This study was carried out in the municipality of Florencia Caquetá. The purpose of the following investigation was to analyze the social perception of a producer of breeding sows, regarding the production system and their experience in the use of alternative feeds, for which the interview was used as an information gathering tool. Data was found around three important families for the producer, the first was the productive technical part, which covered everything related to the productive process, taking topics such as genetics, reproduction and hygiene. The next family was economics, dealing with topics such as marketing, inflation, the market, and profitability. Finally, the pig family, where the importance of knowledge, dedication and replicating the same knowledge was highlighted, thus understanding the motivations of the producer, how he visualizes his future production and wanting to share his knowledge with other producers who want to venture in new ways of producing bristles.Keywords: production, sows, feeding, knowledge, dedication
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