AHP를 활용한 경기 북부 로컬 창업 활성화 방안 연구

Abstract

The purpose of this study was to determine the priorities of experts, local entrepreneurs, and support organizations to revitalize local entrepreneurship and set policy directions. The study was conducted in northern Gyeonggi-do, which has a lower Gross Regional Domestic Product (GRDP) than southern Gyeonggi-do, and a higher proportion of small businesses and self-employed entrepreneurs than ICT and manufacturing industries. Previous studies and surveys have shown that northern Gyeonggi-do lacks infrastructure to support entrepreneurship, and the revitalization of local entrepreneurship is helpful in terms of revitalizing the local economy and linking with ICT and manufacturing industries. In this study, in order to structurally analyze the factors for revitalizing local entrepreneurship, sub-factors were subdivided into local cluster perspectives of economic activity localization, industry linkages, and establishment of support systems, and AHP analysis was conducted by experts. The results showed that social factors, physical factors, and institutional factors are the most important factors for local entrepreneurship in the northern part of Gyeonggi-do. In particular, it is necessary to discover specialized brands through local councils and to activate consumption through policy.