Abstract

In this article, the phenomenon of the similarity of linguistic signs is considered in the linguo-personological aspect, taking into account the model of linguistic personality proposed by Yu. N. Karaulov. The selected material of analysis (a fake account of a government official on the Instagram social network) led to the following conclusion: if at the verbal-semantic, thesaurus and motivational level a linguistic personality X manifests itself in a similar way to another linguistic personality Y, the text of the linguistic personality X is perceived as a text of the language personality Y, which means that there is a linguo-personological similarity between these texts. Since virtual communication is a space in which fake accounts are widespread, and situations of erroneous attribution of text are not single, but repetitive, we consider it possible to introduce a typology of linguistic personalities: real and fake linguistic personalities.

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