Abstract
<p><em><span>Context of this study derived from communication studies, emphasizes on the perspective of ’a cultural shift’ as a result of the ’cyberspace’ phenomenon as an impact of the current-computing technology, and the changing patterns of information transmission and communication. Researchers conducted indepth interviews, towards the members of a bloggers community, such as 'Komunitas Blogger Jogja' (bloggerjogja.org), and 'Loenpia Dot Net' (loenpia.net/blog) which is a bloggers community based in Semarang</span><span lang="IN">.</span><span>This research use qualitative analysis</span><span lang="IN"> with descriptive approach</span><span>.</span><span>As results, ’</span><span lang="SV">group dynamics’ that are developed by each community, corresponds with the community character and nature, to maintain the self-existence. Member of bloggers community maintain the existence of his/her bloggers community, conducted by interacting on a regular basis amongst community members, as well as build awareness for the netizens by upload various information on his/her personal blog, linked with community web page.</span></em></p>
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