Abstract
The article is devoted to the models of corporate culture and its options at industrial enterprises. Models of corporate culture are studied, and world and Ukrainian experience is considered. Based on the study, it was found that there are: E. Shane's model, which is based on three levels: cultural indicators, worldview, levels of symbols and signs; The model of F. Harris and R. Moran that is formed of ten elements and helps industrial enterprises to pay more attention to their workers, to promote the strengthening of industrial relations, the correct development of corporate strategy among the models of world-class corporate culture. It is found that the model of R. Ruttinger contains such basic elements as the market and society, and its values are the culture of the organization, the idea of values, norms, rules of conduct, specific behavior. G. Hoftsed's model of culture is based on practices, the main elements of which are: values, rituals, heroes, symbols. BF Usmanov's model is based on perfect, namely: outstanding figures and role models, leading ideas and values in society, internal standards and rules, informal communication channels. The Performance Engineering Group, Inc. model combines elements of corporate culture with elements of corporate strategy. It was found that the models of Ukrainian scientists differ from foreign ones. MI Ovcharenko's model contains the process of formation and development of corporate culture, consumer profile procedures, allows to fully implement the customer-oriented function of corporate culture. SI Hrybinska's model is based on the factors of external and internal influence on corporate culture, reflects the levels of its manifestation, provides personal needs of employees and motivates staff, helps to satisfy employees with work, helps to achieve creative self-realization and self-development.
Highlights
The article is devoted to the models of corporate culture and its options at industrial enterprises
Ruttinger contains such basic elements as the market and society, and its values are the culture of the organization, the idea of values, norms, rules of conduct, specific behavior
Models of corporate culture focused on improving the efficiency of industrial enterprises in the country and contribute to the creation of alliances with local and foreign partners, suppliers, customers or stakeholders’ groups
Summary
The article is devoted to the models of corporate culture and its options at industrial enterprises. Що серед моделей корпоративної культури світового рівня виділяють: модель Е. Модель Performance Engineering Group, Inc., поєднує елементи корпоративної культури з елементами корпоративної стратегії. Models of corporate culture always attract the attention of scientists and managers They are the main engine of development of industrial enterprises, promote the introduction of new equipment, investment innovations, attract new labor, develop entrepreneurship, strengthen corporate culture, have a positive impact on the development of the region and the country as a whole. Models of corporate culture focused on improving the efficiency of industrial enterprises in the country and contribute to the creation of alliances with local and foreign partners, suppliers, customers or stakeholders’ groups. To study the options of models of corporate culture of world and Ukrainian scientists, to determine their features, influence on the development of corporate culture of industrial enterprises. Consider and justify the levels, elements, values on which these models are based
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