Abstract
In two studies, we took an exemplar of wisdom approach to explore the implicit attitude towards humanistic wisdom and natural wisdom among college students through implicit association tests of SC-IAT and GNAT. Results showed that, college students were more inclined to regard humanistic wisdom exemplars as the wise person compared with natural wisdom exemplars. Meanwhile, they held a positive attitude towards humanistic wisdom exemplars but a negative attitude towards natural wisdom exemplars. The findings suggest that college students have cognitive bias and in-group favoritism towards humanistic wisdom compared with natural wisdom.
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