Abstract
This paper analyzes the issue of the representation of religious diversity in Lithuanian online media. The first part of the article represents the media’s influence on the formation of public opinion. Also, it describes the most important issues of religious diversity representation in the media. The second part reveals the aspects of media representations of the Lithuanian Catholic Church, other traditional and non-traditional religious communities, and new religious movements. According to the empirical data, it can be stated that very popular online media in Lithuania frequently presents information that is negative, stereotypical and lacks objectivity about various issues related to religious diversity. The empirical data also showed that the analyzed online news portals are in favor of mainstream religious community representational politics that spread dominant religious values, attitudes and contribute to the existence of religious hegemony. However, representations of various new religious movements and other non-traditional religious communities are mostly negative, stereotypical and full of subjective judgments and argumentation.
Published Version
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