Abstract
Objective: The aim of this study is to investigate performance indicators for cocoa in the southern region of Bahia for the period 2021-2023. Theoretical Framework: Through a literature review, this study aims to understand the concepts and connections between Geographical Indication and its impacts on socio-economic development as a basis for analyzing qualitative data collected from the Cacau Sul da Bahia Association and the Brazilian Micro and Small Business Support Service to evaluate and compare the impacts over time. Method: An applied and exploratory approach was used, using secondary data, which was analyzed according to Bardin's (1997) proposal. Results and Discussion: The research shows the seasonality of cocoa production in the south of Bahia, with production peaks in July, the peak harvest season. Production stability is suggested for the 2021-2023 period. The geographical distribution of producers showed a concentration of production in a few municipalities, as well as the fact that only five maintained regularities over the three years. Research Implications: The research implies the need for management and planning strategies to ensure the sustainability of the sector and promote greater participation by municipalities in cocoa production in the region. Originality/Value: This study proposes a comprehensive assessment of the socio-economic and environmental impacts in a region with a product protected by Geographical Indication.
Published Version
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