in the hotel and casino industry.Design/methodology/approachTo discover the relationship among CSR, innovation and CFP, a panel data analysis, the two-way fixed-effects model, is used with robust standard errors. Particularly, to examine the mediating role of innovation, this study conducts Sobel, Aroian and Goodman tests. The sample period is from 2000 to 2017, consisting of 342 firm-year observations.FindingsWith a sample of publicly traded US hotel and casino firms, this study confirms the mediating role of innovation and suggests a strategic direction of CSR, highlighting the importance of innovation in the hospitality industry.Practical implicationsThis study presents an important piece of evidence regarding non-technological innovation and proposes a strategic direction of CSR in the hotel and casino industry to achieve competitive advantages.Originality/valueAdopting a new measurement method of innovation using data envelopment analysis, this study serves as a reference for a better understanding of a role of innovation in the CSR-CFP link for hospitality scholars.

Occupational crimes in casinos: employee theft in Macau, China.

It is virtually impossible to accurately measure employee theft across the casino industry using official statistics. In this paper, we use the self-report method for measuring crime to (a) estimate the prevalence, incidence, seriousness, and versatility of occupational offending in casinos in Macau, China—the largest casino gambling location in the world; and (b) identify characteristics which correlate with that offending. One in seven employees in our sample (14%; 38 out of 281) reported engaging in at least one of six offenses (theft in the workplace, falsification of documents, computer fraud, bribe offering, bribe accepting, and white-collar exploitation) in the 12 months prior to their survey response. The great majority of active offenders specialized in crime type: 61% of the active offenders in our sample (23 out of 38) committed just one of the six occupational crimes. Criminal “specialization” notwithstanding, offenders committed their crimes relatively frequently; occupational crimes were particularly costly to casinos in the long run; and these offenses varied in their severity and extent depending on crime type. Demographic characteristics of casino employees—in particular, male gender, occupational position, work schedule, and work-related experience—were associated with whether an employee engaged in workplace crime. Regarding psychological and lifestyle characteristics of employees, only financial pressure and gambling behavior were significantly related to occupational offending. Given that casinos are subject to high levels of surveillance relative to other places of employment, criminal motivation, and not just opportunity, could matter in terms of crimes committed by workers in the gaming industry.

카지노산업정책의 정책패러다임 전환과정에서 정책옹호연합의 영향에 관한 연구 : 새로운 패러다임 경쟁기를 중심으로

This study aims to identify the stage of the policy paradigm shift process of the casino industry and analyze the characteristics of the stage of the new paradigm contestation. Moreover, it intends to examine the power of advocacy coalitions on the policy paradigm shift. A literature review was conducted on the concept of the casino industry, the policy paradigm shift model, and the advocacy coalition framework. The results demonstrated that the policy paradigm of the casino industry has shifted through the old paradigm stability, accumulation of anomalies, experimentation, fragmentation of authority, new paradigm contestation, and new paradigm stability. The characteristics of the stage of the new paradigm contestation revealed the appearance of an integrated resort as a new concept, policy output of the Korean integrated resort, and confirmation of the power of advocacy coalitions on the policy paradigm shift of the casino industry. In summary, this study confirmed the influence of advocacy coalition as an important factor for securing policy support on the stage of the new paradigm contestation. Based on these findings, this study suggests that policy actors should secure policy support through a development network among stakeholders, agreement with policy belief, and effective communication in the public sphere. Finally, various fields should analyze additional sophisticated analytical methods related to the advocacy coalition framework on the policy paradigm shift model.

Las Vegas in Singapore: Violence, Progress, and the Crisis of Nationalist Modernity

Las Vegas in Singapore: Violence, Progress, and the Crisis of Nationalist Modernity