Abstract
The purpose of this study is to analyze the awareness about unverisyt of MZ generation (millennials and Z generation) comparing the other generatios, For this study, questions related to awareness, perception, and demand for university evaluation were independently developed, and 1,458 people were randomly sampled across all generations from their 10s to 90s, and a survey was conducted. The MZ generation group of 859 (58.9%) revealed a statistically significant difference in awareness level from other generations regarding the publicity, reliability, and accountability of the university. Through the results of this study, the direction of improvement of the university evaluation system and the plan to raise awareness were suggested.; based on the perception about the university evaluation system and university evaluation elements of MZ generation; as direct stakeholders and beneficiaries as students and graduates.
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