Business Interactions Research Articles

Factors influence student satisfaction in pharm education program: a case study in private universities in Vietnam

In the Industrial Revolution 4.0 (IR 4.0), the role of higher education (HE) stays crucial for the development of highly skilled human resources in the multi-service sector. Indeed, the pharmaceutical education quality in higher education is significant for building a quality workforce in the healthcare service sectors. Additionally, the increasingly global education market required the ongoing increase of quality in higher education. This study investigates the driving factors of student satisfaction in Pharmacy education at private universities in Vietnam. Both qualitative and quantitative approaches are used in this study. For quantitative research, the surveyed questionnaire is developed and is the primary instrument. Besides, focus groups, semi-structured in-depth interviews with experts, and meta-analysis are applied instruments for qualitative research. The sample is 265 students from 3 private universities. The driving factors of student satisfaction are (1) Educational program, (2) University Reputation, (3) Business Interaction, (4) Extracurricular activities, and (5) Teaching facilitators activities. Eventually, the authors propose the suggestions for both academic and practical perspectives; simultaneously, the limitation is discussed for further research.

Spatial Interactions in Business and Housing Location Models

The paper combines theoretical models of housing and business locations and shows that they have the same determinants. It evidences that classical, behavioural, new economic geography, evolutionary and co-evolutionary frameworks apply simultaneously, and one should consider them jointly when explaining urban structure. We use quantitative tools in a theory-guided factors induction approach to show the complexity of location models. The paper discusses and measures spatial phenomena as distance-decaying gradients, spatial discontinuities, densities, spillovers, spatial interactions, agglomerations, and as multimodal processes. We illustrate the theoretical discussion with an empirical case of interacting point-patterns for business, housing, and population. The analysis reveals strong links between housing valuation and business location and profitability, accompanied by the related spatial phenomena. It also shows that assumptions concerning unimodal spatial urban structure, the existence of rational maximisers, distance-decaying externalities, and a single pattern of behaviour, do not hold. Instead, the reality entails consideration of multimodality, a mixture of maximisers and satisfiers, incomplete information, appearance of spatial interactions, feed-back loops, as well as the existence of persistence of behaviour, with slow and costly adjustments of location.

Table2Vec-automated universal representation learning of enterprise data DNA for benchmarkable and explainable enterprise data science

Enterprise data typically involves multiple heterogeneous data sources and external data that respectively record business activities, transactions, customer demographics, status, behaviors, interactions and communications with the enterprise, and the consumption and feedback of its products, services, production, marketing, operations, and management, etc. They involve enterprise DNA associated with domain-oriented transactions and master data, informational and operational metadata, and relevant external data. A critical challenge in enterprise data science is to enable an effective ‘whole-of-enterprise’ data understanding and data-driven discovery and decision-making on all-round enterprise DNA. Accordingly, here we introduce a neural encoder Table2Vec for automated universal representation learning of entities such as customers from all-round enterprise DNA with automated data characteristics analysis and data quality augmentation. The learned universal representations serve as representative and benchmarkable enterprise data genomes (similar to biological genomes and DNA in organisms) and can be used for enterprise-wide and domain-specific learning tasks. Table2Vec integrates automated universal representation learning on low-quality enterprise data and downstream learning tasks. Such automated universal enterprise representation and learning cannot be addressed by existing enterprise data warehouses (EDWs), business intelligence and corporate analytics systems, where ‘enterprise big tables’ are constructed with reporting and analytics conducted by specific analysts on respective domain subjects and goals. It addresses critical limitations and gaps of existing representation learning, enterprise analytics and cloud analytics, which are analytical subject, task and data-specific, creating analytical silos in an enterprise. We illustrate Table2Vec in characterizing all-round customer data DNA in an enterprise on complex heterogeneous multi-relational big tables to build universal customer vector representations. The learned universal representation of each customer is all-round, representative and benchmarkable to support both enterprise-wide and domain-specific learning goals and tasks in enterprise data science. Table2Vec significantly outperforms the existing shallow, boosting and deep learning methods typically used for enterprise analytics. We further discuss the research opportunities, directions and applications of automated universal enterprise representation and learning and the learned enterprise data DNA for automated, all-purpose, whole-of-enterprise and ethical machine learning and data science.

Развитие промышленности Юга России в условиях коронакризиса

The coronavirus pandemic caused significant damage to the economy of the regions. The comprehension of the impact of pandemic on industrial development of the territory is the goal of many scientific studies. The purpose of this article is to identify trends in the development of certain industrial sectors in the South of Russia and to suggest managerial measures arising from the experience of the COVID-19 pandemic. The study was founded on monitoring data from the Federal Service for State Statistics of Russia. The object of the research was the old industrial regions in the South of Russia. During the study, it was determined that at the beginning of the pandemic, the economy of the regions under analysis was characterized by a low potential for innovative development and a low level of return on assets. With a high demand for digital technologies, they have become most widespread in the automation of internal business processes of enterprises. The impact of the COVID-19 crisis on individual sectors of industry turned out to be multidirectional. The most affected industrial sector was oil production. The economic growth was demonstrated by enterprises of agricultural engineering, metallurgy and a number of others. It is shown that the recovery of industrial production is complicated by a low level of development of its material and technical basis; high import dependence of production on components, raw materials, spare parts; high competition from foreign market players; shortage of human capital. It is concluded that industrial ecosystem structures are the drivers of economic growth in the conditions of the pandemic. Management recommendations which are aimed at the development of industrial ecosystems are provided. They are focused on the environmental component of industrial production, development of cooperative business interactions to maintain the sustainability of the supply chain, digitalization of business processes with the simultaneous development of smart competencies of personnel, import substitution production and focus on the domestic market.

Evolution of customer focus: from artisans and family businesses to CRM-systems

The process of evolution of such phenomenon as customer focus and its impact on the formation of trade relations has been considered. In order to study the phenomenon as a whole and the factors that influenced the changes in particular, a retrospective analysis from the era of craftsmanship to the present day has been made. Special attention has been paid to industrial revolutions as stimulators of change, and to the peculiar boundaries of the periods of using different approaches to trade and business interaction. The article also touches on the topic of direct marketing, as a prototype of today’s business relations. In addition to the history of marketing and the impact of industrial revolutions on the development of the relationship between seller and buyer, the paper considered and analysed such a phenomenon as the automation of production in order to create a fullfledged picture, reflecting the reasons for the creation, the essence and relevance of CRM-systems in the modern world. CRM-systems in this article have been considered as one of the tools of customer focus methodology, which facilitates the interaction between participants in business relationships, as well as serving as a centralized directory of information about the customers. The initial and, consequently, the ultimate goal of the study was to create an interconnected scheme for the formation of a modern system of customer focus and definition of the role of CRM-systems in the whole process.

Can differences in innovativeness between European cross-border regions be explained by factors impeding cross-border business interaction?

Business interaction is important for innovation performance but may be challenging in cross-border regions. The objective of this research was to investigate the relation between factors that define cross-border business interaction and innovativeness. From the cross-border regional innovation systems literature, we operationalized thirty-five factors which potentially influence cross-border business interaction; these factors concern availability of science and knowledge bases, socio-cultural proximity, accessibility, institutional set-up, and governance. We conducted a survey focusing on these factors and analyzed the data using Cronbach’s alpha and linear regression. The cross-border interaction factors identified in the survey results served as independent variables and the differences in innovativeness levels in different European cross-border regions served as our dependent variable. This study confirmed that differences in innovativeness levels between countries can be related to factors hindering cross-border business interaction.

Key challenges and opportunities of service innovation processes in technology supplier-service provider partnerships

Business-to-business (B2B) technology suppliers have the potential to contribute to the service innovation process in distinct ways. Because they work with multiple service providers, they can identify emerging market trends and technological requirements. However, they face different challenges and opportunities throughout their partnership in the service innovation process. This study contributes to the B2B service innovation literature by uncovering challenges and opportunities that technology suppliers face during the service innovation process and their partnership with service providers. We identify five groups of challenges/opportunities: (1) B2B partners’ level of knowledge, (2) B2B partners’ involvement in the back/front end, (3) B2B partners’ market approach, (4) the impact of B2B partners’ organizational processes, and (5) B2B partners’ business interactions. We develop a managerially distinct service innovation process typology that identifies different roles and characteristics of B2B partners. It further identifies the extent to which the service innovation process can be outcome and process-based.

Динамические процессы в этикете профессиональной и деловой коммуникации

The research focuses on the study of the dynamics of etiquette norms in the innovative communicative space. The paper considers the factors which may condition changes in etiquette norms and stimulate formation of new norms and rules. The contribution explains the importance of taking into account theoretical foundations of etiquette studies while considering innovative norms, and lays special emphasis on comparison of traditional and innovative norms. The article reveals the role of socio-cultural context in the process of implementation of etiquette norms, and outlines the factors which determine the variability of their functioning. The study highlights specific features of innovative etiquette norms: the focus of attention is on etiquette norms regulating behaviour in the online communicative environment – with special reference to business interaction, in particular, business interaction in the format of zoom conferences. The paper suggests classification of innovation norms, outlines etiquette gaps and ways of their elimination. The publication also explains the importance of practical valiability of the study, and accounts for the need in optimization of business etiquette training – with special reference to up-to-date conditions of professional interaction.

Социальный портрет сельских старшеклассников

The constructed social portrait of rural high school students provided an opportunity to identify a systemically integrated set of characteristics of the studied social group (terminal and instrumental values, lifestyle, attitude to the small motherland, patriotism, social activity, structure of free time, presence in virtual space, cognitive needs, life plans, structure and content of communication of high school students in the family and school, proposals of young people to improve the cultural potential of the local community, etc.). This allows us to find solutions of many pressing problems faced by rural youth. The authors come to the conclusion that the problems of youth at the municipal level should be solved with the active participation of young people themselves in the systemic interaction of government structures, business, family, school, mass media, and public organizations of the socially active population.

Динамические процессы в этикете профессиональной и деловой коммуникации

The research focuses on the study of the dynamics of etiquette norms in the innovative communicative space. The paper considers the factors which may condition changes in etiquette norms and stimulate formation of new norms and rules. The contribution explains the importance of taking into account theoretical foundations of etiquette studies while considering innovative norms, and lays special emphasis on comparison of traditional and innovative norms. The article reveals the role of socio-cultural context in the process of implementation of etiquette norms, and outlines the factors which determine the variability of their functioning. The study highlights specific features of innovative etiquette norms: the focus of attention is on etiquette norms regulating behaviour in the online communicative environment – with special reference to business interaction, in particular, business interaction in the format of zoom conferences. The paper suggests classification of innovation norms, outlines etiquette gaps and ways of their elimination. The publication also explains the importance of practical valiability of the study, and accounts for the need in optimization of business etiquette training – with special reference to up-to-date conditions of professional interaction.

Analyzing and Prioritizing the Social Media Marketing Challenges

In today's competitive markets, marketing may be one of the most important factors in the sale of goods and products. In the present age, with the technological revolution, many human aspects have changed. One of these aspects is business and business interaction methods that have completely changed with the advent of e-commerce. Despite the growing investment in social media marketing and the many benefits it's for all businesses left in the world today, identifying the challenges This ubiquitous marketing approach has been largely overlooked. To this end, the purpose of this study is to identify and rank the challenges of social media marketing. To this end, the purpose of this study is to identify and rank the challenges of social media marketing. First, by reviewing the literature and reviewing the opinions of experts, the most important challenges facing social media marketing were identified. Then, using Mikhailov hierarchical analysis technique, the most important challenges were prioritized. The results showed that security challenges are one of the most important social network-based marketing challenges.

Using twitter to investigate responses to street reallocation during COVID-19: Findings from the U.S. and Canada.

The COVID-19 pandemic has challenged and encouraged local governments to reallocate street space. The chief purpose of new regimes of street management is to expand spaces for walking and bicycling, and to ease business interactions such as curbside pickup and dining while maintaining social distancing guidelines. We investigated how North Americans on Twitter viewed alternative uses and forms of street reallocation, specifically during the early months of the pandemic from April 1, 2020 to July 1, 2020. Relying on a crowdsourced dataset of government actions (Combs and Pardo 2021), we identified five areas of policy initiative that were broadly representative of government actions: cycling, walking, driving, business, and curbside. First, we identified a corpus of 292,108 geolocated tweets from the U.S. and Canada. Next, we used word vectors, built on this Twitter corpus, to generate similarity scores across the five areas of policy initiative for each tweet. Finally, we selected the top tweets that closely matched ideas contained in the areas of policy initiative, thus creating a finer corpus of 1,537 tweets. Using the five categories as guideposts, we conducted an inductive content analysis to understand opinions expressed on Twitter. Our analysis suggests that renewed use of the curb has opened up possibilities for reimaging this space. Particularly, business uses of the curb for dining and pick up zones have expanded widely, and there is more use of sidewalks; yet both spaces have limited capacity. Planners need to think of expanding these assets while reducing cost burdens for their alternative uses.

The business paradigm: explanation for patterns of business interactions

PurposeThis paper aims to introduce the concept of business paradigm to conceptualize and explain differences in business interaction patterns in the IMP research.Design/methodology/approachThe concept of the interaction and the concepts related to and driven from it describe the business at both a general level. At the same time, the IMP points out the uniqueness of business interactions. This paper addresses the specific lies between the general and the particular by referring to various patterns of interactions. To close that gap, this paper implies the Kuhnian philosophy of science to conceptualize the business paradigm.FindingsThe business paradigm is a socially constructed collective term. It simultaneously captures the cognitive (what business is and what rules it has) and social (business community) dimensions of the actor’s behavior and actions. It has two interdependent dimensions: cognitive and social. It determines how the actors view and do business, and it explains the variations of interactions.Research limitations/implicationsNot applicable as it is a conceptual paper.Practical implicationsNot applicable as it is a conceptual paper.Social implicationsNot applicable as it is a conceptual paper.Originality/valueThe concept of the business paradigm is a theoretical extension of the IMP actor’s theory. The dimensions of the business paradigm capture the psychological and sociological characteristics of the business actor. The business paradigm application provides an opportunity to find that business can be different because actors in various communities have various views on what business is and how it should be properly run. Adding the business paradigm concept to the IMP theory implies strengthening the theory explanation power because the interaction explains the business’s general characteristics. The business relationship explains the business’s unique features, and the business paradigm explains the various interaction patterns.

The procedure for moving goods purchased in foreign online stores

This article discusses possible ways to improve the system of comprehensive prevention of violations of customs legislation, provided for by the Development Strategy of the customs service of the Russian Federation until 2030. Ways to improve the system of comprehensive prevention of violations of customs legislation are qualitative increase in the level of legal literacy of all participants in customs legal relations; development of interactive services for interaction of customs authorities with participants in customs legal relations to clarify issues related to compliance with mandatory requirements and resolve complex legal situations; ensuring information openness and electronic accessibility of mechanisms for pre-trial (out-of-court) dispute settlement. The author considers the possible implementation of each element aimed at improving the comprehensive prevention of violations of mandatory requirements using digital technologies. The article notes that prevention in general and prevention of violations of the requirements of customs legislation in particular is of great importance in the normal functioning of the state and society. The author comes to the conclusion that it is advisable to provide for the remote possibility of consulting in electronic form. It would be especially relevant to conduct remote consultation in the context of a pandemic. A remote method of obtaining advice on customs matters and other issues related to the competence of customs authorities in electronic form would have a number of advantages, such as saving time, efficiency, convenience for foreign trade participants. The article notes that a number of state bodies provide consulting services in electronic form. As an example, we can cite the tax authorities. Currently, digital technologies are widely implemented in the activities of customs authorities, which made it possible to transfer the interaction of customs and business into electronic form, automate a number of customs operations, and reduce the costs of participants in foreign economic activity.

BUILDING INNOVATIVE FRAMEWORKS TO ENHANCE INTEGRATED BUSINESS STRUCTURE DEVELOPMENT IN ENTREPRENEURSHIP

The article presents the research findings on building innovative frameworks to enhance integrated business structure development in entrepreneurship. It is argued that integrated business structures that take into account the development trends and business activity rate to boost opportunities for the use of various organizational and legal management frameworks is the optimal management pattern to ensure entrepreneurship success. The study suggests that the specifics of business development strategy triggers the need to explore certain methodological aspects in management decision-making to boost integrated business structure activities. The article provides insights into specific features of innovative frameworks of integrated business structure development as well as identifies their structural elements. An emphasis is put that business structure performance is greatly affected by organizational, technical, financial, economic and operational business factors as well as the number of links in management chains. It is justified that in the context of selecting business structures, the integration goals and strategy are of critical importance. The study has identified the following structural elements of innovative frameworks to enhance integrated business structure development in entrepreneurship: providing targeted operational control in the areas of management; implementing strategic, systemic and tactical principles in the management process, ensuring optimal development of all business components subject to its key structural elements; type of organizational and legal business pattern; capital type and structure of integrating business structures; the model of financial arrangement and business interaction between the participants; management paradigm; the type of control; the degree of integration; the strategic priorities in business development.

Cultural spillovers from multinationalto domestic firms: Evidence on female employment in Costa Rica

We study cultural spillovers from multinational corporations (MNCs) to domestic companies in the information technology (IT) sector of Costa Rica. Using firm-level panel data for 2001–2011, we explore to what extent domestic firms’ female labour share increases as a result of business operations of MNCs. We find evidence of two channels for cultural spillovers from foreign direct investment (FDI) to domestic IT firms influencing higher shares of female employment: learning (imitation) effects through labour mobility, which allows former MNC employees working in domestic firms to apply skills and gender practices from their previous work experience, and demonstration effects with the presence of MNCs (through competition in the labour market), which include imitation of social norms and values of MNCs by local firms. No evidence was found for a relationship between backward linkages (purchases) of MNCs from domestic suppliers and female labour share. To promote greater participation by women in labour markets through FDI attraction, strengthening cultural spillovers would require implementing FDI promotion policies to (i) enhance the absorptive capacity of domestic IT firms, (ii) attract IT MNCs with greater potential to generate spillovers, and (iii) foster a favourable national investment climate for enhancing business interactions between IT MNCs and domestic IT firms.

Future virtual water flows under climate and population change scenarios: focusing on its determinants

Abstract Water resources are under increasing pressure from population growth, socio-economic development, and climate change. The main user of freshwater is the agriculture sector, accounting for 70–80% of global water use. Consequently, increasing water productivity and reducing water use in this sector are vital for alleviating water scarcity. It has been alleged that domestic or international trade of water-consumed products from wet-provinces or countries to arid and semi-arid provinces or countries is one possible path to mitigate water shortage. In this regard, virtual water flows and their determinants in Iran are investigated in this paper. This study examines the main determinants of bilateral virtual water flows associated with international trade in agricultural goods among Iran and other countries using a gravity model of trade. The impacts of climate change and socio-economic change scenarios on the virtual water trade are simulated. The result of the gravity model indicated that bilateral virtual water trade flows are influenced by the classical determinants and all the mass-related variables (gross domestic product and population) are significant with expected signs. Finally, the result obtained from the simulation of climate and socio-economic change scenarios showed that under the pessimistic scenario of climate change and population growth rate of 0.98 and 0.44%, VW trade between Iran and other countries would increase by 41 and 66% in the periods of 2016–2045 and 2070–2099, respectively. As a consequence, identifying the appropriate countries for business interactions and adopting effective trade policies are very important and need attention soon.

Response Strategies of the Creative Market Industry in the Post-Epidemic Era in Taiwan-Taking ISHANDS International Creative Market as an Example

The creative market is mainly composed of small and medium-sized and micro-sized enterprises. It focuses on personal creation, as well as face-to-face sales with customers in the market. Affected by COVID-19, customers no longer go out, and markets are canceled due to crowds, which affect the business of market curators, as well as cultural and creative brands. While the epidemic is still raging, how to respond and transform has become the key to survival. This research mainly focuses on comparing and analyzing the situation in 2019 and 2020 of “ISHANDS International Creative Market”, which is a creative market regularly held, as well as seven cultural and creative brands participating in this creative market in Taiwan. Through on-site observation and in-depth interviews, it interviews with curators of the creative market and operators of market brands, analyzes the creation and development process and planning of the “ISHANDS International Creative Market”, as well as key factors for cultural and creative brands to participate in creative markets, brand entrepreneurship and development, and difficulties they face at present. It sorts out the business interactions between the creative market and cultural and creative brands through case studies, summarizes them, and analyzes various interactions with business models, so as to understand the current situation of the creative market facing COVID-19 and possible future development in response. This research finds that: (1) the success of the creative market lies in brand differentiation and persistence; (2) the brand image building of the creative market and cultural and creative brands are key factors for each other; (3) the problems faced by the creative market under the influence of COVID-19; (4) it should accelerate the marketing and application of technologies in response to COVID-19; (5) it needs to master key resources in response to the post-epidemic era; (6) it explores the future development trend of Taiwan’s creative market industry.

Ethics if Business Communication in the Management if Mass Communications

Abstract. Introduction. At the current stage of development of economics, education, science and technology, the role of communication in interpersonal and business interaction of people is of particular importance, and therefore the urgency of training future professionals in the new environment is growing. There is a need to conduct research and reveal the essence of the concept of mass communication management. It should be noted that communication is seen as a complex multifaceted process of establishing and developing contacts between people, which generates the needs of joint activities and which includes the exchange of information, development of a common strategy of interaction of perception and understanding of another person. Purpose. The aim of the article is to generalize scientific ideas about the theoretical aspects of business communication ethics in mass communication management. Results. In order to form the methodological foundations of the new paradigm of mass communication management, there is a need to analyze the basic categories of communication. Research shows that there are different approaches to defining the categories of “interaction”, “communication” and their role in the management of mass communication. As a result of the research the main features of business communication, its types and forms are singled out. It is determined that communication is a complex process that consists of interdependent aspects, where one of the most important is the ethics of business communication. All information processes in society, we can refer to the term “social communication”. Thus “business communication” is defined as communication which purpose is the organization and optimization of industrial, scientific, commercial or other activity where interests of business, instead of concrete interlocutors come first. Conclusions. It is obvious that the importance of communication in business at the present stage of development of society is constantly growing. This process is explained by the fact that the interaction of communicators in the process of communication inevitably implies their certain mood, moral readiness to participate in the communication process. Such readiness often (and always in the process of business communication) acquires a conscious, volitional character, although sometimes it appears as something deeper, as a kind of subconscious entity. The importance of communication in management is explained by the achievement of the goal both in the organizational process of the enterprise and in the effective exchange of information. We are convinced that business development is possible with the introduction of effective communications as the main tool of the manager.

Implementation of electronic communications in accounting of public procurement

The object of research is the public procurement system in terms of accounting for the processes of buying (selling) goods (works, services) using electronic communications. A problematic aspect of modern electronic public procurement platforms is the lack of information support for accounting, control and taxation functions. In the context of the development of innovative computer and communication technologies, it becomes possible to integrate various electronic services and electronic communications into the public procurement system in order to automate accounting processes. In the process of studying the prospects for the implementation of a system of public communications with expanded functional capabilities, general scientific empirical, logical and historical methodological methods of cognition of reality were used. The theoretical and methodological aspects of improving the accounting of public procurement in the context of the formation of an innovative electronic platform for business communications were studied on the basis of institutional and innovative methods of scientific research. The paper proposes to place electronic contracts at the heart of the business communications system. A procedure has been developed for business interaction between participants in electronic trading through the mechanism for concluding and executing electronic contracts for the purchase (sale) of goods (works, services). Based on the creation of a system of electronic contracts, it is possible to form a database of credentials. The expediency of using accounting information for the automated implementation of public procurement accounting procedures has been substantiated. The methodology for accounting for the occurrence and repayment of accounts payable and receivable for purchased (sold) goods (works, services), charging and paying taxes and fees, electronic money transactions in various currencies, electronic money and cryptocurrency, the occurrence of credit obligations, calculating the amount of bad debts has been improved. The implementation of a public procurement system with expanded functionality will facilitate the establishment of effective business communications with contractors, the integration of disparate electronic services into a single system. As well as minimizing costs in the process of electronic trading, automating the processing of primary information, optimizing accounting and management processes at the enterprise.